This star’s style is wrong

After the ratings of "Mountains and Seas" exceeded 2, another wave of variety shows recorded by the crew were broadcast.

The popularity of the show soared once again, with the ratings all the way up to 2.21%, starting to dominate the show.

After the ratings of "Spring River Plumbing" exceeded 2, it seemed that its stamina had been exhausted.

Relying on Liu Shiying's strong control over the drama, the ratings have been stabilized, fluctuating around 2%, but there is not much room for improvement.

Moreover, although the score of "Spring River Plumbing" is 7.3, which is not low, this score is not enough to form an explosive reputation.

If there is no comparison, seeing the score of 7.3, the audience will think that this score is okay and worth watching.

However, when comparison occurs, the situation is different.

The average score of "Mountains and Seas" is 9.2, which is much higher than the 7.3 of "Spring River Water Warmth".

Moreover, the higher the score, the gold content represented increases exponentially.

The difference between 9 points and 8 points is much larger than the difference between 8 points and 7 points.

The score of 9.2 for "Love of Mountains and Seas" is nearly 2 points higher than the 7.3 for "Spring River Water Warmth". These 2 points are of great significance.

When the audience compares the two dramas, it is obvious that the reputation of "Mountains and Seas" is far higher than that of "Spring River Plumbing".

Therefore, when viewers want to choose one of the two dramas to watch, most viewers tend to promote "Mountains and Seas".

This has also made the ratings of "Mountains and Seas" rise all the way.

Half a month after the broadcast of "Mountains and Seas", the finale finally came, and the ratings increased again, reaching 2.32%.

Since "Mountains and Seas" only has 23 episodes, it will be aired before "Spring River Water Warm".

After the broadcast of "Mountains and Seas", "Spring River Plumbing" regained its position as the single-day ratings champion.

However, the ratings of "Spring River Plumbing" did not exceed the highest ratings set by "Mountains and Seas" until the finale.

The two dramas dominated the ratings of summer TV series.

If you just watch "Spring River Plumbing" alone, it is actually at the level of a quasi-drama king.

Unfortunately, its opponent is too strong.

Moreover, after the finale of "Love Between Mountains and Seas", another round of discussion started on the Internet. Even if "Spring River Plumbing" regained the position of the single-day ratings champion, it still lives in the shadow of "Love Between Mountains and Seas".

What is even more surprising is that after the finale of "Mountains and Seas", some fans stopped giving low scores.

As a result, the score of "Mountains and Seas" on Douya.com has improved again, reaching 9.3 points.

Because "Mountains and Seas" has become a 9-point drama, it has a very high reputation.

As a result, not only the ratings of "Mountains and Seas" soared to the end, but the number of online broadcasts also remained high.

Even after the finale, the single-day views continued to exceed 100 million for some time.

This time, Wandou Video exclusively broadcast "Mountains and Seas" and signed a guaranteed revenue contract of 500 million, so it was very willing to spend money on promotion.

During the period when "Love between Mountains and Seas" was on the air, advertisements for "Love between Mountains and Seas" by Wandou Video were everywhere on major online platforms.

The publicity expenses alone cost more than 100 million.

Of course, the more than RMB 100 million in promotional expenses cannot be fully attributed to "Mountains and Seas".

Because of the advertisement placed by Wandou Video, after clicking on it, a video of "Mountains and Seas" will be played, and then you will be prompted to download the Wandou Video APP.

Therefore, in essence, this advertisement is actually an advertisement for Wandou Video APP.

It's just using "Mountains and Seas" as a solo show to promote.

Of course, after seeing the advertisement, the audience downloaded the Wandou Video APP mainly to watch "Mountains and Seas".

Therefore, this part of the traffic was indeed diverted to "Love of Mountains and Seas", causing the playback volume of "Love of Mountains and Seas" to still skyrocket for a long time after the finale.

Even the multi-platform broadcast of "Spring River Plumbing" cannot suppress the single-platform broadcast of "Mountains and Seas".

…

Seeing the playback data of "Mountains and Seas", Gong Jianbin had only one feeling: it was a pity.

It's a pity that this series has too few episodes. If there were ten more episodes, Wandou Video could dominate the other two video websites this summer.

Even though "Mountains and Seas" only has 23 episodes, it has brought a large number of VIP users to Wandou Video.

Many viewers of Penguin Video, Xiangtao Video, and Xiangguo Video, in order to watch "Mountains and Seas" but do not want to watch advertisements on TV stations, can only activate the VIP of Wandou Video.

Competition among video websites for VIP users is fierce.

Wandou Video not only has "Mountains and Seas", but also Mist Theater.

Originally, some viewers had to give up temporarily even if they wanted to watch Mist Theater because they did not have VIP access to Wandou Video.

