Tokyo life starting with painting

Nagasawa is a high school girl in Kumamoto Prefecture.

Although she was studying in the city, she was always tired of the farming life of her father and mother, facing the loess and back to the sky.

Just like the little girl who wants to go to Beijing to pursue her dream after watching a bloody TV series, Nagasawa Shinya has unlimited imagination about Tokyo - maybe she can meet a handsome male protagonist who likes her like in the TV series?

As for Kumamoto Prefecture?

Then Nagasawa really didn't have the slightest idea.

yes.

There are no beautiful and cute clothes in Tokyo, and there is no fashion trend.

Here, it seems that if you change your skirt to be shorter, you will be an outlier and will be criticized by the elders.

It’s rustic, not trendy at all, everything is still in the Showa era and even the Shinkansen hasn’t been connected yet!

This is Makoto Nagasawa’s understanding of Kumamoto Prefecture.

But this morning, it seemed to be different for Nagasawa.

"Do you want to watch the morning news again? Dad?" Nagasawa couldn't help complaining as he watched his father pick up the TV remote control and switch to the Kumamoto Prefecture news channel.

Today, she didn't have to go to school on Saturday, and she still had her favorite morning drama to watch, but her father took the remote control away.

Nagasawa couldn't help but feel a little embarrassed - Kumamoto Prefecture is such a small place, is it possible that something big could happen?

She didn't want to watch the morning news anyway.

But complaining is all about complaining, and in the end Nagasawa could only watch the Kumamoto Prefecture morning news with his father while cooking.

"A piece of news is playing below." The host on the TV screen smiled and reported: "According to our reporter's understanding, the Kumamoto Prefectural Government welcomed a new, special civil servant yesterday."

A new, special civil servant?

Nagasawa stuffed fish meat into his mouth and couldn't help but roll his eyes.

Isn't it just a civil servant joining the job? It's just such a boring thing.

But since you can be in the news, is it possible that you are still a connected person?

Thinking of this, she felt a little energetic, and the female gossip mentality made her continue reading.

Then she was stunned and didn't even eat.

"New civil servant? Kumamon?"

Watching the TV with his mouth covered, when the black Kumamon appeared, the bored Nagasawa looked straight in his eyes for a moment.

"So cute!" Nagasawa covered his face and cried out softly.

yes! This is too cute!

Kumamon's honest and cute appearance, coupled with his cute and cute movements, made Nagasawa really want to reach out and touch him.

And when she saw Kumamon falling down and then holding on to the legs of a beautiful female staff member and refusing to get up, she couldn't help but laugh happily.

And when Kumamon bent his belly and waved to the camera, Nagasawa couldn't help but take several photos with his mobile phone.

Just one face to face, she felt like she had been captured by this silly, naive, and a little bit cute bad bear.

But the morning news only lasted for thirty minutes. When the announcer said, "Tomorrow, our Kumamon will go to Osaka for a friendly exchange," and switched to another program, Nagasawa was completely dumbfounded. He said: "Is this gone?"

Why is the morning news so short today?

I want to see it again!

She turned to look at her father beside her and couldn't help but ask: "Dad, is there any morning news next?"

"Ah?" Nagasawa's father was confused by what Nagasawa really said: "No, the morning news is only half an hour. You can watch your favorite morning drama."

"Huh?" Nagasawa looked disappointed. Although she had switched the channel to her favorite morning drama, she had no intention of watching the hero and heroine having fun on the screen.

All the hearts flew directly to ‘Kumamon’.

She held her face up and sat in the living room watching TV, as if she had lost her life goal.

after awhile.

Her cell phone rang, and Nagasawa took a look and saw that it was her good friend Thieves who called her.

She answered the call with a bored look on her face, and Nagasawa Zhen directly heard the excited voice of the thieves over there: "Zhen, have you seen today's morning news?! Do you know Kumamon?"

As soon as he heard the other party mention Kumamon, Nagasawa immediately became energetic and said in the same excited tone: "I know, I know! It's a new civil servant, right? Kumamon is so cute, I really want to raise one." Only."

Two bears themselves.

Just because there is one Kumamon, we somehow have a common language.

