Top of the big era

Zhang Chaoyang was completely desperate now.

In the past, the competition between portals was like two big men fighting, you punched each other, back and forth, no winner. But today's headlines are different.

The fight between Sohu and Toutiao is a duel between a big man and a martial arts master. They are not in the same order at all, and they are not qualified to fight.

What's even more exaggerated is that behind this master of martial arts, there are a group of brothers who are also masters of martial arts to help, forming a large ecological formation and making moves together.

What a fart!

surrendered directly.

Zhou Buqi didn't say how he would play tricks in Weidian search, but looking at Baidu's routines, Zhang Chaoyang could deduce that he was ugly.

There are a lot of repetitive articles on the Internet, which article ranks first and which article ranks behind, there is a big question, in terms of terms, it is the weight of the website.

On the Google platform, the originality of the content is very important, so the weight is high. Generally speaking, in a large amount of repetitive content, the ranking of the original station will be higher.

But it's different in China.

Because checking originality is a difficult technical task, thankless. Baidu's approach is not to check the originality, but only to see the popularity of the website.

For example, a small website published an article, and Sohu reposted it. If you use Baidu to search, Sohu will be ranked first, and that small website will be ranked in the corner.

This is not enough.

Because Baidu has Baidu Alliance, many websites will join this advertising alliance to make money. When ranking, there will be tricks again. For the same article, if there is similar content on the cooperative website of Baidu Alliance, the ranking will be higher. Big sites like Sohu have to stand aside.

In short, it is to take advantage of platform advantages and monopoly advantages to better serve its own products.

Weidian and Toutiao are a family!

Zhang Chaoyang dared to conclude that with Zhou Buqi's pissing nature, he must be more ruthless than Li Yanhong. Maybe it will block Sohu, as well as portals such as Sina and Netease.

Anyway, the content on these websites can be found on Toutiao.

At that time, the content searched by users using Weidian search will basically be sub-pages of Toutiao. Just like most of the things Baidu searches are from Encyclopedia, Zhizhi, and Tieba.

Zhang Chaoyang felt like falling into an abyss.

I wanted to curse in my heart.

I really shouldn't sell Sogou to this bad boy, it's so annoying!

If the source of search traffic is strangled, Sohu's traffic will be at least half!

It was all he could think of.

Zhou Buqi has laid out such a large ecological array for Ziweixing, and it also has security products, input methods and friends. Maybe there are some unimaginable ways to play.

"Admiration! Admiration!"

Zhang Chaoyang seemed to be relieved, he leaned back on the sofa and let out a long sigh.

Zhou Buqi said: "Google has also acquired YouTube. What does that mean? Google is also changing from a platform to an aggregator. The Internet does not lead to the platform, but to the aggregator. It is synergistic. Although the platform needs a third party function and build a moat by creating an ecosystem, but aggregators attract users by virtue of their inherent utility, and over time providers have no choice but to defer to aggregators if they want to reach users the rule of."

Zhang Chaoyang said thoughtfully: "You said Ziweixing's DNA is data and intelligence, how do you explain that?"

"Relying on data to achieve synergy is the biggest advantage of aggregation."

"I thought Toutiao was really a small project as you said. Looking at it this way, how can it be a small project? It is clearly a converging platform. And then recommend it through the information flow of artificial intelligence... Hey! Your DNA double Helix, you can find it really accurately!"

Zhou Buqi waved his hand, didn't want to talk about this, and continued to talk about Sohu, "From traditional media to portal media, the next stage is the era of streaming media. Content can only be used as a pure commodity, grabbing traffic in the information flow."

"So Sohu has no way out?"

"Yes! I've said it all, to cooperate with Toutiao! Not only for Sohu, but also for other content platforms such as Sina and Netease. !"

"To make money...but the positioning of the portal network will change from a platform to a content provider to a commodity."

Zhou Buqi laughed and said, "At the end of the day, it's still about making money!"

Zhang Chaoyang said with emotion: "There are also grades for making money. The lowest is making money from products, the second is making money from brands, and the highest is making money from rules. Once your headlines come out, everyone will follow your game rules."

Websites that are close can only be reduced to the lowest-end content producers and are completely passive.

Fortunately, Sohu, at least there are brands, have a certain bargaining power.

Today's headlines are different, it is really the existence of the leader of the martial arts, commanding the world, who would dare not obey? It will be the top of the mountain, and you can see all the small mountains.

Today's headlines in the previous life were quite successful, but they were not exactly the same as Zhou Buqi's product concept.

In the previous life, Jinri Toutiao was the first product of a start-up company. It struggled to survive in the cracks of BAT. For example, geographically divide users, secretly push illegal advertisements with higher profits to users in small fourth- and fifth-tier cities, and so on.

