Time Travel: 2014

In his previous life, this person led Apple's wireless technology software engineering team for a long time.

Focus on developing cellular, WiFi, Bluetooth, NFC, positioning and motion technologies for Apple products.

In his previous life, this person was also responsible for the engineering teams that developed Apple Pay, HomeKit and CarPlay.

It can be said that the fighting power is quite fierce.

It is precisely because this person has repeatedly made "war exploits" for Pingchun in his previous life.

When Apple China's "four major business group period" came to an end, it re-established its headquarters.

This person successfully rose to serve as Vice President of Apple Inc. and Managing Director of Greater China.

After he came to power, he changed many of Pingcheng's troublesome and painful rules.

For example, in the past, it was quite troublesome to register a Pingcheng account. You had to use your email address to register, instead of being able to register directly with your mobile phone number like in the past few years.

Adjustments such as directly using a mobile phone number to register an Apple account are adjustments made during He Yue's tenure.

In addition, many adjustments to Guozi’s product strategies and sales strategies in China have a direct or indirect impact on He Yue.

Judging from the initiatives launched by He Yue in his previous life when he was in charge of Guozi China.

Quite competent.

In Lin Hui's impression, the background for this person's rise to power in his previous life was the Pingchang Global Incident.

In this time and space, Pingchun has also suffered from the frequency reduction scandal recently.

Could it be that He Yue is going to take over in advance? ?

It's a small matter for this person to be in the position, but it's a big deal for Pingchun to integrate the four major business groups into a whole.

If so, that's really not good news.

You know, the current domestic mobile phone market for domestic mobile phone manufacturers is quite miserable.

A boom phone has already made domestic Huami OV very difficult.

What if there was another Apple with the same size as Boom Group?

So it’s really not good news for domestic mobile phone manufacturers that are still in their infancy.

Although Huami ov will be able to take a share of the global market in the next few years.

But at this time, there was really no one who could fight.

At this time (June 2014), in the mobile phone market, there are basically no domestic mobile phones for high-end models.

Even the mate7, known as the beginning of Juchang’s high-end road, Lin Hui remembers, was only released at the end of the year.

If you don’t search deliberately, it is even difficult to come up with the representative model of Huami ov at this time.

Undoubtedly miserable.

As the opponents become more powerful, it seems that the rise of domestic mobile phone manufacturers will be more difficult.

But then Lin Hui thought it was nothing.

No matter how miserable mobile phone manufacturers are now, they are not as miserable as they were when they were deliberately suppressed in the next few years.

Even if it is worse now, it is still normal business competition.

Since it is normal business competition, we should be more tolerant of competition.

And many times we have to look at problems dialectically.

Strong pressure may not shake the fighting spirit of domestic manufacturers.

Only when the yellow sand is blown away can gold be found.

Growth on a bumpy road may actually make domestic mobile phone manufacturers stronger than ever before.

We must know that even if they are suppressed in the next few years, it will not prevent domestic manufacturers from innovating.

What's more, it's such a small storm now.

All in all, Lin Hui didn’t think there would be much of a problem.

…

As for He Yue.

He Yue is a person who understands both technology and the market, and his ability has been verified by the facts of his past life.

Lin Hui couldn't help but feel a bit of love for talents.

However, Lin Hui is not very interested in poaching others.

The outstanding performance of He Yue in her previous life may not necessarily be due to how outstanding she is.

It's because of Pingcheng's strong scientific research strength and huge development potential.

To put it bluntly, Guozi has the scientific research strength and the ability to control the supply chain.

The position of CEO is a tethered pig, but he can't do too badly.

To put it bluntly, even if Lin Hui wanted to poach someone, it would be unrealistic.

Although Lin Hui is developing pretty well now.

But the appeal to cutting-edge talents is still very limited.

There is still a long way to go.

Although He Yue presided over the signing of a formal contract involving the transfer of shortcut software, which surprised Lin Hui a little.

But as far as the signing of the formal contract is concerned, Lin Hui is still happy to hear about it.

After all, Lin Hui had contacted He Yue before.

Therefore, they are more adaptable to each other's negotiation styles.

In this case, the formal contract involving the shortcut command software was signed smoothly.

A formal contract is not just a piece of paper.

When it comes to the transfer of software ideas (unique to this time and space), the transfer of software works, the transfer of software derivative rights, etc., they all correspond to different documents.

The reason why so many documents are required is, on the one hand, to clarify responsibilities, and on the other hand, it involves some legal tax avoidance operations.

It is worth noting that reasonable tax avoidance is not tax evasion.

It reduces tax pressure within the legal scope.

What the law does not allow is tax evasion, not reasonable tax avoidance.

Although there are many documents, it is precisely because many documents divide a huge contract into several "small contracts" that are not that large.

Lin Hui doesn't need to think too hard when facing such a contract.

All documents were signed smoothly and orderly.

Of course, this is also because Pingchun plans to cooperate more deeply with Lin Hui.

There is no scheming with words.

Otherwise, a contract signing like this would inevitably lead to all kinds of troubles and intrigues.

Even so, signing a formal contract takes a long time.

Consistent with the content of the previous letter of intent, the formal contract stipulates:

Lin Hui transferred all software ownership related to the shortcut software, including creativity, to Apple.

Apple needs to pay Lin Hui US$75 million in four installments.

An initial payment of US$45 million was made to Lin Hui when the formal contract was signed.

The remaining 30 million U.S. dollars were settled in three installments, each time settling at 5 million U.S. dollars, 10 million U.S. dollars, and 15 million U.S. dollars respectively.

These settlement times depend on the progress of Lin Hui's upgrade of the shortcut command software.

Lin Hui needs to upgrade the shortcut commands three times based on the current shortcut commands.

They are adaptability upgrade, functional upgrade and expandability upgrade...

In addition to these contents, the formally signed contract also has many appendices.

Including but not limited to clauses such as "requiring Lin Hui and Apple to keep the contents of the letter of intent strictly confidential."

But this confidentiality is somewhat tasteless.

It is just hidden from the general public, and there is basically no way to hide such actions at the national level.

Any formal transaction will always involve taxes.

Contracts like the one reached now will certainly involve taxes.

When it comes to creative transfer, Lin Hui is not very clear about the rules of this time and space.

But regarding the transfer of software copyrights, Lin Hui remembered that in previous lives, software copyrights were generally regarded as intangible assets.

The tax rules involved in the transfer of intangible assets require at least 11% tax.

If this collection principle is followed.

The after-tax income from the full-cycle transaction of this transfer to Lin Hui was US$75 million.

This also means that this process will generate at least $9.269 million in taxes.