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Chapter 2170 Panda Mobile
From what Zhang Yiming said, Zhou Buqi immediately understood what he meant and blurted out: "Overseas business!"
"Yes, overseas business." When Zhang Yiming said this, he showed an excited tone, "You were right again, it is indeed Microsoft!"
After the split of Ziweixing, there was a division of business.
Ziweixing does domestic business, and Ziweixing International does overseas business.
However, UC Group has always been operating independently, so although UC Group is a wholly-owned subsidiary of Ziweixing, it can still develop overseas markets.
Well done!
In the past three years or so, UC Group has made remarkable and huge achievements in overseas markets.
For example, Ucgram, a social product that is currently popular around the world, was actually first affiliated to the UC Group.
Later, because it was so successful, it went through the revision from UC Beauty to UCgram, and the division of Ziweixing’s domestic and foreign businesses. The UCgram product was split from the UC Group and assigned to Ziweixing International. It also changed its name from "UCgram" to "Ucgram" to separate it from the UC brand.
Zhou Buqi's earliest idea was to sell UC Group. But the price is too high and it’s not easy to sell. His plan was to split the UC Group's domestic business into two parts and sell them to Baidu and Alibaba, and split the overseas business and sell it to Microsoft.
Now it seems that Microsoft seems to have a bigger appetite!
Good thing!
Good thing!
Zhou Buqi asked: "How is UC's overseas business? I forgot to pay attention."
Zhang Yiming smiled and said: "Very good, there are two main products, UC Browser and UC Mobile Assistant."
"How's it going?"
"Very good. In overseas markets, UC Browser has 32 million users, and UC Mobile Assistant has 18 million users."
"not bad!"
Zhou Buqi wants to praise this.
This result is really impressive!
At this stage, there are more than 30 million users of smartphone apps, which can be regarded as the current god-level apps. UC Browser has 74 million users in China and 32 million users overseas, with the total scale exceeding 100 million!
Amazing!
Zhou Buqi said in surprise: "Is UC Browser the largest in the world?"
Zhang Yiming smiled and said: "How can it be possible? There is Google. Google Chrome is bundled with the Android system, and I estimate that it may have more users than Helo. Just like Google Mail, Google Maps, Apple Maps, Apple iTunes, Apple Store and other products Yes, they are all forcibly tied to the system and are generally not included in the rankings when calculating statistics."
Zhou Buqi asked: "In other words, besides Google Chrome, is it UC Browser?"
Zhang Yiming said: "Yes."
Zhou Buqi then asked: "Doesn't it include the domestic market?"
Zhang Yiming said with a smile: "Even not counting the domestic market, UC Browser has more than 30 million users overseas, making it the second largest browser after Google Chrome. The main markets are Japan, the United States, and Hong Kong and Macao. Taiwan, Singapore, Malaysia and Thailand.”
Zhou Buqi was determined.
Pretty much what he expected!
The reason why he conceived the idea of selling UC Group's overseas business to Microsoft two years ago was mainly related to the general situation in the technology industry, which was the two-power competition between Microsoft and Google.
Entering the mobile Internet era, Microsoft has obviously fallen behind.
On computers, Microsoft can rely on the bundling of Windows systems to give IE browser a huge market share. By the same token, when it comes to mobile phones, Google relies on the advantages of the Android system, and Microsoft will lag far behind in this regard.
The current industry's understanding of the mobile Internet is not deep enough. Almost no one has such a clear understanding as Zhou Buqi. He has long seen that smartphone browser products are actually useless.
According to the thinking of the PC Internet, the browser is the core product!
It is a central level product!
As a result, Microsoft will be very anxious.
They don't want to see Google dominate the mobile browser market, but their own IE browser has a bad reputation and has a bad reputation. Let alone entering the mobile terminal, even the market share of the computer terminal can hardly be maintained, and they have suffered Attacked by Google Chrome.
In this case, UC Browser will definitely enter Microsoft's sight.
Zhang Yiming said: "Last year, Microsoft spent a sky-high price of US$8.5 billion to buy Skype, which is not very impressive on the mobile side. This has no positive effect on Microsoft's stock price. There are already financial columns commenting on Wall Street, saying that Ballmer and It’s not up to date. I guess he will make big moves this year.”
Zhou Buqi was unsure about this, "You still need to be strong to make iron."
Zhang Yiming smiled and said: "It's very tough. If you don't count the mobile apps that Google and Apple have bundled with their system advantages, there are only 10 apps in the world with more than 100 million existing users. I'm talking about smartphones. Among them, 7 are games, including "Angry Birds", "Fruit Ninja", "Crossword Puzzle", "Talking Cat", "Jewel Puzzle", "Swallowing Fish" and "Plants vs. Zombies"..."
