Tokyo Video Game Tycoon
Chapter 765 Must be quick
764
Due to the release of several excellent first-party games in a row, GSX sales also ushered in a wave of skyrocketing.
In the past, many people just thought that video games were something for children, without any profound connotation.
But when they started to learn about video games from Nier Automata, they were surprised to find that video games had unknowingly evolved to a whole new level.
Today's video games are no longer limited to simple adventures and customs clearance to save the princess.
As early as the early days of Dragon Quest, it has actually begun to add some human nature and conspiracy struggles that only adults can understand.
It is enough for children to play the game to know who is the villain, and then immerse themselves in the fun of the game.
And adults can also experience a deeper dimension in this game, which is really suitable for all ages, and everyone can find different fun.
After Dragon Quest, Final Fantasy has completely stepped out of the traditional drama of saving the princess.
Love, family affection, family and country conditions, and a sense of mission, etc.
The connotation of stories told by video games unconsciously is no less than that of some excellent film and television works.
July is a rare quiet time in the game industry.
Many game companies have not released any new game masterpieces during this time.
Suri Electronics released the latest Sun Knight series earlier.
July is not a good time for well-known works to be released.
At least according to the statistics of professionals in the consumption field, people have the lowest desire to spend on entertainment in July and August, or is it because the weather is too hot and most people just want to escape the heat?
Generally, the most popular season in the field of video game consumption should be from Halloween to New Year.
However, although there are no new masterpieces in video games this month, another field has new capital entry.
That is the world of smartphones.
Facebook finally announced to the outside world that its first smartphone product will be announced soon, and the specific time is scheduled for mid-July. The people invited include many people who are well-known in the consumer electronics field, including Zhu Youxing himself.
"Myron, have you heard? Facebook is also planning to release its own mobile phone product!"
In Mickford's headquarters in the United States, Myron Case listened to his subordinates report the latest industry news. Among them, the news that Facebook will release its first smartphone should be regarded as a detail worthy of attention.
"Well, I see."
Myron Keys doesn't seem to be taking it too seriously.
It's not that he doesn't care too much, it's just that no matter what manufacturer announces its latest smartphone, it hasn't shaken Mickford's position so far.
Mickford should be regarded as the first pot of gold in the smartphone field, and at the same time, it can be regarded as blocking the path of latecomers, allowing Mickford's smartphone industry to occupy an absolute dominant position.
And one of the most important ones is that the gross profit margin of Mickford's MK series is quite scary.
After excluding a series of costs such as R\u0026D, manufacturing, promotion, packaging, and transportation, each MK series mobile phone can have a net profit of about 40% to 50%.
If this kind of data is released, it is enough to make many manufacturers jealous.
But it doesn't make much sense to be jealous now. The quality of the MK series mobile phones is also top-notch, because their stylish appearance and rich functions are the biggest advantages.
Even if the smartphones produced by some manufacturers are far more cost-effective than the MK series phones, most users still choose the most fashionable and stylish products.
In terms of style, Myron Case is indeed a genius. His rigorous smartphone development and design make the MK series unique.
How big is Morgan Group? This is No. 1 in the personal PC field. Their installed computer operating system exceeds 90%, which shows their dominance.
But even such a top company that started from an operating system did not improve much when they tried to develop a smartphone and released it.
Later, several telecom giants also tried to launch their own smartphones.
For this reason, they even did not hesitate to do a little monopoly-like means, such as making some communication technologies only available to mobile phones developed by themselves.
But even so, they did not shake the status of Myron Case.
It's no wonder that Myron Case didn't respond to Facebook's end of making mobile phones.
Compared with the electronic communication giant and the operating system giant, facebook is still very young.
Myron Case is now more concerned about his latest product development progress: "What is the development progress of our desktop operating system?"
During the meeting, the person in charge of technology said: "More than half of the completion has been completed, and the next step is the testing session. Maybe it won't be long before our own PC operating system can also be released to the public."
Myron Keith nodded with satisfaction: "Very well, you have done a good job, keep working hard and try to shorten the time, don't worry about bonuses, as long as you can complete the task perfectly, the money will be enough."
Satisfactory remuneration is the ultimate reason why people are most likely to stay here willing to develop products.
With the words of the boss, the technical director has no other problems, and the next step is to urge his subordinates to speed up the research and development progress.
"What about the latest chip progress? I hope that when the MK3 mobile phone actually uses our own developed chip, can you guys do it?"
The person in charge of the chip research and development quickly promised: "Boss, please rest assured, I promise to completely overcome the mobile chip research and development in the last half a year, and strive to successfully develop it before the release time of MK3 arrives."
"Then I'll wait for your good news."
One by one, Myron Case inquired about the details of the progress of each company.
Now Mike Fu has begun to prepare to expand his ambitions, from smartphones to personal PC operating systems, and then to personal PCs, and then to some light-weight mobile office equipment.
But all this requires money.
Don't look at Mickford's high gross profit margin now, but Myron Case himself doesn't actually have much salary, and he spends all the money he earns on the development of new products.
Almost every time, he invested the funds at hand into the new research and development progress like Stud.
If it weren't for the fact that the MK series of smartphones are really hot enough to continuously bring them abundant cash flow, Myron Case would probably be heavily in debt by now.
But Myron Keys isn't really a gambler, he studs for a purpose.
He is very clear that now is a staking process, and it must not be slow, it must be fast, so fast that others can't react.
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