Top of the big era

Seeing this panda phone, Zhou Buqi was quite moved.

I didn't expect that there was such a relationship between the two.

More importantly, he deeply realized that the other party was a real entrepreneur.

It stands to reason that Xueersi’s revenue in the past year was 10 million, which is not a small scale. Even if there are more than 20 teachers, the salary alone will cost nearly 4 million yuan, plus various taxes, five social insurances and housing funds, etc., 6 million yuan will not be able to stop it. Counting the rent of office buildings, classrooms, and the purchase of teaching equipment...

Even if Xueersi is profitable, it will not be too high.

But how much is a mobile phone?

Zhang Bangxin holding such a mobile phone worth several hundred yuan is actually an attitude and a determination to work hard for the whole team.

"Mr. Zhou, you... are you here this time to study and study?"

Zhang Bangxin is not stupid, after some conversation, he immediately realized the deep meaning of the other party.

His girlfriend is the director and vice president of a large company, how could she come to a small training institution to be a teacher? Even if he is passionate about education, he still has a lot of places to go. There is no need for Boss Zhou to go there himself.

There is only one possible outcome!

That is, Boss Zhou said that he also wanted to do education and training, but failed. It should be to help my girlfriend find a job as a teacher, and enter the education career by the way.

Xueersi is now in crisis.

There are 5 excellent teachers who were poached by the rival giant.

In terms of size and scale, Xueersi is not at the same level as Giant Education. It is an established institution with more than ten years, and it has been as famous as New Oriental many years ago.

In the eyes of capital, New Oriental is listed, and Giant Education, which is as famous as New Oriental, will the road to listing be far behind?

Therefore, it is natural for funds to flow into giants.

Learning and thinking is even more unable to compete.

Unexpectedly, there is no way out, and there is no way out, and the willows are dark and the flowers are bright... Another village!

Zhou Buqi was also unambiguous, and he admitted openly: "I agree with Xueersi's school-running philosophy. Horizontal comparison, other training institutions including New Oriental are all traditional enterprises, but Xueersi respects parental supervision. Refunds, this is the customer-centric Internet thinking, with superior dimensions."

Zhang Bangxin didn't quite understand, "Superior in dimension?"

Zhou Buqi said: "At Ziweixing, I often talk about the multi-dimensional structure. From bottom to top, it is business thinking, technical thinking, scientific thinking and humanistic thinking. High-dimensional versus low-dimensional, one hits one accurate."

Zhang Bangxin blinked his eyes, and tentatively said: "Customer-centric, is it humanistic thinking?"

Zhou Buqi laughed and said, "Of course not, at most it's an advanced business thinking."

"What is technical thinking?"

In the past few years since Zhang Bangxin started his business, he has never met such a big man, so he must seize the time to ask for advice. Having a thick skin is a prerequisite for success.

Zhou Buqi said: "The set of rules I summarized is aimed at Internet companies. As far as learning and thinking is concerned... well, it is not impossible. The most essential thing in education and training is to provide better teaching content. This is technology. If Xueersi can surpass all peers in terms of teaching quality, it will be difficult to think about it.”

Zhang Bangxin sighed, with a bitter expression on his face, "I dare not say anything about other subjects, but in terms of Mathematical Olympiad... I feel that I still have some unique insights. In terms of technology, it should be better than other institutions. But I worked hard to cultivate it. Five of the teachers in the school were poached away in one go."

"Then raise another dimension."

"Scientific thinking?"

"right."

"How to do it?"

"Hmm..." Zhou Buqi thought for a while, this is not the Internet industry, it is really hard to make an analogy, "Science is a rule, a standard, and a formula, and technology is developed on the basis of science. Did you catch it?"

"Yes." Zhang Bangxin nodded, "Xueersi now has three subjects: Mathematics Olympiad, Chinese and English. But now there is a crisis, the competition is too strong, I plan to cut off Chinese and English, and focus on Mathematics Olympiad. The teachers have been poached away, but as long as there are a few of my classmates and me, the Mathematics Olympiad course will be fine!"

Zhou Buqi gave a thumbs up, "The idea is very correct, shrinking business, focusing on core subjects, survival is the first priority. But now that I am here, there is no need to cut it off."

Zhang Bangxin couldn't help being ecstatic, his eyes released two fiery lights, "Mr. Zhou, you... are you going to invest in learning and thinking?"

In the previous life, learning and thinking, after cutting off Chinese and English, focused on Mathematical Olympiad, and survived smoothly.

After Giant Education received the funds, in order to go public as soon as possible and blindly expand, it acquired hundreds of education and training institutions across the country. The management of the company was in a mess and it almost collapsed. It didn't work for two years, but the performance was surpassed by Xueersi who only did Olympiad.

Then, Xueersi went all the way and became the leading enterprise in the training of primary and middle school students in China, and went public smoothly. In a few years, when the Internet environment matures and online education is available, Xueersi will change its name to TAL, quickly follow up, surpass New Oriental in one fell swoop, and become the largest private education and training group in China.

But Zhang Bangxin didn't know about the future. He only felt that Xue Ersi was about to die under the pressure of the giant's education.

