The star is legit but sick
Chapter 374 I learned how to identify treasures!
This Weibo was published directly by CCTV’s official Weibo.
The official Weibo account of Changan Satellite TV retweeted it immediately.
Subsequently, nine major museums, including the Palace Museum, also forwarded this Weibo post.
This is a big studio’s official WeChat account and it was also forwarded.
This Weibo post contained a promotional poster.
On the poster, there are four golden characters, "National Treasure".
In addition, here is some information about the show.
With so many accounts forwarding it, everyone’s attention was immediately attracted.
What's more, Xu Ye's name is in this Weibo.
"Cultural and cultural exploration program? What kind of program is this? It feels very serious."
"The dean actually became the host this time. You really deserve it!"
"A writer of tomb-robbery novels is now promoting cultural relics. Dean, if you are kidnapped, just tell him."
"I have never seen a variety show like this before. What is this show about?"
For a time, the Internet was detonated.
In this world, there are no variety shows related to cultural relics, not even one.
The name of this variety show is really too big.
National treasure.
If what was taken out was not a national treasure, everyone would laugh to death.
And this program is another program related to Xu Ye.
In the entertainment industry, top celebrities couldn't help but become nervous when they saw this news.
Wende Media.
This company has cultivated Zhou Xiaohu, one of the top traffic figures in the industry.
In last year's celebrity commercial value list, Zhou Xiaohu ranked first.
Last year, when Xu Ye released his album, he happened to bump into Zhou Xiaohu.
Fortunately, the Wende Media team made a prompt decision.
Under the circumstances at that time, Xu Ye debuted as an original musician and was the champion of "Tomorrow's Superstars". It was not wise to run into him.
Wende Media immediately asked Zhou Xiaohu to withdraw from the ring battle with Xu Ye.
After that, Wei Qingfeng, who did not quit, was beaten by Xu Ye and his commercial value was directly reduced.
Zhou Xiaohu developed silently and avoided fighting with Xu Ye on many occasions.
This gave Zhou Xiaohu an advantage in the battle between the top players and the new top players.
After that, the team members also learned to be smarter.
Anyway, just avoid Xu Ye.
However, Zhou Xiaohu was a little nervous at this time.
Because the new year's celebrity commercial value list is about to begin.
For Zhou Xiaohu, he must win first place.
Commercial value is his base. Apart from one movie released during the Spring Festival this year, he has not released any new works so far.
Almost all of his income comes from endorsements.
It would be a bit embarrassing if he was surpassed by other celebrities on the list.
Earning less money is for sure.
Therefore, his behind-the-scenes team also spent a lot of money on operations during this period.
It doesn't matter how much money you spend as long as you stay in first place.
As a result, at this juncture, new news about Xu Ye came.
New variety show, big production!
Just looking at this lineup, Zhou Xiaohu is very envious.
The mainstream has always been what traffic stars like them are trying to get into.
But this thing is not something you can get into if you want.
The movie he released during the Spring Festival is a mainstream movie, barely keeping up with the mainstream.
But this is far behind compared to Xu Ye.
CCTV also has the support of nine major museums, with Xu Ye directly serving as the host.
"Why aren't they afraid that Xu Ye's house will collapse? If the house collapses, the entire show will be gone." Zhou Xiaohu thought to himself.
The manager on the side put down his mobile phone and said: "Let me ask clearly, this program was proposed by Xu Ye. His request to CCTV from the beginning was that he must be the host."
"ah?"
Zhou Xiaohu and everyone were numb.
Good guy, if everyone doesn’t study hard, how can you secretly work hard in private?
Didn’t you take a break from college after one year?
How did you come up with such a cultural exploration program?
They can't learn these things even if they want to.
The agent continued: "But this should not have much impact on you. This program should be able to increase Xu Ye's ranking by a few places, but the improvement is limited. Xu Ye has too few endorsements."
If there are too few endorsements, it will be impossible to truly measure your commercial value, and it will be impossible to see your star’s ability to sell goods.
If some celebrities sign a contract with a brand, but there is no increase in the brand's sales, the brand will not renew the contract.
This news will also spread internally, and in the end no one will seek out this celebrity for endorsement.
The star's commercial value will also begin to decline.
Xu Ye is completely an exception.
His commercial value is a mystery.
