We're building a super chaebol in Hong Kong
#1076 - Ushering in a boom
When Landon Moore announced the price, the entire venue was stunned.
This price had exceeded everyone's expectations.
Originally, based on the current market prices of mobile phones, everyone thought that the YunSheng S4 mobile phone, such a remarkable and innovative new product, would be priced at least at $3,500 or even above $4,000.
However, now Hutchison Telecom was announcing a price of only $2,799?
Less than three thousand dollars, this price was already shocking.
And Motorola's new product, released just two months ago, was selling for $2,599.
Only $200 higher than Motorola's MicroTAC, who could have imagined?
In comparison, Motorola's MicroTAC now seemed to have a very low-cost performance ratio, even becoming a 'tax on intelligence.'
At this moment, many people knew that if the YunSheng S4 mobile phone didn't have any unexpected issues, the Motorola MicroTAC was basically doomed.
Seeing the cheering crowd, Landon Moore also smiled, knowing that this press conference was a great success!
"Next, we at Hutchison Telecom will announce another matter!" Landon Moore continued.
As soon as he said this, the entire venue fell silent, everyone wanting to know what he would announce.
"After the press conference, we will simultaneously launch sales in Oracle brand experience stores in all cities with mobile network coverage, such as New York, where all 18 Oracle brand experience stores will sell directly. Moreover, we have prepared 100,000 units of stock in the initial stage, and the factory is already in full production. Everyone can directly go to the Oracle brand experience stores to experience and purchase the products without pre-ordering!" Landon Moore announced another piece of good news!
This new mobile phone product could only be sold in cities with mobile signal coverage.
As for those cities that haven't yet been covered, even if they sold the devices, they wouldn't be usable.
At this moment, Motorola's CEO, Robert Galvin, could no longer sit still.
He stood up and, to the astonishment of those around him, turned and left the theater directly. He couldn't stay here any longer.
Dimensionality reduction, it was simply a dimensionality reduction attack!
Compared to this press conference, Motorola's new product seemed like nothing, like a clown.
Under such circumstances, it would be truly remarkable if Robert Galvin could still stay.
Most importantly, Motorola hadn't officially shipped yet. Although it had been released for two months, it was currently only accepting pre-orders, and even the stock would only be officially supplied in a few days.
But the YunSheng S4 mobile phone could be bought off-the-shelf upon release.
What did this mean?
It meant that the YunSheng S4 had actually been developed a long time ago, but it had simply not been released yet. After all, producing 100,000 units also takes a long time.
This showed that Hutchison Telecom had made very solid preparations this time.
Unlike Motorola, which was essentially just selling a PPT, showing off the device at the press conference, and then no one could actually experience it, only accepting pre-orders.
With such a difference, how could Motorola's new product compare to Hutchison Telecom's new product?
Compared to reading news in the newspaper, it was obviously clearer to hear it live.
The Q\u0026A session lasted a full hour before Landon Moore announced his departure.
The press conference ended, concluding with enthusiastic applause from everyone.
Although there was no hands-on demonstration at the press conference, everyone knew that this step was dispensable for Hutchison Telecom.
Because, the next day, everyone could go to Oracle brand experience stores everywhere to buy it.
"Mr. Wei Li, we succeeded!" Landon Moore said excitedly on the way back to the hotel.
"Yes, we succeeded." Wei Li also smiled.
The YunSheng series models could create very large profits for their Hutchison Whampoa Group, profits that were in no way inferior to the Oracle computers of the Su Corporation.
This was also one of the main assistants for Hutchison Whampoa to compete with the Su Corporation.
Judging from the situation at the venue, they knew that sales of the YunSheng S4 would definitely not be low.
Since Hong Kong became the first city to develop a cellular mobile communication system, after more than 4 years of development, almost all major cities in the world have now introduced mobile networks, which means that their market is wider and their user base has greatly increased.
Not to mention anything else, even major mainland cities such as Yangcheng, Pengcheng, and Shanghai have cooperated with Hutchison Telecom to cover mobile networks.
Not to mention those developed medium and large cities in Europe and the United States.
According to the latest statistics, more than 300 cities have now covered cellular mobile communication systems, and they are still increasing rapidly.
And Hutchison Telecom, as the first communication company to cover cities with cellular mobile communication systems, has also been invited by many large cities in countries without independent development capabilities, taking on many businesses and providing Hutchison Telecom with a lot of profits.
It can be said that although Hutchison Telecom is only a subsidiary of Hutchison Whampoa Group, if it is singled out, it is enough to compete with many world business giants.
After returning to the hotel, Wei Li called Su Cheng, the boss who was still in Hong Kong, to report on the situation of the product launch.
"Boss, if there are no accidents, our product launch this time has been a great success!" Wei Li's tone seemed to carry a smile, which Su Cheng could feel even thousands of miles away.
"This is our normal operation. By the way, did Motorola's CEO, Mr. Robert Galvin, attend?" Su Cheng asked with a smile.
Su Cheng also knew about the invitation of technology大佬, including Motorola's CEO, Robert Galvin.
It's just that he didn't go to the scene after all, so he didn't know exactly which big figures attended the product launch.
"He came. All the technology大佬 we invited came. Some大佬 that we didn't invite also came. However, Mr. Robert Galvin left angrily after Mr. Landon announced that our new product would be available for sale. I was sitting not far from him, and there wasn't a trace of a smile on his face when he left!" Wei Li laughed.
"Hopefully, they won't think we're targeting them!" Su Cheng laughed.
