Tokyo Video Game Tycoon
Chapter 231 No snowflake is innocent before the avalanche
The owners of these small department stores did not plan to donate so much.
Of course, they really don't care much about this little money, they just don't want to waste it on meaningless things.
However, it is very meaningful to donate more this time.
In the past, these small department stores were often suppressed by large department stores.
Even with the control of industry associations and trade unions, they still have a difficult time.
Even if a big company moves a little bit, it will be difficult for them to live.
Recently, many small department stores have made a lot of money by relying on video games and have become quite wealthy. If they can make people in large department stores feel uncomfortable at this time, they will still be very happy.
Seeing that you have given up on cooperating with Youxing Electronic Entertainment, you are really blind.
Apart from David, the senior executives of several other large department stores also looked a little ugly.
The bosses of these small department stores are obviously here to disgust them.
This reminds them of the emails they receive every day, which are exactly the same.
They seriously suspected that these guys might not have learned from Youxing Electronic Entertainment.
This made several high-level department store executives feel embarrassed during the whole banquet, and they also felt that they hated Youxing Electronic Entertainment even more.
Including David, they have decided to immediately cut off all contact information of Youxing Electronic Entertainment tomorrow, and increase the promotion of other game consoles. David doesn't believe it, it's just a product, no matter how good it sells, it's just a product , and these department stores are not in the same order of magnitude at all.
Unless you are at the level of Morgan Group or Surui Electronics.
On the second day, several large department stores exaggerated the game console posters of Lierda and Su Rui Electronics as much as possible according to the high-level requirements, such as unique game consoles, the most fun game consoles in the world, and so on.
There seems to be no restrictions on advertising laws in this world, and the people in this group of department stores don't particularly care about it.
And it did have some effect.
When most customers buy a product, it is often difficult to distinguish the quality of the product from the bad.
They can't be sure until they buy it.
Of course, if you don't like it, it's not too difficult to return it.
Just a few days after the new promotional poster was released, the sales of Lierda 2600 and PN2 and PN1 game consoles sold by several department stores increased by more than 10% again, which made several companies responsible for product sales. The supervisors are very happy.
See if there is no difference, there is no difference between game consoles. We just improved the terms of some sales products and increased sales.
But this also proves that the power of video games is rising, and video games are indeed very promising.
Among them, Lierda was very happy to see the improvement in the sales of its own game consoles, and immediately ordered the foundry to speed up the production of game consoles and cassettes, so as to deal with the possible shortage of goods in the future.
Before, they saw with their own eyes that Youxing Electronic Entertainment's game consoles were out of stock again and again, and the sales were quite hot.
They also looked on with envy and jealousy.
Now it seems that they will also have this treatment, so they are very happy.
As for Su Rui Electronics, they seem to be more conservative. They are not in a hurry to speed up the manufacturing of game consoles, but continue to dig deeper into the quality of video games themselves.
They had competed with Youxing Electronic Entertainment in the Japanese market before, and they still had a little experience. The short-term sales increase was probably just a blind choice of users, and they couldn't be complacent about it, but Lierda obviously didn't realize this.
Zhu Youxing watched the news from the United States, and felt that those department stores could really do things, but the large department stores really had an absolute advantage in all aspects.
Even if what you sell in a large department store is junk, there is still a chance that someone will come and buy it.
And sometimes when many American people did not buy the products they liked, they did not think about returning the products immediately. After all, they are richer and are too lazy to waste that time returning and exchanging products. It's just fun.
Even if Zhu Youxing is envious, there is nothing he can do. The senior management of these department stores just ignore him.
However, Zhu Youxing continued to ask Pine Bridge to send emails regularly, and he had to send them persistently, which made them feel uncomfortable for a while.
He really didn't believe that the executives of several large department stores really thought that their products were not worth it.
It is estimated that one or two high-level executives of those companies are stuck with themselves.
All you have to do is wait patiently for the breakthrough.
As for the fact that Lierda is increasing the production of game consoles, Zhu Youxing only thinks that this guy is going to be unlucky.
Eager for quick success and instant benefit, they haven't gained any advantage yet, so they rashly want to increase production, and more may fall into their hands.
Ordinary people in the U.S. sometimes spend a lot of money, but they are not fools. It’s okay to fool them for a while, but if they keep fooling them, they really don’t treat ordinary people in the U.S. as human beings.
Looking at the company Lierda, Zhu Youxing couldn't help but think of the similar American game console company in his previous life, called Atari.
This company was once in full swing in the mid-to-late 1970s. Game consoles dominated the United States, and no one could compete with them.
At that time, Nintendo was still making efforts in the field of arcade machines and other game toys, and game consoles had just entered the research and development stage in the early 1980s.
Then this group of guys in the United States became a little bit adrift relying on their absolute dominance. They began to ignore the opinions of players, thinking that as long as the game was produced, someone would buy it, and they simply increased production investment regardless of cost.
The final result, as one can imagine, all the games and game consoles were thrown into the hands.
Some people say that the ET game released by Atari at that time was the culprit, but it is better to say that this game is just the last straw that crushed the players’ trust in Atari. The internal high-level managers were frequently changed, and the main creative team was driven out early. , leading to instantaneous changes and conflicts in the company's core concepts and values, discord within the company, and many shareholders who only value commercial interests will only try to make money as much as possible, regardless of the consequences.
Atari collapsed instantly after that, and it was miserable in the early 1980s.
No snowflake is innocent during an avalanche.
Of course, if the game made by this company is earth-shattering, it can be saved, but looking at this posture, it may be a little bit suspenseful.
It seems that the U.S. market in this world is about to stage the drama of the previous life again, with Japanese manufacturers vying for hegemony.
From Nintendo to Sega to Sony PS game mechanics.
As for what will happen to this world, Zhu Youxing is not completely sure.
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