This celebrity is too rich

Chapter 406 "Excellent Promotion" is online!

Author: No wine on the table

Chapter 406 "Excellent Promotion" is online!

On the last day of May, Li Chuan received two more good news.

The first good news is that the "Master Supply" APP has been developed and the test has been completed.

What is "providing experts"?

"Experts from Experts" is the APP that was previously proposed by Jiang Zeyu and Li Chuan, which was specially designed for the "Sanmu Series" own supply chain.

This APP has been developed for nearly two months, and Li Chuan and Jiang Zeyu have been paying close attention.

During this period, they held several meetings to adjust and improve various details and related matters of the APP. One of the tasks is to name the APP.

They started from the end of April and selected names for the APP through various channels. They were busy for nearly half a month before finally confirming.

Although the name "Master's Gift" sounds simple and not very nice, it has been repeatedly discussed and verified.

As a commercial APP, the name needs to take into account market factors and meet future development needs.

How can it be considered in line with future development needs?

As we all know, APP itself is not valuable. What is really valuable is users and corresponding data.

The process of APP expanding users is promotion.

Promotion work is the hardest to do, and often the most expensive one.

Nowadays, the cost of acquiring customers of APPs is getting higher and higher. In the past, it only costs a few cents or a few dollars, but now it costs dozens or a few hundred.

The increase in customer acquisition costs will inevitably lead to an increase in promotion costs. If it continues, the funds required will be calculated in a large amount, hundreds of millions or billions of dollars, and some may cost hundreds of billions!

Many entrepreneurial Internet companies do not have so much money and cannot find anyone to invest in, so they are exhausted in the end.

The "Sanmu Group" is rich, and it is not a problem to spend hundreds of millions and tens of billions to promote it, but Li Chuan doesn't want to spend so much money.

His idea is to save as much as possible and strive to promote the APP at the lowest cost.

To do this, some preparations must be done.

There are many preparations, and one of the most important points is to have a good name.

The so-called "good name" does not mean that it sounds nice, but that it must be concise and straightforward enough, so that most people can know what it does when they see this name.

Such a "good name" can greatly reduce the promotion cost, and it will be twice the result with half the effort when operating it later.

Some people don’t like to do this. They like to find inspiration from ancient poems and various popular elements, and give their products or brands a very high-end name.

Although such a name is unique, it can easily cause a problem, that is, many people don’t know what it is for after seeing this name.

If others don’t know what they are doing, you need to explain to others. It doesn’t matter if you explain one or two, but if you put the scope across the country and even the whole world, the price you will have to pay is quite terrifying.

This alone can kill countless entrepreneurial Internet companies.

Of course, there are also names that sound very good and high-end, and can also let most people know what it is for. However, this kind of name is very rare and most people cannot imagine.

Li Chuan and the others did not expect that they were both nice and advanced, and that most people could know what it was for. In desperation, they chose the path of "concise and straightforward".

The name "Master's Gift" has achieved its ultimate goal in this regard.

The word "expert" represents the main user group of the APP... This APP is made and is recommended for the hosts who sell goods. The hosts who sell goods also belong to the category of "experts" in a broad sense.

There is no problem with being called a "master".

The word "supply" represents the supply chain... Those who do better business hosts basically know the importance of the supply chain. They are directly named after "supply chain", which can greatly arouse their interest.

.

The result of two simple meanings is very good when combined.

Li Chuan has investigated many times. After hearing this name, most people know that it is a supply chain for the hosts who are selling goods.

If you can do this, it's basically enough.

The name "Master's Gift" was determined in mid-May.

After confirmation, the APP has also been developed.

After the development is completed, tests will be conducted according to the established process.

A group of people worked overtime to test for half a month and finally completed all the processes on the last day of May.

Li Chuan learned about this news at around 3 pm.

At that time, he was communicating his "experience" with Cheng Lulu in bed.

Cheng Lulu's sleep coaxing skills are becoming more and more sophisticated now.

He enjoyed it all night last night, but woke up this morning and was still a little unsatisfied.

So, he spent the whole day in the Taohuayuan villa today and was still not at work until the afternoon.

Originally, he had planned to "take a day off" today, but unexpectedly, the development department suddenly called him and said that the "Master Supply" APP test was completed.

The "Master Provision" APP is very important. After hearing this, he immediately gave up the idea of ​​"taking a day off" and prepared to drive to the company.

