Top of the big era

There are martial arts geniuses in the righteous way, and there are martial arts geniuses in the evil way.

Even though Zhou Buqi was biased, he quite recognized Fu Sheng's business plan. In particular, the tool can cross the boundaries of different countries and cultures to solve the current pain points of smartphones, which can be said to be hit the nail on the head.

To do Helo, YikYak, cloud computing, and WeChat in overseas markets, the operational difficulty is unimaginable. You must have world-class management level and organizational structure to make this happen.

In comparison, the entrepreneurial point Fu Sheng found was very easy.

It's really like magic martial arts, like the "Evil Sword Manual". As long as you are ruthless, you can quickly become a majestic master in the martial arts world.

Once the direction is determined, the business model will be simple.

The most common one is advertising fees. When users use these tools and apps, some ads will pop up and earn a wave of advertising fees.

However, this type of business model is too simple.

After obtaining the highest authority, you can have endless and bizarre ways to make money. The innovative ability of Chinese people in business models cannot be matched by the whole world combined.

For example, if some apps need to be promoted, they can cooperate with Fu Sheng's Clean Master, who will operate the app in the background and secretly download it to the user's mobile phone, charging a high promotion fee.

This operation is relatively low, use it as little as possible.

There is something better.

In order to raise funds, some apps have to produce beautiful data to "cheat" money from venture capital investors. Therefore, whether it is PC Internet or mobile Internet, there is an industry of data fraud.

For example, App activity.

If an App is opened frequently by users every day, it means that it is more valued and recognized by users, and more money can be obtained from investment institutions.

High-authority products like "Clean Master" can provide such counterfeiting services.

Every time in the dead of night, the background of the mobile phone is activated, a certain app is opened secretly, and then closed. Users don’t know anything, but when they check the traffic at the end of the month, they will be surprised to find that I haven’t used much traffic. Why have I used so much?

There are also advanced gameplay options.

Falsifying data to deceive investment institutions will not help the development of the app. It will fail even if it should fail. However, there is a type of App that may have already been developed and become a successful product.

For example, products like Helo and Ucgram can actually cooperate with "Clean Master" to make more money together.

One of the most typical ones is the opening screen advertisement.

Every time you open the app, an open-screen ad will pop up, and the advertiser will pay advertising fees based on the number of times the open-screen ad is displayed. In other words, the more times a user opens an app every day, the higher the income of the app manufacturer.

There is room for utilization. In the dead of night, the "Cleaning Master" starts in the background, constantly turning on, off, on, and off. When app manufacturers earn advertising fees, they will share a portion with the “cleaning masters” and everyone is happy.

In fact, there are even more outrageous things, such as secretly sending text messages and subscribing to SP services like Monternet. After subscribing, you can get a share of the subscription fee. The most critical point is that after sending the text message, you should delete the text message from the text message box so that no one is aware of it. When the user checked the bill at the end of the month, he was dumbfounded. He had opened many inexplicable SP services and spent hundreds of dollars in vain.

The righteous way has its own way, and the evil way has its own way of playing. This is a big industry.

From the PC era to the mobile era, it has never been missing.

Zhou Buqi would definitely not do such a thing, and he would not even allow his subordinates to do such a thing. Making money under the sun is already a treasure, there is no need to do such dirty things.

However, it is not unacceptable if the relationship can be cleared and Fu Sheng is allowed to try his hand in overseas markets without harming domestic users.

Zhou Buqi waved his hand, "No need to say more about the business model. It's not important and it's not the focus of what I want to discuss with you."

Fu Sheng said: "Actually, my real impulse to come out came from one of my original subordinates."

"Subordinates? Employees of Ziweixing?"

"Yes, my intern assistant was a Tsinghua graduate, but he left two years ago."

"what happened?"

"At that time, Apple launched the Apple Store and called on developers all over the world to develop apps for the iPhone, with developer rewards. He used his spare time to make a small product. It couldn't be simpler. It was a small coin-tossing app. , there is nothing, just toss a coin, and then randomly display heads or tails. It is hung on the Apple Store, and it is a paid version, priced at $0.99.”

Zhou Buqi didn't expect that there was such an inside story here, "Then what?"

Fu Sheng's eyes became complicated, "Two months later, the number of downloads exceeded 50,000."

"this……"

Zhou Buqi was deeply shocked.

This is the opportunity of the times!

Just make a little crap, hang it up, and earn $50,000 in two months? 400,000 Chinese coins? It’s comparable to two or three years’ salary of an ordinary employee!

However, this is understandable. In the early days, iPhone users were all enthusiasts and wealthy people, and there were very few apps in the Apple Store, and demand exceeded supply. Just throw any piece of garbage and you can make a lot of money.

