This celebrity is too rich

Chapter 41 Doubling profits

"Donkey-hide gelatin is a good thing. Eating it is good for your health, especially if you are married or have a boyfriend or girlfriend. The effect is very obvious."

"I have just introduced its specific function. If you don't know, you can look at the big screen behind me."

"I'll get out of the way and let everyone take a look."

"It's clearly written on it, so take a look at it yourself."

"Hey! Stop talking nonsense!"

"Who posted the barrage just now? Be careful, I will block you."

"Don't talk nonsense here!"

"Genuine donkey-hide gelatin made from donkey skin costs 99 yuan, six boxes, about 120 pieces. This price is very cheap, you can hardly buy it outside."

"There is not much inventory, only 3,000 orders, and those that are not available..."

Live broadcast duration: 3 hours and 40 minutes

Number of views: 3.092 million

Once Li Chuan starts the live broadcast, he will be fully focused, and it is normal for him to forget some miscellaneous things in the middle.

In the first live broadcast, he ranked ninth on the "Taobao Daily Sales Ranking". This time, he ranked sixth, almost breaking into the top five.

The overall data is as follows:

Through the donkey-hide gelatin product, Li Chuan realized that he had some knowledge blind spots.

"If you haven't grabbed it, don't worry, we have another benefit."

Li Chuan has been exercising for a week and has not yet felt any obvious improvement in physical strength and energy.

However, when he saw that the popularity of the live broadcast room reached 80,000, he was so excited that he completely forgot about it.

Why?

I don’t blame him for reacting slowly, it’s because he didn’t expect it.

The next day, Sunday, the company has a normal holiday.

Li Chuan wanted to communicate with everyone in the e-commerce department to see if there were any categories that he didn't know about but were particularly easy to sell.

Average popularity: 34,000

There are factors in both aspects, but it is impossible to reach this level.

Li Chuan laughed at himself, shook his head helplessly, then adjusted his mentality and walked back to the camera.

At 99 yuan, the unit price is relatively high. Although there are six boxes of about 120 pieces, the items are too small and do not look affordable at all.

However, it was of no use.

On the contrary, it was because he controlled it a little too much, causing the overall rhythm to become very sluggish.

This question was raised and sparked heated discussions.

"Okay, I'm pretty ignorant."

After the review, Li Chuan once again emphasized the issue of product selection.

"Really." Wang Chengyong answered with certainty.

However, exercising does not work overnight.

"Don't hide gelatin, three thousand orders are sold out."

Sales of 3.381 million were more than triple compared to the first live broadcast.

However, this did not affect his mood.

There are not many old problems, but the more serious one is that Li Chuan's rhythm in the second half of the live broadcast was a bit chaotic.

He subconsciously thought that donkey-hide gelatin was a relatively expensive health product that only a few people would take, so he focused on its efficacy.

When selling donkey-hide gelatin, the level of enthusiasm is slightly weaker, but not much different.

He had never eaten donkey-hide gelatin. He had seen it a few times before, but he had never taken the initiative to learn about it.

During the second half of the live broadcast, he steeled himself and tried to maintain the original rhythm.

However, this does not seem to be the case.

This is also the reason why the second live broadcast is nearly half an hour longer than the first live broadcast.

Li Chuan thought about it carefully and felt that he didn't know enough about donkey-hide gelatin.

When selling spicy chips, he didn't spare any effort. The process had to be as passionate as possible, otherwise it wouldn't ignite the atmosphere in the live broadcast room.

However, the average profit margin of goods this time is a little lower, 29.2%.

Peak popularity: 80,000

The reason why he was able to introduce things clearly and eloquently was due to the words he had prepared in advance and the prompter board.

Li Chuan was surprised, but also a little confused.

Li Chuan still didn't believe it, so he left the camera and ran to the center console to check the background data.

In addition to exercising, Li Chuan also secretly warned himself to conserve his physical strength before the start of the second live broadcast.

For example, he used to ride an electric car to and from get off work, but now he commutes by jogging, and deliberately takes long walks to maintain the "three kilometers a day" amount of exercise.

"No more, no more!!"

The recurrence of old problems is indeed very distressing, but Li Chuan doesn't have a particularly good solution.

"Really or not?" Li Chuan looked at Wang Chengyong with suspicion on his face.

In addition, in terms of ranking, Li Chuan has made great progress.

"Huh? What's gone?" Li Chuan didn't react for a moment.

"Brothers and sisters, you are so fierce. Three thousand orders were snatched up so quickly."

During this period, many problems were still discovered.

Some products he personally feels are not easy to sell, but this may not be the case in reality.

“Holy shit, they’re really sold out!”

On the third day, in the morning, Li Chuan conducted a review and summary as usual.

Judging from the current situation, donkey-hide gelatin seems to be a popular commodity that many people know about, buy and consume.

There is no need to say much about exercising. As long as you stick to it for a long time, it will definitely be effective.

Today's results have exceeded his expectations, and he is still very satisfied.

He also feels that most of the audience, like him, do not know enough about donkey-hide gelatin. Only when the effects are clearly explained will the audience spend money to buy it.

Li Chuan was selling enthusiastically when he was suddenly interrupted by Wang Chengyong's shout.

Is it because the popularity today is too high? Or did he create the atmosphere in the live broadcast room too well?

The gap between him and fifth place was only 30,000 yuan, so Li Chuan felt a little regretful that he didn't squeeze in.

However, after only two minutes, the three thousand orders were sold out!

This was really beyond his expectation.

After deducting the 3% return rate and 6% platform service fee, the total profit was 900,000, which was exactly twice the amount of the first live broadcast.

For the donkey-hide gelatin product, Li Chuan's initial plan was to sell it in five minutes and strive to achieve sales of over a thousand.

As for self-reminder... its role is open to question.

"Ah?!" Li Chuan was stunned.

During this period, he focused on donkey-hide gelatin.

At first, everyone was expressing their opinions, but as we chatted, the topic gradually shifted to two categories-cosmetics and liquor.

I can only continue to exercise and continue to remind myself before the live broadcast starts.

This point touches on some of his blind spots in knowledge.

There are new problems and old problems.

Total sales: 3.381 million

At 11:42 pm, the second live broadcast ended.

…

Later, he maintained this state. It was not until the middle stage that he felt a little tired, and then he remembered this.

Regarding this problem, Li Chuan has actually taken some targeted measures.

Cosmetics and liquor can be said to be the two biggest tracks in the field of live streaming.

These two categories have two similar characteristics:

First, profit margins are generally higher than other categories.

Second, it is particularly easy to sell on the premise of high profit margins.

Thanks to "Feng Zhong" and "Book Friends 20190803201421674" for their monthly votes!

(End of chapter)