We're building a super chaebol in Hong Kong
#526 - Oriental Media Group
After hearing Chen Zhibai's question, Su Cheng was first stunned, but then he didn't rush to answer, but carefully thought about it.
Chen Zhibai was also not in a hurry, holding the telephone receiver like this, quietly waiting for Su Cheng, without disturbing him.
After a minute, Su Cheng spoke out: "I will talk about a few key points, you write them down, and understand their meaning, so that our rich list will not be afraid of any enterprise, even if others take the lead in creating a rich list in the beautiful country, we are not worried about not being able to compete with the other party."
Chen Zhibai's eyes lit up when he heard this, and he hurriedly said: "Boss, wait a moment, let me get a pen and paper first."
Su Cheng smiled when he heard this, and didn't say anything, just gave an "Um" sound.
Soon, Chen Zhibai prepared the paper and pen, and then picked up the telephone receiver again and said: "Boss, please speak, I am ready."
"I will only briefly say a few points, you must remember: First, strong foresight; Second, a spirit of non-compromise; Third, clear views; Fourth, unconventional, eclectic; Fifth, the power to influence the market; Sixth, concise and to the point!
With these few points, as long as you can do it, our Oriental Rich List will definitely be convincing to the vast majority of people, otherwise, no matter how fast we produce it, if others don't believe in this ranking, no matter how much we spend, it will be in vain," Su Cheng said directly.
Su Cheng was actually just stating the characteristics of the Forbes Group from his previous life. As long as Chen Zhibai can do these things, Su Cheng believes that the Oriental Press Company will definitely be able to replace the Forbes Rich List and become the most authoritative list-making enterprise in the world.
After Su Cheng finished speaking these key points, Chen Zhibai over there also wrote down Su Cheng's words.
These key points, from the literal meaning, are actually very easy to understand.
As a senior media person with a solid foundation in literature, Chen Zhibai naturally didn't need Su Cheng to explain them one by one.
Therefore, he didn't continue to ask, but after Su Cheng finished speaking, he said: "Okay, boss, I know what to do!"
"Do a good job, there are many extended small directions in the media industry that can make a lot of money. News media is just a small direction in the media industry. Oriental Press Company should develop comprehensively in the media industry and expand its influence throughout the world. Maybe it can become a behemoth in the media industry in the future," Su Cheng encouraged with a smile.
Regarding the Oriental Press Company, Su Cheng didn't intend to interfere too much.
After all, for an enterprise with a market value of several hundred million Hong Kong dollars, to be honest, with Su Cheng's current net worth, it is not worth him spending too much effort to lay it out. More depends on the person in charge of the company, that is, Chen Zhibai, to manage it.
However, if Chen Zhibai asks questions, Su Cheng will naturally answer them if he can.
After all, his territory is also in Hong Kong. If he can't even control the public opinion in Hong Kong, then it would be Su Cheng's failure.
Just as Su Cheng was about to hang up the phone, Chen Zhibai spoke again.
"By the way, boss, I have one more thing to tell you," Chen Zhibai said.
"Tell me."
"I think our company should change its name. The current Oriental Press Company is obviously no longer suitable for the company's name, after all, our company's current products are not just news newspapers," Chen Zhibai said quickly.
"Okay, what name do you plan to change the company to? The press industry is indeed not suitable to continue to use. How about calling it Oriental Media Group? What do you think?" Su Cheng said indifferently.
The press industry is one of the traditional media industries, with a long history. Unlike other enterprises that are purely for profit, the press industry often has unique ideological attributes.
In the West, newspapers are even called "social instruments" and have become the fourth power besides the legislature, executive, and judiciary. This is why it is said that the Oriental Press Company can manipulate public opinion.
Although the Oriental Press Company was developed from the "Oriental Daily", the current Oriental Press Company does not only have the "Oriental Daily" business.
Of course, the name is just a title. In Su Cheng's opinion, it doesn't matter what it's called. Since Chen Zhibai wants to change it, then change it.
"Oriental Media Group, this name is domineering, you still have ideas, boss. Then change it to this name, and in the future, you, boss, will be the chairman of the group!" Chen Zhibai flattered slightly.
In fact, he himself had thought of such a name. Since the boss said it himself, he naturally wouldn't say it again.
The establishment of a group is also enough to show Chen Zhibai's ambition.
"Okay, you are responsible for doing a good job. I will call the company's financial director later to explain this matter to her," Su Cheng said indifferently.
"Okay, then I will trouble you, boss. Then that's it for today, I won't disturb your rest, boss," Chen Zhibai said with a smile.
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Although the phone call was made by the boss, even if Su Cheng didn't look for him, he also planned to look for Su Cheng, mainly for these two reasons: one is to report to Su Cheng the situation after the release of the Hong Kong Rich List, and the second is the matter of changing the company's name. Today, Su Cheng took the initiative to call him, and his plan can be considered complete.
With the current scale of the Oriental Press Company, it already has enough strength to become a group-level enterprise.
Like the Su's Group, before Su Cheng took over, its strength was actually not much stronger than the current Oriental Press Company.
Even the popularity of the Oriental Press Company is much higher than the previous Su's Group, and its influence is much greater.
After hanging up Chen Zhibai's phone, Su Cheng called the financial director of the Oriental Press Company and told her about the company changing its name.
Although Chen Zhibai is the general manager of the company, he cannot make decisions on such major matters as changing the company's name. Only when Su Cheng speaks can this matter be accomplished.
The Oriental Press Company is not outstanding among the many industries under Su Cheng's banner.
However, Su Cheng has high hopes for it.
If it weren't for the fact that Chivalrous Media Company was developed bit by bit within the Su's Group, Su Cheng would even want to merge Chivalrous Media Company with Oriental Press Company.
After all, strictly speaking, the two companies belong to the same type of industry.
Of course, not merging also has the advantage of not merging, at least the two of them can have healthy competition.
(End of this chapter)
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