Shakeshou's endorsement fee was 20 million, which was his price at the time.
Moreover, what Xu Ye has done over the past year has brought benefits to Shangshou far exceeding 20 million.
Even many things cannot be measured by money.
For example, when "Beautiful China" became popular all over the Internet, it made Douishou famous and changed many users' views on Douishou.
But no one knows how much Xu Ye's endorsement is worth now.
Xu Ye also rejected many invitations from companies.
It's not that Xu Ye doesn't love money, he just doesn't trust these brands.
If something happens to a certain brand one day, it will be worth the loss.
Zhou Xiaohu nodded. He felt that what his agent said made sense.
If you don’t endorse something, the commercial value will naturally be lower, which is normal.
In addition to Zhou Xiaohu, many people in the circle also asked about the situation.
At this juncture, it is impossible not to pay attention.
Xu Ye is the biggest variable on this list.
On the Internet, discussions about "National Treasure Season 1" quickly became a hot search topic.
There's no way around it, this show has too many gimmicks.
The names of the nine major museums alone are enough to attract many visitors.
The only problem is that everyone has retweeted it and promoted it, but there is no movement at all on Xu Ye’s Weibo.
The patients at Huohua Hospital directly requested updates on Xu Ye's first Weibo post.
"Dean, hurry up. Have you forgotten your Weibo account password again?"
"Dean, please beg us, we can help you get on the list!"
"Dean, please move. I can't even feel it if you don't move."
The patients are so good at having fun, and a group of people went to the Weibo account of "Li Ye 2017" to look for Xu Ye.
The predecessor of this account is "Zhang Ye2017".
After all, these two people are the same person.
Thanks to everyone's kind reminder, Xu Ye's Weibo has finally been updated.
These days, Han Ran, the captain of the security team of Huohua Academy, is quite bored.
I have watched Xu Ye's drama several times and listened to all the songs.
But Xu Ye is too short and does not allow people to have a hearty experience every time.
After today's new variety show trailer, Han Ran finally felt a little more excited.
After seeing Xu Ye's update prompt, Han Ran immediately clicked on Weibo.
Han Ran looked at Xu Ye's copywriting at first glance.
" # National Treasure # Recently, due to the recording of programs, I have had more contact with cultural relic experts. I feel that I have reached a certain level in cultural relic appraisal. Next, I will show you my learning results. "
"Can the dean know how to detect treasures?"
Han Ran clicked on the video below suspiciously.
In the video, Xu Ye's hands were placed on the table. The perspective was that of a camera above his head.
Xu Ye held a ceramic kettle in both hands. The color on the outside was very bright, and it also had a plum blossom pattern.
Han Ran didn't know how to identify cultural relics, but she felt that the appearance of this thing was quite exquisite, but she always felt like she had seen it somewhere before.
At this time, Xu Ye spoke.
"Let's first take a look at the plum-patterned single-eared porcelain vase in our hand. Judging from the appearance, the shape of this one is very exquisite, and the pattern on it is also very clear."
"Since it is porcelain, it is most likely from the Song Dynasty. Let's take a look at its bottom first. Basically, it will be easy to judge the age."
Xu Ye turned over the kettle in his hand.
The bottom of the kettle was revealed to everyone.
After Han Ran saw the bottom of the kettle, he felt his cerebellum shrink.
The middle of the bottom of this kettle is not a sign, but a circular power interface.
"No wonder this thing looks familiar to me. Isn't it just a kettle?"
Han Ran was speechless.
At this time, Xu Ye in the video continued: "Look, although this thing is not signed, we judge based on the power interface left on the bottom of the pot that it should be the closest. Let's take a closer look with a flashlight and a magnifying glass."
Xu Ye shined his flashlight on the circular power interface and took out a magnifying glass to enlarge the metal contacts inside.
"There are almost no signs of wear on the contacts inside, which means it is new. From this, I can conclude that this kettle should have been manufactured recently, most likely within three months!"
"Let's go look at the production date on the box and compare it."
In the video, Xu Ye actually went to get the packaging box.
After a final comparison, Xu Ye said: "I succeeded in one try, who else is there?"
The video ends here.
Han Ran was silent.
Her lips were pursed tightly, and she opened her mouth but didn't know what to say.
So she forwarded this Weibo to various chat groups.
Anyway, she can't be the only one to suffer.
