The major theaters have been suffering from headaches for the past two days.

Arranging films is a technical job for theaters.

But no one has the ability to predict the future, and can only rely on various data, early-stage popularity, etc. to make an estimate to determine the initial film schedule.

This is actually not a problem. After all, those bad movies with high popularity also had the highest box office in the past few days, and they will not show signs of decline until word-of-mouth plummets.

On the earth, it is not surprising that a large number of bad movies that everyone criticizes break through 100 million or even 200 million in the box office on the first day.

Regarding the arrangement of films for the Spring Festival, from the first day to the third day of the new year, it has already been shown that the arrangements have been made.

In Blue Star, the number of films scheduled for the first three days must be determined in advance, and some large theaters will sign contracts because of the exchange of interests.

This is a bit of a headache.

"The Return of the Great Sage" is too fierce, whether it is word-of-mouth or attendance, it is too explosive.

Judging from the audience's increasing enthusiasm for watching the film, it has now steadily surpassed "Aspect of the Future".

The departments in charge of the film arrangement of the major theater chains wished to reduce the film schedule of "Aspect of the Future" now, and then put it on "The Return of the Great Sage".

You know, the attendance rate of "The Return of the Great Sage" is nearly 20% higher than that of "Aspect of the Future"!

Yes, some people may say that it is because "The Return of the Great Sage" has fewer films and fewer shows, so everyone will crowd together to watch it, and the attendance rate will naturally be high.

This is a fact, and it is also one of the reasons why the attendance rate has become the number one stall during the Spring Festival.

However, the pre-sale results of "The Return of the Great Sage" are really good.

Since tickets cannot be bought, many people will buy tickets for the opening sessions tomorrow or the day after tomorrow in advance.

If you have experienced the experience of not being able to buy tickets, you should know that the pre-sale of theaters will not confirm all the shows several days in advance.

For example, if you buy tickets for the day after tomorrow, you can only see a few shows, but after a few hours, there will be a few more shows.

This involves changes in the arrangement of films.

The word-of-mouth of "Across the Future" is mediocre, because everyone's requirements for comedy films are getting higher and higher, once you feel that the jokes are just like that, you will feel that this film is awkward.

Its pre-sale results are less than half of "The Return of the Great Sage"!

Many film critics said that there are not many deliberately funny plots in "The Return of the Great Sage", but many places are also humorous and will make people smile.

This kind of natural fun is much more advanced than the many embarrassing scenes in "Across the Future".

"It's annoying, I should have talked to Xindi Cinemas in the first place, and arranged more for "The Return of the Great Sage"."

And until the afternoon of the third day of the new year, the major theaters encountered an even more shocking thing.

That is the audit department, who directly contacted the relevant persons in charge of the major theaters.

Although he didn't make a clear statement, he also implicitly stated that he must strongly support such excellent domestic animation works as "The Return of the Great Sage"!

This allowed the major theaters to receive a signal.

They guessed that many special media are already ready to create momentum for "The Return of the Great Sage"!

"Is it because of the subject matter?"

"Or because of Huang Lun?"

"Or... Luo Mo has such magic power!"

………

………

On the hot song charts of major music platforms, "Wukong" rose to the top of the hot song charts without a sound, and once again dominated the charts.

This is nothing unusual, and Luo Mo himself expressed that he is used to it.

Sometimes, his songs suddenly become popular for no reason, and the employees in the studio can't react, and they have to go to the Internet to check for clues, and it takes a long time to study to find out why he is so popular again!

Luo Mo: I am also very confused.

Strictly speaking, he occupies half of the hot song list itself. A large number of his songs are on the list all year round.

However, "Wukong" reached the top again, which can still reflect the current popularity of "The Return of the Great Sage".

As for those special media, they are actually waiting.

The articles to promote "The Return of the Great Sage" have already been written.

Now, there is only a good time.

Fortunately, this good time will come soon.

On the first day of the Lunar New Year, the first-day box office of "The Return of the Great Sage" was only a little short of 60 million.

On the second day of the new year, it reached 61.5 million.

This represents that this work once again broke the single-day box office record of domestic animation films created by itself.

