The Richest Man Yang Fei

Yang Fei is confident.

The reason why he is so bold is that with only 250 yuan in his pocket, he dares to boast in front of Shi Si and underwrite thousands of tons of washing products in the factory. He is confident.

In the early 1990s, the domestic detergent market can be described as the smoke of gunpowder everywhere and the chaos of the heroes.

Before foreign brands entered the Chinese market, domestic brands such as Panda and Yizhihua were active in the domestic laundry detergent market.

In the 1980s, Shashi Daily Chemical used an ultra-concentrated non-foaming washing powder, which created a whirlwind of vitality 28 across the country.

Soon, the domestic washing powder market was dominated by "Vitality 28", and the market share was as high as 80%.

In 1993, the annual sales volume of Vitality 28 reached an astonishing 90,000 tons.

When the domestic washing powder brands are competing for each other, two wolves from abroad have long been coveting the domestic market.

As early as the beginning of the 20th century, the British Lever Brothers came to SH and established China Soap Co., Ltd. on the banks of the Huangpu River. After liberation, it became a state-owned company and changed its name to SH Soap Factory. , is the later President Jiang.

In 1986, Unilever came back to the Chinese market, and the first push was Lux soap.

This old product, which was endorsed by actress Hu Die in the 1930s, has become a mainstream consumer product in less than two years, allowing Chinese people who are used to rough soap to experience what is soft and smooth. tender.

Two years later, in 1988, another international giant, Procter \u0026 Gamble Company of the United States, began to enter the Chinese market and established the first factory in Lingnan Province. The main product is Head \u0026 Shoulders shampoo.

In 1993, Unilever aimed at my country's washing powder market, using "Omo" to land in my country and seize market share.

It was also in the same year that Procter \u0026 Gamble's "Blue Wave" entered my country.

For a time, my country's washing powder market entered the Warring States Period.

It is in this environment that Nanfang Daily Chemical Factory gradually declined.

Yang Fei's confidence comes from the rural market.

Whether it's Vitality 28, Unilever, or Procter \u0026 Gamble, which came from behind, their main energy is still in the city.

The battle of washing powder is also unfolding in first-tier cities.

For the giants, they are accustomed to urban warfare, thinking that if they capture the city, they will occupy the market.

However, in our country, farms include not only cities, but also vast rural areas.

The rural market accounts for 80%!

The good card in Yang Fei's hand is the rural market!

A few days ago, he did not hesitate to take a break from work to send Su Tong back to his hometown. It was not that he was hot-headed, nor that the sperms were on the brain, but he came to inspect the rural market.

Today, this ton of washing powder is his battle to test the water.

The broadcast of Peach Blossom Village is still echoing Su Tong's crisp and sweet advertisement.

Tie Niu impatiently picked up a box of laundry bags, and said mockingly, "Hey, the surname is Yang, it's no fun, you should pack up and leave!"

At this moment, countless villagers came running along the three roads leading to Taohua Village Primary School.

"Washing powder only sells for one yuan or eight?" asked the aunties who ran over first.

"Yes, it only sells for one yuan and eight, and it is the famous Red Star brand washing powder."

"I don't care what brand you have, as long as it's washing powder." The aunt happily took out a handkerchief, unfolded it, and cautiously took out a stack of change, while counting the money, she said, "I want five bags! Five bags are nine yuan, right?"

"Auntie, you are really good at math!" Yang Fei took the money and handed her five bags of washing powder.

"That's right, I've been in the third grade of elementary school anyway!"

"I want three packs!"

"I want a pack!"

"I want two packs!"

"I want five packs!"

Countless hands, holding money, stretched out in front of Yang Fei.

For this trip,

Yang Fei deliberately went to the bank to exchange a 100 yuan bill, but it turned out to be completely useless. The uncles, aunts, brothers and sisters had some change!

"Don't crowd, everyone has a share, uncle, can you line up? What? You are the most senior in this village? Well, I'll sell you first. How many packs? Ten packs? Uncle, you Can you lift it? You brought your grandson to help, that's great!"

"Auntie, don't rob it. I know you'll give me money. I'm afraid I'll get messed up and can't remember a lot."

"Tie Niu, don't stand there foolishly. What do you want to do with that box of washing powder? Are you keeping it for yourself? Hurry up and help, do you want to ask Su Tong to invite you?"

"No, no." Tie Niu woke up from the shocking scene in front of him and came over to help reluctantly.

Two thousand packets of washing powder were quickly robbed.

Later people, who didn't buy it, complained: "Didn't you say that it will be sold for two hours? It's only half an hour, and you guys are out of stock? Isn't this a scam company?"

"That's right, I don't care if you have stock or not, anyway, I want to buy washing powder!" The aunts won't reason with you, they just come straight.

Selling too fast is also a mistake!

Yang Fei said with a smile: "There will be more tomorrow, to ensure sufficient supply."

He called the truck driver and asked him to go back to the factory to haul the goods.

Su Tong is still broadcasting in the village.

Yang Fei walked in and said with a smile, "Stop broadcasting, the villagers are arguing."

Su Tong turned off the microphone and asked, "What opinions are they making? I'm here to broadcast and ask the party secretary for approval."

"They heard your broadcast, put down their work, ran over, but didn't have washing powder to buy. Do you think they were angry?"

"No washing powder to buy? Ah, are they all sold out?"

"Um!"

"Really? I'll take a look!"

In the Pingli in front of the small village, apart from the villagers who were still chatting, there was still the shadow of washing clothes, and even the truck drove away.

Su Tong stood pretty and looked at Yang Fei with a smile, his eyes were very complicated.

Just now, she couldn't believe that a ton of washing powder was sold out!

This Yang Fei is really impressive.

How could he be so sure that he could sell a ton of washing powder?

What made her even more depressed was that Yang Fei was not overjoyed to have achieved such a great result, and his young and handsome face was still light!

"This is just the beginning." Yang Fei handed her the bag containing the change. "The cost of one thousand and two, I asked Master Zhou to bring it back to the factory to settle the bill. There are two thousand and four here, which is our profit. You can count it. right."

Su Tong took it over, feeling more complicated.

In one day, to be precise, half an hour, I made so much money.

It's equivalent to her half year's salary!

She was still wondering if this guy could pay the salary!

I didn't expect it to happen so quickly!

"You have worked hard today, do you have a sore throat? Next time, take it easy, pay attention to intervals and pauses, you don't have to work so hard." Yang Fei felt her strange gaze, not surprised, and encouraged, "Your performance is beyond me. Imagining that today, thanks to you, there are such good sales."

"It's your ad words that are well written." Thinking of the ad words, Su Tong couldn't help but want to laugh. Just now, she was so uncomfortable!

He can fool people too much!

"So, what's our next goal?" she asked, thinking that if you sell one ton a day, you can sell 30 tons in a month!

This is so much money!

"Within a week!" Yang Fei's next words made her almost fall to the ground. He raised his right index finger and said decisively, "We will sell 1,000 tons of washing powder!"