After forwarding it, Han Ran commented on Xu Ye's Weibo.
"Dean, I feel relieved to see that you are having a good time."
At this time, Xu Ye's Weibo has become a gathering place for patients.
"The bag of Ganmao Ling granules in my hand, I think was produced within a year. Looking at the production date, it is true!"
"Based on the texture and color of my chicken feet, I can tell that the chicken was just dead yesterday. I bought it at the vegetable market and it was freshly killed. My judgment was indeed correct."
"This is too difficult. I don't even need to touch it with my hands. I can identify it by looking in the mirror. The person in the mirror is a twenty-year-old single. This person is me. Look at my ID card. I identified it correctly. !”
There are not many normal people in the comments.
Xu Ye's Weibo post quickly became popular.
When passers-by saw it and clicked in, their faces were filled with questions.
"What kind of people are these?"
"Does CCTV not consider mental state when selecting hosts?"
"Nine Museums: Is it too late for me to quit recording now?"
Xu Ye’s video is also so fun.
This man is really seriously ill!
Xu Ye naturally shared this video on his shaking hands.
After Weibo and videos became popular, more and more people knew about the launch of "National Treasure".
The pre-heating for "National Treasure Season 1" has officially begun.
On the other side, Xu Ye has completed the recording of the first episode of "National Treasure".
After the recording, Qi Dongxiang, the director of the Palace Museum, stopped Xu Ye.
After Xu Ye walked over, the directors of the nine major museums surrounded him.
Xu Ye's eyes narrowed at this time and he said slowly: "Are you guys going to take action here?"
Qi Dongxiang was a little confused when he heard this.
What nonsense are you talking about?
What action?
After Xu Ye chuckled a few times, he crossed his arms across his chest and said, "It doesn't matter, I am surrounded by you today because I am not as good as others. If you want to fight, I will accompany you to the end!"
Qi Dongxiang finally reacted.
Xu Ye still has chuunibyou!
Qi Dongxiang said angrily: "If one of the nine of us lies on the ground today, your career will be over."
"you're right!"
Xu Ye returned to normal immediately.
Qi Dongxiang said: "Xu Ye, do you still remember what you told me about the Forbidden City Cultural Creation?"
"I remember." Xu Ye said.
Qi Dongxiang smiled and said: "We are planning to officially launch the cultural and creative products of the Forbidden City on the day when the first episode of National Treasures is broadcast."
Many of the products of the Forbidden City Cultural and Creative Industries were actually completed years ago.
The follow-up is continuous adjustment and production, as well as the addition of new designs.
Up to now, the entire research and development process has lasted for more than eight months.
"There are also these curators. After they knew that you came up with this idea, they were also very interested. They have now started to make cultural and creative products."
The dean of Shaanxi University of Science and Technology smiled and said: "We have already made the ice cream you mentioned, and the sales are very good."
Xu Ye immediately asked: "Is there any ice cream with spicy flavor?"
The dean of Shaanbo University stopped laughing and said, "No."
Many cultural and creative products have actually gradually entered the market.
But there is still a chance to make these cultural and creative products known to everyone.
What everyone wants to do is to use the opportunity of "National Treasure" to promote cultural and creative products.
"Dean Qi, how can I help you?" Xu Ye asked.
Qi Dongxiang smiled and said, "Do you still remember when I said I would give you a big gift?"
Xu Ye nodded.
Qi Dongxiang smiled and said, "I want you to be the spokesperson for our Forbidden City's cultural and creative products."
There is actually no need to find any spokesperson for this kind of cultural and creative products.
After all, the Forbidden City itself is the best spokesperson.
So, this is Qi Dongxiang thinking of a way to send money to Xu Ye.
Whether it is the documentary "I Repair Cultural Relics in the Forbidden City" or the upcoming "National Treasure", they have a huge positive impact on the Forbidden City.
Qi Dongxiang feels that it is appropriate to give money, but after all, it is a public unit, and the reason for giving money must be reasonable and legal.
Xu Ye looked at the other curators.
"Teachers, do you need to find a spokesperson? Since Dean Qi has paid, I can give it to you for free," Xu Ye said.
Qi Dongxiang was so angry that he wanted to kick Xu Ye.
Can you please not say this kind of thing in front of me?
Happy Christmas Eve to everyone!
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