Urban: Becoming a principal from a junior college!

One of the characteristics of most ordinary people is that they love to watch the excitement and follow the trend.

In the past, Mao Mao Porridge was not very popular, so naturally no one was interested.

But it's different now.

A children's animation has achieved such high ratings.

And it’s not just kids who love watching it.

Even adults who watched it with their children praised this animation.

This naturally aroused everyone's curiosity.

I immediately wanted to see what happened.

So, under this trend, Mao Mao Porridge naturally became popular.

Kitten Porridge is one of the best works in children's animation, whether it is pictures, dubbing or soundtrack.

Not to mention that the animal images inside are carefully designed and extremely cute.

Excellent quality, coupled with a solid and down-to-earth modern life script.

Make children happy at the same time.

It can also bring a touch of touch to adults inadvertently.

So just a few days.

The play count of "Mao Mao Porridge" quickly exceeded 100 million at a speed comparable to a rocket launch.

The Internet is full of discussions about kitten porridge.

"The plastic bestie relationship between the kitten and the hamster makes me feel like I was secretly photographed by Star Academy. Remember to pay the copyright fee."

“I’ve been a member and caught up on the latest stuff all at once. I can only say that I’m not even as good at dealing with certain things as Kitten Porridge!”

"Kitten porridge is too boring for junior high school students and too childish for high school students, but for me, a college student, it's just right."

"Quick update, quick update, even if I didn't follow Korean dramas so eagerly at the beginning, I want to watch The Windmill tonight."

"The students of Star Academy are really amazing. They can make children's animations so original and creative. It's really amazing."

"This makes me look forward to the rumored big move of Star Animation Company even more!"

"Looking at Mao Mao Porridge, my back molars were shattered. I have high school classmates who are in the production team of Mao Mao Porridge. I heard that after Mao Mao Porridge was launched, each of them received almost 300,000 yuan. The bonus also gave me a week of paid leave. I was really upset..."

"The treatment is so good. No wonder the students can create such good works. Xingchen Academy respects its students and gives them the best treatment. The students will naturally do their best to repay the favor!"

"..."

Suddenly, the whole Internet was talking about it.

TikTok is full of relevant clips.

Related terms such as plastic sisters and family throne are even more widely spread.

Attracting the attention of more domestic people.

At this moment, everyone knows.

The popularity of kitten porridge has been unstoppable.

Thinking of the hot search that everyone discussed about Star Academy's first hit, many people silently deleted the discussion they posted.

Over the next few days, the heat hit me.

The topic of kitten porridge is also growing.

It even inexplicably sparked a discussion about "cat tattoos on the body of the cat, applause for the public".

Let the heat come out again.

The ratings of "Mao Mao Porridge" on Channel 1 are even closer to 1.5.

This has set a record for children's animation on television.

The most important thing is that most young people who want to catch up do not have TVs in their rented houses or dormitories.

There is no way to watch the updates on Channel 1, so I can only watch them on the website.

Otherwise, the ratings of Mao Mao Porridge will definitely skyrocket.

In Penguin Video, the number of views of Kitten Porridge has already exceeded 100 million.

The boss inside Penguin Video was pleasantly surprised.

Even if there are 1.4 billion Chinese people.

But it’s still not easy to reach 100 million views.

Many big star TV series can reach over 100 million yuan, but they actually have some merit.

But he knows best whether to like the children's animation "Mao Mao Porridge" or not.

It's a miracle that a children's animation can be so popular.

Penguin Video is even more profitable in this wave of popularity.

The number of video members has increased by more than 1.2 million in just one week.

Plus related advertising revenue.

Definitely a huge profit.

The only pity is that the first season of Kitten Porridge only has thirty episodes.

It's going to end tonight.

This made them eager to contact Xingchen Animation Company.

I would like to know if the next season of Kitten Porridge has been approved and when it will be completed.

They can’t wait to get the rights to air the second season of Kitten Porridge.

at the same time.

Major video platforms are looking forward to the big universe animation series that Xingchen Animation Company is investing heavily in.

After all, a children's animation can become so popular if it is made by Xingchen students.

The highlight of Xingchen Animation Company will definitely be more exciting.

Whoever can win it will definitely get huge traffic.

…

In the office.

Ye Chen immediately smiled when he heard the news from the animation company that Penguin and Channel 1 wanted to pre-order the next season of Kitten Porridge.

Both companies made new offers.

Channel 1 raised the offer to 200,000 yuan per episode.

Penguin Video raised the price to 600,000 yuan per episode.

Compared with the price in the first season, it has doubled.

That's a pretty good number.

Because "Kitten Porridge" is a simple children's animation, the production cost is not high.

The price of an episode of Channel 1 is 200,000 yuan, which is completely enough to cover the cost, and there is even a large balance.

