The Richest Man Yang Fei
Chapter 911 Spend 30 million to hype
Yang Fei wanted to help Li Yanan hold an art exhibition, it was purely on a whim, but Yang Fei has always thought about it, and he will do it.
After reading the poster, Yang Fei booked the next weekend's exhibition.
When booking the venue, the person in charge reminded Yang Fei that not everyone can come to the Harvard exhibition hall, but only artists who have long been famous or accomplished in the art world.
Yang Fei just flattered a long list of titles.
What honorary president of the Chinese Artists Association, what fine arts award, what ingenuity award, said a lot.
Anyway, all the awards are won in China, and the Americans will not check.
The person in charge heard that the painter has a lot of background, and it is the first time to exhibit in the United States. Most importantly, he has already recognized that the person who booked the venue is actually Yang Fei, the boss of the Meili Group who made a big splash at the opening ceremony. , Sole Donor of Harvard's Beautiful Library.
In this world, those who have money and power are superior to others, but those who have no money and no power refuse to admit it.
And the rich and powerful are also happy to talk about equality for everyone in order to stabilize people's hearts and morals.
Needless to say, Yang Fei got the venue smoothly.
Half a month seems to be a long time, but it is very tense for arranging an exhibition.
First of all, Li Yanan's paintings are still in China, so they have to be mailed over first.
The paintings on display cannot be made of paper, but must be mounted.
Three-point painting, seven-point mounting.
The importance of framing can be seen.
Yang Fei informed Qingqing's sister-in-law to go to the reservoir villa to find Li Yanan's paintings, carefully package them, and mail them to the United States.
After a while, Qingqing's sister-in-law called back and said that an American reporter had just finished an interview in Taohua Village and was about to return to the United States. Could she please bring the painting there?
Yang Fei laughed when he heard it, and said, of course, it would be safer and faster if it was brought back to the United States by Jeon Soo-yeon.
Contacted Jeon Soo-yeon and asked about bringing the painting, and the other party readily agreed.
Yang Fei asked her,
Did you find anything interesting in the Huaxia interview?
Jeon Soo-yeon said that all the materials are ready, and next, she will retreat for three months to create. As for what was covered in the interview, wait until the sample draft comes out, and you can read it again!
Yang Fei admired this kind of reporter and creator with attitude and personality. Although he was curious, he didn't ask any more questions.
The painting will arrive tomorrow, Yang Fei's top priority is to find a master who can mount it.
There are many oil painting mounters in the United States, but none of them meet Yang Fei's requirements.
What he was looking for was a master of traditional Chinese painting mounting.
This is not difficult for Yang Fei.
When he called in the Chinese Society, the Chinese students immediately helped him find more than a dozen masters of Chinese painting mounting.
The Chinese in the United States have long formed their own ecological circle. The famous Chinatowns everywhere, once you enter, it is like returning to the motherland. It is friendly, familiar and convenient.
Yang Fei has never held an art exhibition before, and this is the first time he has put a duck on the shelf.
But it didn't bother Yang Fei.
He has the ability to run a business and has experience running several brands.
The so-called art exhibition is actually a marketing campaign.
It's just that the product has been replaced by a work of art.
On the day the venue was confirmed, Yang Fei advertised on the five major TV stations in the United States.
"Ms. Li Yanan, a beautiful Chinese painter, made her debut in the United States with more than 300 exquisite paintings, using colorful ink to conquer the most appreciative audience in the world."
The advertisement highlighted the theme of the exhibition and also attracted the attention of the audience.
Quan Xiuyan came, brought the painting to Yang Fei, and asked curiously: "It's so heavy, what special products did you bring?"
Yang Fei laughed: "It's not a special product, but it's better than a special product. I'll open your eyes."
He opened the packing bag, took out a painting, and slowly unfolded it.
Li Yanan paints oil paintings, but most of them are traditional Chinese paintings.
Chinese painting pays attention to artistic conception.
The picture has artistic conception, there is spirit outside the picture, and there is painting outside the picture.
The pattern and format of traditional Chinese painting pay attention to airtightness, sparseness can galloping horses, that is, denseness and density.
Chinese painting also pays attention to poetry, calligraphy, painting and printing.
Li Yanan's paintings include not only freehand brushwork, but also fine-grained realistic paintings.
Quan Xiuyan looked at the paintings and listened to Yang Fei's introduction. She was surprised and said, "These paintings were all drawn by a female teacher in Taohua Village? Why didn't you tell me earlier? Then I can interview her."
Yang Fei said: "You can also report now. If I want to hold this exhibition successfully, I cannot do without the help of your media reporters."
Jeon Soo-yeon said, "This has nothing to do with us financial reporters."
Yang Fei said: "Art has nothing to do with finance, but commercial exhibitions have something to do with you."
Jeon Soo-yeon shook her head: "There is no bright spot, and it can't attract the attention of financial people."
Yang Fei said: "The bright spots are all manufactured. You can publicize that Li Yanan's paintings are priceless, and they have been sold for sky-high prices in China."
Jeon Soo-yeon blinked her eyes: "Astronomical price? How much is it?"
Yang Fei said: "Thirty million pieces."
"Dollar?"
"RMB."
"That's expensive too! Is it real or fake? According to my understanding, generally speaking, art and antiques are more valuable, and paintings of living people are relatively not worth such a high price."
"That also divides people."
Quan Xiuyan knew that Yang Fei wanted to hype, and said: "Mr. Yang, such hype is not acceptable. No one will believe it."
Yang Fei said: "Then write it down. This painting was once sold for 30 million yuan, but Li Yanan did not sell it. This time, he also came to Harvard University to participate in the exhibition. We look forward to people who are destined to come to bid for it."
Jeon Soo-yeon said, "A gimmick?"
Yang Fei said: "Yes, but on the day of the exhibition, there will definitely be experts who know the goods, come and spend a lot of money to buy this painting, and the price will definitely not be less than 30 million."
Jeon Soo-yeon believed it.
With Yang Fei's strength, how difficult is it to spend 30 million to hype up a painting and promote a painter?
Moreover, the money went around and returned to Yang Fei's own pocket.
This is an exhibition, not an auction, and there is no handling fee.
A shrewd person is full of smart bubbles everywhere.
Quan Xiuyan said: "I will help you this time, and then I will retreat to write. I will not contact the outside world until the manuscript is finished."
"Retreat? Not working?"
"While working, writing at the same time, writing intermittently, I am afraid that I will not be able to write this book. I have already asked for leave from the newspaper."
"Can the newspaper office give you such a long vacation?"
"I said maternity leave because I was pregnant."
"Ah, congratulations."
"Of course it is false. The world is full of lies. Because the reality forces us to lie. The maternity leave in the United States is the shortest in the world, only 12 weeks, and it is still unpaid. You have to work for a year before you can use it." Maternity leave. Are you trying to say, damn capitalism? Yes, I think so too. However, I think three months is enough time for me to write a book. After all, I am writing a bestseller, Don't need too many words."
"..."
Yang Fei has to say that people, for the sake of life, sometimes really work hard.
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