The Richest Man Yang Fei

Chapter 817: The Storm

After Yang Fei signed an advertising transfer agreement with CCTV and Qin Chi, he held a press conference in Beijing to announce the matter in a high-profile manner. At the same time, he publicized to the outside world that the cardamom brand skin care products had officially launched the Biaowang advertisement.

White washing powder, sea silk shampoo, cardamom skin care products, three flagship brands, one of which will be unveiled on CCTV every year!

So far, Yang Fei has won CCTV's "Best Advertisement" for three consecutive years!

It was easy to talk about the previous two sessions, because Yang Fei succeeded in the competition by virtue of his ability and real high prices.

But this year's bid king has become a mystery.

Obviously it was Qin Chi who won the bid, but half a year later, it became the Meili Group.

More people don't pay attention to Qin Chi's news. For them, they only know that CCTV's advertisement has changed suddenly.

Ms. Tan was surprised to find that Yang Fei had said something to her half a year ago, and these words had miraculously come true.

Yang Fei really only spent 100 million yuan to get the half-year advertising rights of the king.

Moreover, Meili Group's prosperity after getting the half-year agreement is not inferior to Qin Chi's!

Only a few people such as Yang Fei knew the tortuous process.

In 1997, the year of Hong Kong's return to the motherland, entertainment and lifestyles from Hong Kong and Taiwan surged to the mainland, changing the consumption concept of mainlanders.

I don't know when, tight jeans and miniskirts that are short to the knee have quietly appeared on the street. With the arrival of the hot summer, the beauties on the street have become a beautiful scenery.

Accompanying it is the pursuit of trends and fashion, as well as the love of skin care products and cosmetics.

"Women, you must love yourself. Cardamom, restore your self-confidence when you were a girl." The advertising slogan of cardamom skin care products was replaced with a new content during the king's time. The delicate skin of the goddess Zhou Huimin is the best endorsement.

The sales of cardamom have skyrocketed, ranking among the top three in the skin care product list in the third quarter, and the top ten brands are almost all foreign brands. Among domestic skin care products, only cardamom stands out.

At the same time, Yang Fei opened the planting base of Meili Group in Jixi area to the outside world, and invited famous commentators and columnists at home and abroad to experience it.

The planting base has patches of woods, flowers, and green leaves.

There are also countless small animals, and wherever they go, they seem to be visiting a natural beauty.

In order to make it easier for tourists to understand the effects of these animals and plants in chemical products, Yang Fei thoughtfully arranged for an explainer, and at the same time put up a nameplate in front of each animal and plant, with the use of each animal and plant written on it.

The interlacing is like a mountain, and laymen feel extremely novel when they see these.

They learned for the first time that Meili Group is not only a chemical company, but also a conscientious high-tech company dedicated to pure natural daily chemical products!

Beauty Group's pursuit of naturalness and purity has broken people's stereotypes that daily chemical products are equal to chemical products.

Famous media commentators and columnists in newspapers and magazines all praised the move of Meili Group, and bragged Jixi's planting base as a rare beautiful home in the world.

Someone wrote: "This is the last piece of pure land in the world. It is more desirable than Xanadu, and it is a real place that can be pursued. I have been to Shangri-La. I thought that there was no other land in the world. It moved me to appreciate beauty. Mind, however, the beautiful land of Jixi refreshes my new pursuit of beauty with large blocks of color. It is hard to imagine that this is actually the planting base of the Meili Group! The most beautiful land in the world is closely related to a daily chemical company They are connected together. Perhaps, what Meili Group pursues is precisely this kind of ultimate beauty in the world!"

After reading the report, many people were deeply moved. They set off one after another, and set their next tourist destination at the beautiful Jixi.

Gissy is world famous for being the place where the Beauty Group grows.

And these land resources have long been contracted by Yang Fei.

The tourism income generated will naturally be collected by Yang Fei.

At the beginning, when Yang Fei tried his best to fight against all opinions and wanted to plant raw materials in Jixi, countless people thought he was a lunatic.

Now, Yang Fei has not only won the reputation of a conscientious enterprise relying on Jixi's planting base, but also gained good tourism income from it.

Wang Haijun did not expect that Yang Fei's mind was so powerful that he turned a mountain forest that had been silent for thousands of years and was unknown to the world into a cash cow.

In terms of political achievements, Wang Haijun is of course happy to see his achievements.

The more profitable Yang Fei's project is, the greater the credit for Wang Haijun who introduced this project.

Time passed quietly, plantains were green, cherries were red, and the young students ushered in the annual summer vacation.

During the summer vacation of his junior year, Yang Fei had no time to spare.

He flew to Southeast Asian countries and personally presided over the construction of local branches.

At this time, the demographic dividends and policies of Southeast Asian countries have not yet been stimulated, and it is not suitable for building factories. However, the sales of small commodities are in the ascendant.

Meili Group has the right to import and export trade, and has a huge amount of letters of credit in major banks.

Letter of credit refers to a written certificate issued by the bank to the exporter, that is, the seller, at the request of the importer, that is, the buyer, to guarantee the payment of the goods.

This letter of credit is not available to any company.

When your capital needs turnover, the letter of credit issued by the bank can effectively relieve your thirst for funds.

In order to develop international trade, Yang Fei asked Chen Mo to work for him.

During the summer vacation, Chen Mo ran around with Yang Fei, and really started his own work.

Yang Fei established the International Trade Department, responsible for the group's international business sector.

Chen Mo did not hold a position in the Ministry of International Trade. She followed Yang Fei, more like a secretary or a consultant.

If Yang Fei has any questions about China International Trade that he doesn't understand, he will always ask her for advice.

Chen Mo is still a student who just finished her junior year!

She has never been exposed to many questions, and she can't answer Yang Fei's questions with theoretical knowledge alone.

So, under Yang Fei's constant questioning, she forced herself to study more. Besides her studies, she bought a lot of professional books to study, many of which were in foreign languages. There were no translations in China, and it was very difficult to read. Have fun.

The development of the international market went smoothly beyond imagination.

Beautiful Group's stylish packaging, wonderful copywriting design, distinctive advertising, and superior quality have won the favor of foreign friends.

People from South Korea, Vietnam, Thailand, India and other countries soon became true fans of Meili Group's products.

When Yang Fei and Chen Mo were in South Korea, it was the first ten days of July.

At this time, the financial turmoil sweeping across Asia has come unstoppably!

The first to bear the brunt is Thailand, and then spread to various countries in Southeast Asia.

The sharp depreciation of the currency caused a sharp drop in most major stock markets; it impacted foreign trade companies in various Asian countries, resulting in the closure of many large companies in Asia, unemployment of workers, and social and economic depression.

When Chen Mo saw the news, he asked Yang Fei worriedly: "We have just completed the layout in Southeast Asia, and such a serious financial crisis happened, what should we do?"

Yang Fei smiled faintly: "This is a good thing!"

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