Tokyo Video Game Tycoon

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This face-to-face meeting is also a phased summary of Youxing Electronic Entertainment.

Of course, these game announcements are not over yet.

At the last moment, The Legend of Zelda: Breath of the Wild was officially announced.

If the GTA series is the benchmark for open-world sandbox games in the real world, then The Legend of Zelda Breath of the Wild should be the benchmark for open-world sandbox games in the fantasy genre.

These two benchmarks are the standard answers for the two types of sandbox games.

If game companies that are a little bit smarter copy these two types of games in the future, they can gain a lot of popularity.

In The Legend of Zelda, there will be a strong emphasis on a fairly specialized physics system.

This unique physics system can bring an extraordinary gaming experience to the whole world.

But this is much more abstract than the GTA series, and the real gameplay content of the game cannot be fully shown through the demonstration of the game alone, but the famous game name of The Legend of Zelda alone is enough to make many players excited.

And so far, the face-to-face meeting of Youxing Electronic Entertainment has also temporarily ended.

It is temporary because Yuxing Electronic Entertainment will promise to hold several more face-to-face meetings before the switch is fully released.

Zhuyouxing hopes that through more direct encounters, players will have enough understanding of this game console.

On the second day after the face-to-face meeting ended, Zhu Youxing received several calls.

Some of these calls were interview requests from a major newspaper, some simple inquiries, and letters from fanatics.

Most of them are asking why the latest console is the way it is.

There is no need for Zhu Youxing to explain this.

That's what Yasunaka Natsume does.

The local push activities are still going on, and Yasuo Natsume did not forget to attend multiple interviews at this time to explain this brand new game console product.

At Zhuyouxing's current status, he no longer needs to deliberately show his face, and if he has that time, Zhuyouxing still prefers to spend time with the game development team to supervise the development of the game.

Now he has a lot of projects.

In order to allow enough game works to be released on time after the switch is released, he also activated his liver explosion method again.

At a certain professional forum speech conference, Yasuo Natsume attended the meeting and talked to all the marketers in the industry related to video games.

Youxing Electronic Entertainment is known as the king of the video game marketing industry.

Not only do they have excellent game blessings, in terms of publicity, Youxing Electronic Entertainment has also repeatedly made strange moves, which impressed the players deeply.

Even until now, if some non-player groups mention video games, the first thing they subconsciously think of is Youxing Electronic Entertainment.

Now Youxing Electronic Entertainment is firmly bound to the name of video game.

The operation ability of this brand is also quite terrifying.

As one of the general managers of the marketing department, Natsume Yasushi is naturally qualified to attend such a forum summit and share his experience with everyone below.

After the presentation of the experience, there will be a variety of question and answer sessions.

However, most of the content of the questions had nothing to do with marketing, and most of them were related to the recent face-to-face meeting held by Youxing Electronic Entertainment.

Yasuo Natsume was already prepared for this, so he didn't panic, even if he was asked some professional questions, he could answer them calmly.

"Mr. Natsume, I want to know if this switch is a direction for your company's future game development? Does it mean that you will not continue to develop the latest home game consoles in the future?"

Yasuhiro Natsume smiled at the person who asked the question: "You are half right and half wrong about this. What is right is that Switch is indeed one of our future development directions, because we have always firmly believed in the handheld field. It has its extraordinary and unique advantages, and there are definitely many players who like handheld devices, so the switch we launched this time is to regain the trust of these handheld players and tell them that we are back and will Come back with more works that excite you!"

Immediately, there were bursts of recorded sounds of rustling and crackling on the keyboard from below.

In the summit speeches in the audience, not all marketing talents in the industry, but also a group of journalists in the field of consumer electronics who sniffed the smell.

If Natsume Yasulong hadn't prepared, it would be really easy to make a fool of himself now.

"Then Mr. Natsume just said that there is still something wrong. Do you mean that you will not give up the traditional home computer field in the future?"

"That's right." Natsume Yasulong nodded, "The traditional home computer field also has its own very unique advantages, that is, the picture quality and fluency are stronger. Compared with ordinary processors, mobile processors are incomparable. Yes, this is the absolute gap in energy consumption ratio and performance volume, so we will not give up home consoles in the future, you can actually think of it as a switch, which is our new understanding of handhelds and a part of the handheld business line. This is a brand-new expansion, but this does not mean that we will completely replace our previous traditional home console field. In the future, we will publish more outstanding works in the traditional home console field, and I don’t think it will be long before everyone can I saw it, so you can look forward to it."

"Then Mr. Natsume! Here, here!"

Natsume looked at the person who raised his hand and signaled, "Please speak."

"Then, Mr. Natsume, may I ask if your handheld product line is relaunched, do you want to compete head-on with the smartphone field?"

"Why do you say that?" Natsume Koron asked back.

The person was taken aback, and then subconsciously said: "The handheld field is a portable product, and the smart phone is also a portable product. Users will always choose one of the two, right?"

Natsume Yasulong shook his head: "Why choose one of the two? Your question is actually not suitable from the very beginning. Smartphones are different from handhelds from the very beginning."

"But...but didn't the rise of smartphones directly destroy handhelds? If handhelds want to rise again, shouldn't they regain smartphone users?"

"No, we didn't intend to do that."

Natsume Yasuhiro continued to shake his head: "I want to emphasize that handhelds are different from smartphones. We are in two completely different fields. There may have been some user conflicts between the two, but handhelds are There is no doubt that smartphones are used to play better games, while smartphones are designed for multimedia entertainment, and these two are not in conflict at all.”