This star’s style is wrong

The rumor about Fang Xing's "lip-synching" had been going on for two days and was aroused.

However, this matter is basically being argued by the fanatic fans of "What Year Is This Eve"?

As for people in the industry, they basically don’t bother to pay attention to this rumor.

If you are in the music industry, as long as your music level is not too bad, you only need to listen to it once and you will basically know whether it is real singing or lip-synching.

Therefore, people in the industry will not pay attention to such rumors, and some fans will make a fuss.

Ark Culture also ignored this rumor from beginning to end.

If you ignore such unfounded rumors, they will be self-defeating in a short time.

but.

Lin Yingxue and Wang Kai are now popular first-line actors and have many business activities.

Therefore, when this rumor spread, he was caught by reporters and questioned.

Reporter: "Yingxue, have you heard about the rumors about Fang Xing's lip-synching two days ago?"

Lin Yingxue nodded and replied: "A friend forwarded this rumor to me, so I know a little about it, but I don't pay much attention to it."

Reporter: "What do you think of this rumor?"

Lin Yingxue spread her hands and said, "I don't know how to read it. I think it's quite boring."

Reporter: “What does boring mean?”

Lin Yingxue: "The four of us sang together, so whether it's real singing or lip-synching, the four of us know very well."

Reporter: "So you all sing for real, is that right?"

Lin Yingxue: "Of course I sang it for real. I also missed a few notes, which was embarrassing. However, it seems that the notes were corrected later in the post. Oh, actually, this is inconvenient to talk about, so don't hold on to it. "

Halfway through her answer, she felt that if she continued to answer the question, she might offend people.

Because in the entertainment industry, lip-synching is an open secret among people in the industry.

Moreover, in this matter, actors' lip-synching is allowed by default, because the actors themselves are not professional singers, and the organizers of various parties and events are also very willing to have actors lip-synching.

However, this matter cannot be said publicly.

People in the industry know that this is normal, but if you say it publicly, and the audience knows about it, they will think that lip-synching is not good, and then start to scold you.

However, lip-synching is a common situation among non-professional singers in the industry.

Now Lin Yingxue jumps out and says that she really sings, which is equivalent to slapping other people in the face in disguise.

besides.

There are also half-open mics. Most of the singing and dancing performances are half-open mics, and very few of them actually sing.

These are the norm in the entertainment industry, but they cannot be stated openly.

Therefore, after Lin Yingxue answered a few questions, she could only do Tai Chi with the reporter and no longer responded directly to the matter.

And she has a good reason:

"I'm an actor, not a singer. It's normal for me not to sing well. If people accuse me of bad acting, then I must be autistic and have to go home and reflect. As for singing, I want to practice now, but it seems it's too late. .”

…

The lip-syncing rumors have been quarreling for three days. Many fans went to the Weibo accounts of various music critics and asked them to crack down on the fake news.

As a result, music critics all over the Internet either did not want to get involved in this matter, or after identifying it, they came to the conclusion that it was a real song.

Among them, the music critic with the most followers @is Luo Siwei.

The music critic with the most @fans is Ni Hongdan.

These two music critics are both well-known music critics with over one million fans.

Rothway is known for its professionalism.

Ni Hongdan is famous for her cute daughter.

Both of them received a large number of private messages from fans and musicians backstage, asking for identification of Fang Xing's "lip-synching".

This incident has become a hot topic.

This kind of heat is nothing but waste.

So Luo Siwei recorded a video and posted it online, talking about the "lip-syncing rumors."

In the video, Luo Siwei sat in front of the camera and got straight to the point:

“In the past two days, I have received many private messages from netizens asking me to ‘fight counterfeiting’.

“I was quite curious at first, why are you taking a holiday?

"The results showed that it was Fang Xing lip-syncing.

“My first reaction when I saw the news was: Stop being funny, okay?

"A singer like Fang Xing, who doesn't even accept commercial performances and whose singing skills are still at the top of the pop music world, just sings a song and lip-syncs? How degenerate does this have to be?

“Before identification, let’s learn some things.

“First of all, I don’t deny that there are a lot of lip-syncing situations in the entertainment industry, even during the Spring Festival Gala.

"However, usually professional singers will rarely lip-sync. The more a singer cherishes his feathers, the less lip-syncing will occur.

"Generally speaking, under what circumstances would a singer lip-sync?

“There is a situation where a singer takes on too many activities and is in poor physical condition, so he can only choose to lip-sync.

“Or maybe the event organizer asked to sing a certain song, but the singer hadn’t sung it for a long time, couldn’t remember the lyrics, and didn’t have time to practice it all over again, so he had to lip-sync.