In reality, Su Cheng wasn't afraid of Motorola at all. So what if he offended them?
He had many good friends in the United States, tech giants, most of whom had good relationships with him.
In fact, he was also a major shareholder in Intel and Apple.
In the blink of an eye, it was the morning of July 2nd.
At that moment, in all the cities in the United States that had mobile signal coverage, the Oracle brand experience stores were crowded with long lines.
And at this moment, these stores were not even open for business yet.
Everyone already knew about the Yun Sheng S4, this new product, through some TV programs and even radio broadcasts. In addition, the morning newspapers had also reported on it. The newspapers had detailed last night's press conference through articles, pictures, and other means.
Although most people were unable to participate in this product launch event in person, those who received the news wanted to experience the real device for themselves. Regardless of whether they had thought about buying it or not, at least, they wanted to experience it first.
New York, Los Angeles, Chicago, San Francisco, and so on, Oracle brand experience stores in various cities seemed to have gone crazy, with lines of hundreds or thousands of people forming giant dragons.
When the business hours arrived, the stores opened, and everyone swarmed in.
Fortunately, the Oracle brand experience stores in various places were well prepared, so they hired security guards in each store to maintain order and prevent accidents.
There would only be so many people in the first few days. After this period, there would basically not be so many people, and then there would naturally be no need to invite these security guards again.
A few days wouldn't cost much money.
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Times Square, New York, Oracle Brand Experience Store, this store is New York's largest flagship store, with an area of more than 500 square meters.
At this moment, the store was already crowded with people, and everyone hoped to experience this newly released phone.
Some rich people were simply straightforward. They didn't even bother to experience it and directly took out money to buy it. There were quite a few of these people, because many people had great faith in the quality of Yun Sheng series products.
This was the reputation built over the four years from the Yun Sheng S1 to the Yun Sheng S3 series.
As a result, it was able to reduce the foot traffic in these Oracle brand experience stores, because many people paid to buy and leave. $2799 was just a small amount of money for them.
And there were naturally many users who wanted to experience it.
"Hurry up, it's my turn to experience it." A tourist was trying out the phone in front, and was enjoying playing a game, when the person behind him couldn't help but remind him.
"What's the rush? My one-minute experience time isn't up yet!" The tourist in front said without turning his head.
Each tourist could only play for one minute, which was a very helpless measure. After all, there were too many people. If someone kept occupying it, then the people behind wouldn't be able to experience it.
This store took out a full ten phones for everyone to experience, which meant there were ten long lines.
Finally, at the reminder of the clerk, one minute was up, and the tourist who was trying it out reluctantly handed the phone back to the staff, and the staff handed it to the next tourist to try out again.
And the tourist who had just finished playing had already come to the counter and said without hesitation: "Give me one!"
His monthly salary was only two thousand US dollars per month, which meant that buying one would cost him more than a month's salary, but at this moment he did not hesitate at all, because he had already fallen in love with this very technological product.
Hutchison Telecom and Oracle Computer Company are indeed innovators in the world of technology. They can often come up with some amazing products, such as this new product, which is enough to shock many people.
Who would have thought that mobile phones could actually be combined with entertainment?
But Hutchison Telecom thought of it, and directly put it into action.
"Give me one."
"I want one too."
"Also, give me a communication package."
… …
The line for the trial was non-stop, and the sales area at the counter was almost non-stop as well. The money counter was verifying money almost every moment, and the revenue of Oracle brand experience stores was also increasing.
The Oracle brand experience stores were already accustomed to this situation.
Because every time Su Cheng's companies released some new products, they might encounter this phenomenon of a large number of people queuing up to try and buy, so even in the face of such a huge flow of people, the staff were not flustered at all. This was the benefit of frequent experience.
Not only in New York, but also in many Oracle brand experience stores around the world.
Although due to the time difference, Oracle brand experience stores in each region did not start business at the same time, it was only a matter of time difference. The final experience was basically the same.
Including Hong Kong, Hong Kong's time difference was half a day earlier than New York, so Hong Kong's sales actually started earlier than New York. When New York was holding the press conference, Hong Kong had already started selling.
"This phone is really good, I'll buy it."
"It's worthy of being a new product from Hutchison Telecom, I want to be a loyal fan for life!"
"My Yun Sheng S1 can finally be eliminated."
"Damn, I just bought Yun Sheng S3 last month, but now I already feel that the Yun Sheng S3 mobile phone is no longer attractive. What should I do? I want to change to Yun Sheng S4."
"Is there even a need to think about it? Just sell the Yun Sheng S3 at a low price and switch to Yun Sheng S4. Although the Yun Sheng S4 is not much more expensive, there are still many people who can't afford it. These people are already very satisfied with a Yun Sheng S3."
"That's right, I won't consider it anymore, I'll directly replace it with Yun Sheng S4. I can already imagine the envious eyes of those girls when I have this phone. This is definitely a new generation of chick magnet!"
"This phone is so handsome, full of technology!"
"Yeah, in comparison, Motorola's newly released product is simply industrial waste. It is said that 100,000 units have been pre-ordered. I guess these people all regret it, haha!"
… …
Hong Kong is Hutchison Telecom's home turf, and the fan base here is larger than in other regions.
For example, although Motorola and other phones have also entered the Hong Kong market, it is difficult to open up this market in Hong Kong, because everyone basically buys Yun Sheng series products. As for other mobile phone products?
There is no advantage at all, why buy them?
In Hong Kong, Su Cheng is the king of the business world. (End of this chapter)
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