On the other side, under the official forum established by the Kumamoto Prefectural Government, a word quickly became popular - Kumamon Bear.

At this time, the Kumamoto Prefectural Government.

"According to Teacher Higashino's suggestion, the news has been released."

"Very good, the next step is to deal with the Osaka City Government."

Seeing the advice given by Higashinoji on promoting Kumamon, Kirito Fumugure couldn't help but murmur to himself.

This teacher Higashino is too wicked.

Looking at the words above, Shen Muqiren couldn't help but smile.

This is really immoral.

"Huh? Kumamon is coming to our city today for friendly exchanges? Ah, that matter has been prepared. Well, you are welcome at any time."

Yoshiko Fukaya, who is the Minister of Publicity and Development of Osaka City, answered the phone and nodded repeatedly.

After hanging up the phone, he couldn't help but shake his head.

As the big brother of the Publicity and Development Department, of course he knows what the Publicity and Development Department in Kumamoto Prefecture means.

It's nothing more than launching a new mascot image and wanting to promote it in Osaka City.

And this requires their help.

However, Yoshiko Fukaya in Kumamoto Prefecture actually knows that even if a mascot is introduced, it will not increase much tourism performance.

You can’t expect one Kumamon to become popular all over Japan, right?

He sat down and looked at the time.

It doesn’t take long until Kumamon comes to Osaka, probably only an hour and a half.

The special reception car there is also ready, waiting to receive Kumamon.

An hour passed quickly, and the phone in Fukaya Yoshiko's office rang.

He picked up the phone.

Then--

"What? Kumamon is missing? He actually came to Osaka a long time ago? Is he trying to surprise the people of Osaka?"

This time Yoshiko Fukaya was stunned.

Kumamon's publicity has been launched, and all the major media are aware of the joint activities, but now the main publicist has disappeared

And Kumamon is also an active civil servant in Kumamoto Prefecture.

Yoshiko Fukaya took a deep breath, calmed down her thoughts a little, and didn't panic too much. Then she asked, "How is the situation over there in Kumamoto Prefecture?"

"It seems that the missing person notice has been printed and will be posted in Osaka city later. Is it okay? Minister Fukaya?"

"It's okay." It's a good thing that the other party is willing to cooperate with the work here.

However, since Kumamoto Prefecture has already taken such measures, Osaka City cannot lag behind.

He thought for a while and said simply: "Let's hold a press conference."

Yoshito Fukaya was busy here, but when he didn't know it, there were many "bear hunting revelations" quietly appearing on the streets of Osaka.

Osaka Station, which is known as the largest station in Western Japan, at this time——

"Kumamon? A current civil servant in Kumamoto Prefecture?"

Looking at the pot-bellied Kumamon on the bear-hunting revelation, several high school girls were chirping and excited: "It's so cute. Is this the mascot of Kumamoto Prefecture? Speaking of which, where is Kumamoto Prefecture?"

Girls already like cute and novel things. After seeing this bear-hunting tip, they became interested. Although they didn’t plan to go through the streets and alleys to look for them, they might meet them on the way.

They began to search for "Kumamon" in the vast streets intentionally or unintentionally.

Shinsaibashi Shopping Street, known as the busiest shopping street in Osaka——

"Inspiration for finding a bear? Tera-kun, it looks so interesting? Is it really missing? This Kumamon mascot."

The girl with a curious face pulled her boyfriend and happily looked at the bear hunting tips that were distributed.

"This should be an official promotional activity." The boy named Temple Jun next to him analyzed it very rationally. Seeing his girlfriend's excited look, he nodded: "It's okay now anyway, let's go find her." Let’s look for it.”

Hankyu Todori Shopping Street, Matsuyamachisuji Shopping Street, and even the Osaka City Government held an emergency press conference! The main thing is for this black bear that swept the entire Osaka city in an instant!

Yes! Official press conference! Just for a mascot!

For a time, all the crowded places in Osaka were occupied by a simple, cute and lively black bear.

Kumamoto Prefecture, Kumamon Bear, missing

A series of keywords quickly began to flood the Osaka Citizen Forum.

Whether it's a heckler or a questioner.

Whether it’s sane or wanting to get involved.