Cheng Lulu was unwilling to do so, so she acted coquettishly on him and tried to keep him, but he taught her a good lesson.

Cheng Lulu has now developed into a vixen, and she is trying to keep him by her every day... The sleep-coaxing technique was born.

He also understood this in his heart, but he was not disgusted, but enjoyed it.

In his opinion, as a rich man, he should enjoy such a life. If not, what's the point of making money?

Cheng Lulu is the right appetite for him.

He was so happy that he bought a car for Cheng Lulu.

BMW X4, white, xDrive30iM sports suit, all series high-end, with a landing price of 636,000.

Originally, Li Chuan wanted to buy a small sports car for Cheng Lulu, but Cheng Lulu said that she didn't like sports cars and liked SUVs.

Li Chuan went online to study it and finally selected this BMW X4.

A car worth hundreds of thousands is nothing to him.

Cheng Lulu has been with him for so long. She used to be a big girl in the yellow flower, but now she is willing to bother to please him. He has to make some compensation no matter what.

However, compensation is limited to money and the amount cannot be too large.

If Cheng Lulu had more excessive thoughts, he would not agree.

For example, at present, Cheng Lulu actually wants to delay his important work. If he doesn't teach a lesson, he might even make a mistake in the future.

He wanted to prevent problems before they happened, so he was quite ruthless.

Of course, the "start" here does not mean hitting people.

Li Chuan doesn't like to hit women, and Cheng Lulu didn't make any big mistakes and didn't need to hit people.

What he called "learning" was to curse, scold him hard.

After cursing, Cheng Lulu cried loudly.

However, she was smart. Even if she cried, she did not pretend to be wronged. Instead, she apologized sincerely and kept saying that she was wrong.

Seeing that she was sincere, Li Chuan didn't say anything else.

He arrived at the company at around 3:30 pm.

When he went to the development department, he checked the test results in detail. After confirming that there were no problems, he announced that the "Teacher Supply" APP was officially launched.

The official launch of the "Ta Renshuo" APP marks the ushering in a new stage of development.

Previously, the "Sanmu Series" was mainly live broadcast, and its business mainly revolved around the hosts who carried goods. After the "Ta Renshu" APP was launched, the focus of the "Sanmu Series" will gradually shift to the supply chain, and with the

As time goes by, the status of the supply chain will become higher and higher. When it develops to a certain extent, the "Sanmu Group" will completely transform into an e-commerce group dominated by supply chains and supplemented by live streaming.

This is of great significance.

At around 8 o'clock in the evening, Li Chuan finished supper and sat on the chair and thought about it, thinking that he should tell Jiang Zeyu the news.

So he took out his cell phone and called Jiang Zeyu.

As a result, he called and he learned another good news.

Yesterday afternoon, after the meeting on "rules and regulations", Jiang Zeyu found the Legal Affairs Department and asked the other party to issue him a acquisition contract.

This acquisition contract is of course aimed at Wenlan Culture.

Li Chuan has decided to spend 150 million to buy Wen Lan Culture, and Jiang Zeyu, as the executor, must take action.

He plans to get out the acquisition contract first, and go to Wenlan Culture tomorrow and directly find Shouweida to sign.

At around 6:30 pm, the acquisition contract was released.

He checked it and confirmed that there was no problem, and then formulated another negotiation plan.

The next morning, he took the investment department and the legal department to Shanghai on the company's Coaster.

When he came to Wen Lan Culture, he put the contract in front of Shou Weida without saying a word.

After watching it, Shou Weida did not speak out immediately.

He pondered for a long time and suggested that he wanted to go to the bathroom.

He said he wanted to go to the toilet, but actually wanted to call Houhai Culture.

Although the price of 150 million is in line with his psychological expectations, he is not very satisfied. If possible, he wants to raise the price to more than 160 million.

If it were before, he might not be sure of facing Houhai Culture, but now the situation is different.

Sanmu Network has decided to acquire Wenlan Culture and even took out the contract.

With this contract, he has the confidence to negotiate with Houhai Culture.

He had been in contact with Houhai Culture for more than two months and knew his attitude there.

The boss of Houhai Culture is a woman named Zhao Wenzhu. She used to be a producer on Zhejiang Satellite TV and has handled many variety shows and TV series. She has a good status and fame in the circle. Now, she has quit her job and started her business and has become a business.

boss.

