We're building a super chaebol in Hong Kong
#197 - Experience store opening plan
After the matters were explained clearly, the affairs at Hutchison Telecom were also settled. As for the follow-up issues, Wei Li would be responsible.
As the president of a company with a market value of several billion, if he couldn't handle such matters, he would be incompetent.
Coincidentally, it was already lunchtime.
After leaving Hutchison Telecom with Wei Li, the two of them prepared to have lunch in a nearby restaurant's private room, and also chat about the recent developments of Hutchison Whampoa.
"Boss, that brand experience store you mentioned, that idea is really great. After discussing it in detail with Mr. Yang Chaoye, we decided to immediately start selecting locations worldwide. The first batch of ten stores will open within a week after the launch of Oracle Computer from the Su Corporation," Wei Li said with a smile.
"Won't the time be a bit rushed?" Su Cheng asked in surprise.
It was already September 14th, and there were only half a month left until the Oracle Computer launch event arranged by Yang Chaoye.
Even if the opening time was postponed by a week after the computer launch, site selection, decoration, company registration, and so on, twenty-odd days was indeed a very tight schedule.
"It won't be, because the heat will still be there within a week of the launch, which is conducive to building the awareness of our brand experience stores. If the opening is too late, the heat will drop, which will be detrimental to the opening effect of the brand experience stores.
Moreover, we have already allocated the work. For the first batch of stores, Su Corporation is responsible for setting up 4 experience stores in Europe, Hutchison Whampoa Group is responsible for setting up 4 experience stores in the Americas, and the other two in Asia are in Hong Kong and Tokyo respectively.
We have already discussed that both groups will use the same store name in the future, without having to operate separately. After things stabilize, the two parties will jointly form a joint venture company to create a chain of brand experience stores for separate operation. Although this has its pros and cons, overall the pros outweigh the cons. As for the store name, it would be good to combine the representative brands of the two groups, such as Oracle \u0026 Hutchison Experience Store. Of course, the specific store name has not yet been determined and is subject to joint discussion.
Su Corporation has branches in Europe, so they are responsible for the European side, while we have branches in both Europe and the United States, so either side is fine. It is very simple for the person in charge there to select a location. Our requirements are also simple. The address must be selected in the most prosperous commercial area in the city center, and the store area is between 200 and 300 square meters. These requirements are very easy to meet, it's just a matter of how high the rent is.
Giving them a week to find a store, I have already asked Hutchison Decoration Company to design the decoration style. When the time comes, the decoration and company registration will be carried out simultaneously. The decoration can be completed in half a month. If the time is well controlled, it won't feel too rushed. After everything is done, our products will be able to reach every experience store smoothly," Wei Li replied.
Both groups are Su Cheng's personal enterprises. Combining them is indeed beneficial to both enterprises, as long as the product quality is guaranteed, otherwise, it is easy to create conflicts.
"Have the cities been determined?" Su Cheng nodded and continued to ask.
"Confirmed. For Europe, London, Paris, Rome, Madrid; for the Americas, New York, Los Angeles, San Francisco, and Toronto. Hong Kong is handled by Su Corporation, and Tokyo is handled by Hutchison Whampoa. After the first batch of stores is successful, we will quickly seize the time to lay out the next batch of chain experience stores," Wei Li said with a smile.
The experience store is equivalent to a small exhibition, and it is open every day, so that customers who need it can experience it at any time. This can be said to be a revolutionary innovation in this era.
Wei Li was looking forward to what kind of changes the emergence of such a model could bring to the products of their group.
Afterwards, the two discussed the problems encountered in the group's development.
Although Su Cheng doesn't have much experience in business management, he has insights that are decades ahead of his time. When he encounters problems that he doesn't know how to deal with, he can also seek advice from Xiao Ai.
Xiao Ai's knowledge storage contains many classic cases. Basically, a search can find a solution, which is much better than those search engines in later generations.
After eating and drinking enough, Su Cheng first sent Wei Li back to the Hutchison Whampoa headquarters building, and then thought about it and decided to go to the Jia Shi TV station building.
It had been half a month since the last time he went to the Jia Shi TV building. There were many beauties in Jia Shi, and Su Cheng still liked to go there to stroll around.
Half an hour later, the car successfully arrived at the parking lot of the Jia Shi Building.
The female clerk next door quickly noticed Su Cheng and told him again that President Liang had gone to the post-production department on the 4th floor.
He didn't stay to wait, but went directly to the post-production department.
The post-production department is one of the most important departments of Jia Shi TV station.
Post-editing, dubbing, special effects processing, etc., are all completed by the post-production department.
On the 4th floor, in the post-production department, Su Cheng saw Liang Shuyi who was directing the work.
Seeing Su Cheng, everyone stood up and respectfully shouted "Hello Boss" to him.
Su Cheng was already used to this.
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"Boss, it's rare for you to come to the TV station, why didn't you tell me earlier?" Liang Shuyi said with a smile.
"With you at the TV station, I'm relieved. Isn't it developing quite well now! Are you guys doing the post-production of 'My Date with a Vampire'?" Su Cheng asked curiously.
He saw a TV series playing on the TV in front of Liang Shuyi. Judging from the actors' outfits and the background, Su Cheng guessed that it should be "My Date with a Vampire".
"Boss, you guessed it right. It has been a while since the filming of 'Vampire Date'. Basically, every time we film an episode, we process the film as quickly as possible. Compared with martial arts films, 'Vampire Date' has the advantage of being set in a modern city, which saves us a lot of time for post-production.
Currently, 20 episodes of 'Vampire Date' have been filmed, and the post-production has also reached the 16th episode. In order to occupy more ratings, we plan to start broadcasting 'Vampire Date' on September 18th, which is next Monday, at 7 pm. Two episodes will be broadcast every night from Monday to Friday, 10 episodes a week, and then we will film and broadcast until the end," Liang Shuyi replied.
"How is the overall viewership of our TV station?" Su Cheng asked.
"The viewership of 'A Step into the Past' remains at a stable level overall, as do other old programs. However, the viewership of 'Boys and Girls, Charge Forward' has declined. Because of this, we plan to speed up the process and let 'Vampire Date' replace the broadcast time of 'Boys and Girls, Charge Forward'. As for 'Boys and Girls, Charge Forward', the broadcast time will be changed to 12 noon, and it will no longer be broadcast during the evening time slot," Liang Shuyi continued to reply.
Su Cheng still understood this. 'Boys and Girls, Charge Forward' is different from TV series. It doesn't have that kind of anticipation, it's purely an entertainment program, so it's normal for the ratings to decline.
"Let's go back to the office and chat, it's disturbing everyone's work here," Su Cheng said with a smile, looking at the surrounding employees.
"Okay!"
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