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Zhou Buqi didn't quite understand Boss Ma's true intentions.

It's possible that he really doesn't care about the competition between WeChat Business and Taobao. This time he went around in such a big circle to talk about e-commerce as a kind reminder.

There is also a possibility that they want to kill a potential competitor like WeChat Business through the hands of Boss Zhou.

After all, judging from Boss Zhou’s personal style and business philosophy, he will not allow a large number of counterfeit products to appear in core products like WeChat. Facial masks are meant to be used on the face. If it doesn't work, that's it. If it does, I'm afraid it will cause allergies all over the face.

In this case, it is impossible to seek rights protection from the merchant.

Because WeChat is not an e-commerce platform at all.

This is a private transaction between the buyer and seller.

There is no platform agency or middleman to supervise at all. Once the goods purchased on WeChat merchants have serious quality problems, consumers have no complaints at all. If something goes wrong and the seller cannot be found, they can only turn to WeChat.

What can WeChat do?

WeChat has no e-commerce business at all.

In this way, it can easily affect WeChat’s brand value and social image.

In fact, this is indeed the case.

Boss Ma guessed it right.

Zhou Buqi really doesn’t like micro-business.

Boss Ma went on to say: "Not only are they counterfeit, but there are also many overseas purchasing agents, which are actually illegal. Normally, many overseas goods come to China and need to pay tariffs when passing through customs. However, there are loopholes here. It’s okay, many private purchasers are evading tariffs.”

Generally speaking, if you buy something abroad for less than 5,000 yuan, you don’t have to pay customs duties. If you buy something that is too expensive, it will be like buying it from abroad on a large scale, so you need to pay taxes.

At this time, there is a way to deal with it.

For example, put your own things in the bags of relatives and friends, use their quotas, and average it out to meet the standard.

Or even not reporting it at all.

Many times, customs staff are unable to make an accurate assessment. If you don’t declare it, they won’t know. For example, if you buy a famous watch abroad and spend hundreds of thousands, you can basically get by wearing the watch on your wrist. Because the value of a famous watch is difficult to measure, if you say you bought it for $200, it will be difficult for others to verify it.

Therefore, overseas purchasing caused by micro-business is often a gray industry chain.

Zhou Buqi nodded and said: "Well, this is different from serious cross-border e-commerce. There are a lot of cases where people go through customs without filing taxes. Even many flight attendants take advantage of their positions to sell goods from overseas to China on a large scale. Bringing stuff and evading customs.”

Boss Ma said worriedly: "So you have to be careful! WeChat did not participate in these things. But as a platform, it did play a role in fueling the flames. Is this what you want to see?"

Zhou Buqi told the truth, "I don't want to."

Boss Ma smiled and said: "This is a gray product, you have to take care of it."

Zhou Buqi said: "Purchasing on behalf of others is only a negligible part of WeChat business, right? If you want to make money in WeChat business, this is an unguaranteed and immature model. If sellers want to make money, do they really go overseas for purchasing on behalf of others? In the name of overseas purchasing. , it may be a more common phenomenon to find a batch of fake products in China.”

"No matter what, it's not good!"

Boss Ma taught earnestly and earnestly as a veteran.

Taobao actually came from this way.

But things have gotten much better in the past few years.

Especially now that Alibaba is going to be listed in the United States, the management regulations are even stricter. If Taobao is still filled with a large number of counterfeit and shoddy goods, it will be difficult for American investors to explain. They don’t want the companies they invest in to make money by relying on fake products.

Zhou Buqi said: "WeChat business is not promoted by me, nor is it done by the WeChat team. It should be created spontaneously by users. I think the reason for this lies in Taobao."

Boss Ma agreed: "Well, Taobao has cracked down on a large number of fake and shoddy stores. If they can't survive on Taobao, they will look for new survival platforms. The emergence of micro-business has given them this opportunity ”

Zhou Buqi said: "So, as I said before, there is demand in the market!"

"Will you do it for such a demand?" Boss Ma has already figured it out, hoping to use Boss Zhou's hand to kill the micro-business, "You picked up the things that were eliminated by Taobao. Isn't this your rule? ? What’s more, Ziweixing is also a company listed in the United States. If investors know about the WeChat business model, what will they think? "

Micro-business is an emerging product.

And it is not promoted by the platform, but a new business that is spontaneously produced by users.

Under this situation, WeChat business has created nearly 50 billion yuan in sales in the first six months of this year, which is close to the scale of on-campus group buying... In particular, it can be seen that the products promoted in WeChat business have a lot of significance. Strong and strong market demand.

By next year, sales may be hundreds of billions.

Zhou Buqi asked: "If WeChat doesn't do it, and I ban WeChat business, then for many consumers who have needs in this area, where will their needs be met?"

Boss Ma said strangely: "Are you thinking about this?"

Zhou Buqi said: "It's not that I'm thinking about it, but someone must be thinking about it. As a big boss like you, you have paid attention to the phenomenon of micro-business. Will others pay attention to it? You also said just now that now it is the mobile Internet Capital is full of enthusiasm at home and abroad, and batches of entrepreneurs are emerging. "

"Um."

Boss Ma nodded heavily.

Where there is demand, there is a market.

After Taobao cracked down on those fake and shoddy stores, they came to Weishang. If Ziweixing restricts micro-business, then such a huge supply-side group will definitely emerge with new platforms. Once this happens, buyers and sellers will flood in, and new platforms will grow explosively.

Zhou Buqi said: "If you don't do it, if I don't do it, there will always be someone who will do it. Judging from the current domestic consumption power, the vast majority of people are fans of fakes. This group is far more powerful than Taobao and Tmall." Bigger.”

Boss Ma asked: "What should we do?"

Zhou Buqi smiled and said: "What should we do? Just go with the trend, what? You still want to go against the current? Do you want to go against the general trend of the country?"

Boss Ma's sense of crisis suddenly hit him.

Zhou Buqi said: "There must be restrictions on micro-business. As you said, I can't do this kind of cheating business. It's not the requirements of the outside world or investors, it's my own requirements. I would rather not make money." I won’t do anything with this money. However, there is such a huge market demand, and you can’t ignore its existence.”

"what would you do?"

“Embrace the market.”