"As for Fang Xing, what he sang this time was the theme song of a TV series. He probably just finished recording it, so there is no chance that he has forgotten it.

"Moreover, I have participated in some music variety recordings and watched Fang Xing sing live.

"Let me tell you this. When this person sings, I would suggest that the post-processing engineer should not modify the sound. Even if there are deviations in individual sounds, it is still the artist's artistic processing.

"This kind of person who cherishes his feathers and refuses to accept commercial performances, even if the program team asked him to lip-sync, he would not agree.

"Besides, there is no need to lip-sync in a recorded program.

“If you don’t sing it well the first time, you can record it again.

“So, when I first saw the news, I thought it was quite ridiculous.

“Some netizens sent me live videos, and I listened carefully.

"Using my ears to listen, my conclusion is that it was really sung live, and the program team basically didn't do much editing in the later stage.

"So, there is no need to question this matter."

…

After several days of rumors about lip-syncing, certain fan groups, instead of blaming Fang Xing for lip-synching, actually asked many music critics to confirm that Fang Xing was the real singer.

However, Fang Xing didn't bother to pay attention to these rumors from beginning to end, which was very boring.

Not only did this rumor have no negative effects, because it became a hot search, it actually made the song "Know or Not" popular on major online platforms.

The theme song became a hit and began to feed back the TV series.

One week after the broadcast of "Do You Know", the ratings reached a new high, reaching a peak of 2.2% for a single channel.

This rating has already tracked last year's annual ratings. If it continues to be broadcast with this popularity, "Knowledge" may really be scheduled to be the annual ratings champion at the beginning of the year.

Wang Kai and Lin Yingxue also relied on this drama to become extremely popular.

Lin Yingxue, in particular, had just ended her contract with her former agency two years ago, and her resources in the past two years had not been very good.

Fang Xing took another two years of rest. After his return, he stopped filming TV series and went to film.

Although she had a role in "Crazy Stone", it was just a supporting role with a small role, so her popularity was not much improved.

This time "Do You Know" became a big hit, and Lin Yingxue seems to be the most popular 95 star in the country.

…

Not just actors.

The two directors became outstanding directors that the film and television industry was chasing overnight.

Especially Zhang Yigao.

Although he has made three TV series hits in a row with "Dark Man 1", "Dark Man 2" and "Remnants of Sin", his dramas that have not received stardom have always been ignored.

Now, he finally has a star-studded drama, and from the very beginning, he is determined to win the annual ratings championship.

Zhang Yigao seems to have no shortcomings in the field of TV dramas and has become a true TV drama director.

This time "Know or Not" has two directors.

Wang Yutao had only filmed one TV series, "Ancient Acacia" before this, and it was not particularly long.

This time, he became a well-known director in the film and television industry with "Do You Know".

Many are usually envious.

Even some old friends from the previous directing team were envious.

During the two years when Fang Xing took a break, several assistant directors on the directing team must have found other careers.

Therefore, some people went to other film and television companies, and some received investment and made TV series.

At that time, Wang Yutao stayed at Ark Culture and could only make music videos and commercials.

At that time, everyone else was developing better than him.

However, three years later, Wang Yutao became a hot TV drama director with one film "Ancient Love" and another "Known".

It was a late comer, and all the persistence paid off.

…

"Do You Know" has 73 episodes in total, and the TV station will broadcast two episodes every day, with only one update on weekends.

The show will run for a month and a half.

The big S+ production "What Year Is This Eve", which is invested and filmed by Shengqi Entertainment, has skipped the January schedule and is preparing to enter the February schedule.

However, the specific launch time has not yet been determined.

The original idea of ​​Chen Juqi, vice president of Shengqi Entertainment, was to let "Knowledge" air first. If the audience didn't like it and the ratings were low, he would immediately bring up "What Year Is This Eve" and kill "Knowledge" alone?

However, "Do You Know" became an immediate hit as soon as it aired, and its ratings hit new highs all the way.

Watch this situation.

Chen Juqi immediately gave up his intention to compete with "Know or Not" in the ring.

At the end of January, Shengqi Entertainment and Xiao Lunsheng Studio met again to discuss the launch time of "What Year Is This Eve"?

This time, all the senior executives of Shengqi Entertainment had surprisingly unified opinions:

"Wait until "Know or Not" is finished. Wait until it is finished. When will "Know or Not" be finished?"

"Looking at Donghai Satellite TV's broadcast plan, it seems that the finale will be on February 18."

"Then it will be broadcast after February 19th."

