Tokyo Video Game Tycoon
Chapter 79: Memories From That Boyhood
If possible, Zhu Youxing would prefer to have an online meeting directly, after all, what he wanted to say was quite simple.
Moreover, the current technology is actually mature, but no one has produced related products, otherwise it will definitely improve a lot of efficiency.
In the meeting room, some people were talking in whispers, they were all thinking about what the young President Zhuyou wanted to do today.
While they were talking, Zhu Youxing had already walked in.
Everyone present has already seen Zhuyou Xing.
But every time they still feel that Zhu Youxing is too young.
However, it is said that he often works alone until late at night. When the company has nothing to do, he will study and make games by himself, and then become a blockbuster.
It makes people sigh that perhaps only in this way is it possible to succeed at a young age.
"Everyone, we have met many times, so there is no need to talk about being polite. I have only one purpose for calling you here today, and that is that I have a plan."
Zhu Youxing spoke very quickly, and there was almost no time for anyone to respond, but everyone was used to it.
Because in the previous class, whenever Zhu Youxing came out to explain the game production process, he didn't have any nonsense, and he pointed the finger at any problem.
Everyone listened intently.
And Zhu Youxing took out the remote control of the projector, and irradiated the picture on the wall behind him.
"Video Game Publicity Expansion Program."
Touting an expansion plan?
"Do you feel that the game's publicity channels are a bit narrow?"
Is it narrow? I don't feel anything.
Everyone looked at each other in blank dismay.
Most of them are individual production groups, and they usually only need to make the game well, and have never thought about promoting the game at all. They only send the demo cassette to some stores in advance when it is about to be released. Try it out.
This is probably their method of propaganda.
At least the fifteen individual groups didn't feel that the channels of publicity were narrow, anyway, they were making money.
The people in charge of Kuppongi and Wada companies are different.
They saw the plan of publicity expansion, and immediately became energetic.
They run a company.
And companies tend to pursue more.
On the one hand, they need to support more people, on the other hand, they also need to be responsible to shareholders.
So they can realize that the expansion of publicity will bring more profit opportunities.
Ishimura Sanno of Kuppongi said at this time: "President Takeyu, the biggest publicity channel now may only be your local promotion model, or TV stations and newspapers, and if I remember correctly, apart from Tokyo TV and his upper management Newspapers did not reject game promotion, and other TV stations and newspapers began to refuse to cooperate with video games, and I can’t think of any other promotion channels.”
Zhu Youxing smiled: "So, this time I invited someone, and he is quite a propaganda force."
Zhu Youxing turned his head towards the door and said, "Ikeda-san, you can come in now."
Daigo Ikeda walked in in casual attire and seemed to be holding something in his hand.
Kasuga manga magazine is very popular all over Japan, and it can be regarded as one of the most mainstream manga magazines.
But an editor at Kasuga Manga Magazine knows quite a few people.
Everyone looked at Daigo Ikeda curiously, wondering about his identity.
Daigo Ikeda bowed politely to everyone and said, "Everyone, let me introduce myself. My name is Daigo Ikeda, and I am the editor-in-chief of Kasugasha."
Today's Ikeda Daigo was promoted not long ago, from the original editor-in-chief of the manga magazine to one of the editor-in-chief.
Among them, the biggest credit is probably the game strategy section in the comic magazine that Zhu Youxing and he studied together.
Although there is no real clear survey, when the game strategy section appeared in Kasugasha's manga magazine, sales began to increase significantly, and the speed was getting faster and faster every day.
The sales volume of magazines is almost linked to that of the Famicom. How fast the Famicom sells is how fast the magazines are sold.
People's demand for game strategy is beyond Zhu Youxing's imagination.
He just wanted to add a little bit of attraction through the channel of comic magazines because the comics of Dragon Quest were not attractive enough.
Now that there is a mature Internet in this era, it is not difficult to really find a guide, but there are still a large group of people in Japan who just like to buy physical things, and the most important thing is that manga magazines are always available first. Get the first-hand strategy collection of Youxing Electronic Entertainment in no time.
These include some hidden elements of the game to help obsessive-compulsive players complete game achievements earlier.
Besides Zhu Youxing, the most surprising thing is Ikeda Daigo.
Because of this, he became one of Kasuga Club's heroes, and his qualifications were already sufficient, so it was a matter of course that he was promoted to the editor-in-chief.
"President Takeyu's planned promotional expansion includes cooperation with our Kasuga Club. Our Kasuga Club has a number of comics and literary magazines for young people."
In-depth cooperation with the magazine, and promotion in the magazine?
The people in Kuppongi and Wada thought of this immediately before listening to Ikeda's introduction. Japan's newspaper giants are definitely weaker than they are, but they are not bad. Looking at it this way, it seems that the resistance of TV stations and newspapers is a bit irrelevant.
"And just a few days ago, we had already discussed with President Zhuyou about a brand new plan, that is to launch a game magazine exclusively for Famicom, only for Famicom, and it is planned to be published as a monthly magazine. It will be a promotional channel that belongs exclusively to Famicom."
Everyone was taken aback, a whole magazine is for Famicom?
Is it so fierce?
This is indeed something no one expected.
In fact, Zhu Youxing has long wanted to do this.
He still remembers that when he was young, besides playing games, the other thing he liked to do the most was to follow popular software, computer game guides, UCG every issue...
At that time, these books could even be piled up to the size and thickness of a bed.
But it's not so much that Zhu Youxing is planning to promote this thing, but more because he wants to restore his childhood.
In this world, no one has made a game magazine yet, so he just started one directly. It just so happens that the red and white machine has reached 800,000 sales, not far from one million. Launching a related magazine is also a big deal for the magazine. enough audience.
So when Zhu Youxing mentioned it to Daigo Ikeda a few days ago, he directly excitedly said that I actually had this idea a long time ago, but I never made up my mind.
But when Zhu Youxing brought it up, he couldn't bear it immediately and reported the plan to the magazine.
Then, a few hours later, the above gave a clear reply.
It can be done, and the magazine society supports it, because it is obviously a win-win thing.
The previous hot sale of comic magazines is an example.
It may be a little early to split the game out, but it is not a big problem.
As soon as the plan was approved, Daigo Ikeda went directly to Takeyusei’s home excitedly, and talked with Takeyusei all night about the idea of a manga magazine. Takeyusei also brought Hayazawa Airi to participate, thinking Many people have more opinions, which made her sleepless all night, and she was not energetic at work the next day.
After Daigo Ikeda finished speaking, Zhu Youxing also returned to the middle position at the right time: "This is one of my publicity expansion plans, and what I need your cooperation is to directly release all the first-hand information that you can release. Handed over to Kasugasha, this magazine will become the only channel for players to get the latest news and the latest strategies, and it will be easier for players to become sticky."
Keep the existing players, and at the same time continue to expand. If you want to do it, do everything. If you want to make a big move, I'm welcome.
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