The Rebirth of Wealth
Chapter 1498: Means out
April 30.
On the last day of April, Yuanyuan and Teng Xun made moves at the same time!
On this day, all of Teng Xun's software and all platforms, including those of companies such as Sina, appeared in Teng Xun's advertising.
"Remember such a company?
When you are alone, she will not leave.
When you are sad, she silently guards.
To accompany you through ignorant time, to accompany you through youth years ...
When you step into the society and have a job, it is she who is accompanying you silently.
When you step into marriage, there is a lover, it is her, who is silently giving.
...
She needs companionship now and needs protection.
Come back, my loved ones!
Little penguin misses you! "
Text propaganda, video propaganda, as much sensation as Teng Xun did.
At the moment, Teng Xun is not as famous as his later generations. Relatively speaking, Teng Xun still has a large user base.
When all kinds of sensational advertisements came out, all kinds of old users returned to the welfare policy, and in an instant, the Internet ignited!
...
Weibo.
A big V user shouted loudly: "The first time I contacted OICQ in 1999, that year, I went north alone, surrounded by strangers, all strange faces and local accents.
It ’s OICQ. I spent the most difficult time in my life when I was the most lonely and lonely!
Thanksgiving, everyone has it!
Today, QQ needs us. I went back and gave up Weibo and WeChat. Where were your friends?
I am waiting for you in the chat room! "
Big V users, according to the standards of the distance, the minimum number of fans is more than 1 million!
Moreover, there are very few zombies on Weibo, and Weibo has done several crackdowns and has many active users. It is also difficult to become a big V.
The big V users with many fans have publicly announced that they will abandon Weibo and WeChat, choose to return to QQ, and even use the term "chat room" that year, which has stirred countless people's memories!
The major portals have started hype.
The big V users in the distance chose to abandon the distant products and return to QQ, and they are not alone. For Li Dong, who is now in full swing, it is almost incredible!
At the same time, the major PP groups also began to publicly promote the QQ old user return plan.
Forums and portals are all talking about returning to QQ.
The little penguins who have been with them for years have missed them and need them. When the little penguins are the most difficult, QQ needs their return, their support, and they need to spend the hardest time with her!
At the same time, super-famous stars began to promote Teng Xun platform!
There are successful people from all walks of life, in the media, in the enterprise, to promote QQ, and even force employees to uninstall PP and WeChat.
Some veterans of Ma Huateng and Teng Xun personally appeared in the major media and summoned affectionately, "Partners, come back!"
According to the experience of QQ users, Teng Xun gave various welfare returns.
It even created a number of exclusive titles specifically for these old users.
Ma Huateng personally sent an invitation letter to invite some old users to return to participate in Teng Xun's anniversary celebration.
As for new users, including PP users, Teng Xun did not forget, and also gave a lot of welfare policies.
...
Teng Xun summoned old users to come back, name their surnames, and accept users from afar to join Teng Xun!
For a time, boiling against the sky!
And at this moment, the distance also made a return.
At the same time that Teng Xun launched, various publicity methods in the distance came online, and there were more platforms in the distance than Teng Xun.
PP all value-added services, free for three months!
Within three months, the user's online time meets the standard and can continue to renew for free!
In addition, star resources have also been used from afar.
A large number of celebrity autographs and celebrity albums will be mailed to users after signing in PP for 30 consecutive days.
Even including the 7.18 charity dinner, Far East and Dongxing jointly invited hundreds of big-name celebrities from home and abroad to participate.
In the distance, a group of PP users will be selected to participate in the scene!
Today, most of the people who use PC-side social software are concentrated in the 15-35 age group.
These people have not passed the age of star chasing.
Especially with the emergence of mobile terminal IM software such as WeChat, the positioning of the PC is actually more concentrated in the youth stage.
There are few young people who do not chase stars today.
Without chasing the stars, the game still has to be played. A large number of game competitions have been launched from afar, and some users are invited to participate in the competition.
In the finals, the distant place will hold the pinnacle of king competitions all over the world, and Li Dong will personally come forward to award some kings!
And various bonuses and various gifts are also dazzling!
The finalist of the 12 major events can travel with Li Dong on his private jet and travel around the world!
And each king, the bonus is as high as more than 10 million!
In addition to the king of game competitions, Faraway will also have some reward programs in other aspects.
The user with the longest online time, the user with the most inviting new friends, and the user with the highest consumption ...
These users are all eligible to participate in the charity dinner, and are eligible to take Li Dong's private jet to travel around the world.
Some users can even participate in private dinners organized by Li Dong.
Li Dong will invite some business giants, including himself, to give some answers and help to the users, including entrepreneurship.
...
All in all, Teng Xun is playing emotional cards, and far away is burning money!
Li Dong just bullied Teng Xun for having no money!
Yes, no money!
