Tokyo Literary Godfather
Chapter 94 The first episode shows the appearance of a champion
The next day, everyone in the creative team sat in the conference room, and everyone in the room was as quiet as a chicken.
They are waiting for Mizuhara Yui to bring the ratings report for the first episode of "Long Vacation" last night.
After a while, everyone heard a faint sound of footsteps, and the sound of high heels hitting the ground sounded very rhythmic.
Everyone heard that the person coming was Mizuhara Yui, so they subconsciously straightened their backs.
The footsteps were getting closer and closer, and they sounded very urgent. After a few seconds, the door of the conference room was pushed open, and Mizuhara Yui walked in panting.
"Everyone..." Mizuhara Yui's face flushed, "27..."
"What?" Nishimura Taro stood up, "The highest ratings are 27%? Is it true or false?"
For prime-time programs, 15% is the passing standard, and 20% is the standard for popular dramas. Although everyone has high expectations for "The Long Vacation", according to everyone's guesses, the highest ratings are probably Just within the range of 18% to 22%.
And 27% has exceeded their expectations by a lot, which is a result that can shock the jaws of peers. Although under normal circumstances, the first episode and the finale have the highest ratings of the entire drama,
"No..." Mizuhara Yui said.
Everyone was a little disappointed, it turned out that they heard wrongly.
"The average time-sharing rating is 27%, and the highest time-sharing rating is 31%." Yui Mizuhara couldn't hide her excitement. "When I first got the ratings report, I asked several questions because they made a mistake. Again and again, the director of the station even came to see me and praised us."
Everyone was silent for three seconds, and then everyone made sounds of surprise but confusion at the same time.
"real or fake?"
"Let me see the report!"
Mizuhara Yui opened the ratings report in her hand and showed it to everyone. The program's ratings information was clearly written on it, and there was no mistake.
The members of the main creative team were extremely excited, and Shibasaki Hideaki even held hands with the main cameraman excitedly.
In the joyful atmosphere, Mizuhara Yui subconsciously looked at Fujiwara Kei.
Fujiwara Kei's face was calm at this time, but his brows were slightly frowned.
This result is almost in line with his expectations... although the ratings of the first episode of this version of "Long Vacation" were much lower than the original version.
The original version of "Long Vacation" had an average rating of 30.6% for the first episode. Although it dropped slightly later, the overall rating remained around 28, and the final episode reached an astonishing 36.7%.
Of course, such high ratings are also due to the fact that in the parallel world, the Yuejiu drama has been deeply rooted in the hearts of the people, so naturally it attracted a large number of viewers to sit in front of the TV when the show first aired.
In this world, there is no concept of "Moon Nine Drama". Kei Fujiwara's positioning of "Long Vacation" is the drama that opens the door to "Moon Nine".
Therefore, it is normal that the first episode of the adapted version is not as good as the first episode of the original version. I hope it will increase in the future.
"Fujiwara-kun, is there something wrong?" Mizuhara Yui asked cautiously.
"Long Vacation" got off to a good start. Kei Fujiwara, as the independent screenwriter, can be said to have taken the greatest credit, and it has fully proved that he can not only write good mystery novels, but also has extraordinary talents in the field of TV drama script creation.
Can be called all-rounder.
"There's nothing wrong, we did a very good job." Kei Fujiwara raised his head and smiled, "Can I take a look at the report?"
Hearing this, the others quickly handed over the ratings report. Kei Fujiwara opened the report and looked at the ratings chart. It was still healthy. Although there were a few viewers who took a second look and left, but most of them left. You can watch it from beginning to end, and the retention rate is very high.
"The station director gave us a big thumbs up." Yui Mizuhara said happily, "He even gave us a special approval for a production budget and publicity resources."
"Very good. We must keep up with the promotion efforts and try to make the audience hear the name of this drama even if they have not seen it."
As a practitioner in the film and television industry from 2022, Kei Fujiwara certainly understands the importance of publicity for a film and television work. "The aroma of wine is not afraid of the depth of the alley" is an out-and-out fallacy in the film and television industry.
Because the timeliness of film and television works is very important. Five years after a movie or TV series is broadcast, everyone will say that it is a drama classic. It has no effect except to add luster to the face of the creator. So what if "Westward Journey" is regarded as a classic? It almost bankrupted Xingye Company with a stick.
Justice that is late is not justice, and viewers who are late are not viewers either. They are all just spectators.
Even though there will be high-quality works that finally achieve good profits due to their extraordinary level, if the publicity and distribution efforts are kept up from the beginning, the profits can be tripled.
"No problem, I'll start doing it right away." Mizuhara Yui nodded and said.
"By the way, has the application for changing the schedule of "Anthropological Observation" been approved?" Kei Fujiwara asked.
"There's no reply yet. I'll go directly to the station manager to ask." Logically speaking, you shouldn't trouble the station manager directly for such a trivial matter, but who made their first episode's ratings so good? This is a show that is expected to win the spring war. What’s wrong with me asking for some privileges?
"Try to get the 10 p.m. time slot on Sunday. If you can't get it, you can do it on Monday at 10 p.m., which will coincide with the release of "The Long Holiday."
"no problem."
Everyone looked at Kei Fujiwara and Yui Mizuhara in a daze as they asked and answered questions. Kei Fujiwara made requests or questions, and Yui Mizuhara gave answers or agreed to do it. Who is the producer?
"By the way, there is one more thing, Mizuhara." Kei Fujiwara took out a printed document and handed it to Yui Mizuhara, "Please help me fax this document to the director's office."
"what is this?"
Mizuhara Yui looked down and found that the document was a plan, which read: The new main battleground for ratings: Yuejiu.
"OK……"
"Can I take a look, Fujiwara?"
"sure."
"Okay, I'll fax it over in a moment."
Mizuhara Yui opened the plan. The text of the plan was not lengthy. In short, Kei Fujiwara hoped that Taili could devote resources to help the "Monthly Nine" period become a super period that can surpass the weekend period.
If "Long Vacation" can achieve satisfactory results, I hope the station director can give a clear commitment that as long as Kei Fujiwara's contract lasts, all programs in the September 9th time period will be handled by their team.
As long as he gives them three dramas, he is confident that he will completely change the audience's viewing habits. As soon as nine o'clock on Sunday comes, they will habitually turn on the TV and watch Fukuyama Channel's programs.
But if he wants to accomplish such a miracle on the ninth day of the month, only he can do it. Before the goal is achieved, he cannot change his generals on the spot.
The tone in the plan was actually humble, but that was what Mizuhara Yui read from it.
Mizuhara Yui swallowed subconsciously and glanced at Fujiwara Kei. Isn't he no longer satisfied with just producing programs? Have you started to get involved in strategic aspects? Is this a little too early?
Fujiwara Kei looked back at her and seemed to understand what she meant, so he said: "The time slot is usually decided several months in advance. If Taili is not vaccinated in advance, he might give it to someone else on the ninth day of the next month. Well, it’s better to communicate more diligently. If Director Yoshida disagrees, forget it.”
"Okay." Yui Mizuhara put the plan away, "I'll report it for you."
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