"Are these 7 models the only ones?"
"Seems to be."
"Oh, it's okay, go on."
Only then did Zhou Buqi understand that no wonder Don Mattrick was so stubborn. He even said that he wanted to slightly change the company's strategy and acquire Take-Two, a stand-alone game company, but he had no objection.
It turns out to be here!
Changyou has already achieved this in the mobile game market!
There are a total of 7 mobile games with more than 100 million players in the world.
Among them, 5 are Changyou games!
It can be called a dominant position.
Zhang Yiming felt more comfortable. It seemed that Boss Zhou not only didn't understand the data of many Ziweixing products, but also had a similar understanding of Changyou's situation.
Yeah, I can understand that.
He was in charge of so many stalls, so it was impossible for him to know everything about the business.
Zhang Yiming continued: "In addition to games, the remaining three mobile apps with over 100 million users are Helo, Facebook and UC Browser."
"No wonder!" Zhou Buqi understood now, "It turns out that UC is developing so well in overseas markets."
It seems that UC, under his leadership, has done much better than in the previous life.
Excluding Google and Apple applications, UC Browser ranks among the top three in the world in terms of user base.
It is only normal that it has attracted the favor of Microsoft.
I just didn't expect that he didn't pay much attention to UC Group, and he didn't put forward any good ideas for UC's overseas business development... Why did UC Browser become so popular overseas?
It is not surprising that it has dominated Hong Kong, Macao, Taiwan, Singapore, Malaysia and Thailand; it is normal to have won the Japanese market; but unexpectedly, it has also entered the US market.
If UC Browser hadn't had an impact on the U.S. market, Microsoft might not have taken it so seriously.
Zhang Yiming said with admiration: "The reason why we can develop so well is because your strategic design is very complete. Once the strategy is formulated, the next details are about winning more and winning less. In the end, we will definitely win."
"Stop complimenting me! I know, I didn't help at all!"
Zhou Buqi spoke frankly.
Just a little helpless.
Such a big thing was actually mentioned on the phone. If I had known, I would have returned to my hometown later. For this kind of thing, face-to-face communication is more appropriate.
Zhang Yiming said strangely: "How could it be possible? Without your overall strategic design, how could UC Browser develop so well? It would also be impossible for it to have more than 7 million mobile phones in the United States in just six months. user."
"Ah?" Zhou Buqi was really a little dizzy and didn't know what contribution he had made, "What?"
Zhang Yiming said: "Fu Sheng."
"Fu Sheng..."
Zhou Buqi twitched the corner of his mouth.
A sudden realization.
Over the past year or so, Fu Sheng, with the investment from Boss Zhou, founded a company called Panda Mobile in the United States, mainly targeting the mobile Internet market.
At first, the company's name was "Cheetah Mobile", but the market response was not positive. Later, Zhou Buqi made a suggestion, saying that foreigners like pandas very much, and they could also take advantage of the popularity of the globally popular animated movie "Kung Fu Panda" and even get the "Kung Fu Panda" animation trademark from Ziweixing Global.
Fu Sheng accepted the opinion and changed its name to "Panda Mobile".
Sure enough, it broke out immediately.
The company's business strategy is also simple.
It relies on digging out loopholes in the Android system and taking advantage of current users' unfamiliarity with smartphones, and through the background operations of some apps to do things that are on the edge of the law.
Fu Sheng had previously proudly reported to Zhou Buqi that his product matrix such as Panda Mobile Assistant, Panda Cleaning Master, Panda Security Guard, Panda Guardian, and Panda Flash had already exerted great power.
In the past year, Panda earned a full $120 million in marketing revenue!
This year, Panda's products, technologies and business processes have matured, and it can further expand the market. It is expected that annual revenue will reach 400 million US dollars!
The income model is mainly promotion fees.
For example, after a user installs a Panda series product on his mobile phone, and UC Browser purchases Panda's promotion service, UC Browser advertisements will constantly pop up on the user's mobile phone to guide the user to download and install.
And that's not all, there's also bundled installation.
Products such as Panda Mobile Assistant, Panda Clean Master, and Panda Security Guard can all obtain the highest authority of the system, which is very powerful.
For example, if a user wants to download the "Pandora" App, after the download and installation are successful, the user will be surprised to find... Huh? Even buy one and get one free. After installing Pandora, I also installed UC Browser. Because users love Pandora, they may become loyal users of UC Browser.
There are even worse ones.
It is a direct background operation.
In the dead of night, when everyone is quiet, the Panda App starts to launch in the background, and begins to quietly download and install UC Browser on users’ mobile phones.
When users turn on their phones the next day, they will find a small change. Some users don't like it and may uninstall it; some users have a strong tolerance and weak sense of resistance and may become UC Browser users from now on.
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