This celebrity is too rich

Chapter 24 Live streaming goods

In the morning, Yu Jie was reporting to Li Chuan in the General Manager's Office of Sanmu Media.

"Hotpot restaurant?" Li Chuan was holding a piece of A4 paper in his hand, with a strange look on his face.

A4 paper is the script of the next video of "Tong Baobao". Yu Jie just wrote it out and gave it to him for review.

"Tongbaobao" already has more than one million fans and can transform.

It is easy to turn around if the boat is small. There is no need to delay such a thing. If it is delayed for a long time, problems will easily arise.

Yesterday, Li Chuan instructed Chen Chen to find several restaurants willing to cooperate with "Tongbaobao" from the commercial resources of "Mr. Sen" and give them to Liu Xintong and Yu Jie to make a choice.

Unexpectedly, they chose a hot pot restaurant.

"This is Xiaotong's own idea. She said she wanted to eat hot pot." Yu Jie spread his hands and said helplessly.

"Eat hot pot now?" Li Chuan said a little discomfort: "It's only mid-September now. Is anyone eating hot pot? This is her first video of visiting the store. If the promotion effect is not as good as expected, wouldn't it be ruined? What else can I do in the future?"

"Don't worry about this, there are quite a lot of people eating hot pot now."

“…”

However, he originally planned to wait until Douyin live broadcast is fully opened before transforming into this aspect.

Li Chuan explained and didn't say anything more.

However, "Tong Baby" has never proved herself in this regard. Even so, she is still sought after by the market, and the target restaurant even took the initiative to raise prices.

What is the most important thing in live streaming sales?

It's the supply chain!

"I see."

Just now, the reason why he arranged all his work was because he was planning to do something else recently - live streaming and selling goods.

The food is in line with her wishes, and her performance in the video can be more realistic, which only benefits but no harm.

"Oh? Is that true?"

Li Chuan finally chose Taobao.

Li Chuan has a clear understanding of himself. Not only is he not jealous of "Tong Baby", he is happy.

"Oh?" Li Chuan was quite surprised.

This is enough to prove that "Tongbaobao"'s potential in the field of shop exploration experts is far higher than "Mr. Sen".

"OK."

"Okay, no problem."

Li Chuan didn't believe it very much. In his impression, hot pot is a food in winter. Now that summer just passed, there shouldn't be many people eating hot pot.

Since Liu Xintong wants to eat hot pot, let her go.

He just wanted to make money and was relying on the expert in the store.

You know, this is the first store visit video of "Tong Baby".

On Double Eleven, the traffic of a number of e-commerce platforms such as Taobao will experience explosive growth, and it is possible that it will be comparable to or even surpass short video platforms.

"One hundred thousand, they gave it to you."

"The script is well written, please go and shoot it as planned." Li Chuan said, handing the A4 paper back to Yu Jie: "I will no longer participate in all matters about 'Tong Baby' in the future, and you will be responsible for it."

If what Yu Jie said is true, there is nothing to worry about.

Moreover, Taobao's traffic is accurate shopping-type traffic, and the conversion efficiency is much higher than that of Kuaishou, which is particularly precious.

When "Mr. Sen" was doing a shop exploration video, he warmed up in advance and took a free video. After getting the effect, he made some hype. This way, his shop exploration journey was laid.

"What is the commission given by the hot pot restaurant?" Li Chuan asked a new question.

Only Li Chuan was left in the office. He leaned his back on the boss's chair and fell into a state of thought.

Everyone has their own field of expertise. Liu Xintong is born to be a good seedling for a shop explorer, but he actually does not have the talent in this area.

This step is of great significance!

"Uh, let's just eat." Li Chuan scratched his head awkwardly and said, "I don't eat much hot pot, I don't know much about it. Maybe I'm thinking it a bit."

"Well, are there enough personnel in the operation department?"

At this point in time, there are many platforms that can do live streaming and sell goods, but only Kuaishou and Taobao have relatively large traffic.

"Okay." Li Chuan nodded with a smile, and then said, "You should not focus all your energy on 'Tong Baby'. You are the operation director, operation department, and other experts signed by the company. You must take care of it."

"It must be true. If you don't believe it, let's go to have hot pot together tonight. You can check the situation on site and I'll treat you to the guests."

Now, "Tong Baby" has also begun to make money. While this can relieve his pressure, it also means that the company Miki Media has taken an important step.

The biggest feature of Taobao is that it has many products, and almost all products across the country can be found on Taobao.

Li Chuan has already thought about these things.

There are two main reasons:

First, he did live streaming to sell goods for Double Eleven.

The reason for being happy is very simple. "Tongbaobao" can make money for the company.

Live streaming and selling goods has always been within Li Chuan's plan.

In developing supply chains on Taobao, it has advantages that are incomparable to short video platforms.

"You may not be very clear. Hotpot is eaten all year round, even in summer, there are many people eating it. Now there are air conditioners in the restaurants, so there is no heat stroke. This is actually the peak season for hot pot restaurants. Summer has just passed, and the weather has become much cooler. Many people who like to eat hot pot are waiting for this time."

"It's enough for the time being. Didn't the company recruit two new operators two days ago? They are all OK. The company has not many contracted experts now and does not need too much operation."

Li Chuan was not jealous of this.

Since his rebirth, his plan has always been to adapt to the development of Douyin and swallow up the dividends of Douyin's development.

Second, live streaming on Taobao is conducive to the development of the supply chain.

Where is the main battlefield of Double Eleven?

There is no doubt that it is Taobao!

If you can’t broadcast Douyin live, you can go to another platform. There is no need to hang yourself on a tree.

In normal times, Taobao’s traffic may be just a fraction of Kuaishou, but on Double Eleven, the situation is not certain.

If the price is based on the number of fans, the commission for a single video of "Tongbaobao" should be around 80,000, and the other party directly quoted 100,000, which he did not expect.

"Don't worry, at most half a year, I will definitely be able to train her into a million-level internet celebrity."

"Oh? Really fake?"

But as Double Eleven gets closer, Li Chuan doesn't want to miss this opportunity to make a lot of money, so he gets up to his mind.

Previously, the entire company had to rely on him to transfusion alone. Although it could be supported, it was not a long-term solution after all.

Two minutes later, Yu Jie left the office.

"Well. Lao Yu, Liu Xintong is the first short video expert signed by our company. She is very important to us and is related to the morale of the company. Moreover, she is also very talented. Although she only has more than one million fans now, it is not difficult for her to have millions of internet celebrities. You can't take it lightly. You must give her enough attention and support to make her grow up as soon as possible."

"That's fine. If you need it, tell me and I'll arrange for Chen Chen to recruit."

For an excellent host of selling goods, you must have a high-quality supply chain.

Your goods are of poor quality and not affordable price. No matter how expensive you say, the audience will not buy it.

He has made up his mind to live stream on Taobao to sell goods.

However, live streaming sales cannot be done by just doing it. He had no relevant experience in his previous life, and for a moment, he didn't know where to start.

It’s okay to start a live broadcast and write linguistics, but he was a little confused when looking for products and integrating the supply chain.

After thinking about it, Li Chuan still felt that he should find a professional to help him.

But who should I find?

(End of this chapter)