This star’s style is wrong

"The Beginning" has 70 million in advertising revenue. After excluding various divisions, Lu Xiang'er's 10 million investment can be divided into more than 20 million.

Since the payment for interstitial advertising is paid directly by the advertiser after the contract is signed, there is no payback period.

After Ark Culture got the money, it gave Lu Xiang'er her 20 million share first.

If it is a normal business cooperation, the investors' share will definitely be calculated uniformly after the series is broadcast.

However, now the Lu family is in urgent need of capital turnover, and the main investors in "The Beginning" are Fang Xing and Lu Xiang'er, so they will skip those complicated procedures and transfer the share to Lu Xiang'er first.

Wait until the other income repayment period of "The Beginning" has arrived, and then calculate it, and refund more and make up for less.

Since "The Beginning" has become completely popular, there is no longer a situation where the 30 million advance payment cannot be earned.

Therefore, the 30 million Penguin Video advance payment that Fang Xing had previously transferred to Lu Xiang'er could already be used.

People in the industry basically know how popular "The Beginning" has become and the approximate final revenue figures.

Therefore, when Lu Xiang'er's father, Lu Jianchuan, learned that "The Beginning" was a hit, he knelt down in front of the construction site of the new factory, which had been suspended for half a year, and cried bitterly.

In the past six months, he would rather mortgage his property and production line than give up because of his obsession.

In the past six months, he had not been able to sleep even a day.

Every day I think about how to save the company.

Because he refused to give up, he gradually dragged the family into the abyss of debt.

If he had chosen to give up Dachuan Audio and sell it at a significantly lower price six months ago, at least he would not be in debt and still have some money left over to support his family.

However, he refused to give up. He first mortgaged the property and then mortgaged the newly purchased production line, and has persisted until now.

In the past six months, Dachuan Audio has gradually changed from a low-debt, benign asset to a high-debt asset.

If it goes bankrupt and liquidates at this time, the Lu family will get nothing and will be burdened with debts.

The popularity of "The Beginning" became a life-saving straw for the Lu family, like a drowning person grabbing a lifebuoy.

More than three months ago, when Lu Xiang'er received the 30 million advance payment, Lu Jianchuan did not touch the money.

Because the money was an advance payment and was paid to Lu Xiang'er.

If "The Beginning" fails and fails to earn 30 million, the advance payment will have to be returned.

Failure to go back would mean that Lu Xiang'er would be saddled with huge debts.

So far, Lu Jianchuan has been cautious. Although the company's debts are getting higher and higher, these debts are all in the name of their husband and wife and do not involve Lu Xiang'er.

If one day, the couple is unable to repay the money, at least their daughter will not be allowed to spend her whole life paying it back.

Lu Jianchuan was worried that his daughter would be in debt, so he did not touch the 30 million.

Now that "The Beginning" is popular, the 3,000 advance payment can be fully earned.

Therefore, the Lu family can finally use the 30 million.

Not only that, Lu Xiang'er also received a share of 20 million from the commercials.

The two sums of money add up to 50 million.

Although 50 million cannot fill the financial gap of Dachuan Audio, it can already revitalize the company.

As long as the company resumes operations, it can slowly repay the mortgage loan.

Moreover, "The Beginning" will also receive Penguin Video's CPM advertising share and VIP membership share in the future.

With the current popularity of "The Beginning", these two divisions are also very considerable.

…

Lu Jianchuan knelt in front of the new factory site where construction had been suspended for half a year, and cried loudly to vent the pressure of the past six months.

Originally, this new factory gathered his ambitions, and he wanted to make Dachuan Audio bigger and stronger.

In order to upgrade the industry, he sought financing from investment companies.

Everything was going smoothly at first. The company I agreed to invest in was acquainted with my family, but I didn't expect that they were tricked and my family was almost destroyed.

After Lu Jianchuan finished crying, he stood up from the ground and put away the excitement, joy and sorrow on his face.

He has experienced too much in the past six months.

Fortunately, he survived this catastrophe, and his mentality and character have also changed.

More importantly, he recognized who the enemy was.

On the battlefield of business, the most fearful thing is not knowing who the enemy is.

Now that the enemy is on the bright side and knows who to compete with, the goal is clear.

Lu Jianchuan looked at the suspended factory and secretly swore in his heart that since Dachuan Audio has not collapsed, it will only become stronger in the future.

After receiving the 50 million yuan, Lu Jianchuan was ready to restart the suspended factory.

