The Rebirth of the Male God Starts From Playing Games
Chapter 83: 82. Does Bo Mi know how to operate?
Chapter 83 82. Does Bo Mi know how to operate?
In 2001, the cost of an optical disc was about 2 yuan, and the price was considered high.
Release an album. The CD contains not only the most basic chemical and recording costs, but also the cost of recording, creating, advertising and hiring celebrities to appear in mv.
Most of the money invested by Cao Yang was spent on advertising and video recording.
The effect of promotion can only be described as unsatisfactory, but the boss is Brother Xian, who has a wide network of contacts. Otherwise, if you change to a new company like Cao Yang, you may not necessarily be able to praise Zou Jielun.
After the press conference, Cao Yang paid close attention to the future data situation.
As of 6 pm the next day, according to statistics from Alpha Records, about 10,000 copies have been released.
The number is high or not high, and low is not low.
Generally speaking, if you want to break through the 200,000 mark, then the first day of release must be at least 20,000 or more.
However, there are 10,000 new singers on the first day, which is a very good result.
Cao Yang is not very sensitive to record numbers. He only cares about whether he can exceed 200,000 records in the end.
As long as it breaks 200,000, he will earn it.
However, the specific situation can only be seen according to the time in the next few months.
The record is a bit like a stand-alone game. For example, everyone burns discs and needs to be sold in physical stores. The sales performance mainly depends on the first few months.
But there are some things that are not very similar.
Because the ultimate value of the record will focus on the individual.
For example, Zou Jielun, every album he releases is used to create the brand [Zou Jielun]. After he has achieved his personal achievements, it will also drive the results of previous album sales.
If the results of the first album are not very satisfactory, but Zou Jielun’s second album is sold very well, and his personal reputation is very famous, it may drive the future sales of the first album.
Can be used for games is not the same, because the game is too fast to change and eliminate, such as the first game developed by Bomi, the RTS version of the glory of the king, so far has not touched the glories of the glory of the galgame king.
Brand image is difficult to build, even if it is a veteran Xianxia game maker like Xishanju, the next game is not necessarily a rush.
Even if Daewoo has established a brand image, not every model of the future fairy sword series will sell well.
People who like to play Xian 3 may not play Xian 1.
But if you like to listen to Zou Jielun, it is possible to listen to his previous album again. This is the difference.
For things like music, there is not much room for technological advancement. The style of music is the key to success. So as long as you create a personal brand, you can drive a series of record sales.
...
On the day that Zou Jielun’s first chapter album was released, on the other side, the game "Zhao Yun Biography" in the capital city of Bomi was also on sale at the same time.
When is on sale, it can be described as [moisturize things silently].
Until that afternoon, Bomi’s official website announced the news of Zhao Yunchuan’s sale.
The talents in the game industry realized afterwards that Zhao Yunchuan was released.
"Fuck, is there a mistake?" Xishanju's colleagues didn't quite understand what this operation was.
"This should be a product developed by the boss? But why is there no advertising?"
"do not know."
"Does Bo Mi know how to operate?"
"Don't Bomi pay attention to it at all?"
The people in Xishanju thought that Cao Yang didn't value Li Lanyun, who had jumped from them, and everyone was fighting against him, and even a little outraged.
"The boss is really blind too, how do you think that Bomi, a game company, has abandoned Xishanju?"
"I thought that Bomi’s boss was a man who values talents, but now it seems to be just a stupid bag."
"I guess he doesn’t tolerate people in his eyes. He only believes in his direct lineage. Like Li Lanyun, he has passed by, and he is almost like a rebel general. It is estimated that he has suffered discrimination on Bomi’s side. Is it sold directly without it?"
Yes, it is better to say that Bomi didn't have time to publicize so much.
Cao Yang's operation was too urgent.
According to the normal process, after Zhao Yunchuan is completed, he should first conduct internal tests in the company to make sure that there are no obvious bugs, and then some players will be invited to experience it to see if there are any problems.
Afterwards, it will enter the stage of publicity, even if you don’t invite celebrities, at least a wave of advertisements will be carried out in important magazines and media.
For example, "New Era of Games" and the game channels of major TV stations for promotion.
This process will take a month or even half a year to make the player’s appetite completely lost, and then a clear release time will be notified and a wave of warm-up will be done.
Then it will be on sale.
...
And Cao Yang left Li Lanyun only 3 days.
One can imagine how bad this wave of publicity is.
Even Li Lanyun, the master planner of Zhao Yun Chuan, didn’t quite understand Cao Yang’s intentions.
Although it was done according to what Cao Yang said, Li Lanyun still couldn't pass this hurdle in her heart. Even after thinking about it at night, she felt that the boss's decision was problematic.
As soon as Cao Yang returned from Wanwan, Li Lanyun found him directly.
"Mr. Cao," Li Lanyun entered Cao Yang's office and said bluntly, "I think this decision is too hasty after all my thoughts. Why do we have to send out Zhao Yun at this time? There was no time to get out."
"Sit," Cao Yang greeted with a smile.
Li Lanyun sat down with a cold face.
"Brother Yun, you can call me arbitrary about this matter," Cao Yang said, "but I think so. In the next few months, the game market will undergo radical changes, and the changes will mainly come from the company next door. , They acted for an online game called "Stone Age".
The impact of this wave of online games may have a significant impact on the release of Zhao Yunchuan. "
"I also want to proceed step by step," Cao Yang said, "but now I have to do this to avoid risks."
Li Lanyun’s neck is a bit red, he does not accept Cao Yang’s statement, “I recognize your determination to make "Three Kingdoms Online", and I also think this design is very good, but I don’t think online games will cause Zhao Yun’s biography to fail."
"Not a failure, but an early release."
Cao Yang was also a little angry.
It is a catastrophic thing to explain to someone the disaster that will happen in the future, because no one will believe it.
Cao Yang thought for a while, and his tone eased, "I also believe in the quality of Zhao Yunchuan. It is not impossible to sell it ahead of time and promote it simultaneously. I think as long as you have confidence, with the quality and reputation of Zhao Yunchuan, it can be sold even if it is released in advance. good grade.
Don’t you think so? "
"I..." Li Lanyun choked. As the producer of Zhao Yunchuan, this thing is just like his child. As a mother, it is impossible to say that his child is ugly.
"Of course I believe that Zhao Yunchuan is good enough."
"Isn't that over?" Cao Yang patted him on the shoulder. "It's too early to talk about success or failure. The data hasn't come out yet. If you look back after 4 months, you may have another insight. "
4 months?
Li Lanyun frowned.
It suddenly occurred to him that in 4 months, Xishanju’s new game "Swordsman Love Gaiden·Legend of Moon Shadow" would be on sale.
Is President Cao really afraid of being impacted by online games?
Are we still afraid that we will be tough with Xishanju?
...
Bomi’s new tour "Zhao Yun Biography" was released hastily without publicity.
Fan Zheyu, the former operations manager who left Bomi, couldn't help laughing after seeing the news.
"It's great, the way of heaven is reincarnation, and the heavens forgive anyone."
Cao Yang, the bastard, fired Lao Tzu, and see, this is the result of not knowing the market and not knowing the operation.
Unoperated games, it is strange to have good results.
...
—————————————————
Seeking collection, investment, rewards, recommended tickets, monthly tickets
See you tomorrow.
Thank you all.
Recommend a friend’s book "Old God Dominates". The novel has no thunder and no depression, the speed is fast, and the car is superb. Please feel free to read it.
Recommend a friend’s book "Old God Dominates". The novel has no thunder and no depression, the speed is very fast, and the car is superb. Please feel free to read it.
(End of this chapter)
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