If you can get Boss Zhou's investment, it will be happier than a dream.

Zhou Buqi waved his hands and said with a smile: "There is no rush to discuss the investment in advance. I will help you find a way to solve the threat of giant education."

"Very good!"

Zhang Bangxin was inexplicably excited.

Ning Yaxian was also heartbroken, she was really impressed by the boss.

so amazing!

Do you even understand the education industry?

Zhou Buqi said: "As I said, science is standards, rules, and systems. If Xueersi wants to become a great enterprise, it must have this belief. Let Xueersi's teaching method become the industry standard, so that all Colleagues all imitate learning and thinking. First-class enterprises do not sell products or brands, but sell rules.”

"Yes... yes..."

Zhang Bangxin twitched the corners of his mouth, almost crying. How can he think so far, learning and thinking is almost dead, he just wants to let Boss Zhou point out a set of methods to get rid of the shadow of giant education.

Zhou Buqi saw his bitterness, and said with a smile: "This is not only the future, but also the present. When giants come to poach corners, they can at most poach some teachers? It is equivalent to poaching technology. You can learn and think as long as you master it. If you have learned science and established standards, are you afraid that he will dig people? At that time, the more you dig, the better. Xueersibai can earn a termination fee and improve its market position."

Zhang Bangxin bit the bullet and said: "Mr. Zhou, I'm stupid, just tell me, what should I do?"

Zhou Buqi said: "Establish an expert group and establish standards. For example, to teach Mathematical Olympiad, you select a few of the best teachers to form an expert group. The purpose of this expert group is to establish a set of teaching standards. One class 45 minutes, explain knowledge in the first minute, tell jokes in the second minute, ask questions in the third minute, and return to knowledge points in the fourth minute... The process of class should be designed like an assembly line. Reject individualism and let all Teachers teach according to a set pattern.”

"ah?"

Zhang Bangxin was stunned, feeling that he had received a huge shock.

Zhou Buqi said: "Universities, middle schools, and elementary schools are iron rice bowls. It is very difficult for private training institutions to compete with them for teachers. Just like the teachers of New Oriental, how can they be from formal normal colleges? Some even have no high school education. After finishing his studies, he taught himself English for a year, and then went to give lectures on stage."

"New Oriental's teachers rely on the attractiveness generated by personalized teaching."

"Yes, so their teachers' salaries are too high, with annual salaries of millions of dollars, and they have a unique personality charm. But with such a salary structure, Xueersi can afford it?"

"cannot."

Zhang Bangxin shook his head. The average annual salary of a teacher who learns and thinks is only 180,000.

Zhou Buqi said: "So, if you can't get a high salary, you won't be able to recruit the top teachers with enough personality. Even if you find them, they will be poached by industry giants with higher salaries."

"But without personalization, the classroom will lack vitality, and the children will lose interest in the class, just like the class in school. It is boring. How to attract customers?"

"So, what I'm talking about is not to remove individualism, but to remove individualism, to do standardized mass-produced personalization. It is necessary to enliven the atmosphere in the classroom and tell jokes to amuse the children. What can be said? Jokes, how to make children happy, these cannot be decided by the teacher themselves, but by the expert group. The expert group will design a routine, let the teacher memorize it repeatedly, and perform it in class."

"hiss!"

Zhang Bangxin took a breath.

There is a feeling that a big boss is a big boss, and he really has a clear mind and a unique perspective on problems! Hit the nail on the head, straight to the essence!

No wonder it is said that Gaowei beats Diwei, one hits one.

That's true!

He understood the meaning of scientific thinking.

Select the most outstanding teachers, set up an expert group, and establish a set of teaching standards. Then relying on this set of standards, teachers are strictly trained, and teachers are required not to add or delete content without authorization, just like acting, they must teach step by step according to the script.

And this set of standards was designed by an expert group, so the lecture routine will only be more lively, better enhance the teaching atmosphere, and be easier for children to accept.

The teachers who taught the class followed the standards completely, so he was no longer himself, and was equivalent to a replica of an expert.

The quality of teaching must be greatly improved.

More importantly, it is difficult to train experts, but it is easy to train replicas for experts. Recruit a hundred people at the same time, give them a month or two to study and practice repeatedly according to the standard model, and there will always be twenty or thirty left.

In this way, the problem of recruiting teachers will be solved!

There is no need to recruit teachers who are particularly good and have an excellent teaching style. Find someone directly from college graduates, and then train for a few months, and you can easily get on the job.

It is equivalent to turning mental work into physical work, and the salary can also be suppressed.

As for giant education, it is even simpler.

Xueersi only needs to raise the expert team with a high salary, sign a long-term contract, and ensure that they will not change jobs. Ordinary lecturers, competitors just dig. Replicas, as many as you want.

All the lecturers teach according to a routine, and the teaching methods are exactly the same. Who is missing, who is missing, the impact is not big at all.

The crisis of poaching corners was resolved in an instant.

"Mr. Zhou, you...you are so great!"

Zhang Bangxin was so excited that he could speak incoherently. He felt that his soul was detached, he entered a new cognitive world, and saw a more magnificent and beautiful business landscape.