This celebrity is too rich

Chapter 377: Development and Change of Public Opinion

Chapter 377 Development and Change of Public Opinion

Author: There is no wine on the table

Chapter 377 Development and Change of Public Opinion

[377 has not been released, I will think of a way, sorry! 】

After checking the data, Li Chuan clicked on the feature film.

He hasn't read "Sister Wei's Workplace Diary" for a long time, and he has forgotten everything he saw before.

However, it doesn't matter.

What he pays attention to is not the content, but the comments of netizens.

He already knew the plot content of "Sister Wei's Workplace Diary" very clearly by reading the script before.

Now that the video has been made, he is not very interested.

In comparison, public opinion feedback is more important.

Li Chuan clicked on the video, adjusted it to three times the speed, and then clicked on the comment area. While watching the "ghost video", he also read the comments from netizens.

In the early days of the broadcast of "Sister Wei's Workplace Diary", the public opinion situation was very bad.

From the first to the fourth episode, all netizens were criticizing it.

What are they scolding?

Criticized "Sister Wei's Workplace Diary" and the film and television format of "series of short dramas".

At that time, "Sister Wei's Workplace Diary" had just been aired. Due to previous publicity errors, many netizens mistakenly believed that "Sister Wei's Workplace Diary" was a normal online drama.

Netizens came with the mentality of watching an online drama, but found that "Sister Wei's Workplace Diary" was just a series of short dramas, each episode only lasted five minutes. When they were disappointed, they started to abuse each other crazily, and the process was very cruel.

However, this phenomenon did not last long.

Starting from the fifth episode, some viewers gradually accepted the "series of short dramas" as a film and television format, and the public opinion situation began to change.

The specific manifestation is that some netizens started to speak up for "Sister Wei's Workplace Diary".

【If you don’t want to see it, don’t see it!】

[I don’t know what there is to complain about. If I can’t accept it, why don’t I just quit and it’s over? What’s the point of competing here? 】

[Stop scolding and watch the show.]

【No matter how long it takes, as long as it looks good.】

[I think five minutes is quite good. Those TV dramas and online dramas often last forty or fifty minutes. It’s too long to watch.]

【……】

Comments like this began to appear on a large scale, gradually forming a situation that was confrontational with abusive remarks.

After this phenomenon lasted for two days, the voices speaking for "Sister Wei's Workplace Diary" and "Series of Short Dramas" took over.

By the eighth episode, the plot of "Sister Wei's Workplace Diary" has entered its first climax.

Because the plot is exciting and good-looking, many dissatisfied viewers have changed their stance.

[What can I say? Although the time is a bit short, it is still very interesting.]

【It looks good! It would be even better if it could be longer. 】

[The plot and rhythm are still okay.]

【……】

With the emergence of such remarks, the voices that insulted "Sister Wei's Workplace Diary" and "series of short plays" have basically disappeared, and the public opinion situation has completely reversed.

At the same time, there were some comments discussing the plot and characters in the comment area, but the number was not large.

From the eighth to the eleventh episode, more and more people say it looks good.

By the twelfth episode, there were suddenly fewer people saying it looked good.

Why?

Because a very real and disgusting villain appeared in the plot of episode 12, which aroused the criticism of most netizens.

Netizens only focused on criticizing villains, but ignored other matters.

This was considered a turning point and guided the subsequent development of public opinion.

Starting from the twelfth episode, there were more and more discussions about the plot and characters in the comment area, and the previous comments gradually disappeared.

At this point, "Sister Wei's Workplace Diary" has truly been recognized by the audience.

Since then, the public opinion situation has entered a virtuous cycle.

However, it didn't cycle for too long.

By the 19th episode, the public opinion situation has experienced another wave of ups and downs.

The reason was that "Sister Wei's Workplace Diary" included advertisements for Mengniu and Dove.

The addition of advertisements caused resentment among many viewers.

[Each episode is only five minutes, but there are still advertisements? Are you shameless? 】

【Am I here to see the advertisement?】

[This kind of drama also has advertisements? It’s a bit ugly, right?]

【……】

Such comments occupied the comment area of ​​episode 19.

Yu Jie and others responded quickly, purchased navy troops in time, controlled public opinion, and achieved certain results.

[Without advertising, what do they eat and drink?]

[Don’t ask for too much, the ads are only a few seconds, it’s acceptable, and it’s better than those video platforms.]

[Without advertising, the crew is drinking northwest wind?]

