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Will Apple phones be popular in this world?

Wen Ming didn't believe in himself, but he believed in Jobs.

There is no first-generation iPhone, and there is no iPhone 3G and iPhone 3GS. The first iPhone that Wen Ming made in this world is the fully mature fourth-generation iPhone.

It can be said that the iphone, which appeared a year earlier, completely surpassed any other smartphones in the world. After the iPhone 4 antenna scandal was corrected by Wen Ming, this phone is perfect in a sense.

Therefore, before Wen Ming officially launches the iPhone to the market, one of the most important issues to consider is the issue of shipments.

After paying a deposit of 160 million US dollars, Wen Ming ordered a total of 2 million iphone4s, and of the 500 million US dollars that Facebook is about to pay him, he only has the right to control 400 million US dollars. For this money, he needs to pay that The final payment for 2 million iphone4 parts, as well as the assembly fee of the foundry, transportation fee, Apple experience store rent and decoration fee, etc.

His previous financial director, Mahler Gobbeks, calculated for him that the funds he could use were only 44 million U.S. dollars. Even with the revenue provided by "Talking Tom Cat", it was impossible for him to Increase iphone4 shipments.

Even if iphone4 is popular, if there is no guarantee of sufficient supply, then the lengthening of the timeline will allow other mobile phone manufacturers to take advantage of it and launch similar models, which will affect the sales of iphone4.

Because the mobile phone is not a small toy, very few users own several mobile phones, and few users just buy a mobile phone and immediately change it just because they like iphone4.

If he wanted to increase his shipments, Wen Ming needed funds.

"So, how do you want to cooperate?"

Wen Ming looked at Teresa Roy with a smile on his face. At this moment, Teresa Roy is a collection of countless iPhones in his eyes. If he can reach a cooperation with Teresa Roy, then, iPhone4 The first batch of shipments can at least double.

According to Wen Ming's price for iPhone 4, doubling it is equivalent to an extra net profit of at least 400 million US dollars. Moreover, it plays a very important role in seizing users and increasing the influence of the iPhone, far exceeding the 400 million US dollars. pure profit.

Teresa Roy looked at Wen Ming and said very seriously: "Before I tell you about my cooperation method, I want to know how long do you think it will take for the iPhone to sell more than 30 million units?"

Wen Ming already roughly understood Teresa's meaning, it seemed that they were going to bet against each other again.

"I don't think it will be more than a year."

This answer is actually a bit conservative. The reason why the global sales of the iPhone 4 in the previous life was only more than 40 million is entirely because there were three generations of iPhones that took away some of the market share. Not all mobile phone users pursue the latest mobile phones every year.

And in this world, there are no first three generations of iPhones.

However, being conservative also has its advantages, not to mention, Wen Ming's conservatism is crazy enough for other people.

Teresa Roy asked again: "So, how much does this iPhone cost? What is its price?"

Wen Ming replied: "Its hardware cost is less than 300 US dollars, and we are going to launch two iPhones with different memory levels, priced at 499 and 599 respectively. That is to say, even if we sell it to an agent, the iPhone's Hardware profits can also reach 40%.”

Teresa Roy quickly settled the account. Although he doesn't understand mobile phones, he also pointed out in the analysis report just now that increasing the memory level has little impact on the total cost.

Wen Ming's 40% hardware profit is completely reasonable.

In this case, if 30 million units can be sold, it is equivalent to a total revenue of 14.97 billion U.S. dollars and a profit of 5.988 billion U.S. dollars.

Can a company with an annual revenue of 14.97 billion US dollars be valued at 100 billion US dollars?

Of course not.

But what if the company's profit can reach 5.988 billion US dollars?

Teresa Roy sighed and said: "I just read Nokia's financial statements last year. Their revenue last year reached 50.7 billion euros, which is equivalent to 60.5 billion U.S. dollars. However, their net income was only 3 billion. Dollar."

Because of the global financial crisis in 2008, all walks of life were affected, so Nokia's revenue and net profit dropped a lot compared to 2007.

But no matter how much it fell, the ratio of its revenue to net profit has not changed much.

"Nokia's net profit is only 5% of the total revenue, but you want to get 40% of the net profit. And, this is only the hardware profit. My analyst told me that the system used by your iphone is a The brand-new mobile phone system is likely to be an exclusive mobile phone system, so how much profit will be made on the software?"

Teresa Roy said helplessly: "Now, I really think you are a lunatic."

Wen Ming is very innocent, I am not a lunatic, it was Jobs who played like this, otherwise, how could he have accounted for 91% of the hardware profits in the global smartphone market with only the iPhone series?

"So, are you still willing to cooperate with me, a madman?"

Teresa Roy suddenly laughed and said, "I'm old, if I'm not crazy, I have no chance."

Wen Ming looked at Teresa Roy seriously, and Teresa Roy also put away her smile.

"Wen Ming, I hope you can sign a gambling agreement with me."

VAM agreements are very common in the investment market. Many investors will sign VAM agreements with those entrepreneurs. If the conditions can be met, then the entrepreneurs can get a lot of profits. Everything will be for investors.

Teresa Roy said: "One year and one month after the iPhone is officially released, you cannot change the price we have agreed on, nor can you reduce the quality of the iPhone. If you agree to these details, we will It still needs to be negotiated slowly.”

"My bet is, if the iPhone doesn't reach 30 million global sales in this period of time, then, your Facebook shares, your Apple, and all the technology patents for the iPhone, including the system it uses , all belong to me.”

Wen Ming laughed. He understood that in this VAM agreement, the most valuable thing is not Apple, nor Facebook shares, but the technologies used by the iPhone.

Before Teresa Roy did not mention these technologies, it does not mean that his analysts did not see the value of those technologies, just the cooperation of the iOS system and iPhone hardware can open up the iPhone market. Although it may not be able to create a sales volume of 30 million a year, it can definitely be successful.

"So, it's time for me to make a condition?"

Wen Ming looked at Teresa Roy who laughed again, and felt that the other party looked like a fox preparing to steal.

"I need you to solve the cost of 8 million iPhones for me, and increase the first shipment of iPhones to 10 million units."

Wen Ming didn't have much face in front of those hardware suppliers, but Teresa Roy did. He only needed a small deposit to get those hardware suppliers to produce the parts needed for iPhone 4 for Apple.

Because Teresa Roy's worth is close to 10 billion U.S. dollars, and the total cost of the additional 8 million iphone4s is only 2.4 billion U.S. dollars, and because of the large quantity, the cost can be further reduced.

In other words, Teresa Roy does not necessarily have to directly take out 2.4 billion US dollars in cash.

After putting forward his request, Wen Ming still needs to say what he is going to pay.

"If the global sales of iPhones reach 30 million units within the time agreed between you and me, then you can choose to repay the final payment for the 8 million iPhones for me, and then use a total investment of 2.4 billion U.S. dollars, with a valuation of 150 billion U.S. dollars. Apple in dollars."

"Or, if you choose me to pay the final payment, then you will get a cash return of about 300 million U.S. dollars."

Speaking of his conditions, Wen Ming really hoped Teresa Roy would choose the latter. It seems that the interest of 300 million US dollars is very high, because Teresa Roy's investment is impossible to be 2.4 billion US dollars, maybe only 20% A deposit of about 480 million US dollars in cash.

With an investment of 480 million U.S. dollars, it is simply incredible to earn 300 million U.S. dollars in interest in one year.

But for Wen Ming, if all goes well, the additional 8 million iPhones can provide him with at least 1.59 billion US dollars in hardware profits, just hardware profits, if software profits are calculated...

"Mr. Roy, please tell me your choice, join or refuse, the former or the latter?"