Top of the big era
Chapter 3093: Vertical Development Trend
Kurian is really well prepared for this wave.
For the company's flagship product Helo, three structural suggestions were successively put forward, namely, full charging in local areas, partial charging in all areas, and full charging in all areas.
It can be said that Zhou Buqi, Lu Qi, and Tang Binchen really taught a lesson from the perspective of traditional software and making money.
As for improving from the perspective of "local charging in local areas", this is almost impossible.
Helo is a global product.
This requires that the product attributes must be universal, and personalized design cannot be made for a single region. Ziweixing International does not have the team and energy to do such meticulous work. It can be said that in this world, except for China, the United States and Japan, no country is worth developing a personalized version for it.
Except for these countries, other countries either have too small a population or too small a consumption scale, and it is not worth customizing them specifically.
This is the global pattern that Zhou Buqi has laid for Helo.
The world is dominated by Helo, mainly based on the habits of the US market;
Japan, launched the Japanese version of Helo;
China is WeChat.
After some communication, Kurian's three suggestions were all approved.
You can do it!
Especially the third suggestion of "full charging in all regions", which directly led to the establishment of a new department "Enterprise Service Department" in the Helo Division, which is dedicated to developing and formulating enterprise services related to Helo. And Zhou Buqi was not ambiguous about this part of the work, and transferred Tang Binchen's reporting relationship to Kurian.
Tang Binchen accepted it with pleasure.
There is nothing to be wronged. Kurian is indeed better at B-side services and product profit. Unlike the group of direct people brought by Zhou Buqi, who are best at expanding scale, but how to convert scale into revenue is a difficult problem that Zhou Buqi and his group and even Internet people around the world have to face.
It is very important to have someone like Kurian to check.
This also made Zhou Buqi understand a truth in a trance.
As the world's largest e-commerce giant, when Amazon chose its successor, it did not choose the president of the e-commerce department, but the president of Amazon Cloud. After this decision was made, Amazon was split up. Many people were dissatisfied with this decision, and many core talents, including the president of the e-commerce department, resigned.
Because the framework of Amazon's e-commerce business has basically stabilized.
There is no need for any major changes in the future.
All Amazon needs to do is to make minor repairs and innovations under the existing framework and system, and then continue to explore greater value in the existing structural system. From horizontal expansion to vertical expansion.
In Zhou Buqi's opinion, Ziweixing International is similar.
The existing framework has basically been built.
All that should be there is, and the scale has basically been built. In the next ten years, it can be said that in addition to the short video business, there will be huge opportunities. Yahoo's long video business and Ziwei Cloud's cloud conference business require larger scale requirements, and other businesses are almost finalized.
In the future, it will be developed step by step according to the existing ideas, and minor repairs and innovations will be enough.
From the overall perspective, Ziweixing International has passed the stage from 0 to 1. It is time to develop from 1 to 100 and start making money from 1 to 100. The Internet people's aggressive and reckless innovation style is no longer suitable for the current stage.
Single-point blasting is OK, but collective charge is not allowed.
In the next ten years, when the short video era comes, Ziweixing and Ziweixing International will dominate the global short video market.
This is almost the only remaining core business area.
This requires Zhou Buqi to stand up and fight again with his direct lineage. This part of the pure Internet business cannot be handed over to Kurian. Most of the remaining businesses that tend to develop steadily are more suitable to be led by people like Kurian who have come out of the gap between "Internet + traditional software".
This is also the biggest advantage of Silicon Valley compared to China.
When it comes to Internet talents, China is not much worse than Silicon Valley.
But when it comes to paid services, the gap is too big.
Many domestic Internet products have also launched paid services, such as Meituan membership, Taobao membership, JD membership, Didi membership, iQiyi membership, etc. In fact, they are all a mess. Except for the progress in big data killing old customers, there is a huge gap with similar products in Silicon Valley.
This is related to the consumption power and consumption habits of China and the United States, and also to the structural thinking of the product team.
The domestic "traditional software" industry has not been established at all, which has led to the lack of relevant industry talents in China, and therefore the failure to establish a relevant market and lack of a wide range of paid audiences.
After Lu Qi, Kurian, and Tang Binchen left, Zhou Buqi was still thinking about the topic just now.
In further understanding the synergy and contradiction between corporate innovation and stability, the adjustment of different employment styles under different trends. Especially when Boss Zhou "retired to the second line", he must do a good job in the strategy and employment balance of these two styles.
Zhang Zetian and Zhao Limuge were also there.
As the working secretaries of the big boss, they were also present during the communication between several executives and listened carefully to every suggestion from them.
Zhou Buqi noticed that they seemed to be reminiscing about the past, so he smiled and said, "What have you two figured out?"
Zhang Zetian pursed her lips and said easily, "It's about the relationship between paid products and free products."
Zhao Limuge was very cautious and whispered, "It feels so complicated. I can't figure it out. It's a bit counterintuitive. I thought the free strategy would definitely have more users than the paid strategy. Now it seems that it's not necessarily the case."
Zhang Zetian said ostentatiously, "It's not like that. Many products can't be sold if they are priced low. Only when the price is high enough can there be a market. It's almost the same reason. Free and low prices can't solve all problems."
Zhou Buqi couldn't help laughing, "Did you really figure it out?"
"Yeah!"
Zhang Zetian nodded confidently.
Zhou Buqi said, "Then let me test you?"
"Go ahead!"
"Now our WeChat has almost monopolized the domestic mobile communications market. When people use smartphones, the most indispensable product is WeChat. After defeating competitors such as Qxin and Laiwang, there is also a kind of worry in the market."
"Yeah, I've heard about it too." Zhang Zetian knew what the big boss was referring to. "Many people say that monopolies like Ziweixing should be restricted. If the people of the whole country can't live without WeChat, it will be troublesome. With a monopoly advantage, maybe one day WeChat will start charging and harvest users."
What Zhou Buqi wanted to say was this kind of external public opinion, "What do you think? Mu Ge, you also say something? According to the theory that Kurian just said, you can judge whether WeChat should also charge in the future?"
"I..."
Zhao Li Mu Ge was a little speechless.
This is really hard to judge!
Zhang Zetian was a little confused for a while, because the situation of WeChat seemed to be different from Helo. Moreover, Helo's dial-based paid value-added services seem to be not allowed in China...
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