Internet companies, despite their high market value, in fact, Teng Xun's total revenue in 2008 was less than 7 billion yuan, and the unit was RMB. This is total revenue, not total profit.
In terms of profit, Teng Xun's profit is not low, about 2 billion.
However, starting in 2009, Teng Xun only invested in the Far-Earth Mall in the early stage, and used Paipai.com and 4 billion in cash.
At present, 2 billion cash has been paid, and Teng Xun, as a listed company, has to distribute income for shareholders and shareholders.
Teng Xun still has so much money to burn.
Early development of Weichat, promotion of Weichat, including cooperation with E Fund to promote the virtual currency fund, now calling for the return of old users, a large number of stars to cooperate with them, don't you need money?
After a few rounds, Teng Xun had been empty.
At this time, Teng Xun, not the later Teng Xun, the cash cow game industry, let alone a large amount was robbed from afar, even if it was not robbed, in 2009, Teng Xun's income will not be too much.
Compared with the distant place, the distant place is a serious cash cow industry, and the distant place retails!
Of course, there was no surplus after the far-end retail debt payment.
Even if there is, Far East Retail cannot share funds to subsidize Far End Technology because of the shares of other partners.
On the other hand, Yuanfang Holdings still has 2.5 billion in cash, and Teng Xun still has 2 billion in cash. Li Dong has long been ready to burn money on it.
Compared to the wealth of money, the two are not a grade.
A company with annual revenue of 7 billion yuan and a family with annual revenue of hundreds of billions will burn Teng Xun's money.
So emotional cards are their best means at present.
People are all emotional, and there are always some people who will choose to return under the soul of chicken soup.
And again, people are realistic.
There will also be people who will choose to invest in the embrace of afar because of the high bonuses in the distance, various high-standard evenings, banquets, and even the opportunity that Li Dong favors.
There will never be fewer such people!
...
The two methods come together.
While netizens and the media were still watching, Li Dong issued a message on Weibo: "My little brother, I owe 2 billion to me, it's time to pay the bill!"
But Ma Huateng did not log in to Weibo, but chose Tencent Weibo with few users, and also replied: "According to the contract, in addition, the shares of Yuanfang Mall, I have the right to let you choose to buy back at any time, Teng Xun Do n’t worry about money! "
Li Dong immediately replied on Weibo: "It seems that the only bargaining chip in your hands is the Faraway Mall."
"Let's wait and see!" Ma Huateng did not continue to fight with him, but waited and waited for it, which was a summary of the funding problem.
But the distance did not miss the opportunity to attack Teng Xun's weakness.
Teng Xun's stock price plummeted quickly on the Internet!
In two days, Teng Xun's stock price plummeted by 18%!
Some small and medium-sized investment institutions, and a large number of investors, chose to sell Teng Xun shares.
Some experts also came forward to analyze, Teng Xun's situation is not as good as Ali.
Ali has at least other industries. It can also raise funds to choose privatization. Investors can recover part of their capital anyway.
Teng Xun, however, was already shy at the moment.
Once the stock price fell below the bottom line, they did not even have privatized capital.
Teng Xun listed 3.7 Hong Kong dollars, the stock price reached 82 Hong Kong dollars two days ago. Once Teng Xun and Ali chose to privatize Teng Xun at the issue price, there will be countless investors going bankrupt!
Some experts even pointed out that Teng Xun Ma Huateng sold a lot of Teng Xun stocks in the past two years and chose to cash out!
At this moment, once Teng Xun went bankrupt, only the majority of shareholders went bankrupt, not a group of executives from Ma Huateng and Teng Xun.
The funds they cash out are enough for them to be smart for a lifetime.
As soon as the news came out, Xiangjiang stockholders panicked!
As the news fermented, Teng Xun's stock price fell again!
...
Shenzhen.
meeting room.
Ma Huateng's face was calm, while the others were a little heavy and panic.
In two days, Teng Xun's stock price plummeted by 20%!
Teng Xun, which was originally 82 Hong Kong dollars per share, now sees a tendency to fall below 60 Hong Kong dollars.
Hong Kong stocks have no restrictions on the rate of increase or decrease.
Unlike A-shares, there is also a limit on the rise and fall, and no matter how it falls, there is also an upper and lower limit.
In two days, Teng Xun's decline reached 20%, and the market value evaporated by 4 billion US dollars. Not to mention the further decline. Even now, a large number of people want to jump off the building.
In the past, because of the economic recovery, Teng Xun's market was favorable, and some institutions gave a price of more than 100 Hong Kong dollars.
Many people buy at the peak because Teng Xun's stock price has risen relatively fast this year.
As a result, within a few days, it has shrunk by 20%. How many people can still sit?
Not only ordinary investors can not stand still, some large institutions have also lowered their target prices for Teng Xun, like the internationally renowned Citi, the target price previously set for Teng Xun is 120 Hong Kong dollars.