After discussion, Shengqi Entertainment finally decided to air "What Year Is This Eve" on February 20th?

…

at the same time.

"Do You Know" has been on air for half a month.

The plot has reached the climax of the first part, and the ratings are still rising, reaching 2.3% for a single channel.

Not only are TV stations doing well in ratings, video platforms are also experiencing an explosion in playback volume.

The average number of views is 120 million, which is quite scary.

Moreover, "Knowledge" has a total of 73 episodes. If the number of views continues at this rate, the total number of views is likely to exceed 10 billion.

On the TV station side, Donghai Satellite TV, Xiangjiang Satellite TV, and Jiangnan Satellite TV made the right bet this time, and it can be said that they made a lot of money.

Moreover, the entire month of January, and even the first half of February, will be dominated by "Knowledge".

The ratings of the three satellite TV stations outperformed other TV stations.

Satellite TV's first broadcast rights are sold, so how much the TV station makes has nothing to do with Fang Xing.

However, the network side adopts the CPM accounting model.

Ark Culture, as the producer, gets 70% of the TV series.

In addition to the normal advertising and VIP accounts, there is also a separate account for interstitial advertisements.

The dramas directed by Fang Xing always have commercials in them and are not in a hurry to sell them. After the drama becomes popular, the price of commercials can increase several times.

Although the producer is in charge this time, the sales method for commercial breaks is still the same as before.

Before "Knowledge" started airing, only the first 25 episodes of commercials were sold, and the following 48 episodes were not sold.

Now, "Know or Not" is extremely popular.

Various brands and advertisers came to contact us and wanted to place advertisements.

If you buy interstitial ads before the TV series starts, the advertising effect will be very poor once the TV series hits the market.

However, advertisers generally have clauses to protect their own interests when signing contracts.

Once a TV series performs poorly, advertisers will withdraw their ads.

Whether you have to pay liquidated damages for withdrawing advertising depends on how the advertising contract is signed.

In this regard, the contracts for advertising spots in Fang Xing's dramas have always been very loose.

Advertisers can withdraw their ads at any time. As long as advertisers dare to withdraw their ads, Ark Culture will dare to sell the advertising space at double the price.

This time "Knowledge" became a big hit, and the price of commercials was also sky-high.

The price of one episode of interstitial advertising has been sold to 5 million by the brand owner.

This price is almost as high as the price paid by three satellite TV stations for purchasing the first broadcast rights.

So the industry has done the math.

The drama "Do You Know" will bring more than 1.2 billion in revenue to Ark Culture.

Investment is 220 million, revenue is 1.2 billion.

The investment return rate is nearly 6 times, which is very scary.

When major film and television companies saw this data, that long-lost feeling reappeared.

three years ago.

The TV series Fang Xing filmed before he announced his break had this kind of power.

Every TV series basically has a profit rate of more than 6 times.

This fear of being dominated by Fang Xing appeared again.

…

The person who feels it most vividly is Xiao Lunsheng.

After Red Film and Television collapsed, he set up an independent studio, which developed very well. His fan base continued to expand, and he firmly occupied the top three positions in the field of TV dramas.

He originally thought that the fear of being dominated by Fang Xing was a thing of the past.

However, the movie "Knowledge" reminded him of the memory of being pressed to the ground and rubbed.

What’s even more frightening is that Fang Xing didn’t even direct this issue himself, he just had the name of producer.

Originally, he was very confident about "What Year Is This Eve"?

However, now that he saw the terrifying data in "Knowledge", he suddenly felt a little unconfident.

…

Not only Xiao Lunsheng, but Chen Juqi was also worried.

Because he just heard the news that Ark Culture is negotiating with several satellite TV stations for the second round of follow-up broadcast of "Do You Know".

If these satellite TV stations want to broadcast "Do You Know" for a second round, it will inevitably coincide with the premiere of "What Year Is This Eve"?

Under normal circumstances, the ratings of second-round follow-up broadcasts cannot be compared with the first-run TV series.

However, Fang Xing's dramas are never ordinary.

There have been precedents before.

The ratings for the second round of "The Pretender" and "Dark Glory" both pushed their premiere opponents to the ground and rubbed them.

This made Chen Juqi very worried.

However, now the arrow is on the string and must be fired.

"What Year is This Eve" must be broadcast in February. If the schedule is changed again, let alone the audience and fans will be disgusted.

I can't find a more suitable schedule later.

Because CCTV has a new year drama to air in March, Liu Shiying's S+ production in April, Deng Huiling's TV series in May, and then the summer season, the competition is even more intense.

Therefore, "What Year Is This Eve" can only be broadcast in February? (End of chapter)