Tokyo Literary Godfather
Chapter 259 Getting out of the circle
The news that "Naoki Hansawa" topped the ratings list in history immediately appeared on the front pages of major newspapers.
Not only was it on the front page of the entertainment page, because it was a record-breaking act, and the drama "Naoki Hansawa" caused a social phenomenon and aroused widespread discussion among the people, so it was not only slaughtered on the entertainment page, but also published It made the headlines in the social media.
["Naoki Hansawa" ranks first in ratings in history! 】
【Wizard! Possible! 】
[Genius writer breaks ratings record! 】
【Unprecedented and proud results! ! 】
[The most ferocious tiger in the broadcast industry! ! ! 】
Major newspapers and periodicals have also published their own comment articles. Anyway, it is over. It is a foregone conclusion that Fukuyama Channel’s spring program will reach the top in ratings. Major newspaper groups no longer need to think more about the ratings of their TV stations. It is time to Think more about your newspaper sales.
Now the drama "Naoki Hansawa" is at the forefront, and the audience loves to see it. Anyone who doesn't report on it is a fool.
Some newspapers even couldn't help but report it before the final chapter came out, such as "Stars Daily", regardless of the fact that Stars TV was fighting with "Naoki Hansawa". Trash, you can't beat others on your own, don't affect the sales of my newspaper!
It can be seen that although the newspaper group and the TV station are on the same page, they are sometimes not on good terms.
Momoka Kamiya, who once wrote a drama review for "Homeless Child", also published her review work again after the completion of "Hansawa Naoki":
Compared with the impressive ratings, the focus of this drama lies in the creators' detailed observation of Japanese society. As we all know, Japanese society has a cultural atmosphere that overemphasizes collectivism and ignores personal feelings. Such a cultural atmosphere seems to be in vain. Small, in fact, it just facilitates certain individuals to hold high the banner of "collective" and indiscriminately harm others. When everyone has been persecuted by extreme collectivism, doesn’t collectivism exist in name only?
"Hansawa Naoki" accurately hits the audience's subconscious mind by exploring this issue. From the very beginning, the branch manager sought personal gain for himself under the banner of the collective. This is exactly the true face of some corrupt elements in real society.
Naoki Hansawa has done what many viewers want to do but are unable to do on a daily basis, which is to use his personal power to fight against the corrupt group and complete his personal appeal for justice!
The most touching thing is Naoki Hansawa's own slogan: Tooth for tooth, repay twice as much.
Different from some traditional chivalrous stories, in some past works where the protagonist seeks justice, the protagonist always takes the banner of justice for the public. But Naoki Hansawa is different. His slogan tells the audience that he is seeking revenge for himself.
If a person has been hurt, why can't he seek justice for himself? Why does it have to be under the banner of the public? Does it have to be insignificant as an individual? "Naoki Hansawa" does the opposite, and this is what makes this show so great.
Even the political arena was alarmed. In order to gain more public support and facilitate the implementation of policies, the newly appointed Prime Minister specifically talked about "Naoki Hansawa" when participating in a TV program, and imitated Naoki Hansawa in the play. As a father, he took out a screw from his pocket and told his point of view.
"Industry is the cornerstone of a country's development, but now it's completely put the cart before the horse. Banks have huge power over the entire Japanese society. Isn't this putting the cart before the horse? Why can the financial industry have such a high status that it makes the real The national pillar: the real economy has become a puppet of the financial industry. Isn’t this something worthy of discussion and reflection?”
In addition to its ratings, the drama "Naoki Hansawa" seems to have angles that can be discussed in depth. Therefore, even after the show ended, discussions about the show in major media and newspapers continued to emerge, and even tended to intensify.
In the parlance of later generations, this is called being out of the circle. Whether you are a regular TV series watcher or not, you have heard the name of this show. Everyone has also heard of Kei Fujiwara, a talented writer and screenwriter.
Although it is over, the popularity of "Hansawa Naoki" has not dissipated. Fukuyamadai's sales department took advantage of this period to launch many "Hansawa Naoki" peripheral linkage products, in addition to the co-branded shirts and ties worn by Hansawa Naoki , as well as various strange products, all trying their best to link up with this drama.