Now in order to watch "Mountains and Seas", I have opened the VIP of Wandou Video and can watch three dramas from Mist Theater at the same time. The experience is really great.

This situation of multiple dramas attracting audiences at the same time will create user stickiness.

As long as Wandou Video can continue to output high-quality content, it can retain these VIP users.

During the broadcast of "Mountains and Seas", Wandou Video's VIP users increased by 6 million.

Don't look at the number 6 million, it doesn't seem very big.

However, this is an increase of 6 million due to competition in the stock era.

This means that Wandou Video has attracted 6 million VIP users from other websites.

This increased the total number of VIP users of Wandou Video by 5%. This 5% was enough to shake Penguin Video’s position as the top of the three major video websites.

Gong Jianbin overcame all objections and persuaded shareholders to sign a 500 million guaranteed contract, which was another success.

Proving once again that he has a higher vision than the industry.

strictly speaking,

Gong Jianbin signed a guaranteed contract of RMB 500 million for the exclusive broadcast of "Mountains and Seas", which made Wandou Video not make much money from the "Mountains and Seas" drama.

The minimum guarantee of 500 million is the result of calculation and is based on the upper limit of the Ark Culture TV series.

Under the premise of the popularity of "Mountains and Seas", Ark Culture's profit on the Internet is about 350 million, which converted into total revenue is about 500 million.

When Gong Jianbin signed this contract, he wanted to broadcast "Mountains and Seas" exclusively to compete for VIP users without making any money, even at a small compensation.

Obviously, Gong Jianbin’s strategy was right.

"Mountains and Seas" attracted 6 million VIP users, far exceeding expectations.

Moreover, Wandou Video did not lose money on "Mountains and Seas" and even made a small profit.

Not only that, with the current rating of "Mountains and Seas" of 9.3, it will inevitably form a long tail effect.

In other words, "Mountain and Sea Love" will continue to make profits in the next three months.

Thanks to the success of the summer season, Wandou Video’s market valuation has increased again, reaching 16 billion.

…

After "Spring River Plumbing" was also aired, the ratings of the two dramas finally settled.

"Mountains and Seas" has become the highest-rated drama in this summer's season.

After the two dramas were aired, the navy left the stage.

The traffic fans who were clamoring were also slapped in the face.

When "Spring River Plumbing" first took the lead in ratings, Zhu Yiting's fans flooded the Internet with all kinds of negative comments.

After the two dramas finished airing, "Mountains and Seas" counterattacked and became the summer ratings champion.

Many people started to @the fan accounts that had been shouting the most loudly on the Internet:

[ @My favorite is Yiting, what should I say now? 】

[When "Spring River Plumbing" was leading in the ratings, some fans wanted to dance as much as possible, but now they are all pretending to be dead. 】

[I have to say that Fang Xing really has a way of treating NC fans, and he can treat these NC fans submissively every time. No matter how arrogant you are at the beginning, you will have to kneel down and get slapped in the face in the end. 】

[This summer season is really exciting both inside and outside the show. 】

[I like this kind of repertoire the best. A certain group of fans were arrogant for half a month, and then fell silent for the last moment. 】

Although most fans are pretending to be dead, there are still a small number of fans who are not convinced and argue with netizens online:

[Are the ratings of "Spring River Plumbing" very low? Moreover, the ratings are not as good as "Mountains and Seas", so that's not Yi Ting's problem. It was Liu Shiying's performance that got worse and worse in the second half, and even her acting skills couldn't support her, so the ratings stagnated. 】

[That is, Liu Shiying is not worthy of the level of the queen, and she still has to support her. 】

[It’s time for a showdown, and Liu Shiying wants to do it. Now that she can’t beat others in ratings, who gets the blame? Not clear enough? 】

Seeing the arguments of this group of fans makes people even happier:

[Sure enough, fans started attacking other actors in the show again. 】

[No, can you even say that Zhu Yiting supports the ratings? 】

[Is it true that there are people who don’t know that Liu Shiying came to take Zhu Yiting with Fanfan Entertainment, right? 】

[No matter how you say it, Liu Shiying is also the best actress in the Gladiolus Award. Is this a popular celebrity? 】

[May I ask who your brother is? 】

[Sure enough, it is another classic show, and everything fails because of the heroine. 】

During the debate, some passers-by and netizens expressed sympathy for Liu Shiying:

[Hey... Although "Spring River Water Warm" is also very good, you will know after watching "Mountains and Seas". These two dramas are competing for more than just ratings. "Love Between Mountains and Seas" is expected to sweep the awards ceremony. And "Spring River Plumbing" can only get a few nominations at most. 】

