Tokyo Video Game Tycoon

Chapter 67 Competitor? not friend.

"President, I don't want to offend. I think this matter must be taken seriously. This market was created by us, and we should not let others share our fruits."

Zhu Yuxing put down the newspaper and the paper that intercepted the webpage information, and looked at Yasuo Natsume.

"Natsume-kun, as you said, the market was created by us, but I actually don't want this market to be only us."

"President, I understand what you mean. What I mean is that there should be no competitors at least in the short term. We are a start-up company and are on the rise. The other party is Su Rui Electronics, a current electronics industry giant, spanning many countries. In this field, they can completely crush us with money, so we must fight back strongly from the beginning."

Zhu Youxing nodded: "A strong counterattack is necessary, but I don't plan to use the so-called infringement lawsuit to fight back, it is quite effective, but before that, you may very underestimate the market capacity of video games. It’s not what our company can eat, and more people enter this industry early, and this industry can develop faster.”

Natsume Koron frowned.

He thinks that Zhu Youxing is too young and doesn't understand the horror of big companies at all.

In fact, Zhu Youxing understands it very well, so he will make a lot of preparations.

Register a patent to prevent being blocked by big companies.

Using the roughest way to promote game consoles makes it difficult for big companies to use their influence to influence advertising media easily. Even if they lose TV and newspaper ads, red and white games can still sell well.

Zhu Youxing said with a relaxed look: "Let me tell you frankly, I don't mind having such competitors. Only when there are competitors will it be easier to grow, and there will be no self-expansion. The environment without rivals is the only way to grow." It's scary, and this opponent can only be said to be a novice level. They don't even know what video games are or what rules to follow in this new industry. I don't have to be afraid of them at all, they just go Try it."

After finishing speaking, Zhu Youxing suddenly thought of something again, and then said with a smile: "Actually, I prefer to treat this competitor as a friend."

Natsume Yasulong opened his mouth to say something.

He really likes this company now, most of them are young people, generally more energetic than many Japanese companies today.

The company here has never been easier for him, not to mention that it has a very good and healthy cash flow, which can be said to have a bright future. He really does not want such a company to be crushed by giants.

"Okay, I already know about this matter, you and Datian are continuing to study the promotion project of game consoles across the country. Regarding the issue of game console competition, at least you don't have to worry about it for a short time, but you can increase your publicity. , hire more local promoters to carry out more vigorous promotion, and just show that we are nervous because of the emergence of competitors."

Takeyusei's talk has come to this point, even if Natsume Yasushi wants to be tough, it doesn't make much sense. After all, this company belongs to Takeyousei. Respond, then that's all there is to it.

Seeing Yasuo Natsume walking out of the office, Takeyuhoshi smiled again, his excitement undisguised.

He really hopes to have a few more such competitors, so that the entire industry can expand rapidly.

He alone, and it's still only a small company, can't compare to a super group's promotion effect.

Most people are probably still thinking that there are not many gamers, just a little.

But in fact, this is not the case at all. From children to young people, to adults and even the elderly, they are all the audience of video games. Zhu Youxing has personally experienced the world full of video games, and he can best understand the potential of video games .

What Zhuyouxing thought was simply to expand, why did he have to make money from players who might only have hundreds of thousands.

There are so many potential users all over the country, and now it is not a market to tap the stock. The dream of Zhuyouxing is to let the whole world experience the fun of video games, not to compete for the gains and losses of one side of the land.

As for who wins and loses in the competition with competitors...

To be honest, Zhu Youxing brought all the most classic games from his previous life to this world.

If you really want to compete in the game industry, Zhuyouxing really doesn't need to be afraid of anyone.

There is no point in releasing a more powerful game console. After all, the game console is just a carrier, and the video game itself is the most fundamental.

This Su Rui Electronics seems to be really rich and powerful. Not long after that, it immediately produced a game console with stronger performance, and then planned to sell it to the outside world.

It's just, do you guys have enough video games these days?

And a video game console with no games is not very threatening.

But I have to say that I should also be vigilant.

Zhuyouxing originally thought that he would have to develop for about a year, and would not enter the market until many companies were sure that the game industry could really make money.

But I didn't expect the companies in this world to respond faster than I imagined.

As soon as there is a little sign on their side, they have already begun to enter the game strongly.

This was the only thing that slightly exceeded Zhu Youxing's expectations.

But still within the controllable range.

However, Zhuyou Xing doubts that this game console is just a touchstone, and they may all be prepared to be sued for infringement, or to fight back in similar ways.

The legal department of Su Rui Electronics is definitely not a vegetarian, and the real situation is probably not as easy as Natsume Yasulong imagined.

If it is not good, it may be backlashed.

But this has nothing to do with Zhu Youxing, he never thought of using this method.

Now that there is a challenger, Zhu Youxing doesn't need to use those heretics at all, just face it head-on, no one is afraid of anyone.

...

Outside, the game consoles from the veteran electronics giant Electronics Industry Group Surui Electronics have started a large-scale promotion.

The advertising space bought by Zhuyouxing did not renew the contract after it expired, but was cut off by the rich and powerful Su Rui Electronics with more money offensive, which is tantamount to occupying the magpie's nest.

The video game consoles produced by traditional electronics giants are advertised to have better performance, more fun, and more stability.

The simple and rude advertising method of throwing money quickly had an effect.

Those who had already thought about buying a game console saw this ad with little hesitation.

Because in their opinion, the products of established companies are more trustworthy.

Moreover, there is still about a month before the release of the product, which is actually not too far away. It just happens to be the day when the students are on summer vacation. The release time chosen by Su Rui Electronics is also obviously very ambitious. They decided that this is for children. Playing things, conquering children is victory.

That makes it possible for those interested in buying to wait a little longer.

On the other hand, Youxing Electronic Entertainment has only stepped up the promotion of local personnel. Now there is no shortage of people in society, and the positions of temporary workers are also very sought-after, and the cost is still within the acceptable range.

Zhu Youxing obviously didn't want to be the one to be taken advantage of, and it would be better to find a more effective and cost-effective way to compete with giant companies for advertising spots on TV and newspapers.

He's not short of money now, but he won't spend it indiscriminately either.

Now apart from Spring Magazine and Tokyo Asahi Shimbun, which has signed a long-term advertising contract, there are only local promotion channels.

Oh yes, there is also the promotion of the official website on the Internet.

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