This star’s style is wrong

Chapter 347 The second round ratings VS the first round ratings

Originally, the ratings of "The Pretender" were able to break two on a single channel, which surprised everyone in the industry.

However, breaking two ratings for a single channel is not the end.

As "The Pretender" aired to its later stages, the ratings continued to rise.

The episode with the highest ratings, the ratings of Donghai Satellite TV and Xiangjiang Satellite TV both broke two.

The total ratings reached 4.21%, making it a well-deserved hit.

When Fang Xing was being interviewed, he told reporters with a smile: "I am quite cautious, so I originally said that a single channel would break the second place. If I said that two TV stations would break the second place together, it would be too much like bragging."

After the video of this interview was posted online, netizens complained one after another:

【What's the meaning? Doesn't it sound like bragging to break two in a single unit? 】

For popular satellite TV dramas in recent years, if the ratings reach 0.5%, they are considered to be at an excellent level, and if the ratings exceed 1, they are considered a hit.

Breaking two on a single platform, this is quite a boast.

However, who would have thought that the ratings of "The Pretender" would be exceeded by two satellite TV stations at the same time. It is simply a hit among hits.

Therefore, when "The Pretender" reached its later stage, no fans dared to compare it with "The Invisible Spy".

The ratings of the two dramas are no longer on the same level.

To compare again is to humiliate oneself.

It’s also because the ratings of the first round of “Pretender”’s star broadcast were so explosive.

In the middle of the broadcast, many local TV stations actively contacted Ark Culture, hoping to broadcast it in the second round.

TV dramas broadcast on TV stations can be played for several rounds.

Of course, there are usually only the first and second rounds, and only very high-quality TV series will have a third round.

Moreover, the first round of premieres has the highest price, and the later the price, the lower the price.

The ratings of "The Pretender" were so explosive that many terrestrial channels also wanted to broadcast it.

Terrestrial channels are TV stations that are different from satellite channels. They are usually local TV stations with a relatively smaller coverage area.

However, Donghai Satellite TV and Xiangjiang Satellite TV got the first round of premieres.

If terrestrial channels want to broadcast the second round, they can only wait until "The Pretender" is almost finished.

Generally speaking, the second round broadcast price will be about half of the first round premiere price.

However, the price of the second round fluctuates greatly, mainly depending on the response after the TV series is broadcast and how many TV stations want to broadcast the second round.

The more stations that want to air a second round, the higher the final price will be.

The price of some classic TV series based on famous books can even reach two-thirds of the first round in the second round.

Of course, if it is a TV series of average quality, the price of the second round may be only one-third or even one-quarter of the first round.

It mainly depends on whether the TV station is interested in the second round of broadcasting.

After all, the effect of a TV series in the second round of broadcast will be worse than the first round of premiere.

Of course, there are also some magical dramas whose ratings are very metaphysical.

For example, Mango Channel's drama "Huanzhugege" on Earth, when it is re-broadcast every summer, the ratings can break 1.

The ratings for this replay are outrageous.

The first broadcast of a TV series with a ratings of over 1 is worthy of bragging. A TV series that was replayed more than ten years ago has been replayed countless times and the ratings have exceeded 1 every time it is replayed. It is quite scary.

Therefore, if the quality of the TV series is good enough, the ratings for the second round of broadcast will not be bad.

The first round of "The Pretender" was broadcast on two major TV stations, and the ratings both broke.

With this kind of ratings, it seems to be the king of dramas this year.

And the audience feedback has been great.

In this case, the ratings for the second round of broadcasting will definitely not be bad.

Therefore, many TV stations are in contact with Ark Culture, hoping to broadcast the second round.

Regarding the news about the second round of "The Pretender", Fang Xing listened to Qiao Yinghong's report once, but did not interfere and asked the company's team to talk to the TV station.

After a week of discussions, it was finally decided that "The Pretender" would be broadcast in the second round on two satellite TV stations and six terrestrial channels.

Since there are many TV stations broadcasting, the price of the second round of broadcasting is also very high.

After discussions, the final price for the second round of broadcasting was 1.2 million per episode.

Ark Culture relied on the second-round broadcast rights of "The Pretender" to receive more than 57 million.

What’s even more frightening is that among the satellite TV stations broadcasting in the second round, there is Jiangnan Satellite TV.

Jiangnan Satellite TV has just finished broadcasting "Invisible Spy" and will soon be airing the second round of "The Pretender".

This matter is simply too controversial.