The only thing that can be confirmed is——

Today's Osaka City, today's Osaka people, are completely attracted by the black bear Kumamon.

Many people are looking for Kumamon throughout the city of Osaka.

"On the first day, 50,000 to 60,000 citizens posted on social networks that they had discovered Kumamon Bear? Is your data accurate?"

Shen Muqiren couldn't help but open her mouth wide as she listened to the report from the people below.

"That's right." The subordinates below also grinned happily.

This was 2003, and it only took one day to arouse such enthusiasm among the citizens?

Although he had confidence in Kumamon, only Shengure was a little surprised.

As for the Kumamon discovered by Osaka citizens...it was actually pretended by their Kumamon team in order to continue to stir up the atmosphere.

He hurriedly called Higashikata and explained the situation here.

Higashinoji over there just smiled.

This is actually a means of propaganda for later generations.

The main thing is to first infect the citizens with the atmosphere, and then use the highly topical event of "Kumamon's disappearance" to let the citizens share it organically.

Japanese people are usually very nervous at work. Now that something so interesting suddenly appears, the citizens will naturally be interested and follow it.

You must know that Kumamon in his previous life, within three days, more than 200,000 Osaka citizens took the initiative to share the topic of Kumamon they found in every corner on social networks. This directly made Kumamon famous throughout Japan and became a The popular mascot bear.

The Kumamoto Prefectural Government directly and quietly dropped nearly 10,000 leaflets in Osaka City. Coupled with the Osaka official's fueling the fire, the overwhelming publicity made Osaka citizens feel a little out of control.

Yes, the so-called bear hunting notice is equivalent to a flyer introducing Kumamon. It allows Osaka people to understand this cheap bear more intuitively.

As for the Osaka government...they are not just for a living, so they are certainly not stupid either. They had already reacted when Kumamoto Prefecture sent promotional leaflets to Osaka City. This is Kumamoto Prefecture’s deliberate propaganda. However, they are also willing to cooperate with Kumamoto Prefecture to promote this event well.

After all, Kumamon's fame in Osaka will be good for them in the future.

In this way, the topic of Kumamon continued to be hot in Osaka City, and even the media in Tokyo had news about Kumamon.

…

"Lianghua, have you read the Osaka news from the past two days? Teacher Higashino seems to have designed a mascot called Kumamon. It's really cute!"

As Takahashi Yumi put rice into her mouth, she raised her head and said cheerfully to Konoe Ryoka: "I will definitely buy it when we get out of the peripherals."

"I, I watched the news." Konoe Ryoka blushed when she heard Higashinoji's name, and then she added in a low voice: "Higashino-san is so amazing..."

Yes. This is too awesome...

High school students were invited to participate in the Kumamoto Prefecture mascot design, and it was even adopted by the Kumamoto Prefectural Government!

Just adopt it, and from the looks of it, Kumamon’s image seems to be quite popular.

There are news reports everywhere in Osaka City, and the newspapers are all full of reports and columns about Kumamon's popularity.

In addition, many media reporters want to visit the designer Higashino Tsukasa and learn about his design details about Kumamon Bear.

Many people even directly mentioned that Higashinoji won a double gold medal at the Tokyo Youth Art Award.

It should be said that the power of the media is infinite.

Except for Higashinoji's home address and the identity of the cartoonist who have not yet been exposed, they have basically dug up the rest.

Even Ryuichi Yoshimine praised Higashinoji fiercely at the Monday morning meeting, and even stated that Higashinoji had entered the celebrity list of Kitai High School and would add Higashinoji's name to it tomorrow!

If you break down these things, are they really something high school students can do? Even if an adult comes here, he probably won't be as powerful as Higashinoji, right?

"It's indeed amazing..." Fujiwara Aoi next to her also nodded.

But she glanced at Konoe Ryoka with a little worry.

Before, she was worried that Higashinoji was not worthy of Konoe Ryoka.

But now that Higashinoji is standing higher and higher, she is a little worried about whether Konoe Ryoka will match Higashinoji.

"I don't know when he will come back." Fujiwara Aoi whispered.

Higashinoji hasn't been back for two weeks...

I don’t know when I can come back...