After the product is launched, it starts to use its own influence to build an ecology.

Zhou Buqi is not the same.

He has already built the ecology, Xiaonei, Youyou, Weidian products, and experimental products such as Mobai to accumulate experience. Play Yangmou!

When the product is launched, it is the king of the world.

Just like the Xiaonei network in the previous life is completely different from the Xiaonei network in this life.

Zhou Buqi is not interested in copying the products of his previous life and putting other people's achievements on his own. He feels that there is no sense of accomplishment in that way, and it cannot reflect the value of his own rebirth.

To do it, it must be better, higher-end, and more powerful than the previous life's products.

Zhou Buqi said forcefully: "Old Zhang, let me tell you the truth, I really don't care about earning those few advertising fees."

"Then you want to go to heaven?"

"Roughly the same."

"Um?"

"I'm making a mobile phone, don't you know?"

Zhang Chaoyang looked confused, "What does this have to do with making mobile phones?"

Zhou Buqi said: "Maybe one day when my head gets hot, I will be the operating system of the mobile phone. At that time, the system ecology cannot be built, what should I do? I can only rely on my own products to top it. For example Today’s headlines are so aggregated that they can support at least hundreds of content products.”

At this moment, Zhang Chaoyang couldn't understand, he was baffled, "What's messed up? Make a system? Are you out of your mind?"

"A great hero is for the country and the people. You, the situation is too low, it's normal if you don't understand."

"You are sick!"

"All geniuses are sick."

Zhang Chaoyang waved his hand, angry and funny, and said through gritted teeth: "Okay, I know you are a genius, and I admire you so much, how about I give you two knocks?"

Zhou Buqi said angrily: "I'm serious with you. I'm speaking from the bottom of my heart. Sohu must join Toutiao. If you join, you may suffer some grievances. Sohu will only live better. If you don't join, Sohu will be in trouble." Ruined."

"Isn't Toutiao going online next year?"

"Um."

"Then let's talk about it when the time comes." Zhang Chaoyang got up and left, and said without turning his head while walking, "I will think about it later, and try to get out of the net that you have set up, or come out with a competitive product that will break your wrists with you." .”

Zhou Buqi said with a smile: "Old Zhang, what I told you today are all commercial secrets, don't spread them out. If the news is leaked, we buddies can't deal with it!"

"knew!"

Zhang Chaoyang waved his hand, in fact, he still felt very useful in his heart. At least Sohu has some preparations to prevent problems before they happen. From this point of view, it already has a considerable advantage over other portals.

Ning Yaxian came over to take away the tea set, and said with a smile: "Boss, why are you so proud?"

Zhou Buqi shook his head and said, "It's not pride, it's strength."

"Well, the boss is amazing...everything is amazing."

"Stop flirting!"

"Boss, will General Manager Zhang agree?"

"I was helping him, why didn't he agree? I have such a broad mind, and I took the initiative to extend an olive branch. It is impossible for him to miss this opportunity."

Zhou Buqi is very confident.

Today's headlines in the previous life, the pattern is not very good. When Sohu discovered that there were many articles with copyright disputes on it, Zhang Chaoyang couldn't sit still, so he went to negotiate, intending to apply for Sohu's entry into Toutiao, and then remove all plagiarized articles.

But today's headlines do not agree. If Guangming.com and Xinhuanet have official backgrounds, they have to accept it. For a private enterprise like Sohu, there is no need to accept it, and it has to give up profits. You can't waste this money. How easy it is to control the self-media, and there is no bargaining power, so you can restrict it however you want.

Then it was rejected.

Zhang Chaoyang was furious, and then sued Toutiao, saying that they violated intellectual property rights. How much can be fined? Compared with Sohu's loss, it's just a drop in the bucket.

Now the neighbors upstairs and downstairs can help each other.

More importantly, what Zhou Buqi has to do is a big deal!

He didn't care about that little money at all.

His eyes are aimed at Silicon Valley. These Internet companies in China, except those who are particularly deadly, are all friends! If you can cooperate, you should cooperate, and if you want to share benefits, you should share benefits.

Great things can be done only when people are united.

"By the way, Yaxian, I haven't seen your daughter yet. Tomorrow and weekend, I will ask Chen Dong to bring her daughter here, and I will take the two little girls around."

"Weekend? I'm interviewing the new secretary."

"You face."

"My daughter admits to giving birth, I'm afraid..."

"Let your sister follow."

"Well……"

Ning Yaxian's heart trembled slightly, and a smile appeared on her delicate face, "It's okay, I'll tell them and postpone the interview until the afternoon."