As for the 600,000 yuan from Penguin Video, it was pure profit.

An episode of Xiaomao Zhouzhou is only five or six minutes long, and it comes with the opening and ending songs.

In other words, Penguin Video paid 100,000 yuan for each minute.

This price is quite good.

As for overseas, the work efficiency overseas is not very high.

Even the translation and dubbing are not finished yet.

It has not been launched yet.

However, with the quality of Xiaomao Zhouzhou, even if it cannot become popular, it will definitely not be difficult to get market recognition.

The price of the online broadcast rights of the second season overseas will double.

If calculated in this way, it is not a problem to make 40 to 50 million yuan just for the broadcast rights of the second season.

This made Ye Chen sigh.

The cultural industry is indeed profitable.

It is much easier to make money than the real industry.

At the same time.

Ye Chen also received the schedule sent by the students of the Xiaomao Zhouzhou group.

Since Xiaomao Zhouzhou became popular in China.

The students' negative emotions were swept away.

Confidence and fighting spirit were directly raised.

The schedule they sent clearly stated that they planned to produce two more seasons of the Little Cat Zhou Zhou animation within three months.

To accumulate popularity.

Then they would make a big movie of Little Cat Zhou Zhou.

Try to release it on Children's Day next year.

Ye Chen could feel the students' enthusiasm for work just by looking at the schedule.

It can only be said that it is rare to see such workers who take the initiative to increase their workload.

But thinking about the money the students got, Ye Chen felt it was reasonable.

Ask yourself, if Ye Chen was just an ordinary worker, he would definitely work hard when he joined Xingchen Animation Company.

After all, the harder you work, the greater the reward.

When hard work can be rewarded, who would be willing to give up?

As for whether Ye Chen agrees, of course he agrees.

As long as the plot of Little Cat Zhou Zhou animation is not bad.

It will definitely make money.

As for the animated movie, it also has great potential. In the past two years, animated movies have broken box office records.

And Little Cat Zhou Zhou is not just a children's animation, it has a sense of being suitable for all ages.

The audience is very wide.

The only problem is the plot. For a short story unit drama like Little Cat Zhou Zhou, how to create an animation with a duration of at least 120 minutes is a big problem.

If it is about saving the world or something, it will definitely not match the tone of the original work.

But if it is still an ordinary daily story.

If you watch it in the cinema, it will seem unexciting.

Ye Chen really wants to know if the students can solve this problem.

Although movies make money, if they are not well made, it will affect the reputation of the entire series.

For example, there was once a very popular movie "The King's Avatar".

As a result, a rubbish movie was made to make money.

The reputation suddenly fell and it was directly cold.

But what Ye Chen didn't expect was that only two days later, the Little Cat Zhou Zhou team sent a big movie plan.

After reading the plan, Ye Chen's eyes lit up.

These students of his are really a group of geniuses.

They actually set the theme of the big movie as travel.

In short, the Zhou Zhou family in the movie will travel to various places, and various interesting things will happen according to the local characteristics.

A complete trip is a movie.

Ye Chen thinks this idea is very good.

Traveling can allow the protagonist's family to go to a new environment and bring new fun to the audience.

With travel as the theme, there is no need to worry about the loose rhythm.

At the same time, there is no need to worry about the sequel.

Just change the city for the next movie.

Different cities have different customs and can produce different stories.

You can even shoot foreign cities.

At the same time, as long as the movie depicts the tourist city beautifully and interestingly, and shows the customs and customs that can attract people, it may even influence the audience to travel.

If the movie is good.

Then there may even be cities and countries that take the initiative to pay and beg Xingchen Animation Company to create movies to help them promote the tourism industry.

"Something!"

The more Ye Chen thought about it, the more he felt that the students' creativity was simply too genius.

And then read on.

The students of the Xiaomao Zhouzhou group planned to let the protagonist's family travel to the Magic City in the first movie.

But the customs and customs of the city are definitely not something that can be fully understood by checking on the Internet.

You have to experience it in person.

So it is also written in the plan.

It would be best if the group could be approved to live in Shanghai for a month to experience the local customs and architectural landscape.

Ye Chen nodded, it was reasonable.

But on second thought, why does it feel like a public-funded tour?

If there is one movie of Little Cat Zhou Zhou every year.

Wouldn't the students have to travel around the world?

The person in charge asked about the budget and quota for going to Shanghai.

Ye Chen thought about it and made a straightforward decision.

As long as it does not affect work, anyone who is willing to go can apply for a paid inspection in Shanghai.

After all, whether it is script writing, environmental design, drawing, etc., you need to see Shanghai with your own eyes and live in Shanghai to understand the city of Shanghai and create excellent scripts.

In this case, everyone who wants to go can go.

Anyway, Little Cat Zhou Zhou is very popular.

