Top of the big era
Chapter 2976 Advantages of High-Quality Users
When everyone was there, they went to the home theater to watch the new version of the movie Spider-Man, which was to be released by Marvel Studios.
Zhou Buqi was a little emotional.
When Ziweixing International was first established, it was extremely difficult to acquire a company. Many times, he had to come forward, negotiate for several rounds, and offer a huge premium. Now, Ziweixing International is about to go public, and a new Internet social giant will appear in a shocking manner. All the troubles at the beginning seem to be gone.
Others took the initiative to come to the door and wanted to merge their own belongings to become part of Ziweixing International.
While watching the movie, Hoffman's proposal always hovered in Zhou Buqi's mind and could not be dissipated.
The more I think about it, the more I think this is reliable!
Most of the business social networking is aimed at social elites, and social elites are very rich.
As long as it is well operated, the potential can be well tapped.
There is also a more important point, excellent business people can be promoted to social elites. The reason why they can improve themselves step by step and gradually become social elites is that they do not stagnate after working, they are also constantly learning and making progress.
This is the biggest difference between Chinese and Indians in Silicon Valley.
When Indians have free time, they will attend various classes and continue to work hard to improve themselves in order to integrate into a new environment and new positions; Chinese are different. Even if they will continue to study, they are more likely to study in their majors.
Coincidentally, what Zhou Buqi is going to do next is online education!
What kind of people are willing to spend money on education?
They must be people with firm goals.
There are mainly three categories.
One is students, who pursue good grades and go to a good school; one is to take various certificates to become a stepping stone to enter some industries; the third is that after entering a certain industry, they are unwilling to be mediocre and want to have a higher platform to show themselves. They will continue to learn after completing their work.
LinkedIn, as a business social platform, happens to cover the latter two categories.
The latter two categories are for adults, who are independent of their parents, can apply for loans on their own, and are very rich... This is not the case during the student period. They are not independent, cannot take out loans on their own, and have to rely on their parents to pay for tuition. However, many American families do not attach importance to education, have no surplus food at home, and are unwilling to take out loans.
LinkedIn and online education are a perfect match!
"Sir, can I date you privately?"
Sitting next to Zhou Buqi was Emily VanCamp, a pretty new actress who starred in "Captain America 2" and whispered to him secretly.
Zhou Buqi politely refused, "I'm already married."
"Oh, oh... so..." Emily seemed not to give up, and boasted, "I have a good figure. Many people say that I say pink and tight."
Zhou Buqi had a headache.
Damn!
So many people have tasted it, and it's only my turn?
Fortunately, at this time, Reid Hoffman came over again.
The fat body came over with a hunched back and changed positions with Musk next to him.
Zhou Buqi apologized to Emily, "Really, I'm married. There are many single people here, you can try."
Emily smiled sweetly, "Okay, thank you sir for providing me with such an opportunity today."
Hoffman sat down.
Movies like "Spider-Man" are a bit juvenile, without much depth and artistry, and they are not interesting to many people who have watched countless movies. Just like this Emily VanCamp can't arouse the interest of Boss Zhou, he has seen countless women and is indifferent.
Hoffman whispered, "Kurian from your company has contacted me many times."
Zhou Buqi could basically guess, "Business cooperation?"
Hoffman said, "Well, he wants us to deploy LinkedIn on Ziwei Cloud."
Zhou Buqi said, "This is a good suggestion. LinkedIn's user passwords were leaked some time ago. How terrible is this? This is not only the negligence of your technical security team, but also your mistakes in business architecture. If it is deployed on Ziwei Cloud, you will never be troubled by such incidents again. Ziwei Cloud has the most powerful security team in the world."
Hoffman He smiled and said, "Many people are worried that they may lose their autonomy if they go to the cloud."
"What are you talking about?" Zhou Buqi disagreed at all. "Ziwei Cloud has millions of customers around the world. Which customer has lost their autonomy? This is a nonsense worry. Ziwei Cloud has great advantages in cloud services for social, streaming and games. If LinkedIn and Ziwei Cloud cooperate, it can provide more development opportunities for LinkedIn's development."
Hoffman smiled and said, "As long as the two parties merge, won't you have the final say in all the future structural planning of LinkedIn?"
Zhou Buqi laughed dumbly.
Hoffman said seriously, "In my opinion, the cooperation between Ziwei Cloud and LinkedIn is far more meaningful than that. LinkedIn's target customers are business people around the world. Ziwei Cloud has many products, such as cloud disk, collaborative office software, multi-person online video, including Yahoo Mail, Yahoo News, etc., which can provide opportunities for both parties to combine. The acquisition of LinkedIn can reshape the productivity and business processes of Ziweixing International."
Zhou Buqi nodded.
Hoffman said: "Ziweixing has many excellent businesses, including email, office supplies, CRM, communication products, search products, knowledge products, etc. Business people are an important group. There are many and various Internet products now. However, the users that are easiest to attract for these Internet products are those... well, ordinary users, users who lack the ability to pay. The most difficult thing in this world is to gather a group of social elites on one platform. As of now, there is only one product in the world that has done it, and that is LinkedIn."
"Indeed."
Zhou Buqi admitted that what he said makes sense.
Although technology companies are all claiming equality, users are different from users. There is a distinction between low-quality users and high-quality users.
Low-quality users are easy to acquire. These people come and go quickly, with low loyalty and poor spending power. Their subjective judgment is poor, and they are easily swept up by the public and follow the trend instead of following their hearts.
Therefore, many products that mainly use low-quality users have great operating risks. Once a more interesting competitor appears, users may run away like a tide.
In comparison, high-quality users are different.
Not only are they richer and have stronger spending power, but they are also loyal. They don't have so much time and energy to constantly explore new products, nor will they easily follow the crowd and be led astray by collective thinking. They will have their own persistence.
Websites like Yahoo and AOL have not closed down for so many years, mainly because when these websites were at their peak, the Internet was not popular enough, and all users were high-quality users, with stronger stickiness and higher loyalty.
Even if there are many better products in the market, they will still insist on using Yahoo and AOL, which has become the support for the survival of such old websites.
LinkedIn is a business social product.
Most of them are high-quality users.
It is not an easy thing to gain the common recognition of high-quality users worldwide, but LinkedIn has done it. At the same time, Ziweixing International's Yahoo Mail, Yahoo Finance, Fandango, Quora, Weishu, EverZoom, EverBook, EverNote and other products are mainly aimed at high-quality user groups.
There is a high degree of overlap with LinkedIn!
If we can use LinkedIn to drive traffic to these products...
How much value will it bring?
Hoffman continued: "Ziweixing International has many excellent social products, such as Helo, Ucgram, Snapchat, Quora, etc., but these products are too homogenous and are all aimed at C-end users. LinkedIn is different. LinkedIn is aimed at professionals. It is a platform that shifts from individuals to enterprises. It can help Ziweixing International open up the entrance to B-end social networking, especially to help you actively promote Weishu, so that Weishu will become a more popular collaborative office software for professionals."
Zhou Buqi smiled and said: "Reed, have you really thought about it? To be honest, I have been moved by you."
Hoffman smiled and said: "If there is an opportunity to merge into Ziweixing International, who would miss it? Last year, LinkedIn acquired SlideShare, an online document sharing service provider. But I think Weishu is a better product and a better collaborative partner."
Zhou Buqi said solemnly: "I will seriously consider it. The merger may really be a great cooperation to reorganize productivity."
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