Because Aoyamajia Condiment Company has tasted the sweetness of "Ten times the return of curry cubes", it has taken advantage of the situation and jointly launched a variety of "Ten times the return" series of products with the Fukuyama Taiwan Commodity Sales Department, including but not limited to Ten times the return of sweet soy sauce, Ten times the return of sweet soy sauce, Return the mayonnaise, return the steamed buns tenfold, etc. All sold very well.
This was an unexpected surprise for the Aoyama family. Even Ohno Nagaharu’s father, Mr. Ohno Kyoshi, was a little confused. Originally, he just wanted to do a small favor for his son’s friend, which could be regarded as showing the kindness of the elders, but he did not expect that the Aoyama family would invest and add additional funds. The investment in "Naoki Hansawa" has brought huge benefits to the company, making it the advertising sponsorship with the highest yield in the past five years.
Even some overstocked products in the company that are not easy to sell can be easily cleared as long as they are linked to the drama "Naoki Hansawa".
Although Ohno Kyou holds shares in the Aoyama family, he has semi-withdrawn from the actual operation of the company due to his age. However, after this battle, some senior executives in the company believe that Ohno Kyou has a very strong business vision and market control. , proposed that he come back as vice president.
Ohno declined, but the Aoyama family identified Fujiwara Kei. Shortly after the launch of "Life is Beautiful", they did not wait for Mizuhara Yui to come over to solicit sponsorship, but actively requested sponsorship investment and purchased patch advertising space.
The video tapes were also sold like crazy, and many viewers became really interested in the show only after "Naoki Hansawa" ended and newspapers published the news that the show broke ratings records. This also made Fujiwara Kei couldn't help but feel a little regretful and emotional.
Even if he has become the most well-known screenwriter in Japan, even if he has made the September 9th time period more popular than the weekend prime time period, there is still a large number of viewers who are not interested in it, and there is simply no way to attract them. Just sit down in front of the TV and watch TV.
If this group of people had gone to watch the show before it ended, the ratings of "Naoki Hansawa" would have been even higher!
Maybe it will reach a miraculous number like 50%? But this is impossible. This is an achievement that can only be achieved by the Koshien Competition and the Red and White Song Festival. It is logically impossible for TV series to be compared with a Spring Festival Gala program like the Red and White Song Festival.
After all, playing the Red and White Song Concert on New Year's Eve has become a habit that has become deeply embedded in Japanese national life. Even if you don't watch it, it will be shown on TV.
After the main film of "Hansawa Naoki" was completed, the crew did not rush to shut down, but continued to shoot some special episodes. The special episodes were original scripts written by Kei Fujiwara directly from some potential new screenwriters in the station.
Kei Fujiwara is an independent creator and does not need any assistants, episode writers, or line writers. This also means that the Yuejiu team has not trained any new screenwriters. This is actually not in line with the TV station team creation and the old-to-new model. It also means that the new screenwriters are in the The Yuejiu team has no chance to get ahead.
In fact, some screenwriters who are not experienced enough hope to make a name for themselves by taking advantage of the popularity of Yuejiu dramas. However, Fujiwara Kei is too independent in his work. Moreover, he writes scripts very quickly and well, and has never been overdue. If there is no script, why should we find several more people to split the money when one person can solve it? Others really have nothing to say.
Yui Mizuhara has also reported to Kei Fujiwara before that some new screenwriters have the idea of participating in the creation of Yuejiu drama. So Kei Fujiwara asked these people to be responsible for creating the special chapter of "Hansawa Naoki" and promised that they would be signed individually in the special chapter and that he would not share the creative signature with them.
The matter of Shinya Matsushita caused a lot of commotion before, and Kei Fujiwara himself should pay more attention to this aspect to avoid getting into trouble.
The new screenwriters were naturally very happy when they heard this. It was a rare opportunity to create an extra chapter for "Naoki Hansawa", the most popular drama in history. This also means that their works will be seen by many people and will be a glorious addition to their resumes in the future.
I was also very touched that Kei Fujiwara shared his signature. It seems that Mr. Fujiwara is indeed an upright and innocent person, unlike those bitches who rob others!
But then, someone else came up with a new idea. Could it be that Mr. Fujiwara thinks that the works we wrote are too inferior, and sharing his signature with us will affect his reputation?
other people:"……"
I have to say that this is also possible. The new writing team was immediately discouraged, but soon regained their fighting spirit.
Although it is only a special chapter, we must use all our abilities, impress Mr. Fujiwara, and strive to get his approval as soon as possible, so that we can participate in the creation of the main chapter!
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