Top of the big era

These days, most Chinese people have never heard of Huawei.

On the contrary, Lenovo is like a thunderbolt.

But in the technology industry, everyone knows it. Lenovo seems to be in full swing, it is just a skin, the inside is empty, and talents are constantly being lost. Huawei is different. It looks simple and unpretentious on the surface, but it is hard-core on the inside. It has real guns and live ammunition. The ability to deploy communication networks around the world is much better than Lenovo's best-selling computers all over the world.

Therefore, many technology companies in the south will ask for Huawei's internal information, and then learn from them.

Boss Ren is also very generous. Except for the technical information that must be kept confidential, most of the information is willing to share.

However, Beijing circle is different.

Everyone is surrounded by Boss Liu.

This is not surprising.

Because it is easy to learn to associate, Mr. Liu's method is universal and suitable for promotion.

For example, a large state-owned textile factory can no longer continue to operate, hundreds of thousands of employees will be laid off, and it is close to bankruptcy. It was Boss Liu who took over and rectified, reformed and reorganized, and used his set of management methods to quickly turn losses into profits and save the crisis. It is almost comparable to Kazuo Inamori, the godfather of Japanese management, who rescued JAL.

But Boss Ren played a different game.

Many companies want to learn, but can't learn.

Just like climbing a mountain, Mr. Liu always leads the team on the right path, climbing up steadily and safely, but he can't see the top of the mountain. Boss Ren is walking on a perilous peak, with the top of the mountain above his head and the abyss below his feet.

In recent years, domestic R\u0026D companies have basically died out. Especially those companies that make domestic operating systems have spent a lot of money from the country. After the products were put on the market, there was not even a splash.

Therefore, an atmosphere has formed in the domestic business circle, that is, Boss Liu is superior and has many fans. Boss Ren is an unknown old man.

When we run a business, the first principle is to survive.

I can't even live, and I'm doing research and development for the sake of idealism, surpassing Britain and catching up with the United States. Isn't this nonsense?

China is good at sales. From Lenovo to Ali, from Baidu to ZTE, they all have stronger sales capabilities. But research and development will not work. The R\u0026D management system is completely different from sales.

Sales depends on performance and reports. Research and development is like a blind man who feels the elephant, and there is no way to set indicators. If you are lucky, you can touch it. If you are unlucky, you will never be able to touch it for a lifetime.

Boss Ren also discovered this problem early, so as early as a few years ago, he made drastic internal reforms.

In his own words, it means taking his own life.

Spending 2 billion, invited IBM's consulting team to teach them how to run a business, and make organizational adjustments from R\u0026D, design, finance, personnel, sales and other links.

It was equivalent to stabbing myself twice, and half my life was gone.

During this process, Li Yinan, the crown prince of Huawei, was very dissatisfied. He felt that the boss Ren had gone mad and asked a group of Americans to dictate in the company. Wasn't it nonsense? What if someone tricks us and sets up a trick to kill us? Huawei is a Chinese tiger, but can it run while wearing American shoes?

Then, he left Huawei, established Harbor Network, and began to wrestle with Huawei. I feel that my old club is worshiping foreigners, so I can create another Huawei.

At the end of 2003, the first phase of IBM's training for Huawei ended. Boss Ren was very satisfied with the training, and offered another 2 billion yuan, saying that he would learn another phase...

Facts have proved that Boss Ren has a sharp and unique vision.

Americans are serious about teaching, and Huawei is serious about learning. It is equivalent to Huawei cutting off its own limbs, and IBM will help them cultivate new limbs. Finally, Huawei has completed a complete set of changes from marketing to finance, from R\u0026D to service support.

It seems to have been reborn and reached a world-class management level.

Huawei has also moved from domestic to international, opened up the European market, and has the capital to compete with industry giant Cisco.

Harbor Network is also facing the end of being acquired by Huawei.

Lenovo spent a huge amount of money to buy IBM's personal computer division, which greatly increased sales; Huawei's choice was to spend a lot of money to buy their business consulting project and actively seek self-improvement.

A comparison can be seen.

Lenovo is living in the present, while Huawei is accumulating a lot, and the future direction of the two companies is basically doomed.

Zhou Buqi has an advantage, that is, he has a thick skin.

Always have the cheek to ask someone for advice.

Boss Liu, Lei Jun, Zhang Chaoyang, Li Guoqing, Yu Minhong, Zhou Hongyi... basically all served as his teachers.

However, in the Beijing circle, it is basically Boss Liu's way.

Zhou Buqi has been hanging around here for a long time, and it doesn't feel right. Boss Liu's management philosophy is too deeply imprinted on him, which is not a good thing. If it is a mediocre business, this is enough. But to be a great company, you must have a higher-level vision and seek advice from more talented people.

The best option, of course, is to go south.

Bring all the backbone.

On the plane, Zhou Buqi sat with Shi Jinglin.

She was flipping through Huawei's information, and said with emotion: "Do you think we should also buy IBM's business consulting projects and learn management from them?"

