The strongest marriage care system in the city
Chapter 097
Since knowing her son’s intentions, Aunt Xuan didn’t say anything, but she knew very well in her heart, and she could see that these girls were indeed very good to their son, not that kind of hypocrisy.
This made her praise her son in her heart, not to mention the previous mess, this is looking for a wife, the son is really powerful.
There was no one before, now three come at once, no, in a while, it will become five.
If Jiang Xuan shouted like this, “Girls, my family is bankrupt. ”
They must have immediately replied, “It’s okay, go bankrupt and earn it back.” ”
Therefore, bankruptcy tens of millions, that is not called a thing, after all, it is already bankrupt, what else can be done?
“Mom, what do you think is the main thing about opening a physical publication?” Jiang Xuan asked.
The women and their mothers sat together, and they were all very close.
From his mother, Jiang Xuan knew that there was still an empty shell left in the family publishing house, a house, and no one was gone.
“Market positioning.” The mother was the first to say, because their family is doing this, “Our family does a casual category, similar to fast food literature, but half a year ago, your father didn’t know what was going on, had to change to a famous book or something, and the result was less and less sales, of course, I don’t mean that famous books are not good, it is not suitable for our family.” ”
“Mom is right, I think the quality of the work is also very important, and a good work is the main thing.” Zhao Liying said.
“Well, and packaging and publicity.” Timo raised his hand and said.
I don’t know what’s going on, Aunt Xuan wanted to laugh when she saw her.
“I think it depends on the author, if the author is famous enough, he will directly rise to the top…”
Chen Qiaoran was talking vigorously, but was interrupted by Jiang Xuan, “Are you going to rebel?” He also exhaled from the top. ”
Chen Qiaoxian glared at him and said, “What I’m saying is, cheer up and let everyone buy physical books to read.” ”
Jiang Xuan said with a smile, “Everyone is right, let me summarize for you how to do a good job as a physical publishing house.” ”
“You?” A group of people laughed, and even the mother was amused by her son.
“Son, it’s not my mother who said you, you haven’t been to the family company since you were a child, you still forget it.” Mom said.
“Then you still said since you were a child that I couldn’t find my daughter-in-law, what did Yingbao say?” Jiang Xuan said with a sigh, Jiang Xuan was still very proud of finding a daughter-in-law.
As soon as Zhao Liying was said by Jiang Xuan, her face turned red, “If you are talking nonsense, go out to sleep tonight.” ”
“Yes, let my brother-in-law sleep on the street.” Timo raised his hands in approval.
“Then do you want to spank him?” Chen Qiaoran said.
“If you can, I’d like to try it.” With a serious expression, infinite reverie arose in his mind.
“Okay, don’t talk about it first, let this stinky boy talk about it, see something.” Aunt Xuan stopped and said.
Lafayette all spoke, who dared to be quiet again.
Jiang Xuan gave his mother a thumbs up, or you are old.
“First, talent, the twenty-first century, is it the most valuable? Talent. Jiang Xuan did not pause and kept saying, “The company’s top management, there is a good decision, grasp the overall situation, but if there is no talent in this aspect, then the effect will definitely be greatly reduced, so talent is the most important.” ”
“Yes, go on.” Aunt Xuan did not refute.
“Second, the copyright of the work, if you can acquire the copyright of a good work, that is a very important thing, publishing rights? It can be changed into comics, web dramas, TV series, etc., and can also be turned into games… Of course, it doesn’t matter if you don’t have those conditions now, buy it first. ”
“Third, the quality of the work is excellent, this is what Yingbao said, a good work, may even become a phenomenon, this is undeniable, right? Otherwise, you bought the copyright of this book, and it turned out to be this garbage, what is the use of asking for it? ”
“Fourth, market positioning, which includes the positioning of the work and the positioning of the reader, what type of work is approximate, what style is taken, and what age group the reader is.”
“Fifth, packaging and publicity, this needs to cost money, and our family does not have to worry, there is a big star, two super Internet celebrities, the appeal is definitely not small.”
“Sixth, brand effect, as long as the physical book is mentioned, others will be the first to think, hey, go to Xuan Ge Bookstore, where the books are very good…”
Jiang Xuan said six points in one breath, and they were all dumbfounded.
Zhao Liying is better, she is indeed a big star, and Timo and Er Ke are different, and they were highlighted by Jiang Xuan, and both of their faces turned red.
“I… We’re just a little streamer, not as exaggerated as you say. Although he said so, his face was very proud, and the two of them could help Jiang Xuan.
“The two of you, the fans add up to five or six million, which is not small. Believe in yourself. Jiang Xuan said.
The old mother looked surprised, “There are so many fans? This is if a book is published, a dozen advertisements…”
“Yes, my mother is right, so ah, publicity includes many ways, those before you, a little narrow, plus in recent years, online novels have developed rapidly, people like to watch online versions, who still reads publishing?” If there is no reform, bankruptcy is a matter of time, and it has little to do with dad, so ah, mom, bankruptcy is not a bad thing, as long as we break the previous fixed thinking, keep up with the pace of society, everything can be a little ahead, then success must be us. Jiang Xuan said.
What he said was much stronger than other people’s empty slogans, and what Jiang Xuan said was the truth.
“Husband, I usually know how to cook when I look at you, and I wander around when I’m fine, who knows why you’re so good?” I can’t see it. Zhao Liying said with a look of surprise, the better Jiang Xuan is, the happier she is, because they are one and the same.
“Indeed, I usually see you sitting on the Taishi chair, so leisurely, I want to strangle you, I still live broadcast for several hours every day, but I didn’t expect you to hide deeply.” Timo also said.
The women looked at him with a look of adoration, and Jiang Xuan was also very happy.
“Why did you put branding last?” Erke asked at this time.
“Mom, you’ll talk about this.” Jiang Xuan said.
“Because the brand effect is not achieved overnight, this process will be very long, and this is why quality books are required, as long as countless quality books, the so-called brand effect can be implemented.” Aunt Xuan said.
“Mom is right, this process is difficult and long, but once this effect is done, the benefits are immeasurable.” Jiang Xuan said, “I plan to write a book, as the first book in our publishing house after bankruptcy, do you know about Journey to the West?” ”
“You know, one of the four famous books, we all like to read it very much.”
“Have you ever read it upside down?” Jiang Xuan said again.
Journey to the West?
PS: In this world, the four masterpieces remain unchanged, as well as the four books and five classics, etc. _
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