But as WeChat went live, Citigroup kept lowering Teng Xun's target price.
On the 29th, the target price was even as low as 50 Hong Kong dollars, which plummeted directly.
On the afternoon of the 30th, Citigroup directly adjusted from the "Buy" rating to the "Sell" rating, which was considered to give up Teng Xun.
According to the reasons given by some Citi analysts, the key is that Teng Xun lost the mobile market!
On the 30th, China's 3G users officially broke through the 40 million mark!
And WeChat, domestic users reached a huge 24 million, accounting for 60% of the total population!
Do n’t forget that not all of these people use chat software. In fact, the only products on the market today are WeChat and Weicha.
24 million WeChat users, but 3.5 million WeChat users.
According to market share, WeChat has a market share of more than 87% in mobile IM software.
The size of this user group is still skyrocketing.
Once the number of 3G users exceeds 100 million, and the market share of WeChat is still as high as 80%, it is completely invincible on the mobile side.
Teng Xun, now working on the PC side, in the eyes of Citi analysts, is nothing more than drinking thirst to quench his thirst and slowing down the time of elimination.
What they should do is actually continue to work on mobile.
Of course, Teng Xun had Teng Xun's considerations, and their opponent was Li Dong in the distance, which is understandable.
However, Teng Xun's efforts on the PC side are not favored by the outside world.
Playing emotional cards is only temporary.
People are realistic, without money to burn, sooner or later will consume Teng Xun's last confidence.
When feelings don't work anymore, what else can Teng Xun resist?
Enterprises and products cannot be discarded if they are not used for a long time.
Some giant companies once disappeared into the long river for such and other reasons.
Not only the analysis by Citi analysts, but some international investment banks also gave similar analysis.
Previously, more than 80% of analysts gave a "buy" rating, and in the past few days, most of them have been adjusted to a "sell" rating,
This also means that, in their view, Teng Xun's stock has no holding value.
This effect is terrible.
The ratings given by analysts of these large institutions usually seem to be of little use, but once they reach the point of falling down, it is definitely one of the triggers for the stock price crash!
At the beginning, Baidu broke the bidding problem at the 315 party. Only some institutions gave a move to lower the rating. In this way, Baidu almost fell into a desperate situation.
Now, on Teng Xun's side, most of the institutions have downgraded their ratings. Such an impact will exceed everyone's imagination.
Looking at everyone in the meeting room with a heavy face, Ma Huateng slowly said: "What does this expression do?
Capital institutions, everything depends on interest, and it is normal to adjust the rating.
The level of the stock price has little effect on us at this time.
As long as we release good news, the stock price will still go up!
Today's old users return to the event with good results. So far, more than 2 million silent accounts have been reactivated.
I haven't arrived in a day. It is very good to have such a result.
There is no need to care about the views of the outside world, our own success, we know it ourselves. "
After all, Ma Huateng said: "Continue to increase publicity and hype, and call on users to return.
In addition, other programs have begun to be implemented. The road has to be taken step by step. It is very difficult to defeat the distance in a day. This is something I know.
But how much money do you think can be burned in the distance?
Now, I am afraid that they are also holding up ~ www.wuxiaspot.com ~ Besides, don't forget, from a distance, not only our family is the opponent!
Tomorrow, May 1st, Wanjia Online!
Yubao is online!
The launch of these two will add a lot of powerful opponents to Li Dong, but we are not so much pressure, we only need to face the distance.
Contact Sina and give a good publicity to the distant place tomorrow!
I let him eat his own fruit and stare at Yu'ebao. Once he really used the money, we didn't move and immediately attacked the distance. The user chose T + 0 to get his money back.
Perhaps, this time alone, let the distance collapse!
Does he think I'm poor?
We are suffering, isn't he?
I'm looking forward to it. Don't arrive in June, he has no idea of getting married, so I'm sorry Mr. Shen. "
In the meeting room, many people suddenly laughed, and their faces were much easier.
These people are the elders and heirs of Teng Xun. Ma Huateng is not afraid of them leaking.
Now that everyone is on a rope, Teng Xun really wants to make a big loss in the distance, or even fall apart, then a super satellite will definitely be released!
Not to mention the market value of 20 billion US dollars, they really have to do, 50 billion US dollars, 100 billion US dollars market value, that is not a big deal!
Thinking of these, many people feel less heavy than before.
And Ma Huateng looked at this scene with a calm face, but he couldn't calm down after all.
This is also the reason why he never wanted to be hostile to Li Dong. Teng Xun is still too weak now.
Li Dong didn't care about burning money, but Teng Xun didn't have this capital.
In the end, even if Li Dong was dragged down, can Teng Xun really reap the fruits of victory?
What's more, Li Dong can't be dragged down, but his self-confidence is not sure.
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