Top of the big era
Chapter 1148 The New Flame of Xiaonei Network
This school season is the first on-campus group buying that Ji Zian manages.
In the past, Shi Jinglin's main idea was to sell cosmetics.
Ji Zian continued this line, and at the same time reviewed the old tradition of group buying on campus - mobile phones.
Speaking of which, the group buying on campus has not sold mobile phones for three whole semesters.
The main reason is that the current mobile phone market is sluggish and profits are too low. If the overstock is too high, the return rate is too high, and if it is not done well, it will lose money, which is not cost-effective.
Unlike Shi Jinglin, Ji Zi'an is not as mercenary as Shi Jinglin. He regards group buying on campus as more strategic.
In particular, Zhou Buqi's "lace photo" has been uploaded on the Internet recently. It was just a flower basket sent to the female owner of the beauty salon, and many people rumored that he was hiding in a golden house.
Without Zhou Buqi's extra instructions, Ji Zian took the responsibility on his own initiative.
College students are the core user group of Ziwei Star.
This time, three Motorola mobile phones were sold in group buying on campus, including the famous Motorola V8.
Last year, when this mobile phone was first launched, it sold for more than 5,000 yuan!
For the first time, this phone uses "virtual touch-sensing operation technology". When playing music, virtual music playback control keys will appear on the large outer screen, which users can directly touch to operate. In terms of text input, V8 can also continuously adapt to the user's input habits. After a period of accumulation, the user and the mobile phone will run into each other, and finally the efficiency of text input will be greatly improved...
In short, the function is very powerful.
It was a blockbuster product that Motorola challenged Apple last year.
As you can imagine, he was beaten by Apple.
This year, the market price of this phone has dropped to 2,500 yuan.
Ji Zian's purchase price from the dealer is 1850 yuan, and the listed price of group buying on campus is 1999 yuan!
The school net went crazy.
The group-buying mobile phone activity on campus, which had been silent for several years, finally exploded into another big boom.
Only 4 days after the school group buying, more than 1 million mobile phones were sold, with sales exceeding 1.3 billion yuan!
Ji Zian was not idle here either. First, he issued a statement on the campus, explaining the price behind the Motorola V8. The purchase price was 1,880 yuan, and the dealer's guide price was 2,200 yuan.
However, considering the spending power of college students, Xiaonei.com is willing to give a wave of benefits to all college students this semester! Even if there is a lawsuit, it will not hesitate!
In terms of the mentality of serving college students, Xiaonei has always adhered to the corporate philosophy of Mr. Zhou Buqi, Chairman and CEO of Ziweixing Group. College students are the future of the country and the hope of the nation, and must be protected and taken care of. I also hope that the students will have insights and protect Mr. Zhou Buqi, and prevent him from being smeared wantonly by some criminals using the Internet.
The next developments can be imagined.
Liu Ren was arrested and awaiting sentencing, several well-known bloggers were punished by administrative detention for spreading rumors and slander, and a large group of people received a letter from Ziweixing's lawyer, who deleted their posts and apologized in tears. The college students reciprocated and spontaneously maintained the image of Justice and Boss Zhou on the Internet.
Zhou Buqi was very satisfied with Ji Zian's group buying operations, and asked Ning Yaxian to call him over for a talk.
After she called, Zhou Buqi tentatively asked, "How was yesterday?"
Ning Yaxian looked around and said to him, "How about it?"
Zhou Buqi went to Ning Yaxian's place last night, and wanted to hug the two sisters to bed together, but Ning Yameng angrily disagreed. He had no choice but to divide and conquer.
Ning Yaxian is definitely fine, it depends on her sister's attitude.
"Ya Meng isn't angry, is she?"
"good."
"What do you mean by okay?"
Ning Yaxian glanced at him, "I even talked about you this morning."
Zhou Buqi's eyes lit up, "What are you talking about?"
Ning Yaxian said: "She complained that I was blind, why would I fall in love with a scoundrel like you, and even make her fall for it."
Zhou Buqi said: "What is this called? I am not qualified to have you two?"
Ning Yaxian pursed her lips, "I think so."
"Isn't that enough?"
"She didn't turn around, she was not convinced."
"Then what to do?"
"Have a baby." Ning Yaxian glanced at him cautiously, "Autumn will be here soon. We agreed that we will start having children in autumn. As long as a woman has a baby, she will have a sense of belonging to you. Xiaomeng and I I will give birth to you, and in the future...in the future, it will not be what you say."
The image of him taking Ning Yaxian and Ning Yameng, sisters with big bellies, to show off in front of his parents immediately appeared in Zhou Buqi's mind.
This is probably the dignity of being a son.
"Well, yes." Zhou Buqi waved his hand, "That's it!"
The smile on the corner of Ning Yaxian's mouth almost overflowed from her cheeks, her beautiful eyes were full of sparkles, she leaned over and whispered: "I know what you are thinking, I will definitely let you succeed."
Zhou Buqi's heart beat violently, his voice was hoarse, "Really?"
