Tokyo Video Game Tycoon

"Are you ready?"

"Ready."

"Okay, lights! Opening!"

Boom!

Boom!

In the dimly lit venue, thousands of people gathered here, their eyes fixed on the podium in front of them.

Then the lights shone on one side of the podium, and a middle-aged man with an Asian face came out from behind the scenes, raised his hand and waved.

Countless people applauded to welcome him.

The middle-aged man was smiling. At this time, he didn't have any airs of the company president, and he was very friendly.

He quickly walked to the center of the podium, and the huge screen at the back gradually lit up. The light red hue gave people a very spiritual feeling, and the stimulation of red to human vision was obvious.

From a biological and psychological point of view, red is also the most stimulating body excitement.

Light red is relatively mild, but it is still easy to lift people's spirits.

"Everyone is very welcome to come from afar. I am the president of Su Rui Electronics, and my name is Ueto Hayakawa."

On stage, Hayakawa Ueto briefly introduced himself.

He is today's host, and what he wants to introduce is naturally his latest home console and game console.

However, as a comprehensive electronic product company, he must also promote his other products.

This is not an electronic entertainment exhibition, but an electronic consumer exhibition. He still needs to take care of the emotions of other departments.

However, this can also be a good way to arrange the release rhythm of the products. The two game console products of the company are regarded as the last heavy publicity content of all products, and the others are used as a foreshadowing. This strategy is quite good.

He faithfully complied with the usual announcement strategy for press conferences or awards ceremonies, that is, one big and one small.

First release a product that is eye-catching enough, then a smaller one, and then a bigger one, which is the easiest way to keep viewers patient.

The first product to be released is something closely related to the blockbuster video game, the TV.

You can’t play a home game console directly after you buy it. It’s not a handheld or a laptop. You also need a display device.

And TV is the best carrier for home game consoles.

Televisions can enhance family bonding.

Imagine that the adults finish their day's work, and the children are out of school. In the evening, the family watches TV casually in front of the TV, and then chats about the latest gossip news and the like.

Television is also something that is very popular in most families, at least for now.

Su Rui Electronics just happens to be equally strong in the TV industry. Their TVs are always the most advanced in this era, and their market share occupies half of the world. Even the industry standards are customized by them.

Excellent picture performance, and some new technologies that are enough to be gimmicky, and the TV is very good as an opening.

Then, there is a mobile player product of its own, the one with a screen, very similar to the later IPOD.

The Hongguo company, which is very similar to Apple in this world, has declined. It can be said that many places are very different from the previous life that Zhu Youxing knew. This world may be without Apple, but it will definitely not lack markets and creators.

Su Rui Electronics has accurately grasped this small market, and at least can maintain a good profit scale.

As for the current Hongguo Company, they are almost half-destroyed.

The continuous development of a number of unsuccessful game console products gradually dragged them down. Without the foundation of game console development, they could not recruit qualified game developers. In the end, they brought themselves to the end.

However, Myron Keith, the former CEO of Hongguo Company, has gradually become popular recently. Of course, this is another story.

Then, Ueto Hayakawa moved out several of his various entertainment products in succession.

There are headphones, a personal computer, a thin and light laptop that rivals Morgan Group, a CD player for home use, and a flip phone.

Maybe it's because this company still retains the very old craftsman customs of Japan, and is still fond of flip phones for ten minutes, but the appearance is indeed quite good.

The press conference lasted for an hour, which is almost the limit time for most people to watch a press conference.

At this time, Hayakawa Ueto felt that the heat was about the same.

So after he introduced the last insignificant electronic product, he suddenly snapped his fingers to dim the lights of the entire stage, and the screen behind him switched from the image of the product just now to a slow-moving animation picture.

People were a little stunned by the sudden change, and then Hayakawa Ueto's voice sounded again.

"I think everyone should be looking forward to something, and next, we will release the last two products. These two products are also regarded as the most important product lines at this stage."

coming!

