Tokyo Video Game Tycoon

Chapter 697 Could it be that talent can only be used to describe it? (67)

696

Aiden was single-handedly promoted by Ueto Hayakawa, and now he is the absolute controller of the North American branch of Surui Electronics, and he is also the global vice president of Surui Electronics. He also has considerable rights.

Of course, if Aiden had no ability, Hayakawa Ueto would not be able to trust him very much.

Su Rui Electronics' video game business can gradually develop and grow. Ueto Hayakawa has the most credit, so Aiden is the second credit.

It was he who actively explored the North American and European markets, trying to gain a certain share and loyal fans before Yuxing Electronic Entertainment entered these markets.

Later, after Yuxing Electronic Entertainment entered, although it was inevitable that a lot of shares would be robbed, but the foundation was already solid, so it could barely compete with Yuxing Electronic Entertainment.

And Aiden is still a very patient person, he has been waiting for Youxing Electronics Entertainment to make mistakes.

It is normal for a company to make mistakes. On the one hand, he is working hard to maintain his own video game business.

On the one hand, they have been waiting for Youxing Electronic Entertainment to make some mistakes.

For example, their game consoles have high-volume quality problems, or some of their decisions have encountered player backlash.

It's just a pity that he never waited for this opportunity.

Youxing Electronic Entertainment takes every step very carefully.

As the business director of the entire company, Minoru Matsuhashi may not fully understand the pitfalls of the entire game business, but Zhu Youxing knows everything.

The death of XBOX in the previous life, the rebound caused by high pricing, or the negative response to player dissatisfaction are some huge pitfalls.

If it wasn't for Zhu Youxing being a traverser, these pits would be unavoidable.

Every time he thought of this, Aiden felt a little unbelievable.

Such a company that originated in the video game industry has never drifted away from the beginning to the end.

It stands to reason that Zhu Youxing, the former brat, would gradually become arrogant as his foundation got bigger and bigger.

But he didn't, and it was precisely because of this that Aiden had a high opinion of Zhu Youxing.

On the contrary, he was a little dismissive of the guys who were arguing now.

In fact, they are not really considering the overall interests of the company, they are only considering their own status and interests.

When the video game division was small, some managers couldn't even give a shit in front of other departments.

Now they are finally arrogant. It was okay to be arrogant when they were still profitable before, but now there is a problem in the operation, and they don't want to solve it themselves, but they just want to maintain the status quo.

He looked down on these guys who only cared about their own interests.

It is easy to understand if employees want higher salaries for themselves.

But as a high-level executive, you have become a part of the company, and the overall interests of the company are closely related to you, but you don't have any awareness, and your vision is really short-sighted.

Hayakawa Ueto has been silent for more than half an hour, just listening to these people arguing.

When the quarrel between these people gradually weakened, it seemed that they planned to take a break for a while, and then drink their saliva before confronting each other, Ueto Hayakawa finally spoke.

"Tired?"

These executives and shareholders looked at Ueto Hayakawa at the same time.

A strange light flashed in some people's eyes.

In fact, some of them are not really arguing at all, and some still have some foresight.

But they quarreled so that Hayakawa Ueto could speak.

He is now the absolute voice controller of the entire company, and he can decide the future direction.

What other people say is in vain.

"Since you are already tired, I will directly announce the next direction now."

Everyone sat up straight immediately, and those who were about to drink from their glasses just now put down their glasses and listened carefully.

Aiden looked at Ueto Hayakawa, thinking that this guy was really the same as before, and he had already had an idea in his mind, but he was just waiting for a suitable opportunity to say it.

"The video game business is still our second largest department after the hardware electronics department. This will not change, because the industry profits of video games are indeed very large, but..."

Ueto Hayakawa paused: "However, there may have been some problems in our previous judgment on the game industry. Now think about it, why did Youxing Electronic Entertainment not care so much about the handheld business? Why did they have one or two years in a row? Time has not released its own main game on the handheld? All of this is actually traceable.”

Aiden's expression changed slightly beside Ueto Hayakawa.

Huh?

Why didn't I think of it before?

Ueto Hayakawa was right.

It seems that Youxing Electronic Entertainment no longer paid attention to the handheld business a year or two ago.

At that time, Surui Electronics judged that the console business was indeed very profitable, and the profitability of the handheld business was actually worse than that of home consoles.

It is really not worth it to let the home machine market, which is now absolutely dominant, not make a lot of money.

But thinking about it now, it seems that it is not that simple.

Youxing Electronic Entertainment is a company that is fully capable of multi-line operations. Their president, Zhu Youxing, is simply a BUG-level figure in the video game industry.

He alone holds up almost half the sky of the video game industry.

With him around, it is actually easy to take care of the handheld and console businesses at the same time.

Even if the handheld business makes less money, since it can be done by the way, there is no reason to underestimate it.

Well there is only one reason.

This BUG-level person didn't know when he recognized that the handheld business was slowly shrinking.

This guy is smart enough to run faster than anyone else!

The pupils of Aiden's eyes gradually contracted.

This bamboo star...

Hayakawa Ueto didn't notice the reaction of Aiden around him, but continued to express his decision.

"The electronic game department is now undergoing personnel adjustments. Eighty percent of the personnel who were previously invested in the development of handheld games and handheld game consoles have been transferred to the development of home consoles. We need to quickly adjust our combat posture and return to home consoles. market."

Hayakawa Ueto realized that he was really careless.

Before, he really thought that Zhu Youxing was a little bit contemptuous of the profits of the handheld business.

But Su Rui Electronics urgently needs a market growth point, so the handheld has become a point that he values.

It's a pity that my judgment was still wrong.

At the same time, he admired Zhu Youxing more and more.

Zhu Youxing's market vision is always so vicious.

He obviously doesn't have any experience in marketing, how did he develop such a vicious vision?

Can it only be described as talent?