Video Game Empire
Chapter 506: deeper purpose
ps: First draft, typos have not been revised!
That's right, the script in Spielberg's hands is "Jurassic Park", a crazy rich man funded scientists, extracted from the body of an ancient mosquito sealed in an amber, and extracted the mosquito that was sucked by it. Dinosaur blood.
Scientists thus obtained the na information of dinosaurs and resurrected these prehistoric creatures 65 million years ago. The investors of the project have used this to create a huge dinosaur park on a desert island.
But on the first day Dinosaur Park opened for business, a sudden tornado accidentally destroyed all the electrical facilities on the island. The originally well-designed computer management system collapsed in an instant, all the dinosaurs began to flee the control area, and a serious disaster immediately fell on the tourists and researchers on the island!
"Mr. Spielberg, the production of "Before Kung Fu Panda" has allowed us to accumulate enough experience in technology (computer graphics technology). The half-minute work just now should also convince you that the current computer The technology can reach a level that some Hollywood dǐng top model makers cannot achieve!
For example, in the scene of the Tyrannosaurus rex preying at high speed in the easter egg just now, it is actually very difficult to shoot with props, but technology can perfectly solve these problems! ℉◇dǐng℉◇ǎn℉◇小℉◇ said, .≤.≮o and I hope that you can direct this "Jurassic Park", bringing a shocking visual feast to movie fans all over the world, creating a A whole new chapter in the film industry! "Li Xuan said straight to the point.
Making a real T-Rex with a computer is far more difficult than making a cartoon anthropomorphic panda! But the sensational effect that a "Jurassic Park" can produce is far from what "Kung Fu Panda" can match!
In another time and space, when "Jurassic Park" was released in 1993, it smashed the global box office of 900 million US dollars in one fell swoop, which truly opened the prelude to Hollywood blockbusters sweeping the world! To know the 1993 movie ticket price. Much lower than twenty years later!
"Mr. Lee, how much did it cost to shoot this scene?" Spielberg asked calmly.
He is no stranger to technology, whether it is the previous "Alien" or the "Empire of the Sun" he just finished shooting, there are some special effects applications. It's just that the technology of the 1980s was only a supplement to movie props.
Such as another famous Hollywood director Lucas. In order to shoot "Star Wars", the special effects studio of Industrial Light and Magic was set up. But technology didn't become part of the movie's stunt until Star Wars II was actually known.
Another time and space where technology really burst into brilliance was in the 1990s. For example, the 1000 robots in "Terminator 2"; for example, in "Jurassic Park", a dinosaur with a very real texture; another example is the big ship in "Titanic"!
Director Cameron did build a big ship when he was shooting this epic movie, but it was just a model. The giant sea monsters with towering chimneys and majestic morale that really show in the movie are all synthesized by computer technology in the later stage!
"Mr. Spielberg's eyes are on fire. This video is actually experimental! Our technicians have done a lot of work on existing computer graphics technology in order to more likely represent the real texture of the dinosaur's skin, muscles, and movements. breakthrough and innovation!
I set up an Oriental studio for this purpose. To tell you the truth, I have invested 50 million US dollars in this small company with a total of only 100 employees! According to the calculations of our technicians, if the above-mentioned quality picture is synthesized by computer, the cost per second is about 25,000 US dollars.
That is to say, if you make a 90-minute movie that is completely synthesized by computer special effects. The total cost will be over $100 million or so! Of course, this doesn't make much practical sense. A movie's success with audiences isn't something that can only be solved by stacking up a lot of stunt shots. Also need a good script, good actors, and a great director who thinks a good story will be presented on the screen! "
Li Xuan also knows that the best way to talk to the most dǐng figure in the film industry like Spielberg is to be honest enough on both sides. The other party found out that the technology cost a lot of money, but Li Xuan still believed that he could convince the other party.
So he paused. He continued with a smile and said, "I think special effects should play an important role in a movie! In a 90-minute movie, 15 minutes of special effects are enough! If it costs $1.5 million per minute, then some The investment is about 22.5 million, so I simply set aside a budget of 25 million!