"Need not."

"Why?"

"Isn't everything written in the materials?"

"Really? I didn't see it."

Zhou Buqi said: "IBM provides business services for enterprise reform. That is to say, in the 1990s, Huawei was a mass-production company. Later, Mr. Ren felt that this direction was not good, and he wanted to transform into an innovative enterprise. How can we reform? , How to balance the relationship between R\u0026D and finance, market, etc., but I have no idea."

"Huawei was also a mass-produced company in the past? Like Lenovo?" Shi Jinglin really didn't know, mainly because Huawei was too unknown.

Zhou Buqi nodded, "Yes, the transformation has been successful. Such drastic reforms that cost half your life are really impossible for ordinary people to do."

Shi Jinglin turned to look at him, "Will Lenovo reform?"

Zhou Buqi glanced at her, and said lightly: "It's the same as a football game. When you win, you don't change the lineup. When you lose, you seek changes. First, the starting players change, and then the tactics change. If all No, then you can only change the coach."

"What if changing coaches doesn't work?"

"Then we can only clean up and rebuild the team. Like Huawei, they are winning all the time, and all the players are very happy, and the morale is like a rainbow. But the boss somehow started to clean up and rebuild the team. This kind of thing is very rare in the whole world.”

"Boss Ren is really amazing."

"yes."

"Fortunately, Ziwei Star was originally an innovative company and did not need to transform."

"The only constant is change."

Zhou Buqi said something very pretentious.

Shi Jinglin rolled her eyes, "Don't play word games with me."

There are colleagues all around, and the two of them can't do anything beyond the rules.

It's boring on a plane.

Depart in the morning and arrive before noon.

Huawei was very enthusiastic and specially arranged lunch.

As a result, after asking, I learned that Boss Ren had gone out of town due to personal matters, and he would not be back until tomorrow.

This is not easy to ask.

In the afternoon, the research began.

Zhou Buqi left with his secretary.

The opponent's boss is not there, and he is not good at being there.

As early as half a month ago, Ma Pingshan took his team of 8 people to the south. In fact, his team has 17 people, but the remaining 9 have not yet graduated.

Registered a company here, because there are 8 founders, named "Bajixing" technology company, the main project is drones.

In the past six months, Ma Pingshan's team has sold a total of 107 unmanned helicopters.

The quantity is not much, but basically the market is saturated.

These days, unmanned helicopters have no market value. They are either sold to research institutes for their research and use; or they are sold to large state-owned enterprises for them to use to support their cards when they hold events.

There is no room for this field anymore.

Fortunately, by selling unmanned helicopters, they made a fortune, and they went south with 20 million yuan to start a business.

In the past, they were all affiliated with Xiaonei.com.

Now that you are independent and start your own business, everyone can get shares. Ziweixing holds 70% of the shares, Ma Pingshan holds 20% of the shares, and the remaining 7 people hold a total of 10% of the shares.

"How is it, do you have a companion?"

Zhou Buqi took his secretary and bodyguards to the office building they rented. The decoration was very simple, the desks were very old, and there were aircraft assembly parts everywhere.

Ma Pingshan sighed, disappointed.

Zhou Buqi's heart tightened.

No?

No way?

DJI should have appeared at this time.

Ma Pingshan said: "I really didn't expect that, as a big city at the forefront of reform, there is only one company that focuses on the research and development of drones. It is a new company that has just registered, it is too desolate."

"what is it call?"

"Uh... I don't remember clearly. I went to see it. It's not very good. It's just a graduate student from the University of Hong Kong, the same age as me. He just graduated, so it's not very reliable."

When Zhou Buqi heard this, he almost died of anger.

This Ma Pingshan, I think you are unreliable? Are you too careless about the tasks I arranged? A graduate student from the University of Hong Kong, researching the direction of drones... Isn't that DJI?

Zhou Buqi was a little angry, "You are also a graduate student, so you still look down on people?"

Ma Pingshan said aggrievedly: "It's not the same. The few people I brought are all professional aerospace and aircraft talents. They were all elites of model airplanes in college. They started the unmanned helicopter project with me. But That Wang...Wang or something, there are four people around him, guess what major? Some are physics majors, some are communication majors, some are computer majors, and some are logistics management, but there are no aerospace majors."

Zhou Buqi was also very surprised: "There are so many laymen, how do you make an airplane?"

"That's right, this industry is too unpopular in China." Ma Pingshan slapped his thigh, feeling helpless, "That Wang Tao... yes, his name is Wang Tao, and he has to teach them how to make drones. Isn't it nonsense?"

"This is an industry that started from scratch. Where can we recruit experienced people? Don't we have to start from scratch?"

"Um?"

Zhou Buqi waved his hand, "Contact Wang Tao immediately, let's go there now. One yang finger is not enough, five fingers must be clenched tightly, and the punch will be powerful. This is a blank industry, and we must unite everything that can be united." strength."