This time we will not build such a tall office building. We will save money and build the most important production line factory first.

Just produce Dachuan Audio's mid-range products and start from scratch.

…

at the same time.

Dachuan Audio received 50 million yuan in funds, and this fund was not financing, but Lu Xiang'er's own earnings, so it will not be restricted by any investment company.

Although 50 million funds cannot repay all the debts of Dachuan Audio, it can already revitalize the company.

This makes the bankruptcy liquidation of Dachuan Audio impossible.

original.

The Chen family's Pengcheng Capital also wants to eat the fat piece of Dachuan Audio together with Dingsheng Capital.

As a result, Lu Xiang'er invested in an online drama and directly earned 50 million, revitalizing Dachuan Audio.

This situation completely exceeded the Chen family's expectations.

Before "The Beginning" was aired, no one could have imagined that "The Beginning" would become such a hit, let alone that it would become such a hit.

In the film and television drama industry, there are many films and television dramas invested in every year, but most of them lose money.

In fact, there are not many film and television projects that can really make money.

For most web dramas, success is already achieved if they can make back their money.

As long as the capital can be recovered in the early stage, good benefits can gradually be formed through subsequent long-term benefits.

Therefore, what the current film and television companies pursue is not to lose money.

Under normal circumstances.

A web drama like "The Beginning" with an investment of 30 million can basically make back its investment if it has an average of 10 million views.

This is also the normal result of most online dramas.

However, who would have thought that the single-day playback volume of "The Beginning" has reached 120 million, and judging from the trend, there is still room for growth.

It earned 70 million yuan directly from the advertising revenue. Such a hit drama may not be released in a few years.

Moreover, the information revealed in the early stages of "The Beginning" makes it look like a bad drama.

A singer wrote, directed and acted in it, and the female lead was a music school student who had never acted before.

It was co-directed by two directors, and the director hired was an 18th-tier director who had not made a serious drama in more than ten years.

The investment was only 30 million, and even the female lead originally wanted to hire was snatched away by other crews.

In theory, it is impossible for a web drama produced by a crew like this to be very popular.

However, "The Beginning" bucked the trend and became a hit. Within 5 days of its launch, it was searched more than 300 times and hit the internet.

Even the 5 million advertisers who took photos of the interstitial ads made a lot of money.

This suspense drama, which only has 15 episodes, is so popular.

…

This situation is a black swan event in the investment industry.

Once you encounter such a small probability event, you basically have no choice but to admit defeat.

Three days after the broadcast of "The Beginning", Chen Lipeng felt something was wrong when the broadcast data from various aspects came out.

Pengcheng Capital also invests in the film and television industry, so Chen Lipeng knows the data of film and television dramas very well.

"The Beginning" has already trampled "Pillow Crime" under its feet within three days of its release.

Two top actors, Feng Heyu and Xiao Lunsheng, were stunned to lose to an online drama starring a singer and a violinist.

And he lost very completely.

Since the two dramas have been tit for tat during the early stage of promotion, the intention of competing in the ring is obvious.

When "The Beginning" rubbed "Pillow Sin" on the ground, the playback data and reputation were even more one-sided.

Originally, in the film and television industry, the winner takes all.

So after "The Beginning" won, the popularity became more and more intense.

The single-day playback volume of "Pillow Sin" is getting lower day by day, and it is a foregone conclusion that it will eventually lose money.

Even at the beginning, due to the popularity of Feng Heyu and Xiao Lunsheng, advertisers who bought one million commercials lost all their money.

For an investment of 80 million, the final return may not even be 40 million.

Not even half of the investment was recovered, so "Pillow Sin" was a complete loss this time.

Red Film and Television also suffered serious losses due to "Pillow Crime", coupled with last year's "Blood Rain" losses.

As a result, there was also a problem with the capital chain of Red Film and Television.

Moreover, the largest investor in "Pillow Sin" is Pengcheng Capital.

Pengcheng Capital originally spent money on Tan Zhiguan's project because of "Singing Loudly" and suffered a loss.

After that time, the Chen family wanted to eat Dachuan Audio to regain blood.

Because I wanted to completely crush Okawa Audio, I invested in "Pillow Sin" to kill "The Beginning".

As a result, "The Beginning" was a hit, and "Pillow Crime" suffered another loss.

The investment income of Pengcheng Capital in the past two years has turned into negative income.

Not only did the Chen family fail to capture Dachuan Audio, they also suffered losses on several projects in a row.

This makes Chen Lipeng's situation on the board of directors very worrying.

