The Whole World Does Not Believe That I Am the Director

Chapter 110 Propaganda is in trouble

In the following awards ceremony, both Xu Mu and Chen Ya became real audiences.

Although they also received some nominations, they did not win in the end.

Xu Mu didn't think he would win the best director award either.

Because to be honest, "Ip Man 3" does not have this strength yet.

But this time the result was good, because Xu Mu and Lu Ming both won awards.

Moreover, Xu Mu also noticed that Lu Ming quietly advertised for the new movie at the end.

Really, Xu Mu didn't expect this.

After all, when he was giving his acceptance speech, Xu Mu himself didn't have the nerve to advertise the new movie.

Xu Mu is happy here and has gained a lot.

On the other hand, Chen Ya was a little depressed.

Although his films also won awards, they only won one award for best sound effects.

To be honest, there is no difference between whether there is this award or not.

What annoyed him the most was that Xu Mu actually won two awards, including one for Best Supporting Actor.

Moreover, Xu Mu actually shamelessly arranged for Lu Ming to advertise the new movie at the end.

This fucker is so shameless.

No, after returning home to promote the new movie, he must give Xu Mu a hard head!

After the Academy Awards ceremony, there were also a lot of news and hot searches about the Academy Awards on the Internet.

Among them, the most concerned one is naturally the best actor and actress, followed by the best film and director.

However, in addition to these, there is another person's award that has attracted everyone's attention.

That's right, he is Lu Ming.

To be honest, Lu Ming's award acceptance speech was a bit surprising. They didn't expect that there was such a story behind it.

At this moment, everyone realized a different Xu Mu!

At one point, Lu Ming's acceptance speech rushed to the top five in the hot search.

His acceptance speech video was clicked and watched by many people.

Naturally, Xu Mu's new movie "Manslaughter" also appeared in everyone's sight.

...

After returning to Hengcheng, Xu Mu took a short rest for a few days before preparing for the film's promotional work.

Compared with "Ip Man 3", the film promotion work this time should be much better.

After all, when "Ip Man 3" was being promoted, various things were targeted, and it was even scolded as a hot search.

Word-of-mouth has plummeted, which has greatly affected the movie's box office.

But this time, there should be no reason for Xu Mu to be caught and magnified by others.

After all, the truth about Lu Ming's divorce has been revealed, and there is no hidden danger on his side.

So this time, the promotion of the "Manslaughter" movie, if there are no accidents, the effect should be good.

In terms of film promotion in the early stage, hype is a very necessary means, followed by advertising.

This time, Xu Mu plans to focus on advertising online. Whether it is Weibo, portal websites, video websites, post bars, or short video apps, he is planning to promote it.

Moreover, Xu Mu is also planning to continue the offline business. At least last time, if there was no offline promotion, it is estimated that the box office of "Ip Man 3" would be even worse.

Thinking of this, Xu Mu was going to contact the person in charge of Wancheng Plaza to talk about offline advertising.

beep...

"Hello, Mr. Wang, hello, I'm Xu Mu, the director of "Ip Man 3" that I worked with you before."

"Director Xu, I know it's you. I may not know others, but how can I not know you!."

As soon as the call was connected, Mr. Wang, the person in charge of Wancheng Plaza, joked directly.

"Thank you, Mr. Wang, for remembering me. By the way, I'm calling you this time, mainly to talk about the advertising cooperation in Wancheng Plaza. Is it convenient for Mr. Wang?"

After Xu Mu was a little polite. Then he said the purpose of this call.

"Director Xu, this is of course no problem. How long will you be working with?"

"Well, maybe five days before the Mid-Autumn Festival."

This time Xu Mu plans to promote for two days, after all, there is still a little budget.

"Ah, this, this Director Xu..."

However, after Xu Mu told the time period, Mr. Wang of Wancheng hesitated to speak.

When Xu Mu heard this, he immediately had a bad feeling: "What's wrong, Mr. Wang, is there something wrong?"

"Director Xu, let me tell you the truth. In the half month before the Mid-Autumn Festival, our advertising cooperation in Wancheng Plaza has been rented out. So, do you want to change the time slot here?"

Under Xu Mu's questioning, King Wancheng always explained the reason in a somewhat awkward manner.

"What! Has it been rented out?"

After hearing what the other party said, Xu Mu was really taken aback.

rented out?

"That's right."

"Who rented it?"

"Uh, well, forget it, it's okay to tell Director Xu, it was rented by Tianyu, and it seems to be for the promotion of the movie "Missing"."

Hearing this, Xu Mu immediately understood what was going on.

However, what Xu Mu couldn't figure out was that it seemed that Chen Ya's movie "Missing Tracks" would not be released until the Mid-Autumn Festival, and the other party had never rented Wancheng Plaza before.

Why did the other party do this this time?

Moreover, they have contacted and cooperated so many days in advance.

This is simply impossible!

"Director Xu, the advertising space just a few days before the National Day has not been rented yet. I wonder if you should consider it?"

When Xu Mu was thinking about why Chen Ya would do this, President Wancheng Wang suggested again.

"Well, well, thank you Mr. Wang, I'll think about it here. I'll contact you after I think about it."

"That's fine. I estimate that in a while, the advertising space will be rented out a few days before the National Day. Director Xu, you should consider replying to me as soon as possible."

"Alright Mr. Wang."

beep beep...

After hanging up the phone, Xu Mu's current thoughts were all on Chen Ya's renting the advertising space in Wancheng Plaza so long in advance.

He didn't expect that Chen Ya would cooperate with Wancheng Plaza, and he would contact and cooperate so early.

It seems that the other party has studied him, otherwise how could he think of cooperating with Wancheng!

Sure enough, it was not that simple for Chen Ya and Tianyu.

Because of this accident, Xu Mu's publicity plan was also disrupted.

Now he has to think of a way to solve this problem, after all, offline promotion must be done.

Although the effect may not be as good as online, if you don't do it, then you will definitely not get this traffic.

Therefore, offline promotion must be done.

As for how to do it, Xu Mu still has to think about it.

Unexpectedly, before the promotion started, some troubles had already been encountered.

In addition to the need to continue to think offline, Xu Mu contacted various channels online, but fortunately there is no problem.

Also, there are so many online channels, and the cost is huge, no matter how rich Tianyu is, it is impossible to cover all of them.

Therefore, on the online side, Xu Mu also successfully contacted channels such as Weibo, Tieba, short videos, and video websites, and initially negotiated cooperation.

However, this cost is a bit high, several times more than offline.

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