Tokyo Literary Godfather
Chapter 444 Money Printing Machine
After eating the cake, we tidied up and started today's work.
With the encouragement of unexpected good results, the entire crew is even more motivated. In addition to rewards for their hard work, a celebration banquet and performance bonuses are also waving to them in the not-too-distant future. This also made them more engaged in their work.
Okada Juri was so excited that she tore off the tape on her eyelids and thought to herself: President Fujiwara is indeed right! If the left eye twitches, good luck has arrived! In that case, let it dance! It’s best to dance all year long!
On the other side, when Nishimura Taro heard that the eleventh episode of "Blue Life and Death" had achieved extremely outstanding results, he was stunned for a moment, then he tore off the tape on his eyelids and went into the filming center. .
It seems that there is no need to slack off, the other party has actually caught up!
The dispute is about to begin again...
But it doesn’t matter, “The White Tower” has a more powerful story script, better actors, and a more experienced shooting team! I will definitely not lose to these guys!
He must win the annual crown... Nishimura Taro secretly vowed in his heart.
As the ratings of the eleventh episode of "Blue Life and Death" came out in a very abnormal manner, the war that had been calmed down by Shuibo Production seemed to be reignited, and the two teams began to compete with each other again. competitive momentum.
The initial conflict between the two crews stems from the inevitable friction when competing for resources when a company is launching multiple projects at the same time. But as I became more familiar with the business, such friction became much less frequent. So the competition between the two teams now is not out of personal grudges, but more about self-realization.
Therefore, the friction between the two teams has become less. Okada Shuri even took the initiative to lead the creative team to ask for advice from the "White Tower" crew, which can be regarded as taking the initiative to ease the relationship. Nishimura Taro is not the kind of person who likes to engage in personnel struggles, or who doesn't know how to praise. When he sees the other party's soft attitude, he immediately takes advantage of him.
Although the two parties still have a competitive relationship, they have made it clear. Although the competition is fierce, the relationship is much more harmonious than it was a few months ago.
…
Another week passed, "White Tower" is still leading the way, and "Blue Life and Death Love" is also making great progress.
Although there is still a gap between the ratings of "White Tower" and "White Tower", because while the ratings of "Blue Life and Death" are increasing every episode, "White Tower" is also growing. But because "Blue Life and Death Love" has a higher increase, the distance is gradually narrowing.
"Blue Life and Death" seems to have real hope of surpassing "The White Tower" and becoming the season crown.
The fact that this trending drama has become a dark horse has also shocked other colleagues in the broadcasting industry. "The White Tower" is already difficult enough to make people avoid it, causing other channels to avoid Saturday prime time slots. But I didn't expect that a guy with such thick eyebrows and big eyes like you in "Blue Life and Death Love" would become so troublesome now.
However, this result was not expected by some people in the broadcasting industry. Instead, it made fun of those who were surprised. It has been three years, and you are still not familiar with this routine of Fujiwara drama's late success? How retarded.
But in fact, we can’t blame them. In fact, even people inside Shuibo Production were surprised and felt caught off guard.
In order to meet the sudden popularity of this TV series, the public relations department, business department and artist management department of Mizuha Productions have also become busy. This is why Yoshida Kafumi always attaches great importance to the production staff. A good work can support a lot of people. In terms of people, the production department is a common link for other departments.
Needless to say, the business operations department was a department that Mizuha Productions did not have. Later, it was established by Yoshida Kashi, and he also hired many people from his old club, Fukuyama Station. I heard that the new station manager was very angry, so I originally wanted to He went to Fujiwara Keikeshi to question him, but was appeased by his subordinates, claiming that Mizuha Productions and Fukuyamadai still had a contractual cooperation relationship, and it was still necessary to maintain a harmonious relationship.
The Business Operations Department is responsible for the sales of peripheral derivatives of TV series, maximizing the influence of a work. This thing makes money very quickly, and it is much more powerful than charging advertising fees. Especially for dramas with a high proportion of young people in the audience, the sales of surrounding products are particularly good. Many popular comics make money by relying on peripheral derivatives, and this method has been slowly learned by the broadcast industry. "Hansawa Naoki" made a lot of money.
However, when "Naoki Hansawa" was broadcast and peripherals were sold, Kei Fujiwara was only a production staff member and was not able to participate in too many business affairs.
But now that Kei Fujiwara's identity and position have changed, the situation has also changed. Kei Fujiwara looked at the peripheral sales plan of the sales department and found that it was nothing more than "Blue Life and Death" themed sweatshirts, water cups, accessories and boxes with the male and female protagonists printed on them. egg rolls and the like. So uncreative.
But the trick is not new, just easy to use. Although they are all the same peripheral products, judging from the sudden increase in discussion and ratings of "Blue Life and Death", there is almost no problem in selling these products.
In terms of quality control, Fukuyamadai's old team has been doing a good job, and Kei Fujiwara doesn't have to worry too much about selling inferior products that will affect the company's reputation.
In terms of the public relations department, these days they are also constantly in contact with various large and small media, including major TV stations, radio stations with over one million listeners, and newspapers and magazines with high sales.
Small media include some low-circulation gossip publications, women's magazines, and the like. What these magazines say is even more irrelevant. Big gossip magazines may need one or two photos to make articles, but they don't need it. I didn't even bother to make P-pictures, and even relied entirely on hand-drawn illustrations and simple written descriptions, but I was able to spread the word to everyone.
Big magazines still care about some industry influences, but they don't care about them at all. As annoying as flies.
The public relations department is responsible for building a good relationship with these guys. The meaning is very simple. I hope they can be merciful during this period and not have any impact on the critical development period of TV series and artists.
The implication is that even if you want to hype up some negative news, please do it after the show is finished. Otherwise we will be waiting for a counterattack.
Under normal circumstances, most media will give face. The biggest purpose of going out to travel around the world is to make money, there is no need to completely ruin the relationship.
Those who don't give face are often small magazines, which are as annoying as flies. That's the job of the legal department. If the other party is ruthless and is not afraid of receiving a court summons, then some public relations personnel will be unable to hold back their temper and find some violent gangs or other personal relationships to deal with. But those are all personal behaviors and have nothing to do with the company.
The public relations department's extensive contact with the media also shows that Shuibo Production's emphasis on this drama has suddenly increased by more than one level. You must know that socializing in the public relations department is very expensive. People in the public relations department will not be polite to you even if they have the opportunity to eat and drink at public funds.
When "Blue Life and Death" was first aired, negative articles about the show and its leading actors were constantly published. Different publications used the same rhetoric, and it looked like someone was deliberately manipulating it. But Shuibo Production didn't pay much attention to it at the time, but now the situation has changed, and so have the methods of dealing with it.
The last thing that got busy was the artist management department. Manager Hayao Taniguchi suddenly had an endless stream of phone calls and business invitations, and became one of the busiest people in the entire company. And the three artists under him, Hitomi Deki, Isshin Sakamoto, and Takami Inoshita, instantly turned into three money printing machines. Now powered on, they were about to spit out money.
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