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In China, the relationship between Internet OTT phones, operators, and mobile payments must be properly handled. When you go abroad, you also have to face this kind of trouble.

This is a current trend.

One of the hottest topics in Silicon Valley right now is how Internet companies can help operators overcome OTT phobia.

This is of course nonsense.

It's like I'm holding a machete to decapitate you, and while I'm holding you down, I'm trying to persuade you not to be afraid, but to actively cooperate.

Domestic operators are all state-owned enterprises, and Internet companies cannot bully them too harshly, let alone deceive them like fools.

It's different abroad.

In the market and under the law, you can do whatever you want!

Zhou Buqi originally wanted to go to Facebook to talk about their stock buyback to further handle the financial issues of Ziweixing International.

Lu Qi took him and talked about Helo's market competition.

"The current industry is changing so fast." Lu Qi was a little overwhelmed. "Helo is developing very well now, but competitors are coming fiercely. In order to seize territory, they are becoming more aggressive in their strategies."

Zhou Buqi asked: "Facebook?"

Lu Ji said: "Yes, mainly Facebook. Only technology giants with deep pockets can afford many radical competitive strategies, such as OTT ultra-high-definition video calls."

"Ultra clear?"

Zhou Buqi frowned.

WeChat also has such troubles in China. He has just solved this problem in China.

WeChat in China has become the king.

What should competitors do if they want to challenge WeChat's position?

A very important idea is to work hard on the product!

The larger the scale, the higher the technical requirements, the greater the operational difficulty, and the higher the cost. On the contrary, if it is a small company and small scale, it is much easier.

Just like an online live broadcast, with 10,000 people watching online, the difficulty and complexity behind this are far more than one-to-one live broadcast, and the operating costs are even more staggering.

WeChat has a large user base, but WeChat calls are free, so the cost burden can become a breakthrough for competitors.

It would be easier for a small product to make ultra-clear video calls, the cost can be afforded, and the load will not be too large. But if WeChat also makes ultra-clear video calls, the operating costs will be very staggering, and the operator's load will be unimaginable. .

It just so happens that the operators are all state-owned enterprises.

This is an advantage.

Operators are unwilling to see the emergence of Internet OTT phone services with "excessive call quality". For example, Apple's FaceTime is not licensed in China.

If users want to pursue better call quality, please use the operator's phone service instead of Internet phone calls.

In this way, WeChat’s domestic problems will be solved.

Ultra-high-definition phone calls over the Internet are not allowed in China.

Not only can WeChat phone not provide users with the ultimate Internet OTT phone service, it should also proactively reduce some call quality, causing lags, frequent disconnections, and blurry videos.

The operator is happy.

WeChat also has advantages. It can greatly reduce operating burdens and operating expenses. There is no need to worry about competitors launching ultra-clear video phone services to "satire" WeChat's poor products and poor technology. There are operators who are suppressing it. .

This is not possible abroad.

Foreign operators do not have such power, and they cannot impose any effective restrictions on Internet companies.

As a result, there will be more competitors to take action.

For example, Apple launched FaceTime last year.

Apple knows that it is no match for Helo in the social field, but they have deep pockets, and FaceTime is a built-in product of the iPhone, which can provide attractiveness to the iPhone in terms of product ecology.

Although the FaceTime service costs a lot of money, it can be cross-subsidized through other iPhone businesses.

This is something to rely on.

Apple went directly to operators in various countries and spent a lot of money to rent expressways with dedicated network lines. On this line, only FaceTime-related data can be run.

This service experience is great.

It can be said that this is currently the best Internet OTT ultra-clear video phone in the world, with a delay of only a few millimeters.

This has had an impact on the industry.

The first one to bear the brunt is Helo.

Apple's FaceTime can provide such an excellent and ultimate Internet phone service, why can't Helo?

Fortunately, FaceTime can only be used on Apple devices, which has considerable limitations.

The impact on Helo is limited.

But once Facebook takes action, it will be different.

Zhou Buqi asked: "Has Facebook stepped up to challenge the operators?"

Lu Qi said: "It's not really a challenge, it's mainly about cooperation."

"cooperate?"

"I got the news from France. I guess Facebook is also worried that a full-scale attack will be countered by operators, so it will pilot it from France first and cooperate with French operator Orange."

"They didn't rent a dedicated line?"

Zhou Buqi understood what he meant and was very happy.

If, like Apple's FaceTime, you directly spend huge sums of money to rent a highway with a dedicated network and dedicated line from the operator, this will be a large amount of additional revenue for the operator.

For the professional managers of operators, it is not too late to be happy.

Facebook is worried about joint counterattacks from operators. Apparently Zuckerberg has not learned from Apple’s strategy and rented dedicated dedicated lines at high prices.

After all, the cost is too high.

Apple's side is a little simpler. FaceTime can only be used on Apple devices. It has low activity, few functions, and few application scenarios. It actually doesn't cost too much.

But Facebook is different. Once Facebook Messenger adopts this strategy and the user scale and activity increase, the operating costs will be astonishing.

Lu Qi said: "It should be due to cost considerations."

Zhou Buqi was very curious, "What should they do?"

Lu Ji said: "Use the operator's voice network."

"this……"

Zhou Buqi felt the difference between domestic and foreign operators.

Lu Qi was afraid that he would not understand, so he simply explained: "The operator has two networks. One is the data network, which is for the public. We use both data networks. There is also a voice network, ring tones, SMS, Call forwarding is all done over the voice network..."

Zhou Buqi waved his hand, "I know, just like in China, it is a dedicated network within the operator."

Lu Qi said: "Yes, Facebook also feels that the cost of renting a dedicated dedicated line is too high. It is better to share their voice network with operators."

Zhou Buqi said thoughtfully: "This is really a good idea. Nowadays, operators' services such as ring tones, text messages, and call transfer are no longer popular, and the data transmission capabilities of private networks are far stronger than before. , freeing up a large amount of network resources.”

It's like a highway.

Now that the highway has been widened and the traffic handling capacity has been enhanced, there are far fewer vehicles than before, which is a huge waste of highway resources.

For operators, it becomes an idle resource.

Now Facebook has come out and said that they have a fleet and can use this highway for transportation...

I have to say that Facebook has really grasped a good entry point.

Lu Ji said: "The French operator Orange provided Facebook with a voice network, and Facebook jointly developed a mobile payment system with Orange and shared 30% of future profits with them."

"ah?"

Zhou Buqi couldn't help but laugh.