Tokyo Video Game Tycoon

Chapter 157 The Prelude to Entering the European and American Markets

Zhu Youxing didn't wait for the feedback from the mysterious person on the Internet, and he didn't know whether the mysterious person was satisfied with the game.

But since the other party didn't look for him again, it should at least prove that the other party accepted the game as a reward.

In his opinion, such a network master should be a male, and at the same time, the mysterious man is very taciturn, never talking nonsense, and at first glance he looks like a serious hacker.

If this kind of person can always work for him, it should be quite beautiful.

Seeing that there was no response, Zhu Youxing did not continue to waste time, but went out of the office to check the progress of the game development in other game development teams.

So far, the game development progress of several teams is very stable, and they are steadily making games according to their own requirements.

Three of the five game development teams will develop a game every three months on average. Basically, it is Zhu Youxing who gives the idea and direction for the production of the game mode, and then they arrange work step by step to make it. .

With Zhu Youxing's visionary mind, it is naturally not a problem to develop popular games.

Relying on their own terrifying development capabilities, almost all first-party games can be regarded as high-quality goods, and almost none of them are lower than four stars.

And this also gives Zhuyouxing a great voice in the field of video games.

Countless companies want to come here, some want to learn, and some really want to lean under the big tree of Zhuyouxing to enjoy the shade.

In short, the game industry in Japan is thriving.

Seeing the ever-increasing game sales, Zhu Youxing finally had an idea at this moment.

It seems that it's time to bring video games into the world.

But before bringing it into the world, he had to do a good job of research on the game.

So he called Matsuhashi over and asked her to start arranging staff to investigate the current influence of video games in Europe and America.

Su Rui Electronics has opened up certain markets in Europe and America before.

Zhu Youxing didn't have much time to pay attention to the specific situation now, but it should still be quite popular.

No one will refuse more interesting entertainment. It has been proven in the Japanese market, so it should be taken for granted that it is popular all over the world.

It's just not clear how large it is.

It is actually not difficult to obtain this information. It took Matsuhashi about three or four days to complete the investigation.

Many of Matsuhashi's former college classmates worked overseas, and they were all middle-class in their respective regions.

Matsuhashi only needs to first investigate the data released by Su Rui Electronics, then search for relevant news from the Internet in Europe and America, and finally combine some information provided by his old classmates, and he can basically estimate the approximate game scale of the entire Europe and America.

"According to my investigations in the past few days, it is roughly estimated that the scale of the game industry in Europe and the United States should already be in the millions, of which Su Rui Electronics occupies about 50% of the market, and the remaining 50% They were divided up by other European and American companies.”

Song Qiaoshi was reporting in Zhu Youxing's office with a stack of documents.

Zhu Youxing raised his eyebrows: "Huh? Su Rui Electronics hasn't fully occupied the market yet? It shouldn't be. Their initial publicity should have no rivals."

Matsuhashi pushed his glasses and said: "It's like this. When Su Rui Electronics announced its entry into the video game field in Europe and the United States, in fact, some companies in Europe and the United States were also promoting this matter. I was thinking, maybe among them Some people saw our development potential in Japan in advance, and then returned to their own country to plan ahead.”

People in this world have a keen eye for business, so it seems that you can't be careless.

Zhu Youxing thought to himself.

Before that, he developed rapidly, which directly attracted such a behemoth as Su Rui Electronics to compete with him.

Later, many companies, large and small, entered the market and began to carve up the market.

If it was in the previous life, their reaction would not be too fast, at least most of them would not be so reckless, but would observe for a year or two before thinking about it.

But here it is markedly different.

"It seems that we will have more competitors in Europe and America."

Zhu Youxing thought to himself.

"President, if you want to enter Europe and the United States, I have a suitable time to recommend."

"What time?"

"Next year's spring."

"Why?"

Matsuhashi quickly opened his daily notepad, and said: "According to public information, the International Consumer Electronics Show in the spring of next year will open on January 19th. It is a super-large consumer electronics exhibition covering the world. New technologies will be exhibited there, and it is also very suitable for us to become the first battlefield to enter the European and American markets."

CES?

This Zhu Youxing has some impressions.

In the previous life, many advanced electronic products were first announced there.

For example, Apple's first personal computer, as well as later generations of Sony game consoles, Nintendo game consoles, VR equipment, driverless cars, etc.

It seems that as long as you can enter this consumer exhibition to exhibit your products, as long as they are novel enough, you can instantly attract the attention of countless people.

Zhu Youxing nodded: "This is indeed a good time."

The Consumer Electronics Show is a channel with the best publicity effect and the lowest publicity cost.

This is almost a must-go place for any new technology that wants to be released in Europe and America, just like a check-in.

If you want to sell your products in Europe and the United States without promoting them here, the effect of the promotion will be greatly reduced.

But it's only close to August now, and there are still five months to wait until January next year.

Well, I have to make a big news in these five months. It seems that the previous plan has to be put into the schedule ahead of schedule.

Zhu Youxing involuntarily looked at Tamagoko standing beside the desk.

I usually pick it up and play with it when I am bored, and the pet I keep is that classic image: the yellow mouse Pikachu.

Make a Pokémon?

The timing is just right. By the way, it will cooperate with TV Tokyo to produce a Pokémon animation, and the two will be released at the same time. It should be more effective with less effort.

In the initial case of Dragon Quest relying on comics to rise, Zhu Youxing felt that the simultaneous linkage of multiple fields was very interesting.

And it is said that the Pokémon in the previous life also relied on this strategy to succeed at the beginning.

Of course, the quality of the game itself is equally important.

Alright, let’s make a Pokémon. It just so happened that a game development team was free in the last two days, and they were called out to form a new working group to develop games in the Pokémon series in the future.

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