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Chapter 1603 Targeting Disney
After thinking about it all night, I really couldn't think of any way to teach Disney a lesson. There really wasn't much business dealings. Early the next morning, I called my second sister Shi Jingmei and asked her what she meant.
Shi Jingmei was particularly happy and said with a smile: "Okay, brother-in-law, the second sister really didn't love you in vain! The second sister was bullied, you really took it!"
Zhou Buqi said matter-of-factly: "It goes without saying that the divorce agreement between Teacher Wen and I has been approved. I will go to London to register with Linlin next month."
"Congratulations, groom."
"Same joy, same joy."
"What am I happy about? I'm just envious that Linlin can find such a good man like you." Shi Jingmei said in a long voice.
Zhou Buqi felt that there was a hint of teasing and seduction in her tone and voice, so he coughed lightly and asked, "Second sister, what do you want to do about Disney?"
Shi Jingmei is not unruly and willful. She knows that Disney is a giant, so she gave in and said: "I just complained to Bao Shan casually. Ziweixing Global has just been established not long ago, so it is best not to be too high-profile."
Zhou Buqi said proudly: "Second sister, you don't have to worry about this, I can do it here! Just tell me what you want to do?!"
"I really haven't thought about it. How about..." Shi Jingmei smiled, "How about you suppress Disney's movie box office and release it at the same time as them and steal their box office."
Zhou Buqi had a black line on his forehead, "Okay, I'll go ask."
This is not a good idea.
Not long after Ziweixing Universal started its business, it should make as much money as possible and compete with Disney in the box office market... This would inevitably result in a thousand losses to the enemy and eight hundred losses to oneself.
Fortunately, after going to the company, Zhou Buqi checked this year's movie release schedule and felt relieved.
Summer is the biggest release period in Hollywood. The summer is very long, but Hollywood blockbusters usually gather in May and June. Release it as early as possible, and then have a long summer to harvest the box office.
In May, a total of 4 heavily promoted films under Ziweixing Universal were released.
They are Marvel's "Iron Man 2" released on May 7, Universal Pictures' "Robin Hood" on May 14, DreamWorks Animation's "Shrek 4" on May 21, and May 28. It is a low-budget romance film "Letter to Juliet" produced by Summit Entertainment.
This is basically the convention for Hollywood movie releases. Blockbusters are all released on Fridays, which is also related to American living habits.
The normal weekends are Saturday and Sunday, but on Friday here in the United States, it is basically the holiday preparation period. In the afternoon, everyone stopped working and started contacting friends and going on dates.
On Friday night, various Hollywood blockbusters begin to be released in turn, and the weekend holiday is coming. This has led to the fact that popular variety shows like "The Voice" are broadcast on Thursday nights. Because no one watches TV on Friday night, they all go out for the weekend holiday.
Although there is competition among Hollywood giants, there is also some internal consensus that it is best to have only one Hollywood blockbuster released every Friday, which can be paired with some new films from small and medium-sized productions.
In other words, on May 7th, there was only one blockbuster movie released in the United States, which was "Iron Man 2", and on May 14th, there was only "Robin Hood".
In this way, vicious competition can be avoided and everyone can make money.
The reason why Ziweixing Universal's blockbuster movies are all clustered together in May instead of allocating them reasonably to June is because June is Warner's world.
Warner is the company with the most box office appeal in Hollywood right now.
And this June, Warner will release a blockbuster with explosive reputation and explosive pre-sales - "Inception" directed by Nolan, with the leading actor being DiCaprio.
This blockbuster alone has basically put an end to Hollywood blockbusters in June. Major companies have avoided it for fear of being submerged in the box office ocean of "Inception."
This includes Disney.
Disney's blockbuster released this summer is called "Prince of Persia: The Blades of Time," a slightly fantasy epic movie adapted from the game.
The type of movie is a bit like "Pirates of the Caribbean". The main creative team is also the same production team that produced the "Pirates of the Caribbean" series of movies. The purpose is to have a new series of masterpieces to take over after Captain Jack Sparrow's film contract expires.
Release date: May 28th!
It happened to coincide with Summit Entertainment's small production "Letter to Juliet".
In the consensus of Hollywood, blockbusters and blockbusters cannot collide, but there is no such restriction between blockbusters and small productions.
"Prince of Persia" is a big bad movie. I didn't know it this week. It suffered miserably. After one film, there will be no sequel. Let a small production from Summit Entertainment pull down a large Disney production. Isn't this considered venting the anger of the second sister?
Well, that’s okay!
However, Zhou Buqi felt a little guilty that he had done nothing. After thinking about it for a while, he called Disney CEO Robert Iger directly.