Everyone lifted their spirits.

At the same time, Zhu Yuxing, Matsuhashi Minoru, Lorenzo and others also watched the press conference through real-time broadcast in another venue.

They can't go to the press conference, because they will be there after the press conference is over, and there is only ten minutes during the press conference, and then there is no time to prepare.

"I am very happy to announce to you, our latest video game product, PNVITA Handheld."

The spotlight was turned on again, and Ueto Hayakawa was already standing in the center of the podium with a finished handheld camera, and the sound of countless cameras shooting suddenly began to sound crazily.

This is the first time people have seen the console in action.

"This is a bold attempt we have made. Our new handheld has unparalleled performance and the most comprehensive functions in the world. On this handheld, you can experience games with extreme graphics and enjoy a beautiful song. Music and even movies on our mini-disc system.”

Behind him, on the screen are scenes of the characteristics of this handheld.

The handheld machine disassembles from a complete form in an instant, and directly presents the inside and outside of the game machine to the audience.

This press conference is very intuitive.

Then Ueto Hayakawa began to show everyone their latest game that they are most proud of.

The picture is very good.

Even Zhu Youxing couldn't help but let out a voice of admiration in his heart.

This picture, isn't this the best picture of the handheld that I really want to see?

This performance is estimated to be comparable to the PSV of later generations, or even stronger.

And maybe it's some kind of coincidence, the appearance of this handheld is also very radical, and the big screen is chosen, but there is no touch function, because it is too late to do it after Yuxing Electronic Entertainment leaks the information, but this is also Some cost savings put more money into the console's graphics chips.

The size of the screen is not as big as that of Youxing Electronic Entertainment.

Youxing Electronics Entertainment's new handheld screen is 5.5 inches, while Surui Electronics' is only 4.3 inches.

The difference of more than an inch is very obvious on a handheld device, and it is also too late to recover.

However, a relatively smaller screen can make the game screen more refined and reduce the performance consumption of screen pixels, which is also beneficial.

This complements each other, and this handheld looks very good now.

And the game is what players want to see most.

Listening to music, playing movies, it doesn't matter, it's really meaningless.

They only care about how the game is.

In this regard, Surui Electronics has met their needs very well.

For the first time, the picture quality made these players feel amazing outside of Youxing Electronic Entertainment.

With the blessing of the new 3D graphics chip, the screen performance of this handheld is very good, at least in the eyes of current players, this is the best product, this is really a leap forward of the times.

In the past, GBA was only maintained in the 2D and pseudo-3D era, but Suri Electronics brought players directly to the high-definition 3D era in terms of handhelds, which is very terrifying.

At the press conference, there were countless players who were ready to spend money to buy.

"I think everyone should be looking forward to the price of this handheld, so please look at the screen."

On the screen, the image of the handheld and several question marks appeared.

This handheld has two models this time, one of which is a version with a secondary touch screen and a secondary joystick, and the other is a version without any accessories.

Of course, the price is also what players are most concerned about, and they look at the screen with anticipation.

Then, two sets of numbers gradually appeared.

$299 for a handheld version with peripherals.

The handheld version without peripherals is $249.

Calculated from the initial R\u0026D cost of the handheld to the cost of each machine after the final mass production, the final cost of each handheld should be in the range of two hundred and twenty dollars in the first year.

More than a hundred of them were used to purchase the most advanced graphics chips, as well as other very advanced technologies of their own.

Such as the best audio module, the best screen color, and a very advanced mini disc storage with additional configuration.

The combined costs are horrific.

The version without peripherals can still make a little money, but the version with peripherals at $299 is a pure loss of money. If Yuxing Electronic Entertainment is also planning to sell handhelds, he doesn’t want to do this at all.

But Ueto Hayakawa believes that all this is worthwhile, because this is a mobile terminal in the multimedia field, and his expectation for the future of this handheld is a sales cycle of seven or even ten years.