If it weren't for the Chen family's absolute control of Pengcheng Capital, Chen Lipeng's position as chairman might even have been eliminated.

Although the Chen family controls Pengcheng Capital, the status and background of the other major shareholders are not bad.

Several projects led by Chen Lipeng have suffered continuous losses, and they must give an explanation to shareholders.

…

After Chen Lipeng, Chen Wenhan was equally uncomfortable.

He was already prepared to laugh at Lu Xiang'er after "The Beginning" hit the streets.

As a result, "The Beginning" became a hit.

Lu Xiang'er's performance in the play also received praise from many people.

Compared with actors with a professional background, Lu Xiang'er's performance is indeed very immature, but if you look at her as a student at a music conservatory, her performance in the play appears to be very good.

Moreover, Li Shiqing, the heroine of "The Beginning", is a junior student herself.

Lu Xiang'er only needs to act out her usual state, and she will become a very standard junior student.

Therefore, Lu Xiang'er's performance in "The Beginning" is very natural, and her acting skills are not up to par, but it is not embarrassing to watch.

The audience watching the performance without embarrassment is already the greatest compliment to the young actor.

Chen Wenhan became a negative example.

Chen Wenhan entered the film and television industry much earlier than Lu Xiang'er.

Last year's "Blood Rain", Chen Wenhan played the second male lead in it, and he was the kind of second male lead who had a lot of roles.

However, Chen Wenhan's performance in "Blood Rain Jiang Hu" was criticized by many netizens as greasy, embarrassing, and too cool to make people sick to their stomachs.

Originally, Chen Wenhan scoffed at the comments made by these netizens.

However, there is no harm without comparison.

Now Lu Xiang'er has also acted in a drama, but it has received good reviews.

Comparing the two, Chen Wenhan was defeated again.

This is not the first time.

He lost once in the Paganini International Violin Competition.

From then on, whenever he competed with Lu Xiang'er, he never won once.

Even that time in the Dongyin First Symphony Orchestra, Lu Xiang'er was squeezed out of the position of first violin through connections.

As a result, Lu Xiang'er turned around and passed him and stood out from the selection for the Olympic opening ceremony.

After being defeated at the feet of Lu Xiang'er again and again, Chen Wenhan has formed a psychological shadow.

The popularity of "The Beginning" has also saved the Lu family's company.

Lu Xiang'er transformed from a down-and-out girl whose family went bankrupt into a popular heroine in film and television dramas.

This comparison is too tragic.

Chen Wenhan could even imagine how embarrassing it would be to see Lu Xiang'er in school in the future.

…

Sunday night.

Dachuan Audio's new factory has reopened.

Today is Lu Xiang'er's happiest day in half a year. In order to thank her great benefactor, she decided to cook herself.

Since the afternoon, she has been busy in the kitchen, washing and picking vegetables, humming songs, and even walking with excitement.

At six o'clock in the evening, after working for three hours, I finally made a dish, a pot of carrot and corn soup.

All other dishes were eliminated, and then he took out his mobile phone, used the yellow APP, and ordered a table of sumptuous dishes.

Fang Xing returned home at half past six and saw that the food had been placed on the table and two scented candles had been lit.

"So rich tonight? Isn't this your style?" Fang Xing joked with a smile.

Lu Xiang'er clapped her hands very formally and said, "Senior Fang Xing, through our efforts, my new factory has restarted work today, so I want to reward you tonight."

"That's good. So now that the gloom is gone, you are finally happy?" Fang Xing felt happy when he saw her lively and excited look.

This girl's mood has been depressed for half a year.

However, it was also because of her heavy heart that it had a miraculous effect when she acted in "The Beginning". Her sad and helpless look really made me pity her.

Fang Xing walked over, stood by the dining table, and glanced at the food on the table: "So, you are going to reward me with a table of takeout?"

Lu Xiang'er laughed, lowered her head, stuck out her tongue, and said coquettishly: "Don't be like this. I made it all afternoon, but I'm not satisfied with it. However, I stewed the soup. I have already tasted it. It tastes very good."

Fang Xing walked over, hugged her waist, and said with a wicked smile, "You're going to dismiss me with a pot of soup?"

"Then what else do you want?" Lu Xiang'er raised her neck and put on a coquettish expression. "

"Hmm...hey." Fang Xing raised his eyebrows to hint at her.

"I don't want it." Lu Xiang'er chuckled and quickly turned his head to the side, but he still couldn't escape, and his soft lips were caught.