Zhao Wenzhu is very optimistic about Yang Chaoyue and especially hopes to sign Yang Chaoyue under his command.

Shouweida feels that the contract provided by Jiang Zeyu can put pressure on Zhao Wenzhu, and at that time, the other party is likely to offer a price higher than 150 million.

With such thoughts, he wanted to temporarily break away from Jiang Zeyu's sight and call Zhao Wenzhu and test it out.

Jiang Zeyu knew this very well.

From the very beginning, he knew that Shouweida would start the price.

Selling a company is a one-time transaction.

Since it is a one-time deal, you don’t need to consider reputation, you just need to consider who gives the higher price.

If you encounter two or more customers who want to buy it, it is normal for you to start the price as a seller.

This logic is very simple. Jiang Zeyu has experienced it a lot, and he can react subconsciously without even thinking about it, just like muscle memory.

When he was doing the negotiation plan yesterday, he thought of this and made some preparations in advance.

Therefore, he was not panicked about this situation at all, and said expressionlessly: "Mr. Shou, you sign the contract now, and you can get the deposit in the afternoon, and the full payment will be settled within one month. If you

If you don’t sign now, you may not have such a good opportunity in the future.”

Shou Weida was stunned when she heard this, then reacted, lowered her head and pondered for a moment, but insisted on going to the bathroom.

Jiang Zeyu had no choice but to say, "Mr. Shou, you must understand that our Mr. Sen is not satisfied with the price of '150 million'. I advised him for a long time before he agreed.

Before I came, he told me, '150 million is 150 million. You can go to talk to him tomorrow. If you can sign, sign it, and if you can't sign it, you will lose it."

This is his original words, I didn't lie to you.

At the same time, I also want to tell you that our goal is not only your family... Although Yang Chaoyue's conditions are very good, they are not our only choice.

At present, we are still in contact with two companies. Their situation is similar to yours. We are all ready for the contract."

Jiang Zeyu said, and patted his briefcase.

Shou Weida's face changed, and she lowered her head and pondered for a while, then insisted on going to the bathroom.

At this time, Jiang Zeyu's face also changed.

He said, "Mr. Shou, I only have one day. I have other tasks tomorrow. I have to leave tonight. If I miss today, we will most likely not meet again in the future. Do you understand?"

This sentence is equivalent to telling Shouweida: I will only give you one day. If you don’t agree today, the deal will be ruined. You can do it yourself.

Jiang Zeyu did this to force Shou Weida to make a decision as soon as possible.

The sooner Shouweida makes a decision, the more beneficial it is to them.

Why do you say so?

Jiang Zeyu had previously investigated his competitor - Houhai Culture.

The company Houhai Culture has not been established for a long time and has not accumulated much assets. The overall strength is just like that. It can only be said that it can barely be on the table.

Such a company will not have too much money. If you want to raise funds to acquire Wenlan Culture, you basically have to rely on financing or loans.

Whether it is financing or loans, it will be difficult to handle in the short term.

This is the advantage of the "Sanmu Series".

The "Sanmu Group" has sufficient funds, 150 million yuan, which can be taken out at will, and has an absolute advantage in time.

Jiang Zeyu took advantage of this advantage to force Shouweida.

This method of forced force is very effective. After listening to it, Shou Weida sweated directly on her forehead.

However, this still cannot dispel his idea of ​​"going to the toilet".

Jiang Zeyu said everything he should say, Shou Weida insisted, and he had no choice but to go with him.

Shou Weida went to the toilet and called Zhao Wenzhu.

When Zhao Wenzhu heard about this, she was very anxious and raised the quotation to 155 million without saying a word.

Shouweida was not satisfied and said it would cost 160 million.

Zhao Wenzhu struggled for a while, but finally agreed.

Afterwards, Shouweida asked her when she could sign the contract and when she could get the payment, and she said she had to wait.

Shouweida asked how long it would take to wait, and she said it was soon.

Shou Weida was worried and continued to ask questions. After pulling it for nearly five minutes, he finally got the exact answer.

He has to wait at least two months, at least until August, before Houhai Culture can get the money.

After hanging up the phone, he thought for a long time and felt that waiting for more than two months would be too risky. In the end, he might be in vain.

So he made up his mind.

(End of this chapter)