Ning Yaxian nodded lightly, "Well, I'll persuade her for you."
At this time, Ji Zian came over.
Zhou Buqi smiled and invited him to sit down, "The group buying on campus is doing well, how much is the sales?"
"Over 1.7 billion."
"It's the first time you engage in group buying, will you surpass Shi Jinglin?"
Ji Zian was very modest, "The sales are quite high, but the profit is not good. The main thing is to sell mobile phones. It's not bad if this business doesn't lose money."
Zhou Buqi said: "If you lose money, you will lose money. Poor people think money is the most important thing, but to rich people, safety is the most important thing. There is no need to take money too seriously. The more you want to keep it in your pocket, the more you can't cover it." .Xiaonei plays a very important role. In terms of business operations, making money is not the purpose. Remember my words.”
Ji Zi'an smiled and said: "I know, there is no delay. Isn't it necessary to launch a low-cost version of smart phones in China in a few years? Since there is a plan, you can make good use of the school's internal network to make good use of the school's internal network. Make the mobile phone hot on the school's network and then Let’s set it up. Motorola has fallen behind now, but it still has a great reputation and can make more use of it.”
As the two giants of mobile phones in the world, Motorola and Nokia are two different models. Nokia is mainly based on OEM. Except for communication technology, Nokia’s components are purchased and assembled from outside, and the main performance is good and stable. Motorola is an American company with more technological advantages. The core components are mainly self-developed. Among them are chips.
The risk of research and development is too great. It is very likely that the new technology developed by the company through untold hardships will suddenly change in the market and become inapplicable overnight.
When smartphones hit the market, Motorola was the first to fall.
The iPhone came along, Nokia could follow suit very quickly, just buy it. Buy a capacitive screen, transform into a touch technology, and make a smart phone...
Motorola suffered, the transition was too difficult, they spent tens of billions of painstakingly developed chips, not suitable for smartphones... so they had to bite the bullet and die.
Last year, the original iPhone debuted with multi-touch technology on a capacitive screen. Not to be outdone, Motorola competed with its self-developed virtual touch-sensing technology. The result was a crushing defeat and a lot of unsalable inventory machines.
The price plummeted and was picked up by Xiaonei.com.
This is the kind of thing that will only repeat itself time and time again in the coming years. It is also cheap for domestic college students.
Counterfeit phones are popular now. For the student party, it is definitely better to use Motorola than to use counterfeit phones. For example, the Motorola V8, which is the main product of this school group purchase, is really beautiful in terms of product design.
Zhou Buqi nodded, "Well, Motorola has been behind for several years, and their life is not easy. So, let's go to the United States together later and talk to Motorola. See if Xiaonei can directly connect with them. Get the goods and go beyond the dealers. You can jointly launch the 'Exclusive Special Offer Program for College Students' with Motorola."
Ji Zi'an said: "It's a bit difficult to get past the distributors, but it's very possible for Motorola to join this preferential plan. The year before last, Motorola's global market share was 25%. Last year, it dropped to 17.5%. Now it's only 9%. The North American market. Overseas users no longer recognize this brand. Xiaonei.com can ship, and I believe they have a great willingness to cooperate for a long time.”
Zhou Buqi joked: "If possible, we can trade the market for technology."
"Use the college student market?" Ji Zian shook his head, "This market is too small to be realistic."
Zhou Buqi said: "No matter what, the technology and patents in Motorola's hands are still coveted. By the way, how about the sales of cosmetics?"
"Some decline."
"That does not work."
"I'm contacting a vice president of the marketing department of Procter \u0026 Gamble, and I want to recruit him to be the director of group buying on campus, so as to boost the cosmetics business."
Ji Zi'an usually doesn't use cosmetics, and lacks passion and knowledge of this category, so it's hard to be as good as Shi Jinglin.
Zhou Buqi said: "There are too many fake cosmetics, Xiaonei should provide some security for college students in this field."
Ji Zian nodded, "I have a new plan recently."
"what's the plan?"
"Sell glasses."
"ah?"
"Glasses are too expensive now, ranging from hundreds of dollars to thousands of dollars. For college students, it is a bit unaffordable. And college students are precisely the important user group of glasses. If we can ship them online , the model of offline optometry can be improved, maybe it can change the industry, at least it can popularize high-quality and cheap glasses on university campuses.”
This is a big plan!
The new official took office with three fires.
When Shi Jinglin took the stage, she launched a group purchase of cosmetics and clothing. Ji Zi'an is even more desperate this time, and wants to play glasses group buying, this fire is burning enough.
Zhou Buqi was a little surprised, "Offline optometry? Can it be done?"
Ji Zian smiled and said: "We all came here this way... Well, you don't count, I came here this way. For glasses, the measurement of the glasses' degree is actually not the main thing. Whether it is 300 degrees or 500 degrees is up to the user. They are all clear. What they don’t know is mainly the focal length of the two eyes. We have an advantage in offline detection.”
"What advantage?"
"Yuanwei milk tea shop."
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