As for the rest, I am also willing to invest according to the budget of Hollywood dǐng blockbusters! Because the current computer stunts can not completely replace the props. Given that the real protagonists in this Jurassic Park are actually all kinds of dinosaurs, a lot of props need to be made. This is a lot of money, and I'm willing to invest another $35 million. So the total investment of this "Jurassic Park" will reach 60 million US dollars! "
A $60 million investment would be the most expensive Hollywood movie ever made. You must know that the final step of the "Star Wars" trilogy "Return of the Jedi" released a few years ago, the total investment is only 32.5 million US dollars!
After the end of the "Star Wars" series, Hollywood seems to have fallen into a low ebb, and production costs have not risen but fallen. For example, another sci-fi blockbuster series "Star Trek 4" released last year cost only 25 million US dollars!
And if Hollywood's conventions are followed, the promotion cost will be half of the production cost, which means that the total cost of "Jurassic Park" will reach 90 million US dollars! A movie has to make at least $200 million at the box office to be profitable! And last year's box office champion in the United States, "Top Gun" starring Hollywood's new generation of handsome Tom Cruise, has a total box office of only 176 million US dollars!
Therefore, it is difficult for these film companies in Hollywood to make up their minds to shoot such an epic movie, but Li Xuan dares to play! In fact, in terms of the exploration of special effects in movies, Lucas, the director of "Star Wars", is undoubtedly more suitable.
But although Li Xuan is not afraid of investment failure, he does not mean that he is really willing to waste his money. Although Lucas is not inferior to Spielberg in terms of fame, he actually does not have any other performances except for a "Star Wars".
For example, the production cost of "Shen Soldiers" directed by him is as high as 30 million US dollars. But after it was released last year, it only received 38 million box office, which made Universal Pictures suffer a dull loss!
And Spielberg's performance is undoubtedly much brighter. The already released "Jaws", "Alien", "Raiders of the Lost Ark", and the yet to be released "Saving the Big Screen Ryan", "Schindler" The List", all of which are well-known masterpieces. And the director of "Jurassic Park" in another time and space is Spielberg, so Li Xuan naturally chose Lao Si without hesitation!
And for such a big production. Spielberg's statement that he was unmoved was naturally false. When Asian Films sent the script of "Jurassic Park" and an investment plan of 60 million US dollars to Spielberg's agent, the other party immediately gave an enthusiastic response.
After Li Xuan personally invited the Hollywood director, Spielberg personally flew to Hong Kong for inspection. To know that his new film "Empire of the Sun" is still in intense post-production, Spielberg left the film and ran to Asia, which is enough to show how much he attaches importance to this project!
And the easter egg hidden at the end of the cartoon "Kung Fu Panda" just now really gave the famous Hollywood director a surprise. If he had said it before, now he has basically made up his mind to accept the project.
certainly. Even if the two parties have a cooperation project, how to distribute the benefits is definitely a very complicated thing for such a super project. Spielberg, as one of the most dǐng directors in Hollywood, naturally his team has to fight for enough benefits for him.
And Li Xuan spends a lot of money to bet, and naturally he must maximize his own interests! "Jurassic Park" wants to recover the cost, it is bound to be distributed globally, and the North American market is the most important. Therefore, according to the plan of Asian Films, which is responsible for coordinating the implementation of the project, it will also attract a Hollywood giant to participate in the investment. In order to better enter the US market after the film is completed!
And in order to cater to foreign audiences, especially American audiences. Jurassic Park will be as Hollywood-like as possible. But the Asian film industry naturally has some demands of its own, such as letting its own actors play the leading roles in order to take the opportunity to break into the American market.
It is undoubtedly a good choice to go to the top male actor of the brokerage company, Fa Ge. At the beginning of the year, he had already made a wave of his face in front of the American audience with "Sleepless in Hong Kong"! If he can pass "Jurassic Park" again, impress more fans. Whether it is for him or the Asian Entertainment Company, there are great benefits.