[You have to understand that this show can only be renewed if it makes money! Otherwise, it will go bankrupt.]

[As long as the plot is exciting, the advertising is acceptable.]

【……】

Under the guidance of the navy, the public opinion situation was under control.

Once this wave is over, things will be easier to handle from now on.

According to Yu Jie and others, as time goes by, the audience will one day get used to advertising.

Facts have proved that they were right.

The opposition to the ad lasted less than a week and then gradually dissipated.

After this setback subsided, "Sister Wei's Workplace Diary" entered a period of stable development.

In the days that followed, few people paid attention to those messy things, and most people's discussions focused on the plot and characters.

Even in the middle and later stages, Yu Jie and others added an additional Mercedes-Benz commercial, but it did not cause a backlash from public opinion.

The above is the development process of public opinion for "Sister Wei's Workplace Diary". Although it went through several twists and turns, the final result was still very good.

It is also worth mentioning that the character "Zhou Yuan" is the most popular among viewers when discussing the plot and characters.

This is not surprising. The character "Zhou Yuan" has the greatest contrast between before and after, and is also closest to people's real life. It is quite topical in itself.

There are two extremes in the audience's evaluation of the character "Zhou Yuan".

Some people particularly discussed her, feeling that she had betrayed Wei Ying, who had been helping her, and was unethical, and her methods were particularly disgusting. Others felt that she was very real and pitiful, and had been shrouded in Wei Ying's halo before, and had no existence.

Sense, it is understandable that it eventually explodes into the ultimate big BOOS.

This phenomenon surprised Li Chuan.

He remembered watching TV series when he was a child. People didn't like villains who were selfish and betrayed others, but now, the situation seems to be different.

He thought about this for a long time and felt that maybe times had changed and people's thinking had also changed accordingly.

However, these are not important.

The important thing is that the foreshadowing originally designed by Yu Jie can now be put to use.

When "Sister Wei's Workplace Diary" was about to be completed, Yu Jie suddenly thought of adding an extra scene with Zhou Yuan.

The specific content is that when Wan Sen and Wei Ying got married, Zhou Yuan also appeared at the scene, but she did not go to attend the wedding. She only went out to watch for a while, and then left.

Yu Jie filmed this scene as an alternative and decided whether to broadcast it or not based on the public opinion situation.

If netizens particularly hate the character "Zhou Yuan" and don't want her to appear again, the scene will be cut directly; if netizens have sympathy for the character "Zhou Yuan", then the scene will be broadcast normally

Come.

Looking at it now, it is obvious that we have to choose the latter.

'How did Yu Jie know that the audience would sympathize with the character "Zhou Yuan"?'

'Analysed? Or guessed?'

'Whether it is analyzed or guessed, it can be proved that his judgment of the public opinion situation is very good.'

Li Chuan thought this and let out a sigh of praise.

After reading the public opinion feedback, he turned to look at Wu Jinyan next to him.

At this time, Wu Jinyan was lying on the side with his back to him, motionless, as if he was asleep.

"Hello."

Li Chuan tried to call out.

"what?"

"You didn't sleep?"

"You've been watching Douyin and playing it outside, how can I sleep?"

"Then go to bed later and let me ask you a question."

"What's the problem?"

"You said before that "Sister Wei's Workplace Diary" will have its finale tomorrow?"

"Um."

"Six o'clock in the evening?"

"Yeah, what's wrong?"

"Can you... move the update time forward?"

While Li Chuan was thinking about it, he said, "Just... an hour in advance. How about updating at 5 p.m.?"

"Why?" Wu Jinyan looked confused.

"I'm going to broadcast live tomorrow."

Li Chuan explained: ""Sister Wei's Workplace Diary" is so popular, the popularity of the finale must be very high. If you don't take advantage of this wave of traffic, it will be wasted... Tomorrow is Saturday, and I will broadcast live, so I can just use it.

This wave of traffic is utilized, do you understand?"

"I don't understand."

Wu Jinyan shook his head and asked: "If you want to take advantage of this wave of traffic, what does it have to do with updating an hour in advance?"

"I also broadcast live at six o'clock in the evening, but the time happened."

Li Chuan further explained: "Think about it, those who want to watch the finale as soon as possible cannot watch my live broadcast, which means a loss of traffic... What I want is that the finale will be updated at 5 p.m.

Let the heat ferment in advance, let it ferment for an hour, and it should be almost ready. By then, I can better absorb this wave of traffic."