This is different from the sales strategy of the previous handhelds. He is very optimistic about this handheld.

At this moment, with a smile on his face, he really wanted to see the excited feedback from the players.

However, the response seems to be mediocre?

The players in the audience who were excited because of the excellent configuration just now gradually calmed down.

This is how the same thing?

"Isn't it... a bit too expensive?"

At this time, someone in the audience spoke uncertainly.

"It seems... a bit, a home console is about the same price, right?"

Ueto Hayakawa gradually felt something was wrong at this time.

But now that the words have been spoken, and this price is the final price that he and the shareholders have fought for many times at the meeting, it can no longer be lower. Shareholders cannot accept a product that is sold at a loss, which is completely inconsistent with their company. consistent style.

But even at such a price, players still seem to be unable to accept it.

"Sir, please continue with the rhythm of the next press conference. There will be other press conferences in the future. If you extend it for too long, it will affect other companies. It will be very difficult for us."

At this time, a voice came from the earphones he was wearing, and the voice was from the organizer of the exhibition.

They are responsible for controlling the pace of the overall press conference. Large companies have relatively strict restrictions on the time of press conferences. Unless public opinion strongly demands to seek more information, they will not easily delay the press conference.

Ueto Hayakawa took a deep breath and smiled again.

"You may not be satisfied with the release of this product, then we will bring a more important product, which is also our last product, and that is our latest home game console PNF."

New consoles were brought to the stage.

Ueto Hayakawa regained his smile and showed everyone the operation of the game console.

And the players also temporarily forget what happened just now, and turn to refocus on the next game console that everyone expects.

This time, the PNF game console has the ability to display images close to the late PS3 era, which is already very close to the real image.

With the help of Unreal Engine, a very good game engine, they can improve the graphics performance of the game to a very good level.

Here, Ueto Hayakawa praised the Unreal Engine very much. Of course, those who don’t know the inside story will not know that the Unreal Engine belongs to Yuxing Electronics Entertainment. They will only lament that the picture is really great.

Because Brown Entertainment released a first-person shooter game before, and it was a realistic war-themed game related to World War II, which brought people into an exceptionally exciting movie game world for the first time.

Brown is also a very forward-looking person, and this time, he became the first batch of game development companies that PNF settled in.

They announced their latest shooter game and several adventure games that are already in development.

Then there is the announcement of the price of the game console.

The home game console PNF has only one model, and the price is $349.

This is also a number that surprised the majority of players.

Home game consoles were still around $200 before, but this time it was directly raised by $100, but seeing the latest game screens displayed under the leadership of Huck Brown, many players are still a little bit greedy.

Now the picture of GS1 is also very good, but it also depends on who it is compared with.

The graphics of the PS2 era and the game graphics of the later PS3 era are really incomparable, and the gap is quite obvious.

Relying on the excellent graphics, the response from the players was not bad, which made Ueto Hayakawa a little relieved.

It seems that the situation is still under control.

However, it was out of control immediately.

Because the next press conference, that is, the press conference of Youxing Electronic Entertainment officially started ten minutes after the end of Su Rui Electronics.

Hayakawa Ueto is ready for the other party to release a lot of games with excellent graphics and then publicize them with great fanfare. He has already figured out a strategy, and later he will release some unfinished game CG graphics on the Internet to attract attention. Try to steal all the heat from Youxing Electronic Entertainment.

However, Youxing Electronic Entertainment did not follow the routine.

As soon as the press conference at Su Rui Electronics was over, many players and reporters rushed to the press conference of Youxing Electronics Entertainment.

However, before their buttocks were warmed up, Zhu Youxing walked to the front of the stage alone, first glanced at the seats that had just been filled and more players standing at the door, and then he smiled slightly.

"149"

It was a very simple number, Zhu Youxing left after speaking, or slipped away, without a word of nonsense.

All the reporters and players were stunned.

? ? ?

ohhhhhhh!