According to the consumption standards of Shanghai, giving students a budget of 30,000 per person to stay in Shanghai for a month should be enough.

The group of 30 people is only a million.

Compared to the value created by students, this expenditure can only be said to be a drop in the bucket.

…

Because Xiaomao Zhouzhou is popular enough.

Related IP authorization applications have been sent to Xingchen Animation Company like snowflakes, and there are countless of them.

After all, there are not too many manufacturers with vision.

The plot of Xiaomao Zhouzhou is interesting, and the characters are extremely cute.

It is deeply loved by children and women.

There are many discussions on the Internet about when Xiaomao Zhouzhou will release figures and dolls.

Even some pirated products have appeared on the market in bits and pieces.

For example, there are already some low-quality toys on a certain Duoduo.

Some stores that grab dolls also have similar dolls.

Xingchen Animation Company doesn't care about these small workshop-style small fights and doesn't react much.

Because they know it's difficult to manage.

After all, this is the environment in China.

At most, they occasionally complain to major e-commerce platforms and remove a batch of them.

It is impossible to completely eliminate it.

But well-known manufacturers certainly don't dare to come secretly. After all, if they dare to infringe, Xingchen Animation Company will sue them.

There are many applications for cooperation.

After discussing with the person in charge of the animation company, Ye Chen decided to authorize moderately.

In short, although IP authorization makes money, it cannot be authorized to everyone.

This will over-consume the market potential of Xiaomao Zhouzhou.

And it is necessary to find a large manufacturer to cooperate with to ensure the quality of IP co-branded products.

Only in this way can the vitality of Xiaomao Zhouzhou be guaranteed.

Let Xiaomao Zhouzhou live as long as the image of Mickey Mouse Tang Laoyang.

Ye Chen selected from a large number of cooperative companies.

Finally, a few satisfactory ones were selected.

The first is Chenguang, with a licensing fee of 3 million and a licensing period of one year.

It is planned to make a set of Xiaomao Zhouzhou stationery set.

Including pencil cases, pencils, erasers, rulers, etc.

The characters in Xiaomao Zhouzhou will be printed on them.

Ye Chen thinks this cooperation is good and can increase Xiaomao Zhouzhou's popularity among children.

Then it is KFC.

It is planned to launch a children's meal of Xiaomao Zhouzhou.

You can get a figure of a character in Xiaomao Zhouzhou's family by purchasing the meal.

As for the price, Xingchen Animation Company can get 20% of the package sales.

The authorization period is half a month.

Ye Chen also agreed directly to this.

KFC often launches similar activities, such as Doraemon, JOJO Stone Gate co-branded and so on.

Such packages are more expensive than ordinary packages.

But the toy manufacturers that KFC cooperates with have very good production level and can perfectly restore the anime image.

So it is very popular among young people.

It is often seen that young people go to KFC to buy children's packages for hand-made toys.

Some people even drive dozens or hundreds of kilometers to McDonald's in remote locations to buy packages and specify the characters they want in order to collect dolls.

KFC plans to launch 500,000 packages.

Each package is 40 yuan.

Xingchen Academy takes 20%, which can almost get more than 4 million IP licensing fees.

It is a good cooperation.

Then four partners were selected.

Roughly speaking, the annual income is about 20 million.

Not particularly much, but enough to surprise people.

After all, for IP licensing, Xingchen Animation Company does not have to do anything.

The only thing to do is to supervise the quality of IP co-branded products.

It is not an exaggeration to say that these 20 million are earned without doing anything.

After all, this is only the first month after the release of Xiaomao Zhouzhou.

After that, with the update of season after season and the release of big movies.

The popularity will increase, and the number of fans will increase.

The IP licensing fee will naturally rise accordingly.

What's more, this is only the domestic licensing fee.

If it becomes popular abroad in the future.

The income will definitely explode directly.

At this moment, Ye Chen felt the happiness of Disney.

Holding an IP, you can really make money without doing anything!

The success of Xiaomao Zhouzhou represents a small step forward for Ye Chen's Xingchen Paradise plan.

He has the first image that may grow into a national IP.

In the future, there will be more and more such images.

After all, Xingchen Animation Company will continuously accept graduates.

At that time, there will be more and more groups.

Wait for three to five years, or this generation of children will grow up.

The number of IPs accumulated will be unimaginable.

At that time, let the students of civil engineering build Star Parks all over the world.

Or buy a cruise ship and organize a Star Animation Tour.

You can even buy an island and turn it into an animation sanctuary.

In short, as long as you have enough IPs.

There are too many ways to realize it.

While thinking about it, Ji Xiaozhu of Er Feiyan came to Xingchen Academy to have dinner with Ye Chen.

At the same time, they also talked about wanting to obtain the IP authorization of Xiaomao Zhouzhou.