"Bob, you know the relationship between the Fashion Commune and me, right?"
"Ah? Does it matter?"
The other party seemed a little busy and said a few words to the secretary, asking her to postpone her work for a while.
Zhou Buqi said frankly: "I promoted Chaowan Commune, and several core shareholders are relatives of my family."
"Oh! Oh! This is so amazing! I was still wondering why a Chinese company suddenly started to do business in the global market in a short period of time. It turned out to be you."
Robert Iger is promoting the Disneyland project in Shanghai. He has met many leaders in China and is fairly familiar with the domestic situation.
"Time is limited, so I'll keep the story short." Zhou Buqi was not polite to him, "I found out that Disney has launched a batch of blind box toys?"
"Yes, just test the waters first."
"How's the effect?"
"Well enough."
Robert Iger smiled, probably satisfied with the sales of Disney Princess blind boxes. This is not surprising. Basically, derivatives related to Disney princesses have been recognized by the market.
Zhou Buqi said: "Chaowan Commune is better at the blind box business."
"This..." Robert Egger seemed a little embarrassed, "We have already signed cooperation agreements with other manufacturers, all of whom have been partners for many years."
Zhou Buqi said directly: "Maybe after a few years, when Chaowan Company's business develops into the US market, it will be a better choice for Disney to cooperate with Chaowan Commune."
Robert Egger laughed and said: "What a great idea! I will consider it!"
The meaning of perfunctory is obvious.
Zhou Buqi ended the call with him, sat in the office and thought for half an hour, and then called two senior executives, Ann Sarnoff and Michael Moore, over.
"When choosing film projects, I have an idea. If I do it well, I will definitely succeed."
"What idea?"
Michael Moore is a Hollywood industry boss. There was a time when he disapproved of Big Boss Zhou, but things are different now. The success of "Avatar" has almost verified all of Big Boss's theories.
Zhou Buqi said: "In the past, due to the special effects technology, many beautiful ideas were difficult to present on the big screen. But now it is different. Not only are there beautiful special effects, but also the immersive IMAX giant screen , 3D technology, Dolby technology.”
Michael Moore has accepted this reality, "Yes, with the advancement of technology, the dream-making ability of movies is getting stronger and stronger. Under the influence of new technologies, Hollywood blockbusters are more towards 'dreams' direction, the distance from 'reality' is getting wider and wider."
"Yes, it's about dreaming." Zhou Buqi smiled, "Everyone likes to dream, but there is a group of people who prefer those beautiful dreams they create."
"child."
"Yes, children!"
Zhou Buqi thought Michael Moore was pretty good, and gradually he was able to keep up with his own thinking.
Michael Moore asked tentatively: "Are we going to make a big production about kids?"
Zhou Buqi shook his head, "It shouldn't be one. If it works well, it will be a big series."
Michael Moore was a little dizzy.
Zhou Buqi said with a smile: "I think we can make a series of Hollywood blockbusters with classic fairy tales. Such as Snow White, Sleeping Beauty, and Cinderella."
"What?"
Michael Moore was stunned.
Snow White, Sleeping Beauty, Cinderella?
These are the most popular Disney princesses!
What is Boss Zhou doing?
Is he targeting Disney?
Um……
It's really possible.
In the past six months, Ziweixing Universal has had two disputes with Disney. The first time, snap up Marvel; the second time, snap up Lucas.
There is even internal news recently that may trigger a third dispute. The current movie content on Netflix’s streaming media mainly comes from Sony Entertainment and Disney, and is licensed to Netflix by an intermediary. Disney has warned the middlemen that they will no longer be allowed to cooperate with Netflix.
This is revenge!
Even Ann Sarnoff found it difficult to accept this idea, feeling that this idea was too bold, "But...but this kind of fairy tale princess series, this is Disney's brand!"
Zhou Buqi disagreed, "What brand? Andersen's fairy tales, Grimm's fairy tales, how many years have passed, and the copyright has long been lost. Disney can film it, why can't we film it?"
Michael Moore said solemnly: "From a copyright perspective, of course there is no problem. These classic fairy tales have passed the copyright protection period and anyone can film them. However, in the past few decades, many film companies in Hollywood and Europe have remade them There have been many versions of fairy tales, and almost all of them have failed. It’s not easy to share Disney’s piece of cake.”
Zhou Buqi said: "The past is the past, and the future is the future. Disney makes animated films, and we can't compete with them. We don't want to hit the mark. What we want to make is a live-action version of the movie, and we want to bring those classic fairy tales to the big screen. !”
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