The Richest Man Yang Fei

Having experienced a lot of business wars, Yang Fei's ability to withstand these things is not as strong as usual when he hears these things again.

"Haha, P\u0026G's tactics are just like those of a child!"

"Child?" Chen Mo asked, "What do you mean?"

Yang Fei said: "Two children were playing well, but one of them suddenly played with the others for a few days. The child stopped playing, became jealous, and picked up a stone to hit that friend."

Chen Mo chuckled and said, "It's so vividly described! So what should we do?"

Yang Fei said: "Ignore them. If they want to surrender, just let them surrender."

Chen Mo said: "Aren't we going to surrender?"

Yang Fei said: "If we don't surrender, we must have the style of a big brand! No matter how others change, I will remain unchanged!"

Chen Mo couldn't help being surprised: "You really don't care? Just let them lower the price?"

Yang Feidao: "If lowering prices can defeat all opponents, if lowering prices can occupy all the market, then it will naturally drop. But, can it? Facts have proven time and again that although consumers care about price, price is only one of the comprehensive considerations. The same factor. Those who want to win the world through price wars, none of them succeed in the end."

Chen Mo said: "Yang Fei, your mentality has changed."

Yang Fei said: "A price war is harmful to others but not to oneself. Good quality but low price is the law of the market. If you blindly pursue low prices, you will inevitably lose quality. Over time, consumers will abandon you."

Chen Mo said: "P\u0026G's combination of punches is dazzling, but it's like hitting cotton in the air, so soft and effortless!"

Yang Fei laughed and said: "If they want to play, let them play. We can do whatever we have to do!"

Chen Mo said: "Sister Su, are you okay?"

"Well, she asked you to take good care of me!" Yang Fei said with a smile.

"Me? Did she entrust the wrong person?"

"Haha, tonight, do you have to be good..."

There was a knock on the door.

Chen Mo quickly straightened his hair and went to open the door.

It was Wei Xinyuan who came.

"Boss!" Wei Xinyuan said with a smile, "When are you going to drink the full moon wine? We didn't go back when Mr. Su was here. We must be there when we drink the full moon wine."

Yang Fei said: "It's still early, I will definitely invite you then. Mr. Wei, you are also here to talk about P\u0026G's price reduction, right?"

Wei Xinyuan said: "Yeah, isn't P\u0026G just full of food? It has nothing to do, and it's cutting prices again! It doesn't have the bearing of an industry leader!"

Yang Fei said: "They don't have the magnanimity of industry leaders, but we do! Mr. Wei, don't you think so?"

Wei Xinyuan listened to his friend and said thoughtfully: "What the boss means is that it doesn't matter whether they lower the price or not?"

Yang Fei said: "A boss, you should have the demeanor of a boss, how can you lower the price casually?"

Wei Xinyuan said: "I'm afraid it will affect our product sales."

Yang Feidao: "After consumers recognize a product, it will form a certain viscosity. That is to say, unless a major accident occurs, such as a sudden and substantial price increase! Or the product quality declines seriously. Otherwise, they will not They will easily change the brands they recognize because of the rise and fall of a few cents. This is a matter of consumption habits."

Wei Xinyuan said: "It's like when we go to a restaurant to eat? Once we approve of a restaurant, we will keep going there, regardless of whether the price of its food has dropped by 50 cents or increased by 50 cents?"

Yang Fei said: "Yes, that's the truth. When a brand first took over the world, because there were no customers and no fixed consumer groups, it had to resort to low-price promotions, even if it meant making a profit at a loss. Because we want to capture the market. But we are now stable and there is no need to make a fuss about price wars."

Wei Xinyuan said: "The boss sees it very high! If he is strong, he will be strong, and the breeze will blow on the hills; if he is horizontal, he will be horizontal, and the bright moon will shine on the river!"

Yang Fei smiled and said, "Mr. Wei summed it up well."

Wei Xinyuan said: "There is one more thing I need to ask you for."

Yang Fei hummed.

Wei Xinyuan said: "Before we cooperated with the SARS company, we have explained that they must buy raw materials from us and what proportion of raw materials they need to buy every year. But I checked and they have only bought a mere fifty tons of raw materials so far. Raw materials, that is, a batch of goods was purchased at the beginning of the signing of the contract, and nothing happened after that. With their production capacity, fifty tons of raw materials should have been used up."

Yang Fei said: "Have you contacted the SARS company? What did they say?"

Wei Xinyuan said: "I contacted them, and they kept replying that business is not good and raw materials are being used slowly! When you need them, come back to us! Boss, this is their excuse!"

Yang Fei pondered: "Mr. Wei, you can't say that. We are all businessmen. If it were you, you purchased goods from an ally once and then stopped. What could be the reason?"

Wei Xinyuan thought for a while and said: "One is the price factor. It is too expensive and not cost-effective. The second is the quality of the raw materials and their applicability! If it is not suitable, no matter how cheap yours is, I will not buy it. Because I want it Guarantee the quality of our products.”

Yang Fei said: "That's right. We are allies with the SARS company. After they get our raw materials, after using them, they may find it difficult to use? Or they may find it too expensive? It's possible. And then, because of the We are in an alliance, so I am embarrassed to say it directly, so I have to use these excuses."

Wei Xinyuan said: "If you compare your feelings and look at it from the other party's perspective, it is indeed possible."

Yang Fei said: "Mr. Wei, this matter is very important! Our Meili Group is not only a company that produces products, but also a supplier of daily chemical raw materials. The proportion of business and profits in raw materials has been getting higher and higher. And SARS The company is not only our ally, but also our largest customer, so we must retain this customer."

Wei Xinyuan said: "Well, let me go to the SARS company in person and meet and talk to the boss Elaine! You can talk openly about anything you want! Why are you so secretive? Don't they all say that foreigners are upright? Is it cool? Why are you so mother-in-law?"

Yang Fei smiled and said: "You just do as the Romans do! When you enter the Chinese Gate, learn my Chinese etiquette!"

Wei Xinyuan said: "Well, let's make an appointment with Boss Yi Lian and talk to her about this matter."

Yang Fei said: "Mr. Wei, when you talk to Yi Lian, you also need to pay attention to one thing, that is, the SARS company may no longer import our raw materials due to some irresistible external reasons. This kind of thing, Yi Lian Lian may not say it out loud, but you must get her words out."

Wei Xinyuan groaned: "Really? This is also possible! After all, SARS has partners all over the world. If they suddenly buy raw materials from us, the raw material suppliers of other international brands will definitely be dissatisfied. Maybe they will Let’s launch a joint attack on SARS!”

Yang Fei said: "Don't just guess when something happens, put yourself in the perspective of the customer and think about the problem, and then we can find a solution to the problem!"

"Okay, boss, I'll go first."

"Okay! Thank you, Mr. Wei!"