[It's a pity that Liu Shiying didn't accept "Mountains and Seas" in the first place? The heroine Shui Hua obviously wants to win an award. 】

[Relying on this role, Hot Roll may go crazy at the awards ceremony. 】

[It is estimated that Liu Shiying will not know what she missed until after this year's Eagle Awards ceremony. 】

[It is indeed a pity to think about it. Liu Shiying just won the Gladiolus Award for Best Actress at the beginning of this year. If she wins the Flying Eagle Award at the end of the year, it will be a double award. This momentum is even stronger than that of Song Li. 】

[Although Song Li is also a double Best Actress, and was awarded the Best Actress award from Jin Junmei twice, she has not yet won the Flying Eagle Award for Best Actress trophy so far. And it took Song Li ten years to achieve her current results. It would indeed be a bit scary if Liu Shiying really won the Gladiolus Award first and then the Flying Eagle Award within one year. 】

【Fuck! Listening to what you said, it seems that Liu Shiying has really missed the most important opportunity in her life. 】

[Are you too optimistic? Is there a possibility that it's not that Liu Shiying didn't want to play "Mountains and Seas", but that Fang Xing didn't choose her? 】

There are also some fans of Liu Shiying’s drama who are shocked to realize what they have missed:

[Stop talking, as a fan of Shiying's drama, I have already fainted in the toilet from crying. 】

[Shiying, why didn’t you choose Fang Xing? Song Li relied on Fang Xing and Feng Jinjun to look after her. This evil man must be trusted. 】

[It’s over, I initially supported Shiying’s performance in “Spring River Water Warm”. After all, “Love Between Mountains and Seas” said from the beginning that the heroine didn’t have many roles. "Spring River Plumbing" is a standard female-led drama. No matter how you look at it, "Spring River Plumbing" is more promising. Who would have thought that "The Love of Mountains and Seas" would be such a "Love of Mountains and Seas". 】

["Love Between Mountains and Seas" has a score of 9.3. This drama is indeed filmed very well. It captures the environment in poverty-stricken areas and every character is so typical. I estimate that this drama will not only win awards for the lead actress, but also for several supporting roles. 】

[Indeed, I think Wu Zhikang may win the Best Supporting Actor. From Jin Peng as the Emperor to winning Best Supporting Actor, I don't know if he has improved or regressed. 】

[If Wu Zhikang can win the best supporting actor, it will actually be good. Fang Xing took the Gladiolus Emperor trophy from his hand, and then gave him a Best Supporting Actor trophy as a courtesy. 】

[Hey, hey, hey... The nominations for the Flying Eagle Awards haven't even started yet, and now they start handing out trophies? Is it too early? Besides, even if trophies are given out, shouldn't Lin Yingxue get one? 】

[I also think that Lin Yingxue may win the award this time. She will not accept the female lead drama and give Fang Xing a supporting role. This strategy is really... right. 】

…

After "Mountains and Seas" finished airing, Fang Xing was completely free and focused on being at home with Lu Xiang'er as she waited for the birth.

Lu Xiang'er's due date was still more than a month away, and she felt a little bulkier.

Moreover, according to the doctor's advice, the closer you are to the due date, the more exercise you need.

Of course, the so-called exercise means taking a walk every day.

Fang Xing walked with Lu Xiang'er in the garden of the community every day. When he was tired, he sat down on the bench of the big banyan tree to rest.

As the months got older and the summer was coming to an end, a passerby finally took a photo and posted it online.

In the photo, Fang Xing was resting on the bench with Lu Xiang'er.

Both of them are wearing masks, but if you look closely you can still recognize them.

Lu Xiang'er was wearing a loose maternity skirt, and her bulging belly was obvious under the skirt.

Therefore, as soon as this photo was posted online, the entire network exploded.

Entertainment reporters began to wait outside the gate of the community every day, waiting to take photos of Fang Xing and Lu Xiang'er.

Even among entertainment reporters, recent photos of Fang Xing and Lu Xiang'er have been sold for 300,000 yuan each.

Ark Culture’s public relations team actively dealt with the photos spread online, but with little success.

Comments from netizens on all major online platforms have exploded:

【Fuck! She is really pregnant, and it seems that the relationship between the two is quite good. 】

[No, Fang Xing doesn’t understand marketing very well. This news broke a month ago. Wouldn't the ratings of "Mountains and Seas" double? 】

[Fang Xing was still too gentle. He revealed the pregnancy photos a month earlier, and there was no such thing as "Spring River Plumbing". 】

[Obviously, Fang Xing doesn’t want to make publicity about his wife and children, so he has to wear a mask when going for a walk. 】

[Blessings, this is a sincere blessing to me. 】

[Blessing +1]

【Blessing +99】

【You must grow old together. 】(End of this chapter)