Top of the big era

"Old horse, I am Xiao Zhou! Zhou Buqi! Let me tell you something. Recently, a virus called Panda Burning Incense has been popular on the Internet. Do you know? ... Yes, the impact is not small. It is said that more than 1.4 million computers have been infected. It's gone... No, no one dares to go online anymore, this incident has made people panic..."

"Old Li, I won't say anything. Dangdang.com sent me a special pop-up window on the homepage to remind me that the micro-point antivirus can effectively block the panda virus and ask everyone to download and install it."

"Old Liang... Yes, Xiao Zhou, I have good news for you. Micro-point anti-virus has conquered pandas and burned incense... Yes, this is a big event, and it has caused panic... Of course, I promise you! We It has been demonstrated for half a month that the active defense technology of micro-point antivirus can effectively protect personal computers. Okay, wait for the cooperation of Ctrip!"

"Old Zhang, let's not say anything, Sohu will make a special report on panda burning incense, and I will send you two people there in a while. That's right, micro-point antivirus is the number one in the world!"

"Boss Li, can you do me a favor? It has nothing to do with search, and it has nothing to do with competition. Helping me is also helping yourself. How big is the panda burning incense virus?... Really, my reputation has not been guaranteed? By then hao123 Both Baidu and Baidu will come to a wave of special recommendations... Qian? Lao Li, are you taking advantage of Qian? This is for the country and the people, and it is an act of saving the market, do you understand?"

"Old Zhou, do you still have power in Google? That's fine, do me a favor, it's very important! Panda Burning Incense, you know? Yes, the impact is too bad. Micro-point antivirus can effectively curb Panda Burning Incense... Well, then Okay, I'll get someone to connect with you later."

...

Seeing that Christmas was coming, Zhou Buqi had no intention of celebrating the holidays at all, so he made one call after another.

This shows the benefits of his humble, friendly, and low-key style in the past two years.

All the people I met were basically friends.

Even if there is a business competition like Lei Jun and Li Yanhong, it will not affect the personal relationship.

Soon, Taobao, Ctrip, Dangdang, JD.com, Baidu, Google, Youku, Kuliu, Sohu, Douban, Kuliu, 58.com and other websites responded one after another, saying that they would cooperate and jointly promote micro-point antivirus to protect Internet users across the country. Safety.

Then, He Yang and Chen Tong were called over.

He Yang came from Lenovo, and Lenovo is currently participating in Tianya’s financing project. To see if he can get away with it, Tianya also opened a special topic on Panda Burning Incense Virus to spread the knowledge about network security to netizens. It must be done as soon as possible. Download Micropoint Antivirus.

Chen Tong came from Sina to see if he could open a similar topic on Sina, but he immediately refused, expressing weakly that this resignation had offended someone, and the past relationship would be useless in a short time.

At the high-level meeting that day, this matter was highlighted.

All executives must take action, give full play to their subjective initiative, win this battle, and thoroughly establish the absolute dominance of Micropoint Antivirus in the security field!

After the meeting, Wang Xing couldn't help feeling emotional, "In order to micro-point anti-virus, all the resources of the whole company were mobilized, just like futures."

Zhou Buqi said: "You are half right. Half of the right is to do futures. The greater the leverage, the more you can earn, and the more you put in, the more rewards you will get. The half of it is wrong, it is not for the sake of anti-virus. "

"That is?"

"For the sake of the Weidian brand, we must treat Weidian products as Internet infrastructure products, promote them to thousands of households, and firmly occupy their computers."

"It's not a small investment."

Zhou Buqi smiled and said: "Let me tell you a story, a friend of mine who is in real estate. When he first started his business, he had no money and couldn't afford too expensive land. He said he had a piece of land in the suburban area. , During the auction, other big companies didn’t like it, so he borrowed money, took out loans, put all his wealth in, and got the land at a low price.”

Wang Xing felt that Boss Zhou was pointing him. He leaned forward, leaned forward, and listened humbly.

The other half, Secretary Ning, also had eyes flickering, worshiping.

"However, after getting the land, there is no money to build a building. There is still a huge gap to mortgage the land to the bank. The key is that this is a suburb, and people don't like to buy houses here. Do you know what to do?"

"Pre-sale?"

"Pre-sale is certain, but if you want to bring out the effect of pre-sale, you have to pay attention to methods. He heard that there is a key middle school building in the local area that is old and wants to relocate, so he proposed to give a piece of land to the school for free , and build a building for the school for free!"

"hiss!"

Wang Xing took a breath in surprise, feeling that this wave of operations was amazing.

Zhou Buqi said: "What happened later was obvious. When the news of the school's relocation was released, the housing prices in the area suddenly rose. When the new school broke ground, the housing prices continued to rise. After the school was completed, he began to develop the surrounding communities. For the real estate project, only the first phase of the project, through the pre-sale money, all the previous investment has been recovered."

Wang Xing nodded thoughtfully, "The school is the infrastructure for value-added community."

Zhou Buqi smiled, "Everyone buys a house here not because of the good environment of the community here, but because everyone is chasing the school next door."