On the day Jiangnan TV replaced "The Invisible Spy" with "The Pretender", Weibo's hot searches exploded.

["The Pretender" succeeds "The Invisible Spy", what did I see? It turns out that you are such a Jiangnan Satellite TV, you are so capable of causing trouble. 】

[This kind of connection is simply wonderful. Will a top fan be furious? 】

【Then here comes the problem. What if the ratings of "The Pretender" on Jiangnan TV are not as good as "The Invisible Spy"? 】

【Fuck! This question is too tricky! 】

[Do you still have to think about it? Of course it was a carnival held by a certain top fan. Finally found evidence that the ratings of "The Pretender" were beaten by "The Invisible Spy". 】

[Are the first round ratings lower than others’ second round ratings? It is indeed a good way to turn defeat into victory! 】

only.

Reality gave "Invisible Spy" a hard slap in the face.

After the second round of "The Pretender" was aired, it still achieved a ratings of 0.79% on Jiangnan TV.

The ratings of the finale of "Invisible Spy" on Jiangnan TV were 0.75%.

The second airing of "The Pretender" did not give "Invisible Spy" any chance to turn around, and its ratings were directly crushed when it first aired.

Immediately afterwards.

The next day, ratings for "The Pretender" began to rise.

In the middle of the broadcast, the ratings rose all the way to 1.16%.

The ratings for the second round of broadcast can break one.

These ratings are quite scary.

On the day when the ratings for the second round of "The Pretender" exceeded 1, Weibo's hot searches exploded again.

[It’s good now. The ratings of the second round were all over “Invisible Spy”. I really don’t understand why a top fan wants to compete with such an unbeatable opponent? 】

[Originally, I thought that the second round ratings of "The Pretender" would not be higher than the first round ratings of "The Invisible Spy". As a result, I still underestimated the strength of "The Pretender". 】

[No wonder so many TV stations want to broadcast the second round, and the ratings of the second round can break one. This is so fierce. 】

For many TV stations, of all the TV series broadcast in a year, only one or two can have a ratings of over 1.

Now, the ratings of "The Pretender" can break through the second broadcast.

This shows how attractive this show is to the audience.

Therefore, the second round has not been broadcast yet.

There are already terrestrial channels, and they have begun to contact Ark Culture, hoping to broadcast the third round.

Normally, there are very few TV dramas that make it to the third run.

After all, most of the viewers have already watched the TV series that have been broadcast for two rounds. If it is broadcast for the third round, it will be difficult to attract the audience again.

However, terrestrial channels usually don't mind showing the third round.

Terrestrial channels are all local TV stations, and their coverage area is smaller than that of satellite TV. Usually only local audiences will watch them.

These terrestrial channels, due to their relatively small revenue, cannot pay high prices to compete for the first round of broadcast rights.

If it's a hit drama and you can't even get the second-round broadcast rights, then the third-round broadcast rights are a good choice.

Even if it is a popular drama, by the time it reaches the third round, it is already priced at a bargain price.

Therefore, many terrestrial channels can afford third-round prices.

In the end, "The Pretender" was broadcast on six local TV stations for the third round at a price of 300,000 an episode.

The price of 300,000 yuan is shared by six TV stations. Each TV station only needs to produce an episode of 50,000 yuan, which is indeed a bargain price.

Even so, the ratings performance of "The Pretender" is still very good, allowing the local TV stations that broadcast it to recover their costs and make a small profit.

The popularity of "The Pretender" is not only reflected in the ratings, but the number of online broadcasts is also very explosive.

Penguin Video and Xiangguo Video, two video platforms, will premiere online together.

The broadcast modes of video platforms and TV stations are different.

When video platforms broadcast TV series, there is no concept of first round or second round.

Because TV dramas are broadcast on video platforms, viewers can watch and close them at any time, and watch any updated episode at any time.

Therefore, the copyright holders of video platforms and TV series usually sign online broadcast rights based on a number of years.

Moreover, there are many ways to divide accounts for webcasts.

Since major video platforms gave "The Pretender" a very high review rating from the beginning, many video platforms wanted to compete for it.

Therefore, Ark Culture received an S-level broadcast contract for "The Pretender".

Member on-demand sharing, CPM advertising sharing and other income are all 70%.

In other words, after deducting operating expenses, Ark Culture gets 70% of the profits.

The broadcast of "The Pretender" on Penguin Video and Xiangguo Video was synchronized with the first round of broadcast on satellite TV.

Therefore, the number of online broadcasts will not be affected by the TV station.