Fu Shengdao: "At that time, he came to me privately, saying that he had found an opportunity to make a lot of money, and suggested that I go out and lead them to do it together. At that time, you had already mentioned it in the decision-making committee, saying that Ziweixing was going to move to China Mobile The layout of the Internet must be geared toward the next era. But that was a company secret, and I didn’t tell him or promise him. He was very disappointed and resigned.”

Zhou Buqi asked: "Have you started a business?"

Fu Sheng said: "Well, I started a business, a company called iHandy, it should be Handy, right? The main business is overseas markets, and the profit is US dollars. I asked a few days ago that they have developed more than 130 Apple Store models Their apps are all very simple gadgets. Last year’s revenue exceeded US$2 million. By the way, they also made a popular app!”

"Yeah?"

"Well, it's a flashlight app. The name... is in English. It has been downloaded more than 4 million times, making it the number one product in the world."

"flashlight?"

Zhou Buqi was slightly startled.

Fu Sheng explained with a smile: "Isn't there a camera and a flash on the iPhone? The flash is responsible for emitting light. As long as a program is designed to make the flash continue to shine, isn't it a flashlight?"

Zhou Buqi suddenly understood.

No wonder the current iPhone does not have a flashlight function. This is because Apple has not yet determined to be "self-reliant". This gives third-party developers a lot of opportunities to make money. And this is also the biggest tragedy of tool apps.

This can be regarded as jumping out of Zhou Buqi's cognition.

He did not expect that in many inconspicuous corners of the country, there are still many groups of people sitting in the country earning US dollars.

Zhou Buqi asked: "Are there many such people or start-up companies?"

Fu Sheng said: "There are quite a few."

"Quite a lot?"

Zhou Buqi was surprised by this. You must know that even Internet giants such as Baidu, Sohu, Sina, and NetEase are not working hard towards the mobile Internet business.

Fu Sheng nodded, "As far as I know, there should be more than a dozen. You can ask Liu Qing. She should have a list of people who have come to apply for investment. We also discussed whether to do so at the decision-making committee. It covers all aspects of this field. But I rejected it, and everyone supported my decision."

Zhou Buqi had a vague impression that he had seen similar meeting materials, "Why was it rejected?"

Fu Sheng looked at him deeply, "Because I know how many tricks there are here, and most of them are to defraud investors. Of course, there are a few that do very well."

Zhou Buqi was very interested, "Tell me briefly."

Fu Sheng thought slowly and said: "It seems that there is a company in Chongqing City, which also entered the market in 2008. At that time, they made a translation software and hung it on the Apple Store, which was a great success. Some time ago, I heard that they were going to transform into mobile games. ”

"Mobile game? Is it for overseas markets?"

"Yes, they only work in overseas markets. There are too few domestic smartphones to make it. And there is a lack of advertisers and users with the ability to pay, so they can't make money."

Zhou Buqi said "Yeah", "Is there more?"

Fu Shengdao: "There is also a high school student, a kid from the High School Affiliated to Peking University, who is also very good. Apple's Safari browser is not very easy to use, so he developed a Mammoth browser with a refreshing interface. It is also a paid version and sells for $1.99. . The sales are quite good, at least tens of thousands of downloads. I heard that he seems to have stopped studying now and is focusing on starting a business."

Zhou Buqi understood now.

No wonder Fu Sheng is so determined. It turns out that he has been influenced by the people around him for two years. In a market dominated by Internet giants, there are still a group of small partners who are engaged in the development of mobile Internet products and sharing the dividends of this early era.

These people have little level or ability. They just made the right choice and seized the opportunity, thus entering the market and making a lot of money.

It's not surprising that Fu Sheng is mentally unbalanced.

He is stronger than everyone else, and he thinks that when he enters the field, he is enough to sweep everything!

Even the kids in the grass-roots team can succeed, why can't he?

Zhou Buqi said: "In the early stages of the development of any industry, there will be huge industry dividends. Many people make a lot of money in a daze, and when the dividends disappear, they will exit. They are destined to be just passers-by. "

Fu Sheng said solemnly: "I am not short of money. I am different from them. What I pursue is a career."

Zhou Buqi shook his head.

Fu Sheng raised his eyebrows, "Can't you?"

Zhou Buqi responded simply, "No."

"Why?"

Fu Sheng was not convinced.

Zhou Buqi said: "I think the flashlight app on the iPhone you mentioned is very good. I also use an iPhone, and I really need this flashlight many times. However, there are ads every time I use the flashlight. Wouldn't this experience be too much? Unfriendly? The flashlight is a functional pain point on the iPhone. Do you think it is possible for the iPhone to develop a flashlight that comes with the iOS system?"