Tokyo Video Game Tycoon

On Monday, the weekly meeting of Youxing Electronic Entertainment will continue as usual.

Each department explained their latest game development situation, hardware development progress, and various problems in the meeting step by step, and then brainstormed and asked everyone to help come up with some solutions.

Zhu Youxing listened silently from the sidelines, he would not intervene in business management and other aspects, just leave it to professional people to do it, and only in game development he would give some clear directions.

"The development of Resident Evil 6 has been put on the agenda, and our team has begun to enter the state."

"The maintenance of Cyberpunk 2077's online mode and the development of subsequent expansion packs are also very safe, and there are no major problems."

"Grand Theft Auto 5 has some problems. We have a bug in a game function that conflicts with other functions. I hope someone can help us solve this problem."

Zhu Youxing said: "Stanford Legion is relatively idle recently, I will let them solve it for you."

"That's the best, the Stanford Legion is quite trustworthy."

The person in charge of copyright operations held the document and said: "The sales of our peripheral products have stagnated recently, and we may have to reduce some peripheral production orders."

Minoru Matsuhashi from Telecommunications asked: "Why did the peripheral sales decrease? Is our product no longer attractive?"

The person in charge of copyright operations replied, "There is such a possibility, but I think it should be that the recent Olympic Games have occupied too much social space, and people have shifted their attention to the Olympic Games."

Matsuhashi said: "It makes sense, then I can suggest to launch some peripheral products related to the theme of the Olympic Games, maybe it can be regarded as a hot spot?"

The person in charge of copyright operations said with a little worry: "But if this is the case, won't the hype be a bit too blunt, and it will damage our style?"

Minoru Matsuhashi had an indifferent expression on his face: "This is just a very simple business operation adjustment, and it is not to the extent of damaging the style. You design some peripheral products that are related to the Olympics and also related to our IP, or simply It is a good choice to authorize your own IP to earn a licensing fee. If you want to be on the safe side, you can publish some product designs on the Internet first, and let players and netizens judge whether this is what you want. Peripheral products you want."

The person in charge of copyright operations asked while recording: "Then can we sell our unsalable products at a relatively low price? This way at least some funds can be recovered."

"Unsalable? What do you specifically mean?"

"It's just some small peripherals that were arranged at the beginning, such as towels, key chains, ceramic cups, small ornaments, etc. At the beginning, because of the low cost of these things, I tried to make a batch, but the sales effect was not very good. "

After thinking for a while, Matsuhashi said: "Then sell it at a discount. The storage cost of these things in the warehouse may be higher than the value of these things. There is no need to keep them for too long. If you really can't sell them , throw them all away and destroy them.”

Zhu Youxing rolled his eyes at this time, he thought of something, so he said: "There is no need to rush this matter."

When Zhu Youxing's voice sounded, everyone looked at Zhu Youxing.

"Takeyou, what good ideas do you have?" Matsuhashi asked.

"I thought of some ways to sell these things, please listen to them first."

"To put it simply, it's a lottery, but it's not a simple lottery, but a lot of products are put into one prize pool. Each lottery ticket can get at least one product, but these prizes will be divided into different levels. If someone has a collection habit, he can directly buy all the lottery tickets and get all the prizes in the prize pool, this form can be called a reward.”

"A reward..."

Zhu Youxing's narration was very simple and straightforward, and everyone could well understand what Zhu Youxing wanted to say.

The purpose itself is to maximize the value of these products and be utilized.

It seems that it is indeed a good way to sell the things that were originally cleared in a lottery.

"Will this be a bit of a gamble?" the person in charge of copyright operations asked with some concern.

Shiratori Youkai from the second development department said carelessly: "Gambling is a kind of human nature, and we have clearly marked the price and listed all the prizes. As long as you do a little research, you can understand that this is a kind of liquidation." As for the method of product, I think the method of the president is quite good.”

Minoru Matsuhashi's mind was spinning quickly, and profit was the most important task in her mind.

The games developed by Zhu Youxing may not be profitable, but she must find ways to make the games or other products profitable in the follow-up work.

The suggestion just made by Zhu Youxing sounds quite good and very practical.

"Just do what the president said, at least try it first, and arrange a lottery for rewards in several of our official flagship stores. Of course, we can't be too black-hearted, otherwise it will damage the corporate image. The prizes given out are average. The value must not exceed the original sales price, that is, if there is a prize worth 100,000 yen in a prize pool, then the sales price of the lottery tickets for this Ichibanshou must not exceed 100,000 yen, so no one can say anything wrong."

A reward is essentially just a way to clear the product. Matsuhashi realizes that it must not be something that increases the nature of gambling, otherwise it will change the taste. Clearing the warehouse is the main thing, and the rest are secondary. Moreover, it is necessary to add some real valuable things in Yiyishou, at least the types of products that consumers will like, such as game character boutique models and the like.

When it comes to management, Zhu Youxing gave an inspiration, and Matsuhashi can expand countless methods to increase the diversity of management.

After explaining these things, Zhu Youxing fell silent again, and then waited for other game development departments to report on the progress of the game development.

Matsuhashi continued to ask: "How is the plan for the IP adaptation of our product line going?

"It is progressing steadily, and the two works of Uncharted Sea and Metal Gear will be produced step by step."

In addition to peripheral industries, the adaptation of film and television dramas has now become one of the sources of income for Youxing Electronic Entertainment.

After becoming famous, the expanded industry may also bring unimaginable rates of return.

All the excellent games made before are like sowing seeds. The sales volume of the game is equal to the sprouts from the seeds, and they grow vigorously. The peripheral derivative products and film and television adaptations are the fine branches from the sprouts. The seeds grow into an important part of the towering tree.