"The Pretender" will be online on June 28 at 8pm.

The number of views exceeded 100 million on the first day of broadcast, which is comparable to "The Invisible Spy".

When "Invisible Spy" was launched, the number of online views was also very high.

After all, it's a collaboration between Top Rank and Shidi. Whether it's acting skills or traffic, it's full of success.

Therefore, when "Invisible Spy" was launched, the number of online views was quite explosive.

However, the two dramas competed all the way from June to July.

By the time the series reached the middle stage, the gap between the two sides began to widen rapidly.

"The Pretender" has been soaring with 120 million views per episode.

The playback volume of "The Invisible Spy" has been declining. After the role of TV Emperor Wu Zhikang was offline, the playback volume of the following episodes fell directly below the 40 million mark.

By the time it came to an end, the penultimate episode of "The Invisible Spy" had only had a little over 20 million views.

The playback volume of "The Pretender" is soaring all the way, and the finale has 150 million views in a single episode, crushing its opponents.

In the end, after the broadcast of "The Pretender", it dominated the summer season with a terrifying total of 6.2 billion views.

"The Pretender" has very high ratings and online playback.

However, Fang Xing was scolded by the audience several times and became a trending topic.

Especially when "Yu Manli" played by Lu Xiang'er voluntarily sacrificed her life in order to save Fang Xing's "Mingtai".

The audience was furious and went online to criticize Fang Xing.

[Dog screenwriter, is this the case for Manli? 】

[This piece of shit Fang Xing actually lost his girlfriend in the drama. He is simply...a role model for us! 】

[Say it. Forget the violinist, how long have you been kneeling at the keyboard at home? 】

[Can’t we make a good drama? Why should the heroine die? 】

[As a reminder, the heroine is Lin Yingxue. 】

[I don’t care, Manli is the heroine, that’s right! that is! that is! 】

[Manli can still be resurrected, right? 】

[I’m so angry that I won’t read anymore! I want to make this drama a hit! Let this bitch Fang Xing know the consequences of losing an important role!

The audience went on the Internet to denounce Fang Xing crazily.

There are even many fans of Xiao Lunsheng who thought that public opinion had reversed and that "The Pretender" was going to be a hit.

As a result, the playback volume of "The Pretender" not only did not decline, but actually increased.

The audience cursed while watching, and cursed while watching.

However, "Yu Manli" receiving the lunch box is not the end.

When the show reached the finale, the eldest sister of the Ming family, "Ming Jing", took a bullet for her younger brother Ming Lou and also received a box lunch.

On major online platforms, the audience once again exploded and condemned Fang Xing again.

[The dog screenwriter, not only lost Manli, but also the eldest sister. When I watch Ark Culture drama again, I am like a dog! 】

[I almost cried when I saw it, why did I have to lose the eldest sister? Can't the four siblings of the Ming family be allowed to live well? 】

【I'm furious. I want to unite with the audience to denounce Ark Culture and demand that Ark Culture change the ending! 】

[Is Sister Ming Jing really dead? I think it's just that you were shot. You may not die if you are shot. 】

[If it were other dramas, I think it would still be possible. But Fang Xing, this bitch, even lost his girlfriend, will he let his eldest sister go? 】

[This is too much, I want to send the blade to Fang Xing! 】

[Although I also experienced great emotional ups and downs while watching it, one of the main lines of character growth in this drama is actually Mingtai’s growth. From a cynical young master of the Ming family, to a military ace agent, and then to a member of the underground party. His experiences along the way prompted him to grow into an excellent lurker behind enemy lines. Although the plot is a bit uncomfortable to watch, if you think about it carefully, only this way can the plot be tense enough. 】

As "The Pretender" finished airing, drama critics across the Internet began to make their final summary of the drama:

[I have to say that Fang Xing is not only good at acting, he is also very good at selecting actors. This play is actually a group drama. A group drama has very high requirements on the actors' acting skills, and it also has high requirements on all actors. Whether it's Sister Ming Jing or "Poisonous Bee" Wang Tianfeng, every role is outstanding. Even the villain and femme fatale Wang Manchun gave a brilliant performance. "The Pretender" is indeed an excellent spy drama. 】

[Half a year ago, when I saw the cast of "The Pretender" for the first time, the first reaction of many netizens was, who are these actors? It is true that the actors in "The Pretender" are not very famous, but after watching the entire drama, you will find that these actors can all act. I dare say that these actors were not famous before they participated in "The Pretender", but starting from this show, many of them should become famous. 】

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