Wang Xingdao: "The same goes for Micropoint. Micropoint is a big brand built by the company. In addition to Micropoint security products, there will also be Micropoint music, Micropoint search, Micropoint input method, Micropoint note, and Micropoint browsing. device, micro-point decompression, micro-point player, etc. As long as micro-point antivirus can gain all the trust and dependence of users, it can influence users to pursue other related products.”

Zhou Buqi said: "This is the reason why I firmly want Ji Zian to be the president of the Weidian business group. Go up to the army to attack the enemy, and to defeat the enemy without fighting. Fighting with competitors every day, fighting noisyly Go, this is lowering your own style. Ji Zian may not be very good at suppressing competitors, but he is better than others in establishing and maintaining a brand image."

Wang Xing pondered and nodded silently, feeling quite enlightened.

Managing yourself and ignoring your opponents is a higher level of competition.

Immediately, he smiled and said: "But it's all right now, you have set up the formation yourself, and the dog-beating stick technique has been used. After this wave of operations, all cats and dogs will die. After micro-point anti-virus, it will definitely be the only one. , you can build a brand image more calmly.”

"By the way, tell me about you, why are you so obsessed with starting a business?"

"prove yourself."

"oh?"

Wang Xing sighed: "I went to study in the United States, which took up the recommendation quota of the school's full scholarship. My family also placed high hopes on me. But I dropped out of school halfway and returned to China to start a business... Teachers, classmates and family members were all very disappointed. .I want to prove myself and prove that this path is right.”

Zhou Buqi said: "Participating in an entrepreneurial venture is equivalent to gaining ten years of life experience."

Wang Xing felt that he had found a like-minded person, "Yes, not just ten years, entrepreneurship has brought me more gains than the ten years I have been studying. I used to study for ten years, but the days of starting a business are one day. The days are like ten years, which is equivalent to lengthening the timeline in a disguised form. People say that time is equal, but I think it is wrong, starting a business can make time longer.”

Zhou Buqi said with a smile: "Entrepreneurship is an extreme experience, painful and wonderful. It's okay here in China, at most it's bungee jumping and riding a roller coaster. There are many extreme experiencers in the United States, and the extreme challenges they do are really incredible. "

Wang Xing felt more and more recognized, and said excitedly: "Yes! That's what it means! The feeling of extreme challenge... When there is no money in the account, the employees are starving for food, the market feedback is not good, and investors cannot be found, they will When you are about to die, you will be refreshed. This is only a superficial level. What's more important is that when all the problems can't be solved, you can't wait to jump off the building, but after getting through this difficulty, your heart, knowledge and ability will be higher again. A layer of feeling. It’s a satisfaction that I’ve never had before.”

Zhou Buqi looked at him with a smile, "Do you feel this way at Ziwei Star?"

Wang Xing pondered for a long time, then shook his head, "It feels like you have planned everything, and there is no such process of falling to the bottom and being pulled up again."

Zhou Buqi said speechlessly: "Then what should I do? I am too wise, and the direction I pointed out is the most correct path. Others want to climb snow-capped mountains and cross grasslands, and it takes a 25,000-mile long march to succeed. I directly How can there be any comparison with taking everyone to fly a plane? You can’t build two planes and compete with yourself for speed, right?”

"Why not?"

"Um?"

"Competition is the biggest driving force for progress. Micropoint Antivirus ignores competitors, but blindly cultivates brand image, which is actually a kind of competition, a higher-end competition."

"Well……"

Zhou Buqi squinted his eyes, as if touched by him.

Wang Xingdao: "I see that Friends.com has more than 50 million users, and it can be called the largest social networking site in China. But because of the lack of competition, QQ Zone...has no creativity at all, and there is no comparison. Without external stimulation, it is very easy. It will be difficult for Friends.com to further improve its products.”

Zhou Buqi said: "You can learn from Facebook, Ziwei Star holds 4% of the shares."

"I read the material, it's not 4%, it's 7%."

"oh."

"But now Facebook is learning from Friends.com. Friends.com has fewer and fewer ideas, and there are only a few ways to play social games. I heard that "Happy Farm" will be launched next month, but in the final analysis, this is not a long-term road. .”

"What do you think?"

"There is no external competition, so look for motivation from within. Friends Network is a social network with acquaintances, so socialize with a stranger, fight with your left hand and your right hand, and innovate and grow each other in the competition."

Zhou Buqi laughed and said, "So they are waiting for me here!"

After joining Ziweixing, Wang Xing has always been relatively indifferent, lukewarm in front of his colleagues, tepid with beautiful secretaries, neither humble nor overbearing in front of the boss Zhou Buqi, and his arrogance is particularly obvious.

No one ever saw him smile.

This time, Wang Xing finally smiled, and scratched his head a little shyly, "I just want to raise an idea. Friends.com is developing very well now, so there is no need to change the existing development route. But when the time is right, you can do it .”

Zhou Buqi nodded, "You are right. Strengthening internal competition is very necessary. Let's go back and argue."