"Hey, you are so thoughtful." Wu Jinyan couldn't help but curled his lips.

"What are you talking about!"

Li Chuan's expression changed and he said righteously: "This is called rational use of resources. How can it be called being too narrow-minded?"

"Whatever you say."

Wu Jinyan curled his lips again and said: "Five o'clock will be five o'clock, but... we need to promote it in advance, make a poster or something, tweet it on TikTok or Weibo in advance, otherwise, the audience may not know."

"It's simple. I'll ask Yu Jie to make the poster for you tomorrow. You can decide by yourself. You can send it anywhere."

"Um."

Wu Jinyan nodded, then yawned and said, "That's it, let's not talk anymore, go to bed early."

"Wait a minute, I have something else to do."

"What else?"

"Do you want to be a guest again?"

"Um?"

Wu Jinyan was slightly stunned and said, "Would you like to be a guest in your live broadcast room?"

"yes."

Li Chuan smiled and nodded.

It was his impromptu idea to invite Wu Jinyan to be a guest in his live broadcast room.

His idea is very simple, which is to take advantage of the finale of "Sister Wei's Workplace Diary" to create a wave of explosive popularity.

Although without Wu Jinyan, he can still attract a lot of traffic as the male lead, but with Wu Jinyan, the effect will definitely be even higher.

Wu Jinyan is the absolute protagonist of "Sister Wei's Workplace Diary". All the halo is on her. Whether she appears or not, the difference is still very big.

"this……"

Wu Jinyan hesitated for a long time, and finally shook his head and said: "Forget it."

"Why?"

Li Chuan was quite surprised and asked: "Is it because of the money? Don't worry, as long as you come, the remuneration will be the highest standard... Two million, the company will not take a share, but will give it all to you. What do you think?"

"It's not about money."

"What's the problem?"

Wu Jinyan frowned, hesitated for a moment, and then said, "I don't think... I can do live broadcasts yet."

"What do you mean?" Li Chuan didn't understand for a moment.

"I just started learning (live streaming) and I don't understand many things. Now when I do live streaming... I don't have the confidence."

"Um?"

Li Chuan raised his eyebrows and asked: "Then how could you do it before? Last year, you also came to my live broadcast room."

"That's different."

"Why is it different?"

"At that time, I was just a guest. Now, I'm going to be the anchor, so..."

"Oh~."

Before Wu Jinyan finished speaking, Li Chuan understood.

Wu Jinyan's meaning is actually very simple. As a guest before, she didn't have to think so much or say so much. She just appeared on the scene and said a few words in conjunction. There was no pressure at all.

Now, she is preparing to do a live broadcast to bring goods, and she has more to think about than before.

After studying in the company for a few days, she found that she lacked knowledge in live streaming and did not understand many things, so she felt pressure inside.

She used to be a guest as a primary school student visiting the university, and now she is a primary school student visiting the university for classes.

There is a huge difference between playing and taking classes.

There is no pressure when playing; there is only pressure when attending class.

Wu Jinyan's current situation is that he is extremely stressed... In this state, he is really not suitable to be a guest.

After Li Chuan understood this, he decisively gave up the idea of ​​"inviting Wu Jinyan to be a guest in his live broadcast room".

Although Wu Jinyan can attract a lot of traffic by being a guest in his live broadcast room, Wu Jinyan is in a very bad state now and is under a lot of pressure. If he goes there, it may have the opposite effect, and if an accident occurs, the consequences will be very serious.

From Li Chuan's perspective, there was no need for Mao to take such a risk.

"Okay, let's not go then."

Li Chuan stepped forward and hugged Wu Jinyan, comforting him: "Relax, don't think so much... No one will ever come to a meeting. In the beginning, I was just like you, even in worse condition than you, but now,

Isn’t everything better... Live streaming is not as difficult as you think. Once you learn it and practice it, you can do it almost exactly. After that, you can broadcast for a while and accumulate some experience. When the time comes,

You are a master at bringing goods."

"Is it true?"

"Of course it's true. Why did I lie to you?"

"Okay, I believe it."

"You shouldn't doubt...relax your mind and study hard, you will definitely be able to do it."

"Hmm... I'm a little sleepy."

"Then go to sleep, I'm a little sleepy too."

"Hold me."

"Stop, my arm hurts from the pressure."

"Hmm~~~."

"Okay, okay, okay."

"..."

(End of chapter)

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