It is actually very difficult for a yellow-skinned Asian actor to be generally accepted by Western audiences. And "Jurassic Park" is actually a good springboard, because the real sales of the movie are actually dinosaurs, and the influence of the actor's fame and skin color on the fans' viewing emotions has been minimized.
And only actors in Hong Kong appear again and again in front of American audiences, making them feel accustomed to it. It will gradually become a reality that Hong Kong production companies such as Asia Films will enter the United States, the world's largest film market, to gain a piece of the pie. And only after possessing the strength to counterattack the US market, when Hollywood blockbusters swept the world in the 1990s, can the Hong Kong film industry be able to resist a little more!
Of course, Li Xuan's purpose of promoting the "Jurassic Park" project in advance is not all to pave the way for the Hong Kong film industry. This is actually just a side benefit, the bigger purpose is to promote the development of Dongfang Studio and Dongfang Group in the field of computer graphics!
But in addition, Li Xuan actually has another important purpose, which is to expand the layout of the Oriental Group in the field of digital video in advance! The ra company, which was annexed by the Oriental Group, has the highest quality asset is the nb broadcast company, the largest TV network in the United States.
In addition, ra's radio and television business also accounts for a large proportion of the company's total assets. By transferring the manufacturing process of these businesses to Asia, Dongfang Group has built the largest TV industry base in China in the deep-sea special zone, which has greatly improved its position and influence in China.
Moreover, after only retaining marketing and part of the core R&D team in the United States, ra can finally go into battle lightly. Compared with Japan's home appliance giants, it now not only has no cost disadvantage, but has turned around and started to take the initiative to fight price wars.
In addition to TVs and radios, there are actually many other good things to discover in ra's product line! For example, ra company also has a very considerable market share in the field of American imaging products!
For example, although ra company does not have the core patent of video recorder, but through its channel advantage as a local snake, it directly let a Japanese company (Victory Company) as its OEM, and still has a place in the video recorder market in the United States! Since the 1970s, whether it is cameras, video recorders or camcorders, Japanese electronics companies have gradually formed a more and more powerful technological monopoly in the field of imaging.
But with the beginning of the 1980s, the field of imaging began to usher in the transition from the film era to the digital era, which gave ra a chance to cut a **** path from the Japanese iron wall.
Li Xuan understood from the beginning that it was impossible for RA to compete with Japanese companies in the analog era, so he put the focus of competition on the digital era early on. ,,, p3, these products will be the company's new profit growth after TV.
After all, as one of the most well-known electronic brands in the United States, the channels and goodwill it has accumulated over the past 100 years, if it only acts on such products as TVs, is indeed a bit too wasteful!
Before ra company was acquired by the Oriental Group, it was not advisable for UUkanshu www.uukanshu.com to sell real estate, sell insurance and other nonsensical diversification expansion, so the best way to develop is in the electronics industry, relying on its own technology Accumulate and expand horizontally! After all, when RA was acquired by the Oriental Group, it was a company with a market value of up to five billion US dollars. Li Xuan could not let such a large company not want to make progress!
This investment in "Jurassic Park" is also an exploration by Li Xuan for ra's image digitalization strategy. The car used for this movie will be a broadcast digital camera newly developed by ra company! Jurassic Park will boldly ditch film and embrace digital photography!
The market for broadcast-grade photographic equipment is not very large, but its innovation direction is the vane of professional and consumer-grade cameras. The future (digital camera) is definitely a very attractive piece of fat, and the application of cameras in monitoring and other fields also has an extremely broad market!
If ra company wants to get a share in the future, the best choice is to become a format maker. In fact, it is the abbreviation of ao, and ao is actually a digital video format jointly developed by many famous home appliance giants such as Sony, Panasonic, Victory, Sharp, Toshiba and Canon.
It's just that because of the wide spread this time, it was directly used to code the digital camera! (To be continued.)
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