This is because the number of films scheduled is limited, so the box office is capped.

In this way, the box office of the two days is added up, excluding those pre-sale box office, the cumulative box office has already exceeded 120 million!

If this momentum continues, the third day of the Lunar New Year is likely to set the box office record for the domestic animation film "Legend of the Red Dragon"!

And "Legend of the Red Dragon" was released for a whole month, with a cumulative box office of 169 million.

But what about "The Return of the Great Sage"?

This is the third day!

Luo Mo is also waiting, as are his studio and Tong Guang's studio.

As soon as the box office breaks, it will immediately spread the word.

These special media are also preparing to praise "The Return of the Great Sage" at this stage.

No way, who said that this is Blue Star Huaxia, the visual pinnacle of domestic animation films?

Who calls its theme or the theme of traditional Chinese mythology?

Who told it that the main character is Monkey King?

Who told it to incorporate a lot of traditional Chinese cultural elements?

There are too many reasons.

There are too many places in this movie, and it is in the arms of these media!

If this kind of movie is not promoted, what else is there to promote?

What's more, they also received instructions and were assigned tasks!

Before the film was made, Luo Mo and He Yuanguang chatted once.

He Yuanguang asked him why he chose the theme of Journey to the West and why he chose the character Monkey King.

Luo Mo gave him a triple analysis from the perspective of feelings and reality.

Needless to say about feelings, this well-known figure is of extraordinary significance to Chinese people.

"From a practical point of view, this kind of subject matter has too many benefits and can gain a lot of help!"

"I don't want to say anything else, I'll just talk about it from one aspect." Luo Mo began to talk eloquently.

"Cultural export has always been something that China attaches great importance to. To be precise, this is something that all countries attach great importance to."

"And our monkey brother has an international reputation, which should be known to many people."

"Just this point has a different meaning." Luo Mo said.

He Yuanguang nodded frequently when he heard the words.

He raised his head and glanced at the young man in front of him, only to feel that under his calm expression, there was too much self-confidence.

Others are thinking about getting back their capital and how much they can earn.

And he never seems to think about the issue of getting back his capital, never feels that he will lose money, and never thinks about whether his reputation will be bad.

He directly believed that he could pay back his capital, make money, and his reputation would explode!

Then, move past these questions and move on to something deeper!

And it turns out that he wasn't meaningless arrogance.

Because by three o'clock in the afternoon, the cumulative box office of "The Return of the Great Sage" had exceeded 170 million!

If you want to watch a movie, you have to buy tickets early, and you won't be able to get tickets at night!

This represents a new record for the cumulative box office of domestic animated films, officially born!

At 3:30 in the afternoon, there were five special media outlets, as if they had made an appointment.

Well, it's an appointment.

Within half an hour, they successively posted articles praising "The Return of the Great Sage" on various platforms.

All of a sudden, the entire animation world was once again a sensation.

stand up?

Are we about to stand up!

You must know that on all major ticket-buying apps, there will be so-called "experts" who will predict the final total box office of the movies in theaters.

"The Return of the Great Sage" now has more than 500 million forecast data displayed on major apps!

This caused many people in the animation industry to focus on a movie.

It's called "Dragon's Castle", a foreign animation film, which was released last year and caused a global sensation. It also won a box office of 630 million in China.

When this data appeared, many people in the animation industry fell into a long silence.

There are mixed feelings in my heart, and I can't express it in a few words.

Especially "Legend of the Red Dragon" and "Dragon's Castle", both have a dragon character, which is a bit contradictory to the subject matter.

But what about the box office gap?

One has the honor of being the first in China, but only 160 million.

The other one is a total of 630 million, which is the number one box office movie in China among all the movies in film history.

but……..

but!

Judging from the current momentum, "The Return of the Great Sage" and "Dragon's Castle" are not without the power to fight!

If it is said that the five special media groups were dispatched, they set off a strong wind.

Then, it was CCTV that really made this gale sweep across the country.

At seven o'clock in the evening, the news network - started broadcasting.

(ps: The second update, ask for a monthly pass!)

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